Incorporating content marketing in the earlier stage helps
One of my clients recently asked, “Would it have been better if I had incorporated my content marketing strategy while I was planning my business website?” Of course, was my…
Why content strategy comes before social media marketing
What’s your content basically? It’s your presence, especially on the Internet. People know you not just because you are there, they know you because of what you have to say…
Creating blog posts that really make an impact
Yesterday I talked about why your business needs a blog, so today, let’s briefly talk about creating blog posts that produce real results. Now what do we mean by “real…
Content marketing defined
Content marketing is different from conventional marketing; you can call it as pull marketing in which you make so much content available all over the place (the Internet) that it…
So what exactly is content strategy?
The dictionary defines strategy as “a series of maneuvers or executions performed in order to obtain a specific result or goal.” This pretty much explains what content strategy is, nonetheless,…