How to attract influencers with content marketing
Influencers play an important part in your content marketing. They are the ones who often promote your content, share your links and talk about your products and services to their…
5 steps to creating a powerful content marketing strategy
A powerful content marketing strategy may carry different connotations for different marketing needs but its fundamental purpose is to give you the results you want. It doesn’t matter whether you…
It pays to make people laugh with your content
Content marketing – mostly B2B – is usually considered to be a very serious affair but it doesn’t have to be that way. There have been many instances of content…
How is content marketing going to be in 2016?
Content marketing has been evolving extremely fast and the year 2016 isn’t going to be an exception. Contrary to what many marketers think, content marketing isn’t something exclusive to the…
Why documenting content marketing strategy is important
Trying to implement a content marketing strategy meant to deliver results without documenting the various steps you take and the results that you get is like driving around without knowing…