{"id":468,"date":"2012-05-27T18:03:26","date_gmt":"2012-05-27T12:33:26","guid":{"rendered":"http:\/\/credible-content.com\/blog\/?p=468"},"modified":"2012-05-27T18:03:26","modified_gmt":"2012-05-27T12:33:26","slug":"the-content-grid-at-which-stage-of-buying-people-prefer-what-type-of-content","status":"publish","type":"post","link":"https:\/\/credible-content.com\/blog\/the-content-grid-at-which-stage-of-buying-people-prefer-what-type-of-content\/","title":{"rendered":"The Content Grid: At which stage of buying people prefer what type of content"},"content":{"rendered":"

I just came across this magnificent content grid at Eloqua<\/a> that graphically explains at which stage of the buying funnel what sort of content is sought by prospects. This infographic can be a great reference source while planning your content marketing strategy.<\/p>\n

\"The<\/a>
\n[Click image to enlarge]<\/p>\n

As you can see content marketing isn’t just about aimlessly creating content and publishing it on your blog, on your website or even on other blogs and websites. You need to find out at what stage what sort of content is needed.<\/p>\n","protected":false},"excerpt":{"rendered":"

Do you know whether your prospects are interested in reading your blog posts or they want some hard facts in the form of white papers and case studies? Have you really try to analyse whether your target audience prefers e-mail newsletters or information articles. The info graphic in this blog post will help you.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[78],"class_list":["post-468","post","type-post","status-publish","format-standard","hentry","category-content-marketing","tag-content-marketing-infographics"],"yoast_head":"\nThe Content Grid: At which stage of buying people prefer what type of content - Credible Content Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/credible-content.com\/blog\/the-content-grid-at-which-stage-of-buying-people-prefer-what-type-of-content\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Content Grid: At which stage of buying people prefer what type of content - Credible Content Blog\" \/>\n<meta property=\"og:description\" content=\"Do you know whether your prospects are interested in reading your blog posts or they want some hard facts in the form of white papers and case studies? 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