What exactly is “content”?
We are constantly using terms like content marketing, content writing, content strategy, SEO content, social media content and so on, but what exactly is content? People who write think that…
Writing educational content doesn’t send your business away
A couple of years ago I wrote for an accounting company. I had written their primary content (homepage, services, etc.) but the website wasn’t generating much traffic. The problem was…
Writing content in the age of social media
Frankly whenever I write about social media deep inside my heart I know that I’m actually talking about social networking. You see, social media would be something like YouTube or…
How I write content for the so-called boring industries
A good thing about being a professional content writer is that you have to also write on many topics, subjects and themes you don’t find very attractive and exciting. You…
Very Happy Diwali to all of you
Diwali is popularly known as the “Festival of Lights” because the entire country is lit up and you can see India brightening up even from space if you’re fine with…