You can do good and then use it for content marketing
A few years ago I worked with a client who always used to say, “Don’t just write, do something and then write about it.” And what could be better than…
How to make your content marketing better in 2015 than it was in 2014
A few days ago I had written about how to make your content marketing more effective in 2015. As I had mentioned, the basic fundamentals remain the same, it’s just…
The importance of knowing your content marketing KPI
Content marketing is more effective if you know your KPIs – key performance indicators. What exactly do you want your content marketing to achieve for your business? Engage your visitors…
What to take care of while posting content on Facebook and Twitter
As a business marketer do you take special care when posting content on social networking websites like Facebook, Twitter, Google+ and LinkedIn? In my case I’m not very particular about…
10 content marketing myths to avoid
In every field there is herd mentality simply because it is much easier to follow a herd rather than chart your own path. Besides, we think that whatever the herd…