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Everything you need to know about writing

How to boost your B2B business with content writing

August 7, 2014
By Amrit Hallan
Business Development

First, some statistics: (these represent North America but the analogy is applicable to anywhere in the world) according to this research by Content Marketing Institute, MarketingProfs and Brightcove combined, 93%…

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When creating content for your business, have a passion for helping people

August 5, 2014
By Amrit Hallan
Content Writing

Nothing exudes passion like the passion for helping people and this can help you a lot when you are creating content for your business. Otherwise, why would people access your…

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Why you should create evergreen content and how to create it

July 28, 2014
By Amrit Hallan
Content Strategy

Evergreen content is just like an evergreen movie or an evergreen song – something that you can experience and enjoy irrespective of when you watch it or listen to it….

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How to find the killer content writer for your website or blog

July 23, 2014
By Amrit Hallan
Content Marketing

Once you have decided to create quality content for your website or blog it is very important that you find a killer content writer for the job. I know I’m…

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I sometimes prefer that my client has already worked with another content writer

July 21, 2014
By Amrit Hallan
Content Writing

“Dear Amrit, the content writer that I hired before contacting you totally botched up the project and I haven’t just ended up with lousy content my website launch has also…

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