What essential skills should you have as a content marketing copywriter?
As content marketing goes mainstream it is becoming more and more difficult to stay ahead of the pack or to use another cliché, stand out. Since everybody seems to be…
Are you committing these 7 content marketing mistakes?
Content marketing is a great way to promote your business online but very few people actually use it the way it should be used. Encouraging thing is more and more…
14 tools you can use to optimize content marketing
Content marketing optimization is all about quality, quantity, relevance, value addition, accessibility and timeliness. Achieving all these requires hard work, concentration and efficient handling of the tools of the trade….
How to attract influencers with content marketing
Influencers play an important part in your content marketing. They are the ones who often promote your content, share your links and talk about your products and services to their…
It pays to make people laugh with your content
Content marketing – mostly B2B – is usually considered to be a very serious affair but it doesn’t have to be that way. There have been many instances of content…