Author Archives: AmritHallan

Content writing services for drip marketing campaigns

Content writing services for drip marketing campaigns

Content writing services for drip marketing campaigns

In drip marketing, a series of marketing materials is sent to customers over a long period of time. My content writing services can help you instill a sense of purpose into every drip marketing campaign.

Businesses endeavor to generate sales through long-term repeated interactions but unlike the usual engagements suggested by email marketers, drip marketing is mostly about promoting products and services over a prolonged period.

Although, conventionally, email is used for drip marketing, multiple media such as text messaging, instant messaging, and social media updates are also used these days. It depends on what your audience prefers when it receives messages from you.

I don’t see much difference between a sustained marketing campaign and drip marketing, and it is surely just a different name for continuing to engage your audience. In that sense, even blogging can be a part of drip marketing because you are constantly pushing new content in front of your audience.

A big difference, though, is that just as drops of water come off a dripping faucet, unattended, the drip marketing campaigns mostly run on autopilot.

For example, you set up a series of emails or auto responders, and once a person has opted to receive them, they go out on their own, without your direct interference.

Through partnering with a qualified content writing service, you can make your series of messages engaging and meaningful.  Remember that unless your messages can make a connection, they turn into simple noise and your recipients begin to ignore them. In fact, they ignore them in such a manner that they don’t even consign them to the spam folder.

Another good example would be, someone purchases from your e-commerce website. Whenever new items of the same category are available, you send a small email to them offering some sort of discount or an incentive to purchase. Over a period of time, you have enough data on them, and you also start making other offers to them based on their shopping preference.

Are you looking for a content writer for your drip marketing campaign?

Aside from core writing, I can also help with setting a direction for your drip marketing campaigns. I’m constantly advising my clients on what sort of content will give them the best ROI.

Conventional drip marketing comes from email marketing and hence, it is the email marketing services that provide you the appropriate tools in the form of creating a series of emails that are blasted automatically at set intervals.

Hence, when you send out a series of logically connected email messages to your mailing list, it is called a drip marketing campaign.

Why does a quality content writing service matter when it comes to managing a successful drip marketing campaign?

You need marketing copy that converts. There are multiple reasons why you need a convincing content writer for your drip marketing campaigns.

Sending out high-quality drip marketing campaign emails can be quite costly.  Consequently, you want as high an ROI as possible. For that, your message must be clear, convincing, and easy to understand.

I’m writing this in the context of writing and sending out emails. Since most of the drip marketing campaigns are organized via emails, I’m focusing here on emails but the insights that I’m sharing can also be applied on other forms of drip marketing campaigns.

Create an impactful subject line

Your subject line is what makes people open your drip marketing campaign email message. As a content writer my primary focus will be to write a subject line that is so compelling that it forces people to open your message. Unless they open your message, how are they going to read it? Unless they read your message, how are they going to respond to it.

Hence, everything begins with your subject line.

Don’t underestimate the preview text

Most of the email marketing services these days allow you to write a “preview text”. It is the text that appears in the inbox which people can read without even opening your message.

This may appear when the hold their cursor over your message or simply in the line that displays all the new or existing email messages. Even the preview text can prompt people to open your drip marketing message. When I work as your content writer, I will make sure that the preview text is compelling and believable enough.

Properly understand your audience for whom you are creating the drip marketing campaign

One of the most important things to take care of and in fact, when I’m writing content, this is one of the main focus points of my content writing service. I never start working unless I have completely understood the audience of the client.

When you understand the audience, you use the right language, you make the right offer, and you present the right CTA. You cannot empathize through your writing if you don’t understand what problems the audience is facing and what solutions they are looking for.

Yes, even not being able to find the right shade of the red color they want for a T-shirt, can be an excruciating problem for someone.

Write your messages for the mobile phone

Emails are opened more on mobile phones than on desktops and laptops (source). People who cannot read emails comfortably on their mobile phones delete those emails within three seconds.

Important:

  • Shorter sentences.
  • Present relevant information as soon as possible.
  • Easy to understand language.
  • Smaller words.

Write for a singular goal

This is something I repeatedly tell my clients. Most of the clients don’t know how to define the ultimate goal for a particular drip marketing campaign email message.

You don’t always want them to buy your shirt or download your case study or go through your white paper. Sometimes you simply want to engage them so that they remember you.

But sometimes, you do want them to buy your shirt or download your case study or go through your white paper. Make it clear.

The basic point is, as a content writer who writes to communicate, I can write the perfect drip marketing campaigns for your business whether you are into B2B or B2C.

Contact me today to know more about my content writing services.

Content writing services for blockchain development companies

Content writing services for blockchain development companies

Content writing services for blockchain development companies

The blockchain technology is being considered as Internet 2.0. It is supposed to free you from the grips of centralized databases and software applications and spread your digital assets over thousands, even hundreds of computers owned by users, all over the world, connected by the Internet.

There are thousands of technology companies that are vying to take the advantage of this transformational shift to blockchain-based applications, and they need to convey their messages through lucid, unambiguous content writing.

This is where my content writing services can help you if you are a blockchain development company.

Why you need an articulate content writer and an experienced content writing service?

The concept of blockchain development is still quite fuzzy

What are NFTs? What are ICOs? What are crypto coins, crypto wallets, and crypto exchanges? What is decentralized financing? What are blocks in a blockchain? Why are blockchains more secure compared to traditional IT assets? Why are people converting digital art into non-fungible tokens? Why are banks and fintech companies going crazy over the blockchain technology?

A peculiar thing about blockchain is that it is not a different technology per se, but a different way of organizing source code and data. Both the source code and the data are stored in user-verified “blocks”, and this concept is difficult to understand for a large chunk of the population.

There is confusion. There is apprehension. People even think that this is a complete scam when it comes to blockchain-powered cryptocurrencies and crypto exchanges.

For almost a year I have been writing content for multiple blockchain development companies and one thing that I have noticed is that even the developers don’t exactly understand the implications.

