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Why 86% of B2B marketers use content marketing?

October 3, 2014
By Amrit Hallan
Content Marketing

In an annual study by the Content Marketing Institute titled “2015 B2B Content Marketing Benchmarks, Budgets and Trends” 86% B2B marketers are using content marketing to promote their businesses. The…

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Does keyword-rich content help you improve your SEO?

September 30, 2014
By Amrit Hallan
Content Strategy

“SEO content” is still a buzzword among content writers and content creators. What does it exactly mean? Ideally it means your content should help you improve your search engine rankings…

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Publishing from my mobile phone

September 30, 2014
By Amrit Hallan
Content Strategy

In order to post more frequently, and also comparatively shorter blog posts I’ve installed the WordPress app on my mobile phone. It will deter me from going in and on…

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How many headlines do you write?

September 29, 2014
By Amrit Hallan
Content Writing

The headline of your article, blog post or webpage is as important as the rest of the copy and many would claim, even more important. In fact, according to David…

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How to get more customers and keep the old ones coming back, with content writing

September 23, 2014
By Amrit Hallan
Content Writing

Every business depends on customers and clients. Even if you’re not a business but a non-profit organisation or a not-for-profit business, you need funds and donations and for that you…

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