{"id":561,"date":"2013-02-15T13:57:44","date_gmt":"2013-02-15T08:27:44","guid":{"rendered":"http:\/\/credible-content.com\/blog\/?p=561"},"modified":"2013-02-15T13:57:44","modified_gmt":"2013-02-15T08:27:44","slug":"should-you-outsource-your-content-writing-or-do-it-in-house","status":"publish","type":"post","link":"https:\/\/credible-content.com\/blog\/should-you-outsource-your-content-writing-or-do-it-in-house\/","title":{"rendered":"Should you outsource your content writing or do it in-house?"},"content":{"rendered":"<p>The answer varies from where you look at it. As a content writer I would suggest you to outsource your content writing work as much as possible, and even time management gurus like Tim Ferris suggest that outsourcing is the key to maximizing your productivity.<\/p>\n<p>On the other hand there are many people who think that efficiency can only be achieved if you have in-house content writers because then they get to understand your business from within and they can relate to you more because they are exclusively writing for you. <\/p>\n<p>Both points are right. Just because I provide professional content writing services I&#8217;m not going to insist that you should always outsource your content needs. Every business has its unique needs and restraints and one must act accordingly. There is never a fit-all solution.<\/p>\n<p>But one thing cannot be denied: content marketing is unavoidable. Big businesses have already invested millions of dollars in their content marketing strategies, and even smaller businesses are realizing it&#8217;s massive potential. Once you know how important content marketing is for your business, it&#8217;s up to you whether you want to outsource your content writing or you want to do it in-house. Being a content writer I can throw some light on why you should outsource, but then again, I&#8217;m not saying that you should DEFINITELY outsource. Here are some reasons to outsource your content writing needs:<\/p>\n<ul>\n<li>You don&#8217;t want to hire a full-time writer<\/li>\n<li>You don&#8217;t have enough office space<\/li>\n<li>You would have written yourself but you don&#8217;t have enough time<\/li>\n<li>You&#8217;re not very comfortable with the language in which you need to create your content<\/li>\n<li>You want to tap into the global talent pool rather than restricting yourself to local talent<\/li>\n<li>You are totally comfortable working with professionals from remote locations<\/li>\n<li>You don&#8217;t have regular content writing needs<\/li>\n<\/ul>\n<p>In good business sense, you should outsource your content writing if you are a small business because there is greater flexibility and less cost involved. For instance, it doesn&#8217;t make sense to hire a full-time content writer if you just require three blog posts every week.<\/p>\n<p>On the other hand, if you are a big business and you need to publish scores of pages every day and almost all the content is specialized, you should have a team of in-house content writers.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>When does it make sense to outsource your content writing work? Outsourcing can be cost-effective but that it depends on your individual business needs.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[69,546,211],"class_list":["post-561","post","type-post","status-publish","format-standard","hentry","category-content-writing","tag-contact-marketing","tag-content-writing","tag-professional-content"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Should you outsource your content writing or do it in-house?<\/title>\n<meta name=\"description\" content=\"When does it make sense to outsource your content writing work? Outsourcing can be cost-effective but that it depends on your individual business needs.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/credible-content.com\/blog\/should-you-outsource-your-content-writing-or-do-it-in-house\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Should you outsource your content writing or do it in-house?\" \/>\n<meta property=\"og:description\" content=\"When does it make sense to outsource your content writing work? Outsourcing can be cost-effective but that it depends on your individual business needs.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/credible-content.com\/blog\/should-you-outsource-your-content-writing-or-do-it-in-house\/\" \/>\n<meta property=\"og:site_name\" content=\"Credible Content Writing &amp; SEO Copywriting Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/CredibleContent\" \/>\n<meta property=\"article:author\" content=\"http:\/\/facebook.com\/amrithallan\" \/>\n<meta property=\"article:published_time\" content=\"2013-02-15T08:27:44+00:00\" \/>\n<meta name=\"author\" content=\"Amrit Hallan\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@amrithallan\" \/>\n<meta name=\"twitter:site\" content=\"@ContentGyan\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Amrit Hallan\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/credible-content.com\/blog\/should-you-outsource-your-content-writing-or-do-it-in-house\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/credible-content.com\/blog\/should-you-outsource-your-content-writing-or-do-it-in-house\/\"},\"author\":{\"name\":\"Amrit Hallan\",\"@id\":\"https:\/\/credible-content.com\/blog\/#\/schema\/person\/ca0b0af763e9f25438545eee2a328607\"},\"headline\":\"Should you outsource your content writing or do it in-house?