They are making blockchain applications, coins, tokens, and exchanges just because there is great demand, and some good money is to be made.

Hence, even if those people who are developing blockchain applications don’t really understand what impact the blockchain technology can make on the world, just imagine the level of understanding among common people who will eventually be using those applications.

People need to be educated. You need to raise awareness. Otherwise, if you are not able to raise awareness beyond a certain mass, even the traditional technology companies are not going to show any interest in your blockchain development services.

The significance of high-quality content writing for blockchain development

New ideas, especially as revolutionary as blockchain technologies, must be explained in a language that people can understand.

As a software developer or a mobile app developer using blockchain technology, how do you explain it to people why they should use your software and not a software that is not based on the blockchain technology?

My content writing services can help you.

Very few people actually understand why blockchain is called so.

Why are they chains of blocks?

How are all these different blocks interconnected?

What is the benefit of storing the source code and the data in these blocks?

Why are blockchain applications more secure compared to conventional applications?

As a content writer I can help your audience understand these concepts and as a blockchain development company, I can help you communicate better.

Want to know how I can help you? Contact me today.

Content writing services for startups

Content writing services for startups

Content writing services for startups.

Need an experienced and reliable content writer who can set your startup journey in motion? As a startup you need all the visibility you can get, and my content writing services can help you gain the initial traction through engaging, high-quality content.

Relevant content can increase the volume of quality traffic to your website or mobile app. It can help you with faster user acquisition and onboarding – two things very critical to the success of a startup.

As a content writer, what type of content can I write for your startup?

Unless you have got millions of dollars of funding already, you need to put your best foot forward. Very few people know you. Even your revolutionary idea may be alien to them.

You don’t just need to increase your visibility and make it easier for your target audience to find you, you may also need to educate them about the benefits your new startup idea can deliver. I can write the following types of content for your startup:

  • Text for UX/UI.
  • Copy for website content.
  • Blog writing.
  • Article writing for education, information, and awareness.
  • Copywriting for email marketing campaigns.
  • Copywriting for sales funnels.
  • Social media updates.
  • Case studies and white papers
  • LinkedIn profiles

Being a writer, I love to express myself. In every field, one needs to express convincingly, and consequently, I can provide you high quality content for practically every communication need. For some startups whose members are not very email savvy, I’m also writing regular emails.

Why do you need a content writer for your startup?

An efficient content writer can help your startup save money

An efficient content writer can help your startup save money.

Being strapped of cash, you need to economize your marketing and promotion. Most of the startups on the web opt for content marketing. Content marketing is not just less expensive than conventional advertising and marketing, it is also more effective and measurable.

Take for example a comparison between organically appearing on the top three results on Google, and advertising on Google using a PPC campaign.

As you know, PPC stands for pay-per-click – you pay for every click. If you get 200 clicks, you pay for those 200 clicks. If you get 2000 clicks, you pay for those 2000 clicks. And so on.

On the other hand, if you can organically improve your visibility on Google, whether you get 200 clicks, 2000 clicks, or 200,000 clicks, the only money you spend is the money that you pay to a content writer for writing the content.

I know, it is easier said than done, and it takes a while to improve your search engine rankings to such an extent that they can actually generate business for you, but this is the road most of the startups like to take because it is highly affordable, and more importantly, more effective.

It is highly likely that you have come across this web page by searching for something like “content writer for my startup”, and such. I’m not having to pay for this traffic. I have improved the rankings of this web page organically. Through targeted content writing.

When you publish relevant content, you draw people to your website or mobile app listing. You’re not intruding upon their personal space through advertising. You’re not interrupting them. They come across your content and when it makes a good impression, they want to check you out. This is where my content writing service can help you.

It is very important for your target audience to be able to trust you and respect you for your knowledge and experience. As a startup, you don’t want to sound like a novice, but at the same time, you need to exude the excitement of a budding idea. As an experienced content writer, I will be able to mix both.

You will need to educate people about your new startup idea. What is it about? How novel and unique is it? How does it do things better than other options available in the market? What is the unique task that it performs? Why does someone even need to perform that task? There should be clarity. There should be conviction. Your content writing must inculcate a sense of familiarity, exploration, and excitement.

Being a startup, people are not familiar with. You will need to establish a presence through high quality content on multiple platforms. You will need to publish informative and authoritative articles on LinkedIn. You will also need to create your presence on Medium because it is a high traffic website and enjoys exceptional search engine rankings in Google.  I can write content for your startup for multiple platforms.

I often tell my clients that more than a content writer, I am a writer. And you need to write to communicate. It’s just that ever since a certain category of writers began to write for websites, they started calling themselves as content writers, or web content writers.

As a writer I will be able to capture your startup enthusiasm and then instill it into the writing, whether I’m writing blog posts, web page content or content for email marketing.

A captivating thing about a startup is that the story gradually unfolds. Every piece of content is a steppingstone. At every stage you want to share your triumphs and tribulations. You want to take your readers along on your journey.

To a great extent, they should be able to feel what you’re feeling. They should be able to go through what you’re going through. This is how strong, lasting relationships are built. By the time you’re actually ready to launch your product, they will be eager to buy it or subscribe to it.

How can my content writing services help your startup engage users?

My content writing can help you engage your audience

My content writing can help you engage your audience.

A startup needs to tell its story. This is how you connect with people. If you cannot share your excitement, they are not going to get excited enough to seriously consider your idea or invest their time or invest their money. By now you must know that even if you offer something free to people these days, there is so much free stuff available on the net, that they don’t want to use your startup product or service even if they are getting it for free.

How do you overcome this hurdle? By carrying out a sustained reach out campaign. Without overwhelming your audience or without disturbing them.

Meaningful engagement happens through familiarity. People should come across your content on their own. In this regard, I can help you in the following manner:

  • My content writing will help your startup improve search engine visibility.
  • I can write engaging social media posts with intriguing updates.
  • I can write content for your email updates.
  • My blog writing services will improve your SEO, bring down your bounce rate and foster engagement.

