Focused content writing actually means SEO

What exactly does SEO (search engine optimization) mean? It means generating and organizing your online content in such a manner that search engines can appropriately rank it for the related keywords and key phrases. If you are writing a page on providing content writing services or blog writing services then the search engines should be able to rank that page higher on the SERPs (search engine result pages).

Of course your source code must be free of unnecessary clutter and you must have the right information in your meta tags, but the real SEO juice comes from your content — what you are writing to describe your message. It’s important to know what keywords and expressions must be used and avoided; you don’t want to rank higher for all the wrong keywords (there is no harm in it but that traffic gives you a false sense satisfaction and that might be bad for your marketing efforts).

So decide on the topic, make a list of the words you must use to describe that topic and then start writing. Talk about the subject and try to focus on it — the search engines prefer focused, targeted content. Just be careful not to overdo it. There is a very thin line between keyword stuffing and optimized content.

2 thoughts on “Focused content writing actually means SEO

  1. micro sd card 

    SEO is an umbrella term that encompases several aspects of site design, information architecture, content creation, directory placement, and to some extent, algorthimic math. There’s something to be applied on every level, but today we’re breaking it down to what is probably most applicable to you – the software your blog is built on.Choosing a blogging software can be daunting, but fortunately you shouldn’t have to sacrafice quality or features for the ease of an out-of-the-box-solution. Many respectable blogs are built on ready-made blogging software (including this one), but if that isn’t enough to convince you, the massive supporting communities often built on years of research should. And this is especially handy when it comes to SEO.Your SEO goals should be clear to you. You’re trying to get the best results to maximize your brand, reach your customer base, or advertise your service. To that end, you want to choose a software that is going to help you effectively advance those goals. This is, admittedly, not a straightforward process.

  2. Dianne White

    True, true. Keywords are important for SEO and your site, by extension. People are going to be searching with search engines and placing the important keywords in your content might help you get noticed. Of course, you shouldn't ignore your content in favor of keywords. Both are important.

Leave a Reply