{"id":177,"date":"2009-05-07T00:07:44","date_gmt":"2009-05-07T06:07:44","guid":{"rendered":"http:\/\/credible-content.com\/blog\/does-the-language-you-use-on-your-website-or-blog-affect-your-search-engine-rankings\/"},"modified":"2009-05-07T00:07:44","modified_gmt":"2009-05-07T06:07:44","slug":"does-the-language-you-use-on-your-website-or-blog-affect-your-search-engine-rankings","status":"publish","type":"post","link":"https:\/\/credible-content.com\/blog\/does-the-language-you-use-on-your-website-or-blog-affect-your-search-engine-rankings\/","title":{"rendered":"Does the language you use on your website or blog affect your search engine rankings?"},"content":{"rendered":"

\"words-search-engine-ranking\"<\/a> <\/p>\n

By language here I don\u2019t mean English or Portuguese or French; by language I mean the words and phrases that you use in order to create content for your website or blog.<\/p>\n

Creating search engine optimized content is all about conveying the right message for the appropriate search terms. Whenever you are writing for your website you have to keep in mind \u2013 if it is important \u2013 for what search expressions your website should draw traffic from various search engines. For instance, my website is about offering content writing and online copywriting services. So any mixture of these expressions must get me higher rankings if I want to keep doing business through search engines.<\/p>\n

There are many webmasters and Internet marketing experts that suggest that one shouldn\u2019t solely depend on search engine traffic and this is true. Nonetheless the majority of your traffic comes from search engines if you don\u2019t have thousands of incoming links from other web sites and blogs and you haven\u2019t got tons of money to invest in online advertising. Traffic from search engines can be an invaluable, low-cost opportunity that you must leverage, and this can be done by using language that conveys the most appropriate message to the search engine algorithms so that they can rank your website or individual web pages accordingly.<\/p>\n

Language definitely affects your search engine rankings at least in the current context. People talk about semantic optimization, and even natural language processing, but right now it doesn\u2019t seem to be happening. The actual words still matter. If I am promoting content writing I\u2019m not getting search engine traffic if people are searching for a creative writer, even if I wish I did and suggested subtly somewhere on my website \u2013 I get found if people are looking for a content writer because I talk so much about content writing.<\/p>\n

This I learnt the hard way. Before deciding to become a content writer I used to design and develop websites. Due to some vague reason I ended up optimizing my website for the term \u201cWeb designing\u201d rather than \u201cWeb designer\u201d. I featured on the first page of Google for Web designing for a good two years and I didn\u2019t generate much business (blogging hadn\u2019t arrived at that time otherwise I would have converted the website into a blog). I should have actually optimized my website for web designer (of course the good side is I became a content writer). These are the small things that can have long-lasting repercussions if you\u2019re not careful about the language you use on your website.<\/p>\n

Image source: brandis78<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

By language here I don\u2019t mean English or Portuguese or French; by language I mean the words and phrases that you use in order to create content for your website…<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8,16,21],"tags":[546,550,552],"class_list":["post-177","post","type-post","status-publish","format-standard","hentry","category-content-writing","category-seo","category-web-content","tag-content-writing","tag-seo","tag-web-content"],"yoast_head":"\nDoes the language you use on your website or blog affect your search engine rankings? - Credible Content Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/credible-content.com\/blog\/does-the-language-you-use-on-your-website-or-blog-affect-your-search-engine-rankings\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Does the language you use on your website or blog affect your search engine rankings? 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