Multiply your conversion rate immediately with compelling headlines
Your headline is the first thing a visitor sees when he or she lands on your website or blog. A headline is not just the title of your page. It…
Does your content tell a story?
We all love stories don’t we? They excite us, engage us, attract us, fascinate us, antagonize us and motivate us. Whenever there is a story we have readers and listeners….
Why your website content should pre-sell
Pre-selling assumes that your customers are usually on your website to find answers to their questions or problems, and not to buy. The difference between selling and pre-selling is how…
How to make your content more informative
There can be various purposes for publishing content on your website or blog but when you want to generate business from your content, you need to impart the right information…
The importance of call to action
“Call to action” means telling your visitors in plain words what they should do, now that they are on your page, as nicely explained in this blog post at Copyblogger….