Here is an interesting post on how and why you should repurpose your existing content for your social media updates.
I have been doing this of late. There are many listicles on my website and blog. Take for example this LinkedIn post where I published a carousal from one of my existing blog posts.
Sometimes I simply pick a sentence or two from one of my existing web pages or blog posts and use them as image captions for LinkedIn and Instagram.
Repurposing my blog content gives me lots of opportunity to generate new content for my social media profiles. This way I don’t have to depend on new ideas, which can be hard to come by sometimes.
There is already so much that I have said on my website and on my blog. A few years ago, I did a small blog post on how to repurpose your exist content.
In fact, you shouldn’t just repurpose your existing blog content for social media updates. You can also get new blogging ideas from the subtopics.