Everything you need to know about writing
As a business marketer do you take special care when posting content on social networking websites like Facebook, Twitter, Google+ and LinkedIn? In my case I’m not very particular about…
In every field there is herd mentality simply because it is much easier to follow a herd rather than chart your own path. Besides, we think that whatever the herd…
Everybody loves a good story, but what does storytelling have to do with content marketing? Stories have been told since time immemorial. Even cave dwellers who hadn’t yet learned to…
Continuing with what content marketing means… Continued visibility can be both positive and negative but of course here we are talking about positive visibility. A great benefit of content marketing…
When you want to write content the biggest hurdle is often the lack of ideas. What to write about? The content needs to be relevant, topical, useful, informative and if…
