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How to optimize your content for Facebook’s Paper newsfeed app

February 6, 2014
By Amrit Hallan
Content Marketing

OK, you must be wondering Facebook has just launched its new newsfeed app called Paper, it hasn’t even been used by many people, not many reviews are available online, and…

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After content marketing, definitely focus on networking

February 4, 2014
By Amrit Hallan
Business Development

I was just reading this blog post on how Facebook threatened to shut down a business due to a simple misunderstanding. I don’t have complete information on the issue and…

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What’s newsjacking and how to use it for your business

January 31, 2014
By Amrit Hallan
Content Writing

It is the age of content (there I go with the cliché) and if your business isn’t producing enough content it is probably being beaten by another business which is…

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Content marketing and a tropical fruit tree

November 11, 2013
By Amrit Hallan
Content Marketing

Why do you create content for your website? If you take your content seriously then you must be publishing articles and blog posts regularly. “Regularly” can be everyday, a few…

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Now that Diwali is over

November 4, 2013
By Amrit Hallan
Business Development

They often say there is a general sense of depression after every major festival like Diwali or Christmas. In my case it’s the opposite; I feel super charged-up after such…

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