Tag Archives: Content For Your Website

How my content writing service can generate new leads for you

Why would you hire a content writing service? You need content for your website or blog to generate more leads, right? I mean, nobody wants content just because somebody is there to provide it to you. You need to solve a specific purpose, and for every business, that purpose is, generating more business through leads and direct sales.

My content writing service can help you increase your direct sales as well as generate new leads for your business. This page is specifically dedicated to the topic of how I can help you generate more leads.

What are leads?

In conventional advertising and marketing, leads are a list of people who have shown some interest in your business. Your sales rep probably called up a prospect and that prospect, instead of showing total disinterest, asked to be called again, or asked for more information. This is a person who is ready for more talks and carries a greater chance of becoming your paid customer or client. He or she is your lead.

Lead generation from your website

You can get new leads from your website in multiple manners:

A person comes to your website and subscribes to your regular updates by submitting his or her e-mail ID
A person visits your blog and subscribes to your RSS feed to get fresh content from you
A visitor uses your contact form and asks for more information
A visitor uses a phone number listed on your website to call you and show interest in your business
A visitor starts following you on LinkedIn, Google Plus, Twitter or Facebook

If you notice, all these actions are performed by the visitor himself or herself. What you have done is, give him or her a reason to visit your website and stick around. You are not misleading. You are just providing the information he or she needs to make up his or her mind. He or she is interested in keeping touch with you, or engage you with further dialogue. He or she is a lead from your website.

How my content writing service helps you get more leads

To bring people to your website you need quality content. These people will come from multiple sources including search engines, from your links appearing on other websites and blogs, and from social media and social networking websites. If you have been following my blog closely, you already know that to achieve all the above, you need fresh content on a regular basis. Let us quickly recap.

A major chunk of your visitors will be coming from search engines. The search engines are constantly looking for fresh, high-quality content. Since they are always looking for fresh, updated content, rankings go up and down accordingly. It’s like, you publish a great blog post and that blog post ranks quite high on Google. Then somebody else comes up with equally, or even greater blog post and then this blog post begins to rank higher compared to your link. The more people create new content, the lower your link begins to feature and eventually it moves to the second or the third page, where very few people go. In order to remain in the fray, you constantly need new content.

The more content you have, the more incoming links your website and blog acquire. This is because, the more subjects you cover in your niche, the more reasons people have to link to you.

Suppose I’m looking for a blog post covering the overwhelming impact of content writing on SEO. As a professional content writing service you may have content on many content writing topics, but not something specifically for this. But another website has covered this topic and I link to them. What happens? Despite being an excellent source for various content writing topics, you’ve lost a good link building opportunity.

The same goes for your social media and social networking profiles. I’m not saying you have to cover every possible social networking platform, but wherever you create your presence, you need to keep it buzzing with new content.

Basically, you need new, valuable content for every platform you decide to focus on, whether it’s your own website or blog, or anotherr website. It’s your content that brings people to your website, directly or indirectly, and encourages them to either contact you, or give you their contact details so that you can contact them later on. This can only be achieved by content that inspires trust. My content writing service can provide you such content.

Through strategic content creation I can help you instill confidence among your prospective customers and clients. My content writing service can help you increase targeted search engine traffic so that right people come to your website — people who really appreciate what you have to say.

In order to generate new leads your website requires content that makes both search engine as well as human visitors happy. But why hire a content writing service for that?

Aside from quality, the biggest challenge businesses face while implementing their content strategy is continuity. To an extent, at least in the beginning, you yourself can maintain a certain level of quality, but eventually other business responsibilities take precedence and your content marketing begins to get neglected.

This is where a dedicated content writing service can help you. The biggest advantage of working with me is that my entire content writing effort will be targeted towards your prospective customers and clients rather than simply rambling on in order to increase your content density. I love to interact with the written word and this is what people want. With a perfect blend of engagement, information and entertainment, I can keep your prospective customers and clients coming back to you and consequently, help you capture leads through different entry points to your website.

