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Everything you need to know about writing

How to pitch for a guest blogging assignment

August 13, 2014
By Amrit Hallan
Blog Publishing

Guest blogging is a great way to not just increase traffic to your website but also get visibility on other blogs and websites. Back in the early 2000’s when nobody…

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Why you should create evergreen content and how to create it

July 28, 2014
By Amrit Hallan
Content Strategy

Evergreen content is just like an evergreen movie or an evergreen song – something that you can experience and enjoy irrespective of when you watch it or listen to it….

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How to find the killer content writer for your website or blog

July 23, 2014
By Amrit Hallan
Content Marketing

Once you have decided to create quality content for your website or blog it is very important that you find a killer content writer for the job. I know I’m…

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Well, I have never said that Content Is King

February 26, 2014
By Amrit Hallan
Content Strategy

I’m not writing this to dispute anybody’s claim whether content is king or not because it is just a way of telling someone how important it is. I may have…

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The difference between long form and short form content

February 10, 2014
By Amrit Hallan
Content Strategy

Long form vs. short form content Long form content is generally more than 2500 words and short form content is around 800-1000 words. Long form content is descriptive, authoritative and…

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