Content marketing thoroughly explained in the periodic table of content marketing
If I remember I came across this periodic table of content marketing last year but back then I was quite preoccupied so I couldn’t go through it properly. Now that…
Statistically most B2B enterprises use content marketing for brand awareness
Certainly B2B enterprises don’t use content marketing to publish advertisements. They need to strengthen their presence on the Internet and consequently, raise brand awareness. A Content Marketing Institute and MarketingProfs…
Social content marketing strategy and the importance of verified Twitter accounts
Social content marketing doesn’t just involve continuously posting your content on social media and social networking websites. It also means getting attention from the people who are well-known and very…
Applying segmentation to content marketing
Segmentation in content marketing may be creating and publishing content that is very narrowly focused on a particular audience and on a particular topic. You can market content to a…
How to play the game of content marketing as a small business with big business
When it comes to content marketing bigger businesses with deep pockets obviously have an advantage over smaller businesses that cannot spend lots of money on creating high-quality content. Since most…