Why you should hire me as your content writer

To be frank there are some really great content writers on the Internet who are doing a marvelous job of helping their clients sell more and grow their businesses. So the intention behind this page is not to convince you into dumping your present content writer and working with me. If you are happy with your present content writer, nothing like it, please stick to him or her.

The home page of this website gives you a fair idea of what I have been up to (in a good sense of course) but this particular page serves as a 1-1 communication. Really, why should you hire me as your content writer? What do you need that I can provide? What is your problem that I can solve?

It doesn’t really matter for how long I have been providing professional content writing services (well, if you insist, since 2004). It also doesn’t matter for how many clients I have worked so far. What really matters is, how many of my clients have actually benefited from my services. This, is the number that tells whether I have been successful or not. This is something that I understand. Numbers don’t matter. The value that I deliver does.

What helps me deliver that value through my content writing services?

My ability to understand your problem

When, or if, you approach me, that is, you decide to work with me, you don’t merely need content for your website. There is something lacking in your website and you want to eliminate that discrepancy. You know that it is your content. Somehow it is not able to convince your customers and clients into doing business with you. Maybe it’s not providing enough information. Maybe it is providing too much information, or too little. Maybe it is very distracting. Maybe it is not convincing enough. Maybe it does not use the language your customers and clients are comfortable with. Maybe your content writer totally missed the central message.

As a result, you are losing valuable sales. Just imagine how much new business you could have gained. Just imagine how your business could have grown. All your ambitions and plans are going down the drain just because the content that is supposed to bring in business isn’t doing its job.

So am I going to write content that dreams are made of? Sincerely speaking, I cannot make that claim. But what I can claim is, my content will speak the language of your customers and clients. It will understand their pain points and provide solutions accordingly. It will make them feel as if you are one of them and not just a business minded person simply trying to profit from their necessity.

This is not as miraculous as it sounds. It just needs some understanding and a desire to help people (and make money along the way). Through my content I want to improve your business. So it is not about the number of words or the number of pages. It is about the end result. The moment you start gauging the value of a service in terms of words and pages, these numbers become important to you, not your business.

I bring in a multipronged approach

I write as a writer, as a person who knows the Internet quite well, as a person who is totally comfortable with contemporary technology and how it is changing the social fabric of the world in general and the world of business in particular, and as a former web developer.

So it enables me to look at the problem from multiple angles. If you tell me, look, Amrit, my content is not doing business for me, I will understand your problem from your perspective, from your customers’ perspective, and then bridge the gap between both the understandings. Please keep in mind that your prospective customers are not bothered about how great your product or service is. They have a pressing need and they’re looking for a solution. So in order to make your content convincing and trustworthy I normally follow the following path of textual communication:

Highlight the problem currently being faced by your visitors (that’s why they are on your website if they haven’t arrived by mistake)
Inform them that their problem is about to be solved
Tell them what you have got that can solve their problem
How convincing and reliable your solution is
How people are currently benefiting from your solution
How easy it is to avail your solution
What they are missing if they are not buying your product or service

In between I use call-to-action to prompt them to do what you want them to do (buy from you, subscribe to your updates, or contact you).

As you can see, my primary aim is to make your content customer-centric. Unless yours is a highly known and reputed brand (Apple, for instance), more than the name, people are concerned about what they are actually getting. My content writing is centered around that mentality.

I focus on the message, not the language

It’s not your language that does the business for you, but your ability to communicate your message convincingly. I’m not saying language is not important and you should throw the grammar rules out the window (because this reeks of disrespect and carelessness), but your content should be written in a language your target audience understands, not the way you speak among your own colleagues.

I can write content both for humans and search engines

Every website needs search engine traffic and your content plays a major role in increasing your search engine rankings. The problem with most content writers is that they can either write for search engines (senseless, keyword-intensive content) or for humans — they normally fail to strike a balance. Personally, I don’t even believe in “striking a balance”. If you purely focus on the end-user, you automatically create search engine friendly content. Think it this way – you are writing about what your customers and clients are looking for, you are using the same phrases and expressions used by your customers and clients and you are providing answers to their most pressing questions. So why shouldn’t you get good search engine rankings unless you face indomitable competition? Why needlessly use “tricks”?

