What’s newsjacking and how to use it for your business
It is the age of content (there I go with the cliché) and if your business isn’t producing enough content it is probably being beaten by another business which is…
Everything you need to know about writing
It is the age of content (there I go with the cliché) and if your business isn’t producing enough content it is probably being beaten by another business which is…
They often say there is a general sense of depression after every major festival like Diwali or Christmas. In my case it’s the opposite; I feel super charged-up after such…
The most important attribute that makes your content effective is the purpose that it solves – what do your visitors gain through your content? Does it solve some clearly defined purpose? Can it engage your audience?
Regularly publishing fresh content on your business website isn’t just good for your SEO, it also improves visitor retention and conversion rate.
The two why’s publishing content on your website let you define a clear vision. Once you can answer these questions, you know why you are publishing content and exactly for home, and for what purpose.