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7 popular content marketing myths debunked

October 21, 2014
By Amrit Hallan
Content Marketing

This Search Engine Journal blog post by Neil Patel debunks 7 popular content marketing myths that people often follow blindly just because they have seen some of these tactics giving…

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Why 86% of B2B marketers use content marketing?

October 3, 2014
By Amrit Hallan
Content Marketing

In an annual study by the Content Marketing Institute titled “2015 B2B Content Marketing Benchmarks, Budgets and Trends” 86% B2B marketers are using content marketing to promote their businesses. The…

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How to boost your B2B business with content writing

August 7, 2014
By Amrit Hallan
Business Development

First, some statistics: (these represent North America but the analogy is applicable to anywhere in the world) according to this research by Content Marketing Institute, MarketingProfs and Brightcove combined, 93%…

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