\",\"datePublished\":\"2013-02-15T08:27:44+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/credible-content.com\/blog\/should-you-outsource-your-content-writing-or-do-it-in-house\/\"},\"wordCount\":407,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/credible-content.com\/blog\/#organization\"},\"keywords\":[\"Contact Marketing\",\"Content Writing\",\"Professional Content\"],\"articleSection\":[\"Content Writing\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/credible-content.com\/blog\/should-you-outsource-your-content-writing-or-do-it-in-house\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/credible-content.com\/blog\/should-you-outsource-your-content-writing-or-do-it-in-house\/\",\"url\":\"https:\/\/credible-content.com\/blog\/should-you-outsource-your-content-writing-or-do-it-in-house\/\",\"name\":\"Should you outsource your content writing or do it in-house?\",\"isPartOf\":{\"@id\":\"https:\/\/credible-content.com\/blog\/#website\"},\"datePublished\":\"2013-02-15T08:27:44+00:00\",\"description\":\"When does it make sense to outsource your content writing work? Outsourcing can be cost-effective but that it depends on your individual business needs.\",\"breadcrumb\":{\"@id\":\"https:\/\/credible-content.com\/blog\/should-you-outsource-your-content-writing-or-do-it-in-house\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/credible-content.com\/blog\/should-you-outsource-your-content-writing-or-do-it-in-house\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/credible-content.com\/blog\/should-you-outsource-your-content-writing-or-do-it-in-house\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/credible-content.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Should you outsource your content writing or do it in-house?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/credible-content.com\/blog\/#website\",\"url\":\"https:\/\/credible-content.com\/blog\/\",\"name\":\"Credible Content Writing &amp; SEO Copywriting Blog\",\"description\":\"Looking for insightful blog posts on content writing, and SEO copywriting? You will find them on Credible Content Blog. Updated almost daily. Fresh, unique perspective.\",\"publisher\":{\"@id\":\"https:\/\/credible-content.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/credible-content.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/credible-content.com\/blog\/#organization\",\"name\":\"Credible Content Blog\",\"url\":\"https:\/\/credible-content.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/credible-content.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/credible-content.com\/blog\/wp-content\/uploads\/2017\/08\/favicon.png\",\"contentUrl\":\"https:\/\/credible-content.com\/blog\/wp-content\/uploads\/2017\/08\/favicon.png\",\"width\":64,\"height\":64,\"caption\":\"Credible Content Blog\"},\"image\":{\"@id\":\"https:\/\/credible-content.com\/blog\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/CredibleContent\",\"https:\/\/x.com\/ContentGyan\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/credible-content.com\/blog\/#\/schema\/person\/ca0b0af763e9f25438545eee2a328607\",\"name\":\"Amrit Hallan\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/credible-content.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/01934511b40b5cdd1de173ca248ca67683477b23e1f93def6bd8c9ff9a9665f7?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/01934511b40b5cdd1de173ca248ca67683477b23e1f93def6bd8c9ff9a9665f7?s=96&d=mm&r=g\",\"caption\":\"Amrit Hallan\"},\"description\":\"Amrit Hallan is a professional content writer who helps businesses improve their conversion rate through credible and compelling content writing. His main strength lies in writing search engine optimized content without compromizing quality and meaningfulness.\",\"sameAs\":[\"https:\/\/credible-content.com\",\"http:\/\/facebook.com\/amrithallan\",\"https:\/\/x.com\/amrithallan\"],\"url\":\"https:\/\/credible-content.com\/blog\/author\/amrithallan\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Should you outsource your content writing or do it in-house?","description":"When does it make sense to outsource your content writing work? Outsourcing can be cost-effective but that it depends on your individual business needs.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/credible-content.com\/blog\/should-you-outsource-your-content-writing-or-do-it-in-house\/","og_locale":"en_US","og_type":"article","og_title":"Should you outsource your content writing or do it in-house?","og_description":"When does it make sense to outsource your content writing work? Outsourcing can be cost-effective but that it depends on your individual business needs.","og_url":"https:\/\/credible-content.com\/blog\/should-you-outsource-your-content-writing-or-do-it-in-house\/","og_site_name":"Credible Content Writing &amp; SEO Copywriting Blog","article_publisher":"https:\/\/www.facebook.com\/CredibleContent","article_author":"http:\/\/facebook.com\/amrithallan","article_published_time":"2013-02-15T08:27:44+00:00","author":"Amrit Hallan","twitter_card":"summary_large_image","twitter_creator":"@amrithallan","twitter_site":"@ContentGyan","twitter_misc":{"Written