Why you should create evergreen content and how to create it
Evergreen content is just like an evergreen movie or an evergreen song – something that you can experience and enjoy irrespective of when you watch it or listen to it….
How to find the killer content writer for your website or blog
Once you have decided to create quality content for your website or blog it is very important that you find a killer content writer for the job. I know I’m…
I sometimes prefer that my client has already worked with another content writer
“Dear Amrit, the content writer that I hired before contacting you totally botched up the project and I haven’t just ended up with lousy content my website launch has also…
Often the problem is not with outsourcing
I was just going through a rant in an email newsletter about why businesses, especially small businesses, shouldn’t outsource and why it makes sense hiring people in-house. On the surface…
Are you still creating content for machines
Creating content for machines shouldn’t be taken literally – it simply means that creating content to improve your search engine rankings rather than making it more effective for your human…