Informative and engaging content brings you inbound traffic. This is the traffic that is generated by the choice of users. You are not prompting them to come to your website or download your mobile app. They read about you. They read your content. It piques their interest.

My writing is user-focused but at the same time it also strongly presents your case. I understand that as a content writer I must write content that pleases search engine algorithms. I must also write content that pleases your human visitors. In fact, the content must be written in such a manner that despite being highly engaging, conversational, and appealing, it should be search engine friendly.

What types of startups can I write for?

A startup is a young company founded to develop a unique product or service. The proposition of the product is convincing and irresistible. Sometimes it comes up with a completely new way of doing something that people have been doing for decades. For example, Uber, when it started, was a startup that completely revolutionized the way we use cabs. Airbnb allowed people to use their abodes for renting to casual travelers.

The basic strength of a startup is that it comes with an innovative idea to fill a gap. It is not necessary that people realize that there is a gap or not. Who knew that there may be an app to share rides before Uber was actually launched and went mainstream?

I can write content for any type of startup. You may be a technology company, or a logistic company, or an aviation company, or hospitality company. You may be offering maintenance services, healthcare and medicine delivery, online doctor consultation, online teaching, office space, food delivery, beverage delivery or grooming services. As long as you are a startup, I can tailor my content writing according to your needs.

Why would you like to hire my content writing services for your startup?

You want to convincingly put your point across. You want to tell your startup story. You want to educate your audience so that people are better informed, and then more eager to put faith in your startup idea. Most importantly, you want to familiarize people with your idea, product, or service. For that you need consistency.

I write well. I may not be Hemingway or Harper Lee, but I get results for clients I write for. I can improve your search engine rankings. I can write engaging content for your startup website. I can express complicated ideas in simple language. People will feel connected. They will want to try out your idea. I can emotionally move them. This is what you want for the success of your startup.

Contact me today to know more about how I can help your startup with my content writing services.

 

Why Credible Content?

Credible Content big bar

Before credible-content.com the domain under which I ran my business was by my own name: amrithallan.com.

I was quite happy with the performance of the domain. I enjoyed good search engine rankings for all my relevant keywords.

Somewhere around in 2010-11 my content got massively stolen. The same web pages and blog posts on other websites having my content were ranking way hire than my own website. My rankings dropped by more than 200-300%.

Instead of penalizing those websites, Google began to penalize my website.

Fortunately, by now I know what happened and I also know how to prevent the same thing from happening in future.

I used to get 2-3 queries every day before the catastrophe. For weeks, I didn’t get a single query. Once I didn’t get a query for four months while I tried to figure out what went wrong with my website.

All my money came from my existing clients.

Almost 6 months went by. I got a few queries and some of those quarries turned into paid assignments, but the website was doomed.

It was my wife who suggested that I should move on and try another domain. I was anyway spending so much time on my present domain. It would be better if I spent my effort on a new domain.

This was how Credible Content was born. Before this I didn’t try many names. This was the first name I checked whether the domain was available or not. It just came to my mind. Content had to be there. I needed something short.

According to various online dictionaries including Oxford and Merriam-Webster, credible means capable of being believed. It means believable. It also means worthy of belief or confidence. Trustworthy. Offering reasonable grounds for being believed.

The name Credible Content instantly resonated. This is the philosophy I follow. I never overcommit. I never make claims that I cannot honor. I’m very upfront with my clients about what I can achieve for them and what is beyond my capabilities. When my clients decide to work with me, they know exactly what I’m going to deliver.

Hence, Credible Content means I provide content that is believable and that is trustworthy.

Want to offer your content writing services from my website?

List yourself as a content writer

List yourself as a content writer

Here is an invitation to awesome content writers.

I have been offering content writing services from my website for many years. Right now, I promote my website and I also write content for my clients.

Over the years I have realized that I enjoy generating traffic for my website and getting paid assignments as much as I enjoy writing content (well, sometimes more).

What is the benefit of offering your content writing services from my website?

You will receive quality leads. Instead of you contacting prospective clients, clients will be contacting you.

No matter how well you write, normally it is difficult to get work. You can enlist yourself on freelancing websites. You can promote yourself on social media including LinkedIn. You can still do that. This is just an additional platform for you.

Right now, I have not figured how I will make it financially sensible for myself. Maybe I will charge a commission or a fixed monthly fee.

I will also be providing mentoring to many budding content writers to help them hone their content writing skills.

This is an evolving idea. I am just publishing this page so that if you are interested, you can contact me.

To maintain a sense of quality, I will be reviewing your work before creating your author profile.

Submit the form below to let me know if you are interested.

Content Editing, Auditing and Proofreading Services | Rewriting

Content editing, auditing and proofreading services

Content editing, auditing and proofreading services.

Want someone to go through your existing text? These days lots of clients are sending me documents they have already written and they want me to just go through them, rewrite or make improvements. It saves them money and time (I’m not researching and writing complete documents) and it also gives me another opportunity to work with clients who need such assistance.

so, you need someone who can go through your existing written content and edit it? Also do proofreading?

  • Editing – sprucing up, streamlining and making the writing compelling.
  • Auditing – checking that your content is search engine friendly.
  • Proofreading – making sure that there are no spelling and grammar mistakes in your writing.
  • Rewriting – making improvements in existing text in terms of writing style, flow and engagement.

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It goes without saying that editing, auditing and proofreading are done on existing content.

You or someone else has already written the content. It is either there on your website/blog or in a Word document or a Google Docs document.

You need an expert writer who can go through your written content and make sure that it is up to the mark and can be published on your business website.

Why does your content writing require an editor and a proofreader?

Need an editor or a proofreader for existing content

Need an editor or a proofreader for existing content?

You must know every newspaper has an editor. Every magazine has an editor. There are editors for authors.

Editors are highly paid. In fact, in a newspaper or a magazine, an editor- in-chief has the top job; the highest-paid person in the office.