by":"Amrit Hallan","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/credible-content.com\/blog\/should-you-outsource-your-content-writing-or-do-it-in-house\/#article","isPartOf":{"@id":"https:\/\/credible-content.com\/blog\/should-you-outsource-your-content-writing-or-do-it-in-house\/"},"author":{"name":"Amrit Hallan","@id":"https:\/\/credible-content.com\/blog\/#\/schema\/person\/ca0b0af763e9f25438545eee2a328607"},"headline":"Should you outsource your content writing or do it in-house?","datePublished":"2013-02-15T08:27:44+00:00","mainEntityOfPage":{"@id":"https:\/\/credible-content.com\/blog\/should-you-outsource-your-content-writing-or-do-it-in-house\/"},"wordCount":407,"commentCount":0,"publisher":{"@id":"https:\/\/credible-content.com\/blog\/#organization"},"keywords":["Contact Marketing","Content Writing","Professional Content"],"articleSection":["Content Writing"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/credible-content.com\/blog\/should-you-outsource-your-content-writing-or-do-it-in-house\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/credible-content.com\/blog\/should-you-outsource-your-content-writing-or-do-it-in-house\/","url":"https:\/\/credible-content.com\/blog\/should-you-outsource-your-content-writing-or-do-it-in-house\/","name":"Should you outsource your content writing or do it in-house?","isPartOf":{"@id":"https:\/\/credible-content.com\/blog\/#website"},"datePublished":"2013-02-15T08:27:44+00:00","description":"When does it make sense to outsource your content writing work? Outsourcing can be cost-effective but that it depends on your individual business needs.","breadcrumb":{"@id":"https:\/\/credible-content.com\/blog\/should-you-outsource-your-content-writing-or-do-it-in-house\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/credible-content.com\/blog\/should-you-outsource-your-content-writing-or-do-it-in-house\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/credible-content.com\/blog\/should-you-outsource-your-content-writing-or-do-it-in-house\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/credible-content.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Should you outsource your content writing or do it in-house?"}]},{"@type":"WebSite","@id":"https:\/\/credible-content.com\/blog\/#website","url":"https:\/\/credible-content.com\/blog\/","name":"Credible Content Writing &amp; SEO Copywriting Blog","description":"Looking for insightful blog posts on content writing, and SEO copywriting? You will find them on Credible Content Blog. Updated almost daily. Fresh, unique perspective.","publisher":{"@id":"https:\/\/credible-content.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/credible-content.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/credible-content.com\/blog\/#organization","name":"Credible Content Blog","url":"https:\/\/credible-content.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/credible-content.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/credible-content.com\/blog\/wp-content\/uploads\/2017\/08\/favicon.png","contentUrl":"https:\/\/credible-content.com\/blog\/wp-content\/uploads\/2017\/08\/favicon.png","width":64,"height":64,"caption":"Credible Content Blog"},"image":{"@id":"https:\/\/credible-content.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/CredibleContent","https:\/\/x.com\/ContentGyan"]},{"@type":"Person","@id":"https:\/\/credible-content.com\/blog\/#\/schema\/person\/ca0b0af763e9f25438545eee2a328607","name":"Amrit Hallan","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/credible-content.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/01934511b40b5cdd1de173ca248ca67683477b23e1f93def6bd8c9ff9a9665f7?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/01934511b40b5cdd1de173ca248ca67683477b23e1f93def6bd8c9ff9a9665f7?s=96&d=mm&r=g","caption":"Amrit Hallan"},"description":"Amrit Hallan is a professional content writer who helps businesses improve their conversion rate through credible and compelling content writing. His main strength lies in writing search engine optimized content without compromizing quality and meaningfulness.","sameAs":["https:\/\/credible-content.com","http:\/\/facebook.com\/amrithallan","https:\/\/x.com\/amrithallan"],"url":"https:\/\/credible-content.com\/blog\/author\/amrithallan\/"}]}},"_links":{"self":[{"href":"https:\/\/credible-content.com\/blog\/wp-json\/wp\/v2\/posts\/561","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/credible-content.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/credible-content.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/credible-content.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/credible-content.com\/blog\/wp-json\/wp\/v2\/comments?post=561"}],"version-history":[{"count":0,"href":"https:\/\/credible-content.com\/blog\/wp-json\/wp\/v2\/posts\/561\/revisions"}],"wp:attachment":[{"href":"https:\/\/credible-content.com\/blog\/wp-json\/wp\/v2\/media?parent=561"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/credible-content.com\/blog\/wp-json\/wp\/v2\/categories?post=561"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/credible-content.com\/blog\/wp-json\/wp\/v2\/tags?post=561"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}