Content is king when it comes to improving your search engine rankings

You cannot improve your search engine rankings without your content so it’s not just in the field of conversion where your content rules the roost, it is also your SEO. So if you want to improve your SEO, the primary focus should be your content.

This infographics at Brafton.com uses the recent Content Marketing Institute study to graphically explain that when it comes to integrating SEO with content marketing, 88% B2B businesses put more stress to it. 82% businesses have, one way or another, acquired new customers through their blogs and 67% have been able to generate more leads. Here are some illuminating content marketing statistics I have written about in one of my previous blog posts.

Statistically, 347 blog posts are published every minute every day and 2 million blogs are written every 24 hours but this is not the reason why content becomes the king of the Kingdom of SEO. It is because high-quality content, content that is engaging and valuable, enjoys higher search engine rankings compared to use less content created just to boost SEO.

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