Everything you need to know about writing
Content marketing for your online business is an integral part of your overall marketing effort. If you believe that the content on your website or blog is one of your primary strengths, you need to make people aware of its existence. If you’re already a known brand, this might not be a problem, but if you are in the process of creating your online presence through your content, then content marketing is unavoidable.
It is a precarious situation to be in if most of your traffic originates from search engines. What if tomorrow something happens — some sort of misunderstanding or some algorithmic mishap — and all your links on the search engines are gone and even if they are not gone you have lost rankings for all your important keywordis and search terms? Scary, isn’t it? Even I am in such a situation. There have to be alternative ways of getting targetted traffic to your website or blog.
So have you been using Google’s new feature called Google Instant? It is an Ajax-like effect where the search results are constantly updated as you are typing your query into the search box. This means you don’t have to click the search button or hit the Enter key in order to see the results. By the time you are done with writing the query the search results are already there. It means people immediately start looking at the results even when they have entered partial search queries. It is totally changing the way people use search engines.
It also means that it is more so important to get higher search engine rankings for your relevant keywords because it can really make a big difference if your link appears within the top 5 links. Also your website must rank higher even for partial queries. This is going to be a challenge and the strongest weapon in your arsenal is going to be your content.
If you ask me SEO content is actually targeted content, and if you are wondering what is targeted content it is content specifically generated for a particular audience using particular…
Although SEO content writing definitely improves your search engine rankings, you need to take care of certain things to benefit from SEO content writing.
