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How to play the game of content marketing as a small business with big business

February 1, 2015
By Amrit Hallan
Content Marketing

When it comes to content marketing bigger businesses with deep pockets obviously have an advantage over smaller businesses that cannot spend lots of money on creating high-quality content. Since most…

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Using content marketing to woo on-the-go modern moms

February 1, 2015
By Amrit Hallan
Content Marketing

Everybody and his or her mom has a mobile phone these days. According to this Business 2 Community blog post if you are not reaching out to young and old…

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How to draw maximum benefit out of social media content marketing

January 31, 2015
By Amrit Hallan
Content Marketing

A content marketing strategy without taking social media into consideration cannot hope to achieve much these days because pretty much everybody uses social media and social networking platforms like Facebook,…

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Content Marketing Autoresponder Course On Avoiding Mistakes

January 28, 2015
By Amrit Hallan
Content Marketing

This is a 13-part autoresponder series on content marketing mistakes that you can avoid in order to maximise the effectiveness of your campaign. It is very important that you realize…

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12 most important KPIs of content marketing

January 28, 2015
By Amrit Hallan
Content Marketing

A few days ago I wrote about the importance of knowing your content marketing KPIs. In that blog post I briefly wrote about the main KPIs that you should be…

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