An editor defines your text. He or she can tell you if something is well-written or needs to be rewritten.

An editor also helps you rearrange your text to create a logical flow.

Maybe you have just jotted down your thoughts because the subject you have written on is too familiar to you. Another person won’t be able to understand what you are saying.

This is where an editor can help you.

If the sentences are too long, an editor, or the writer who rewrites them, can shorten them.

If the sentences are confusing to the other person, your editor can make them simpler.

If the message isn’t coming out the way you wanted it to come out, your editor can help you with that.

Every published writer’s writing goes through an editor.

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What about proofreading?

I agree that proofreading tools are already available, and they do a decent job. Nonetheless, when it comes to professional content, you cannot depend on automated tools, at least not yet.

For almost two decades now I have been using word processors. Even after so many years, I cannot completely rely on their proofreading capabilities.

Yes, they have improved. Sometimes they make incredibly good suggestions.

Both Google Docs and MS Word provide quite a nice proofreading and language improvement tool these days.

They can reduce your job to a great extent.

They can also point out if you have used superfluous expressions or unnecessarily lengthy phrases.

You can also use an online service like Grammarly.

But the problem with Grammarly is that it’s too expensive for a one-off job.

It works on a yearly subscription basis and it can be awfully expensive if you don’t plan to use it every day.

Besides, compared to a human writer, it is still primitive.

Difference between editing, rewriting and proofreading

Proofreading involves correcting

  • Spelling mistakes.
  • Grammar mistakes.
  • Missing words.
  • Incorrect use of words.
  • Punctuation.
  • Capitalization.

Editing involves improving your

  • Writing style.
  • Level of clarity.
  • Flow or logic.
  • Content organization.

Rewriting means

  • Making structural changes to make your writing attractive and professional.
  • Giving shape to your thoughts that you may have quickly jotted down.

How can I help you in editing and proofreading your website content or text?

As a writer I have been writing all my life. I have written for newspapers and magazines.

For the past 15 years I have been providing professional content writing and copywriting services. I write content and do copywriting for

  • Business websites.
  • Business blogs.
  • Company profiles.
  • Micro content for social media platforms.
  • Landing pages.
  • Email marketing campaigns.
  • Case studies & white papers.
  • E-books.
  • SEO articles.
  • Press releases.
  • Guest blog posts.
  • Journalistic articles and opinion pieces.

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Since my clients pay me for my writing, we can safely assume that they don’t pay for lousy writing. I must be doing a decent job.

When I edit and proofread your content, I will make sure that there are no grammar mistakes. Other than that, I will also ensure

  • Your content is professional-looking.
  • The language is smart, crisp and to the point.
  • Your content doesn’t look as if it has been written by someone who is not a habitual writer.
  • There are no spelling and grammar mistakes.
  • There are no lengthy sentences and paragraphs to confuse the readers.
  • The text is organized in such a manner that it is easier to read quickly, and even scan it to get the gist of it.
  • Make sure that there is more of active voice and less of passive voice (passive voice bores your readers).
  • Your writing sounds international.

Content auditing services for better SEO

Content auditing services for better SEO

Content auditing services for better SEO.

You obviously want to improve your search engine rankings with optimized content.

Trying to optimize your content with your primary, secondary and LSI keywords is a double-edged sword.

If you make it obvious to Google that you are simply using your keywords to improve your rankings, it penalizes you instead of improving your search engine rankings.

On the other end of the spectrum, if you don’t use your keywords enough number of times and contextually, you don’t optimize your text.

Most of my content writing revolves around creating SEO content. People hire my SEO copywriting services because they need content that is optimized. Content that can help them improve their search engine rankings.

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Therefore, I have ingrained the right way of writing for Google and other search engines. I don’t even have to try, to be frank.

I can go through your existing content and make suggestions so that you don’t over-use or under-use your keywords.

I will strategically and contextually add your main keywords and LSI keywords to your existing content.

I will organize your content in such a manner that it will be easier for Google to crawl, index and rank your content for your target keywords.

My content editing, auditing and proofreading services are for existing content.

Although I can write your content from scratch using your existing message, when you hire me for editing, auditing and proofreading, I will be making changes to your existing content.

You don’t need to worry about the central message. I won’t change it.

If you have a peculiar style of writing and if you want to retain that style, I won’t disturb it.

My focus will be to spruce up your content in such a manner that it reads well, sounds professional, is devoid of grammar and spelling mistakes, and is search engine optimized.

What type of text do I expect from you when I rewrite?

There must be something to rewrite, right? It is not that you send me 100 words and then you expect me to write them into 1000-word blog post. I don’t mind adding a few hundred words here and there, but if you want me to rewrite your blog post, the blog post must already be rewritten. Otherwise, I will be writing from scratch and considering it a full-fledged blog writing assignment, that is different from rewriting. If you want me to write 1000 words, around 800 words must already be there.

Benefits of my rewriting services

Rewriting is faster than writing complete blog posts, articles and web pages. Hence, I charge less. This saves you money.

Also, you want to give your blog posts and articles your own touch as an expert. You can write but you neither have the time nor the experience (70% of my work day involves writing and 30% marketing and promoting my services, through different forms of writing) because this is not your profession.

You want to jot down your thoughts and then you want someone to rewrite your content and make it presentable, professional as well as user-friendly. This is where my rewriting services can help you.

My rewriting services can also be used to create unique content out of existing content. Suppose, you come across a very interesting article or blog post that you would want for your own website but you know that it cannot be copied as it is. You want to give it a unique spin.

You send me the link to the article or the blog post and I will rewrite it. Every sentence will be rewritten. I will even reorganize the thought flow.

Do you want me to take a look at your content? Contact me.

Content Writer For Writing Product Descriptions

Content writing and copywriting services for writing product descriptions

Content writing and copywriting services for writing product descriptions.

Are you looking for a content writer who can write highly compelling product descriptions for your online retail store or e-commerce website?

