The difference between long form and short form content
Long form vs. short form content Long form content is generally more than 2500 words and short form content is around 800-1000 words. Long form content is descriptive, authoritative and…
So how much effort and money do you invest in guest blogging?
Guest blogging, as Matt Cutts says in this blog post, isn’t as good an idea as it used to be a few years ago. Guest blogging is done; it’s just…
How to optimize your content for Facebook’s Paper newsfeed app
OK, you must be wondering Facebook has just launched its new newsfeed app called Paper, it hasn’t even been used by many people, not many reviews are available online, and…
After content marketing, definitely focus on networking
I was just reading this blog post on how Facebook threatened to shut down a business due to a simple misunderstanding. I don’t have complete information on the issue and…
What’s newsjacking and how to use it for your business
It is the age of content (there I go with the cliché) and if your business isn’t producing enough content it is probably being beaten by another business which is…