{"id":3751,"date":"2020-01-06T17:04:51","date_gmt":"2020-01-06T11:34:51","guid":{"rendered":"https:\/\/credible-content.com\/blog\/?p=3751"},"modified":"2020-01-06T17:05:40","modified_gmt":"2020-01-06T11:35:40","slug":"instoried-a-tool-that-tells-you-how-successful-your-content-is-going-to-be","status":"publish","type":"post","link":"https:\/\/credible-content.com\/blog\/instoried-a-tool-that-tells-you-how-successful-your-content-is-going-to-be\/","title":{"rendered":"Instoried: A tool that tells you how successful your content is going to be"},"content":{"rendered":"

\"\"<\/a><\/p>\n

Just came across a review<\/a> of an AI-based tool called Instoried that tells you how successful your content is going to be before you even publish it.<\/p>\n

Some reviews, like this Inc42 review<\/a>, call it an AI-based Writing Assistant.<\/p>\n

The website description says that the tool helps you create emotive content \u2013 content that triggers positive emotion among your readers and viewers.<\/p>\n

It can give you tailor made recommendations for which words and phrases you should use and avoid.<\/p>\n

The content marketing tool (or the writing analysis tool) uses a proprietary NLP technology (natural language processing) and a deep learning algorithm to analyze how deeply your content engages your audience.<\/p>\n

From various reviews, and even from the content of the website, it is unclear exactly what the tool does and whether it is for content marketers or content writers.<\/p>\n

Does it refine text?<\/p>\n

Does it pick up words and expressions that may be negative, positive, sad or joyous?<\/p>\n

Although as a writer I don’t like anybody telling me (not even my clients who are paying for my writing) how I should write my content, when a lot is at stake, I believe it is fine to use a tool, especially a tool powered by artificial intelligence to analyze the patterns in your text and check what can be improved.<\/p>\n

Is it another threat to creative content writers in particular and writers in general?<\/p>\n

I mean, can someone easily write a mediocre piece of content and then use Instoried to turn it exceptional?<\/p>\n

Could be.<\/p>\n

After all, AI has been able to write a complete novel.<\/p>\n","protected":false},"excerpt":{"rendered":"

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