25 reasons your business needs content marketing
Content marketing is one of the biggest advantages the Internet has brought to small and medium-sized businesses, but it also has a drawback – very few people understand it, and…
Been trying to make optimal settings for credible-content.com in Google’s Webmasters tools
Recently I installed SSL on my website so I was trying to submit the new, changed URL to Google Webmasters tools: from http to https. There I noticed that I…
It’s not Google’s fault that your business entirely depends on the search engine
When people feel bad about their rankings suddenly changing due to erratic algorithmic changes at Google it is understandable because businesses incur losses. Something that might be inane and simple…
How to boost your B2B business with content writing
First, some statistics: (these represent North America but the analogy is applicable to anywhere in the world) according to this research by Content Marketing Institute, MarketingProfs and Brightcove combined, 93%…
Often the problem is not with outsourcing
I was just going through a rant in an email newsletter about why businesses, especially small businesses, shouldn’t outsource and why it makes sense hiring people in-house. On the surface…