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Content matters at every layer of your marketing funnel

October 20, 2014
By Amrit Hallan
Content Strategy

Most of the people think that content matters only till people have reached your website. Once they are there, they are simply going to stay or go away if they…

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13 content marketing mistakes you should avoid

October 15, 2014
By Amrit Hallan
Content Marketing

Mistakes in general are not bad as they help us learn, and the same applies to content marketing. The important thing is that you are aware of something called content…

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Optimizing your content for search engines? Where do you draw the line?

August 14, 2014
By Amrit Hallan
Content Strategy

The world was recently shocked at Robin Williams’ sudden death. As the news spread over the web everybody was searching for it. People wanted to know more about the actor,…

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Content marketing and a tropical fruit tree

November 11, 2013
By Amrit Hallan
Content Marketing

Why do you create content for your website? If you take your content seriously then you must be publishing articles and blog posts regularly. “Regularly” can be everyday, a few…

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Content marketing strategy for landscaping business

October 3, 2012
By Amrit Hallan
Business Development

Landscaping is a creative stream so you can have lots of creative ideas when it comes to creating a content marketing strategy for your business. The basic purpose of content marketing is engaging your audience and regularly keeping in touch with it.

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