On this webpage I’m going to talk about the following topics:

  • Content writing services for writing product descriptions.
  • Content writer for writing product descriptions

Online retail stores are booming. Even before the Covid-19 outbreak, a greater number of people were buying online.

According to a Big Commerce study, almost 80% of Americans last year shopped online at least once in a month. 5% shopped online daily.

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According to United Nations Conference on Trade and Development, the global e-commerce has hit $25.6 trillion.

What do these figures tell you? They tell you that the competition is tough and every customer matters. Writing compelling product descriptions with the help of a professional content writer can make a big difference.

Why do you need to work with a professional writer to write product descriptions?

Frankly, I don’t need to explain that to you. As a business owner you already understand how important it is to write product descriptions that can influence your customers and convince them to buy from you.

What is a product description?

What is a product description

What is a product description?

When you add a product in your online catalog, you need to describe its features in a manner your customers can understand.

The description gives your prospective customers all the details about the product such as the size, the color, the configuration if it is a gadget or an appliance, the make, and all other attributes that give the visitors a feeling that they are actually standing in a shop and looking at the product.

I was once writing for a gemstone company and was writing product descriptions for their bracelets.

They wanted stories of the gemstones included in the descriptions such as what is the origin of the gemstones, what are the folklores associated with them, what sort of vibrations they create and what positive changes can be expected once someone begins to wear those bracelets.

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When you go to a shop or a retail store, there is a salesperson, or someone who can walk you through the various features of a product.

The same job is done by your product description when you go to an online retail store or an e-commerce website.

An effective product description must be conversational and packed with useful information.

A well-written product description must convince your visitors into believing that there is no other option but to buy your product.

A content writer can help you with that: he or she can write compelling and engaging product descriptions that make your customers want to buy your product.

Product description can be funny, serious or cynical, based on the overall theme of your branding.

So, how does a professional content writer or copywriter help you create the perfect product descriptions?

Professional product description writing services

Professional product description writing services

Buying is an emotional decision. You need a content writer who can make an emotional impact with your customers.

How do you make an emotional impact? By weaving a narrative.

As an experienced content writer, I know how important it is to empathize with your customers and write product descriptions that hit a nerve.

I know that product descriptions don’t work out of the box. They are specifically written for your audience.

It is very important that you write item descriptions according to your audience.

Some audience may prefer just 50 words. Some may prefer 200 words. Some prefer just the hard facts. Some want to read a story before they decide. Some like flowery language and some like official jargon.

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What about using the manufacturer’s item descriptions?

When you are reselling something, many descriptions come from the manufacturer’s side.

For example, if you’re selling mobile phones, most of the models come with their own descriptions from the original manufacturer.

The problem with using the manufacturer’s descriptions is that they haven’t written these descriptions for your audience. They have simply described their product.

Even if they are selling the same product on their own website, they have written their descriptions catering to their own audience, keeping in mind their own branding message.

If people needed the same information, why would they purchase from you? Why not purchase from the original manufacturer?

There is a reason they are choosing to purchase from you.

Product description writing for different needs

Product description writing for different needs.

I can write product descriptions for:

  • E-commerce websites.
  • Online retail stores.
  • Websites like Amazon.com.
  • Landing pages.
  • Email marketing campaigns.
  • Brochures and flyers.

Anywhere you want to describe your products in an engaging manner, my content writing and copywriting services can help you.

As a professional content writer and copywriter, I stick to the following guidelines when writing product descriptions

Completely understand what your target audience wants

In fact, this is one of my main strengths. I prefer to understand your target customers completely before I get down to writing your product descriptions.

Even small things matter such as the average age of your buyers, their interests, how often they have shopped from your website and such.

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Follow a friendly and casual writing style

Unless there is a pressing exception, I write in a very easy-going manner.

It doesn’t mean I’m careless about my writing. As much as my knowledge goes, there will be no spelling and grammar mistakes.

I will use short, crisp sentences. Please remember that my intention is not to impress your customers, but to provide them the needed information in a conversational manner.

They will feel as if a friend is talking to them.

A knowledgeable friend who knows everything about the product and what it can deliver to them.

Focus on the benefits of the product from the customer’s perspective

It’s not about what you want to tell your customer, but what the customer wants to know.

Since you are trying to sell a product, obviously there is going to be a tendency to promise the stars (there is nothing wrong in that).

But the description must be written from the perspective of your customer. What does she want? Why does she want it? What are the features that are going to be most appealing to her? What is the problem that she is trying to solve?

Take for example a mobile phone. You may think that the camera of your mobile phone is its greatest asset and selling point. But what if your customer is looking for a mobile phone she can easily carry around and charge in as little time as possible?

As much as possible, I will try to understand what your customer is looking for and then write your product descriptions accordingly.

Tell the story of the product in the description

A story doesn’t always have to have a hero, villain, a conflict or a resolution.

As mentioned above in the case of the gemstones, in many descriptions I described how these gemstones are extracted from their natural sources, and then what journeys they take to turn into beautiful bracelets.

Improve search engine rankings through optimized product descriptions

If you have scores of products in your CMS, they can be a good source of higher search engine rankings, provided your product descriptions are optimized for SEO.

For example, if you think that people may be searching for “hand sanitizers that leaves no residue” then this must be there in your product description that “our hand sanitizers leave no residue”.

Or if people are searching for “handbags made of recycled paper” your description must have “our handbags are made of completely recycled paper”.

What I’m saying is, as an SEO copywriter, I can incorporate your primary, secondary and LSI keywords into your product descriptions, contextually without stuffing them needlessly.

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Use call-to-action at strategical places

Of course, there is a “Buy” button under the description and people are aware that when they are reading your product description, they are supposed to buy your product after that.

In many instances, they don’t. They need to be specifically told to buy your product otherwise they are missing a big chance.

This is where you need call-to-action. You cannot under use it, you cannot overuse it. You need to strategically introduce it into the copy of your product description so that your customers can feel the pull without feeling it strongly and ending up resisting it in the process.

