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Feeling confused about content marketing?

February 8, 2015
By Amrit Hallan
Content Strategy

When more than 80% B2B businesses vouch for content marketing, you must think, what does it actually do? Why is there so much hype about content marketing, especially on the…

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Content is king when it comes to improving your search engine rankings

February 7, 2015
By Amrit Hallan
Content Marketing

You cannot improve your search engine rankings without your content so it’s not just in the field of conversion where your content rules the roost, it is also your SEO….

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Content marketing thoroughly explained in the periodic table of content marketing

February 7, 2015
By Amrit Hallan
Content Marketing

If I remember I came across this periodic table of content marketing last year but back then I was quite preoccupied so I couldn’t go through it properly. Now that…

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Writing content based on customer-centric SEO strategy

February 5, 2015
By Amrit Hallan
Content Writing

Is your content writing customer-centric SEO-based or you randomly go on writing and adding content to your website or blog just to cover the keywords you think people must be…

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Can you optimize your web content writing for search engines as well as users?

February 4, 2015
By Amrit Hallan
Content Writing

Is it possible to optimize your web content for search engines and at the same time for human users? This is a perennial question for people constantly worrying about how…

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