I understand content marketing

In order to write content for business websites one needs to understand the importance of content marketing. Simply being able to write content does not mean that your content writer understands the importance of marketing that content. Many content marketing experts are deeming 2013 as the year of content marketing as major brands reduce their conventional marketing and advertising budgets and put that money in content marketing. The beauty of content marketing is that even a one-man business can compete with a multinational enterprise.

These are some basic attributes of my content writing service that can actually grow your customer base and consequently, build your business. While writing content for my clients, my sole purpose is to help them prominently bring forward their most compelling positive points. Some clients prefer the storytelling technique, and some stick to the conventional marketing pitch. Both can work in different scenarios. When I write content for you, I care for your prospective customers and clients so that they are convinced into doing business with you.

Content Writing Services for Websites | Website copywriting services

Website copywriting and content writing services

Affordable website content writing services & copywriting services

Looking for a web content writer? Need content writing services for websites?

Or are you looking for a website copywriter? Do you need copywriting services for websites?

You are at the right place!

Need a content writer for your website? Sure.

This web page covers the following terms:

Content writing services for websites
Copywriting services for websites
Website copywriting services
Website content writing services
Website copywriter
Website content writer

With my content writing services for websites you will

Website content writing services.

Increase organic search engine traffic to your website
Improve your website conversion rate
Get more subscribers for your newsletter
Create positive buzz on social networking websites
Improve the overall quality of your content
Ultimately, grow your business significantly

How can I help you with my website copywriting services?

What can website copywriting services achieve for your business

Looking to boost your website conversion rate? Want to grow your business?

My website copywriting services can help you achieve both, and much more.

It is crucial that your customers act on your website.

As a professional copywriter, I will craft engaging and persuasive copy that will drive your visitors to take the desired action.

Whether you want them to purchase, subscribe to your newsletter, or reach out to you, I can craft my copywriting accordingly.

My copywriting services for websites can help you in the following manner:

Write clear and compelling messaging: Easy to understand writing that resonates with your target audience. No jargon or complicated language. Simple, effective messaging that encourages action.
Highlight your USP: Through my website copywriting services I will highlight your unique strengths and benefits. I will clearly explain to your customers why they should choose you over your competition.
Attention-grabbing call-to-action: Your CTA must be compelling. I will help your CTA stand out and encourage clicks.
Search engine optimization: SEO copywriting for websites is an integral part of writing content.
Build trust and credibility: I will write authoritative content. This will establish your brand as a reliable source build confidence in your products or services.
Make an emotional connection: Through my website copywriting I will help you establish an emotional connection with your audience. This leads to more conversions.
Use friendly language: Your website copy will be easy to understand and yet professional.
Incorporate storytelling: I will reveal compelling stories into your copy to captivate your audience and keep them hooked.

Your customers and clients are looking for information that can convince them into doing business with you.

Doesn’t matter from where these prospective customers and clients come to your website – search engines, social media, social networking websites or direct referrals – they are looking to be informed and convinced.

As your website content writer I can give you the edge your website needs.

I can give you the words that become your evangelists.

How do you know you need a website content writing service?

You need website content writing services or a content writer for your website when you want to experience a marked improvement in your conversion rate and your search engine traffic.

Frankly, writing is not difficult.

We have all written essays, dissertations, long answers to questions and occasional application letters.

What is difficult is, writing in a manner that convinces people into doing business with you.

The difficult part is, creating high-quality content that engages your customers and clients on a sustained level, day after day, week after week, month after month.

It is not a day-long or a week-long affair.

This, is where you need professional help.

Your online business can significantly improve its conversion rate and search engine rankings by closely working with a professional web content writer (or a team of writers if you have got a very big website or blog).

Whether you have one website or multiple websites, I can help you achieve your business objectives in an affordable manner with my website content writing services.