Looking for a content writer or an SEO copywriter who can write your product descriptions?

Contact me for more details.

What Is Search Intent And How Knowing It Improves Your SEO

What is search intent and why is it important for SEO

What is search intent and why is it important for SEO?

When you are writing content, it is very important that you know the search intent of your reader persona.

Targeting a search intent when writing content helps you improve your SEO.

In fact, I have created a small video to use in various blog posts and presentations when I quickly need to explain what is search intent. Here it is

In plain language, search intent means the intention with which a search engine user searches something.

Various SEO and digital marketing experts suggest that there are broadly for types of search intents:

  1. Informational search intent.
  2. Navigational search intent
  3. Commercial search intent.
  4. Transactional search intent

You can take your own example. When you search for something, what is your intention?

You are simply looking for information? Do you seek opinion from the others before you buy something? Are you ready to buy something?

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For example, you want to improve your search engine rankings and you feel, reading a book might help.

You may search for “the best book on SEO” or “the best search engine optimization book”.

If, instead of a book, you simply want to read some good material on SEO that you can implement on your website, you may search for “a detailed SEO guide”.

If you want to know how content writing can help you improve your rankings, you may search for “how does content writing improve SEO?”.

Sometimes you are seeking information just for the sake of seeking information.

Sometimes you want to buy something but before that you need some sort of re-affirmation.

These are different searcher intents.

You won’t look for “SEO copywriting tips” just because you want to kill some time. You need that information to achieve something.

If you want people to be able to find your website for the right search intent, you need to streamline your content accordingly.

Do you only target for the commercial or the transactional search intent?

After all, you want to increase your sales.

As a professional content writer and an SEO copywriter, I want the maximum number of people submitting my contact form to hire me as their writer.

It’s not easy.

There are hundreds of content writing services there.

They are already ranking quite well for all my primary and secondary keywords (this may also be applicable to your business).

In such a case scenario, it is important that you strategically target a number of search intents and not just the transactional search intent, though, this is the ultimate goal.

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The importance of targeting informational search intent when writing content

This is what Google says about the quality of content it wants to find

This is what Google says about the quality of content it wants to find.

Since it is easier to give my own example, I’m going to give my own example.

Unless you know that you need quality content writing services to improve your conversion rate, how are you going to decide to hire my services?

You need that particular level of awareness, to an extent that you are ready to spend money on my services.

Hence, as a service provider whose business depends on your level of awareness, I need to educate you.

Even if you have a basic idea of how my content writing services can help improve your conversion rate and bring down your bounce rate, you need a little bit of convincing through more information.

Also, if I need to convince you that SEO copywriting actually improves your search engine rankings, I must provide you hard facts.

I must explain to you why Google appreciates fresh content.

I must also explain to you how Google and other search engines evaluate your keywords when ranking your content.

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This is one thing.

The second thing is, search engine terms like “content writing services”, “SEO copywriting services”, “blog writing services”, “freelance content writer”, and such, have already been optimized for, by other companies.

Competing with them is going to take a lot of time for me.

So, what do I do?

I publish lots of informational content to improve my rankings for longtail keywords.

It is easier to improve your search engine rankings for longtail keywords because they are less competitive.

Longtail keywords targeting informational search intent may not get me direct business, but it prepares the ground for my ultimate goal.

Since I’m regularly publishing valuable content that is full of useful information, other bloggers and online publishers often link to my content, giving a boost to my search engine rankings.

People share my content on social media channels, bringing in more visibility.

Since there is no dearth of information topics under content writing and SEO copywriting, I can publish practically unlimited number of webpages and blog posts without the risk of publishing duplicate content.

When I regularly publish content, Google crawls my website with greater frequency.

The benefit is that when I add new content it quickly gets indexed by Google. Sometimes, even within 10-15 minutes.

What sort of informational search intent you should target for when writing content or when aiming for SEO?

Suppose you are an accounting firm. You can cover lots of topics for which your prospective customers may not contact you for your services, but they can use your advice to solve many day-to-day problems.

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Similarly, if you are a web developer wanting to attract startups and small businesses, you can write lots of informational content on the benefits of working with an independent web developer.

You can talk about the technologies that an average web developer uses to provide affordable and efficient web design services to startups and small businesses.

This way, you increase your visibility and this increased visibility prepares the ground for more business queries.

Informational intent topics begin with “why”, “how”, “when”, “where”, “how many”, “what”, “the top 10”, and so on.

An example: “when are the next Olympics going to be held after Covid?”

Another example: “what are the benefits of working with a content writer?”

The slight difference between commercial and transactional intent and how to target them through content writing

There is a small difference between commercial and transactional intent.

These two terms are confusing, but it is important to understand the difference and then write your content accordingly.

Commercial intent: You are ready to purchase but you need to compare various items before you finally decide.

Some examples of commercial intent:

  • Best content writing service.
  • Best SEO copywriting service.
  • The review of SEO copywriting services/content writing services reviewed.
  • Best cook food for junk food.
  • Google Pixel an iPhone comparison.

As you can make out, the person is ready to take the plunge, but she wants to make the best choice.

Transactional intent: You are ready to purchase and you just want to go to the right place to purchase.

Some examples of transactional intent:

  • Nearest food delivery service.
  • Hire a content writer service.
  • Buy red Gucci bag.
  • Coupons for Grammarly.

The person is ready to buy. She just needs to know where to buy it.

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Converting different search intents into a solid sales funnel through strategic content writing

You first create informational content to raise awareness about your product or service.

You give enough information to your visitors and convince them further.

You help them buy from you.

In terms of search intent, here is how you define your sales funnel:

Different search intents are like different phases of your sales funnel

Different search intents are like different phases of your sales funnel.

I created another explainer video for LinkedIn and Twitter and I have simply extracted a screenshot to graphically explain the concept.

Publish lots of informational content.

