My favorite content writing tool
Early in the day I was reading somebody’s blog post in which she had listed 50 of her favorite blogging and content writing tools. Right now I cannot access the…
The difference between content marketing and content strategy
The difference between content marketing and content strategy is the way you implement both the activities and the direction they take. Strategy, as the name suggests, is more cerebral, whereas, actual action takes place when you start marketing.
Why sometimes I don’t turn down low-paying content writing assignments
It so happens sometimes that I cannot turn down some low-paying content writing assignments. It is not that I am running out of work; I feel those clients can really use my services and they actually understand the worth of what I can provide. This makes a big difference.
Organic search engine optimization with content writing
You can improve and sustain your organic search engine rankings by writing and publishing content to help your prospective customers and clients rather than simply to increase your search engine rankings. When you focus too much on SEO there is a risk of over-optimizing and under-optimizing your website but when you create content in order to serve your visitors and provide them useful information, once you attain good rankings, you rarely lose them.
Difference between B2B and B2C content writing
The content writing strategy for B2B and B2C needs to be slightly different. When it comes to writing content for the B2B market you have to use particular terminologies and jargon used by those professionals.