Why you should hire my website content writing services:

Easily scalable content publishing.
You get regular content writing for your blog or website.
You get engaging content on an ongoing basis.
No need to hire a full-time content writer for your website – pay whenever you have a requirement.
You get highly professional content that is well written.
Your SEO improves.

The point is, you can get high-quality content from various agencies and the Internet, what I can deliver you is the experience (well-written content, SEO content, engaging content, it’s assumed that they are obviously delivered) when I work with you as your web content writer.

I know the importance of quality content for a business.

You may like to hire my services for the following needs:

Business webpages (homepage, services, company profile, about us, product descriptions, terms and services, etc.)
Blog content (ongoing and per blog)
Email marketing campaigns
Article marketing
Guest blogging
Marketing collateral (brochures, flyers, etc.)
Case studies and white papers
E-books
Service and product documentation

So far, I have provided online content to professions and industries including

Web design and development
Internet marketing and SEO including digital marketing
Social media marketing
E-commerce websites
Enterprise level solutions such as CRM and ERP
Web hosting companies
Telecommunications
Cloud-based services
Information technology
Computer and PC maintenance
Alternative energy companies and blogs
Hotels and hospitality industry
Real estate agencies and realtors
Legal firms and attorneys
Investigative and surveillance agencies
Event management companies
Hospital and medical equipment

Worried that I may not have a specialty since I have been writing for so many businesses?

Although I prefer to work alone, in many cases I don’t. There is a team of writers I work with that is scattered all over the world.

Why does a business require website copywriting services?

You want your customers to be able to understand what you offer.

If you’re selling a cool gadget on your website, you want people to know what your gadget as and why it does the job better than your competitor. This is where website copywriting helps you.

My website copywriting services help you with

Clear communication: I can explain your message clearly to your customers on your behalf.
Attract attention: Your copy needs strong words and phrases to grab people’s attention. There are many power words, emotional expressions, and copywriting frameworks to help you convert more visitors into paying customers and clients.
Sell products: This is the ultimate goal of website copywriting – convince people to buy products and services by highlighting the benefits in a convincing manner.
Build trust: Well written copy makes your business professional and trustworthy. Trust is very important on the Internet because people are not interacting with you face-to-face. Your copy needs to convince them.
Connect emotionally: Studies have shown that almost all buying decisions are driven by emotions. Through my writing I can create emotional connections with customers, making them feel understood.
Explain complex concepts: I can help you simplify complicated ideas, making them easy to understand.
Boost SEO: You need to increase your search engine visibility to get targeted traffic. Through my SEO copywriting I can improve your search engine rankings organically to get the right people to your website.
Showcase value: It is very important that your customers and clients understand the value your product or service delivers. This needs to be accomplished convincingly.
Storytelling: Stories help you sell. They help you make a connection. They create the right context your target customers and clients can relate to and understand how you mean to benefit them.
Encourage action: Every website copy requires a strong CTA (call-to-action) to make people act, like signing up for your email updates, downloading your case study, book an appointment with you, or buy a product from your website.
Stand out: How do your customers and clients distinguish you from your competitors? With a unique writing style that helps you stand out.
Social media presence: Your social media presence is as important as your website. You can use my website copywriting services for consistent branding, clear messaging, strong CTAs, and engagement and interaction.
Brand building: This is an ongoing process. You cannot build your brand in a few weeks. You need consistent publishing on your website as well as your chosen social media channels.
Email marketing: Through my copywriting services I can help you reach out to your target customers and clients through ongoing email marketing campaigns.

Here is how my website copywriting services can help you sell more:

You want to sell a special watch that tracks health. How can you explain the watch convincingly, and concisely?

“Stay fit and healthy with our smartwatch. Monitor your heart rate, steps, and sleep quality in real-time. Take charge of your well-being now.”

The above copywriting example describes the benefit of the smartwatch. It also encourages people to start using the smartwatch right now and take control of their health.

Another benefit of my website copywriting services is that I will incorporate words and phrases that your target audience often searches for on the Internet.

Together we can prepare a list of all the search terms people use related to smartwatches, especially health-tracking watches.

