Using content marketing to woo on-the-go modern moms
Everybody and his or her mom has a mobile phone these days. According to this Business 2 Community blog post if you are not reaching out to young and old…
How to draw maximum benefit out of social media content marketing
A content marketing strategy without taking social media into consideration cannot hope to achieve much these days because pretty much everybody uses social media and social networking platforms like Facebook,…
Content Marketing Autoresponder Course On Avoiding Mistakes
This is a 13-part autoresponder series on content marketing mistakes that you can avoid in order to maximise the effectiveness of your campaign. It is very important that you realize…
12 most important KPIs of content marketing
A few days ago I wrote about the importance of knowing your content marketing KPIs. In that blog post I briefly wrote about the main KPIs that you should be…
Is content marketing replacing conventional advertising
What exactly do you understand by “conventional advertising” and how do you think it is different from content marketing? Contrary to popular belief content marketing doesn’t just happen on the…