This increases familiarity with your brand.

Publish commercial content.

This convinces your prospective customers and clients that you have got what they are looking for.

Explain to them how they can do business with you.

How does targeting search intent improve your SEO?

SEO is all about right targeting.

You don’t want to generate random traffic to your website or blog.

You want to generate traffic that solves a purpose.

Whether you want to inform people, educate them about your business, ask them to buy from you, the intent of your content must be clear.

Only then you improve your SEO.

Looking for content writing and SEO copywriting services to target the right search intent?

Contact me for more information.

Content Writing Services For Online Medical Practices

Content writing and SEO copywriting services for online medical services

Content writing and SEO copywriting services for online medical services.

In the wake of the Covid-19 outbreak, many medical practitioners are providing their medical services online through mobile apps and web interfaces.

In many countries like the USA, it is also called telemedicine.

Medical practitioners provide their services over the Internet.

It may include diagnosis and treatment.

Focus points of this web page:

  1. Content writing services.
  2. SEO copywriting services
  3. Online medical practices.
  4. Online medical services.
  5. Doctor consulting with video chat.
  6. Content writing services for online medical practitioners.
  7. Content writing services for telemedicine services.

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There are multiple ways health workers, doctors and medical practitioners are providing their services online including

  • All-purpose mobile apps connecting doctors, therapists, consultants and patients.
  • Dedicated mobile apps launched by doctors, therapists and consultants.
  • Dedicated mobile apps and web services launched by hospitals, health centers and clinics.

Patients can upload their medical records and the doctors and physicians can go through them.

Doctors and patients can also have video chats and the doctors charge a consultation fee through online payment.

Why do you need to increase your online presence for your online doctor consultation through content writing?

Being an experience website content writer I know the importance of a vibrant online presence through high quality content.

As a doctor or a medical practitioner, you can provide consulting services to your patients using mobile apps or web-based services.

As mentioned above, this is also called telemedicine.

Although, in telemedicine, different medical gadgets and appliances such as blood pressure checker, blood sugar checker and weighing machine are also used in data is directly sent to the concerned doctor.

Whether you are an independent doctor, or you are a clinic, it can benefit you immensely if your patient base increases.

This suddenly expands your reach.

You are no longer constrained by geographic limitations.

Within a second, a patient living thousands of kilometers away can reach you and get your advice and pay you.

You want to be able to see more and more patients, don’t you?

If possible, you want to provide your doctor & medical consulting services to patients living in other cities, even other countries, don’t you?

How do my content writing services help you?

You cannot be constantly telling your prospective patients what a great doctor you are.

You need to provide them useful, helpful content, to keep them coming to your website or blog.

Among so many doctors and physicians, you need to give them a reason to keep you in mind when they need you.

Unlike conventional hospitals and clinics, you don’t wait for the patients to come to you when they are feeling unwell.

On the Internet, you create a presence so that people can find you for relevant reasons even when they are not feeling sick.

You need to create a presence so that people know about you even when they are healthy or relatively healthy.

Even if they themselves don’t need to see a doctor or a physician, they may like to recommend you to their relatives, their family members, their colleagues, their friends or even people on social media channels like Facebook, Twitter and LinkedIn.

Through highly targeted and high quality content, you need to target patients as well as people who may someday recommend patients to you.

I remember once my daughter was not getting well and we were taking her to one of the best hospitals in New Delhi, with no results.

Desperate for help, I posted on Twitter if there was some doctor someone trusted.

Someone gave me the number of his family doctor and ever since then, whenever there is health -related problem, we go to that doctor even when going to him means a travel of more than two hours.

What I’m trying to say is, you don’t just target patients. You also target people who would someday recommend someone to you.

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How do you do that?

Have you seen WebMD? They are constantly publishing high-quality content on various health related topics and issues.

Do a search on anything health-related and there is a great possibility that you will come across a WebMD link.

I’m not suggesting that you create an online health directory or health portal because financially or even human resources-wise, it won’t be possible even if you want to create such a portal.

But you can cover your area of specialty.

For example, you are an ENT doctor. What about publishing lots of information on how people can take care of small ear, nose or throat related ailments?

Anyway they are not going to consult a doctor for these small problems but they are going to look up some solutions to get some relief.

If they can get such a useful information from your website or through your mobile app, when they really need to consult a doctor, they will certainly contact you.

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This is how you build a presence on the web.

I have previously written content for doctors and physicians and other medical-related topics. I can help you create a vibrant presence to attract general people and prospective patients to your website or mobile app.

I can write content for

  • Medical care providers.
  • Specialist doctors.
  • Physiotherapists.
  • Speech therapists.
  • Health consultants.
  • Pediatricians.
  • Obstetricians.

basically any medical field that needs to be promoted online to attract patients and their well-wishers.

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I can improve your search engine rankings with my SEO copywriting services

As I have mentioned above, the sphere of your influence increases on the Internet in the absence of the concept of physical distance.

All you and your patient need is an Internet connection and an ability to hold a video chat, if necessary.

This person can be in Australia, in Canada, in Singapore or USA or India.

A great example would be, a person of Indian origin living in Canada but wanting to see an Indian doctor. Suddenly, he or she will be able to do that.

Just imagine how many patients you can see through your online medical and healthcare services.

People all over the world are ready to pay for the convenience and timely consulting.

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For example, if someone searches for “need to consult an eye specialist online” and if a link to your website comes up immediately among the top three results, the person is going to contact you.

I’m not saying that it can be achieved immediately.

It will certainly require some effort and consistency.

You will need to generate content that is search engine optimized for your specialty – eye specialist or ophthalmologist and other search terms that your patients may use to be able to find you online.

The only way they can find you is through a search engine like Google or through social media channels like Facebook, Twitter, LinkedIn or Instagram.

For people to be able to find you, you need a presence on the Internet.

Content writer and SEO copywriter to increase online visibility of your medical practice

Content writer and SEO copywriter to increase online visibility of your medical practice.

