How to make your content more informative
There can be various purposes for publishing content on your website or blog but when you want to generate business from your content, you need to impart the right information…
So what exactly is content strategy?
The dictionary defines strategy as “a series of maneuvers or executions performed in order to obtain a specific result or goal.” This pretty much explains what content strategy is, nonetheless,…
Conveying your ideas better through story-telling
Does your content or copy tell a story? Story-telling engages your readers. When you’re reading a story, there is something in it that grips you, that exhorts you to read…
Overcoming the “So What?” problem while writing content
Image source: Global Girl Don’t know what’s “So what?” problem? It’s when you write something seemingly great and your reader thinks, “So what, big deal!” Alright, there are some readers…
Keep your SEO goals in mind while creating your content writing strategy
It doesn’t help if you already have lots of content and then you realize that you are not targeting the right keywords. Although no situation is hopeless you can save…