The never changing fundamentals of content marketing
The fundamentals of content marketing never change no matter what technological and social change happen to prevail upon the Internet.
So which is better for your business, a business blog or a personal blog?
Should you create a personal blog for your business or a business blog? Both can be beneficial depending on your target audience.
What is owned media and why you should have your own broadcasting platform?
Small businesses are advised that instead of spending money on advertising on third-party channels, they should create owned media and broadcasting channels.
How to repurpose old content
Previously if you have published lots of content on your website or blog you can repurpose it or recycle it to create new content.
When should you spend money on a content writer?
When should you hire a content writer and pay him or her money to write content for your business? Unless you know that, it’s no use hiring a content writer