5 ways to make your content social media friendly
What does social media friendly content mean? it means people should want to share your content on social media. Your content must be easy to share.
20 Evergreen Characteristics of Quality Content
What are the characteristics of quality content? How do you define quality content in terms of conversion rate and search engine rankings?
How to optimize your content for Facebook’s Paper newsfeed app
OK, you must be wondering Facebook has just launched its new newsfeed app called Paper, it hasn’t even been used by many people, not many reviews are available online, and…
Managing Your Social Network: Dos and Don’ts
This is a guest post from Carrie Oakley. Social profiles are more the norm than the anomaly today; most people have more than one because they don’t want to miss…
The connection between content, strategy and social media
There is a direct relation between content, strategy and your social media presence. All three are driving each other to give you optimal results provided you can create a harmonious relationship between them. Content strategy comes first because this is the foundation of your online presence. Without a content strategy you create a directionless content and this creates a blurry social media presence for you, for your business and for your brand. Once you have a strategy in place you have a solid grounding underneath.
Your well-defined content gives you a recognizable presence on social media. People recognize you by the thoughts you share through your content. Since consistency is a must therefore a need for strategic publishing.