You may be selling a gadget that comes with complex set of features. Although these features can help your customers, they are not easy to explain.

Through my copywriting, I can make things simpler. I will first thoroughly understand your product, and then write its features and benefits in such a manner that people can easily understand them.

For example, if you sell drones with attached camera, you can have something like, “Fly like a pro with our smart drone. Capture stunning aerial shots effortlessly. Transfer the photos immediately to your mobile phone.”

Your copy needs to be professional. Although modern word processors make it almost impossible to have spelling and grammar mistakes, they are a common occurrence on business websites.

Impeccable writing helps you build trust. People are more likely to buy from a business they trust.

The benefits of my professional content writing services

When you partner with me, you will be able to

Engage your audience meaningfully
Educate and inform your prospective customers and clients
Always remain in front of your prospective customers and clients by publishing high-quality content
Decide which is the best blog publishing platform for you
Decide which is the right platform for content marketing specifically for your business
Improve your search engine rankings by increasing focus and using the right language
Look at the problems and issues from the perspective of your customers and clients
Formulate a long-term content publishing and content marketing strategy to build a formidable online platform.

I constantly keep my finger on the pulse of the latest trends on the Internet that may give you an advantage or put you in a disadvantage.

Search engine algorithms are constantly changing.

Even medium-sized and small businesses are using content marketing to promote themselves, spending less and less money and conventional advertising and marketing.

More people using content marketing means you need to publish high-quality content regularly, preferably in greater quantity.

Now, quantity doesn’t matter if your content doesn’t convert.

When you partner with Credible Content you get high-conversion content that improves your business step-by-step while improving your search engine rankings organically.

Higher search engine rankings without a better conversion rate don’t matter much

SEO content writing services

Although my primary concern is to improve your conversion rate, I also, totally, understand the importance of SEO. I know search engine rankings matter.

You need targeted traffic from search engines.

Fortunately, getting good search engine rankings with quality content isn’t as difficult as it seems.

As long as you are writing great content that engages your audience and provides them valuable information, your SEO is going to improve.

Search engine optimization these days no longer involves repeatedly using your keywords.

Of course, if you are trying to optimize your writing for certain keywords you need to use them (and their various alternatives), but more stress is given on the quality of your writing.

Another thing about SEO these days is there is no use trying to optimize for precise keywords.

For example, if you have a boutique shop, rare is the chance that your ideal customer is going to look for “boutique shop” on Google.

He or she is either going to look for “boutique shop latest fashion” or “local boutique shop” or “where can I buy a wedding dress in Los Angeles?” or even “red top with bead designs”.

What I mean to say is, people these days search for products and services rather than general terms.

They ask questions and search engines like Google give them answers.

With voice search, the act of searching has become more conversational.

You have to take this into consideration during the search engine optimization process.

These days you need to optimize your webpages and blog posts for longer, conversational phrases rather than keywords containing 1-2 words.

So, how will I get you more targeted search engine traffic with my professional website content writing services?

How do I get you targeted traffic?

Thorough research of your keywords and longer search phrases
Content writing that delivers value to your customers and clients
Social validation
Back links

I have personally observed with my own website and with those of my clients, the following attributes have a direct impact on your search engine rankings:

The quality of your content – your webpage or blog post title and the use of your keywords and key phrases.
The quantity of your content – you need to have lots of content if you have competition. The more competition you have, the greater is the frequency needed to publish high-quality content.
A few back links from quality websites trusted by Google

When I’m writing content for you (or through my content writers) I make sure that your message is engaging, of highest quality, and takes your business forward.

If these attributes are taken care of, your search engine rankings automatically improve.

Content should be written for your visitors not for you

What is website content? It is a communication tool. Who will be using this communication tool to obtain information from you? Your customers and clients.

Web content writer to write for people

This is why your website content should always be written for your customers and clients. Address their concerns. Provide answers to their questions and inquiries. Satisfy their desire to know everything about your product or service. Focus on the benefits. Tell your customers and clients how do you plan to change their lives for good. Contact for high conversion content writing services for your website to grow your business in the foreseeable future.