With increasing competition, you need to enhance the online visibility of your health services.

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Whether you want to promote your mobile app for doctors or you are launching a new service through a website, you want people to know why they should consult a doctor, a physician or a therapist through your mobile app or website.

As an online doctor or a medical practitioner wanting to provide online consulting services,

  • Better search engine rankings for all the search terms your patients may use to be able to find you.
  • Lots of convincing content on your website so that people feel reassured and informed.
  • Social media presence so that people can recommend you.

This is where my content writing and SEO copywriting services can help you.

I can help you increase your visibility.

When I write content for you, people will be easily able to find you on Google and other search engines.

What type of content writing and SEO copywriting services can I provide to your online health services?

  • Website content.
  • Mobile app listings.
  • Features and benefits.
  • Information articles.
  • Blog posts.
  • Email marketing campaigns.
  • Email newsletter.
  • E-books and case studies

The basic idea is to become visible. Visible in the sense that people begin to associate your presence with useful content.

In the hour of need, they should know that they can reach you and your available.

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Want to create a solid presence on the Internet for your online doctor services? Want to increase your search engine reach for your online medical practice?

Contact me to know more about my content writing and SEO copywriting services.

How My Content Writing And SEO Copywriting Service Works

How my content writing an SEO copywriting service works

How my content writing an SEO copywriting service works

The key to successful collaboration for your content writing and SEO copywriting needs is clear communication.

On this web page I’m going to explain to you how my content writing and SEO copywriting services work.

The process is quite simple, and it mostly rests on the clarity of our communication.

What type of content writing and SEO copywriting projects do I take on?

Need a writer? I will write.

As long as your primary concern is quality and relevance, I can write for your following needs:

  • Blog writing
  • Email writing
  • Web page writing
  • Article writing
  • Case studies
  • White papers
  • Micro content for social media
  • Press releases
  • Product and service descriptions

and everything in between.

Writing is a communication tool.

My clients hire my content writing and SEO copywriting services because I write convincingly and compellingly.

Also, it helps that I’m able to improve their search engine rankings if they work with me consistently for a few months.

What process do I follow to achieve quality content writing and better rankings through SEO copywriting?

These are the steps.

Step 1

You contact me by either calling me or writing an email or submitting my contact form.

I suggest kindly don’t send me messages like “Contact me fast” and then nothing else.

It shows that you don’t take your content requirements seriously.

I’m not saying that all clients do that, but some do, so just in case.

When you’re sending a message to me for the first time, try to write me the following details (aside from the usual contact details):

  • What do you need? Blog post, article, email copy, landing page copy, and so on.
  • What is your business? Just gives me a heads up on the effort involved.
  • Some details about your target audience.
  • How many words on an average you expect per document?

Step 2

If you have sent me all the needed details, I give you an idea of how much it is going to cost and how much time I normally take to turn in one document.

Step 3

We decide on the scale of the work, the timeline and the pricing.

These days I’m taking in assignments in small chunks to better manage my payments.

In the aftermath of the Covid-19 outbreak, many clients randomly disappeared, and they didn’t even respond to my emails.

I must have lost at least 120 hours of work.

I like to take an advance now.

It is understandable that new clients don’t want to put in that much money not sure whether I’m going to live up to their expectations or not.

So, I take work in small chunks so that I get the money for the work I’m doing and the clients feel reassured that they are not risking a lot.

I have already explained above the sort of information I need from you.

Aside from that information, to initiate work, I also need the following:

  • The title or the topic – normally clients give me a rough idea and then I come up with my own version.
  • The primary keywords that I need to cover in case we are talking about SEO copywriting.
  • In most of the cases I incorporate LSI keywords and longtail keywords on my own but you can send me a list if you have a preference.
  • Some more information about your target audience.
  • Some links that you prefer – some writing style or the scale of information that has been covered on other blogs and websites.
  • Some statistical information, if any.
  • Some peculiar information that cannot be found on the Internet.

Step 4

I submit the draft for revision.

You go through the draft. You either accept it as it is or you suggest changes.

I offer unlimited revisions.

As long as the central topic does not change, I don’t charge extra for revisions.

I strongly believe that you must find the document to your maximum satisfaction.

Having said that, I don’t simply take dictation.

There will be my style. There will be my way of writing things.

If you want me to write every sentence and every paragraph according to your taste, somewhere I draw a line.

Anyway, this rarely happens. Everybody knows how precious time is.

Neither you want to waste your time, nor I want to waste my time or your time.

What if you are completely unsatisfied with my work?

I don’t want to boast, but this is rarest of the rare situations.

In the past 15 years (this is 2020) if I’m not forgetting, there must have been just 4-5 instances of a total lack of synergy and a bit of acrimony.

In a couple of occasions, in a bit of enthusiasm and overconfidence, I bit more than I could chew, and I immediately regretted that.

In the latest incident, the client accepted my document.

Then, after two days, she said that she needed some revisions because she thought the document was lacking some important information.

I added the information. She accepted the document. Even applauded.

Then after two days she contacted again and said that I had forgotten to add testimonials.

I said that she hadn’t given me the testimonials.

She said that I was supposed to make them up.

I said how could I make up testimonials?

She sent me some pointers and I made the testimonials.

She received the document without acknowledging.

Then, after a week, she said that the content that I had written was not looking good on the web page when her web designer put it there.

I saw the web page. The web designer had simply copy/pasted the text from my Word Document to some HTML editor.

I use a certain formatting style in my Word Documents, and I don’t even use double line breaks between paragraphs (because I have set enough spacing in the style itself).

Hence when her web designer just copy/pasted the text, it was a big wall of text and nothing else.

I told her that the web designer needed to format the text. There were many <h2> headings that were totally missing.

There was some bulleted points.

There needed to be some spacing between paragraphs.

She said no, the problem was with the writing and not with the web designer.

I was talking to her on the phone. Something in her voice told me that she herself was designing the web page and there was no web designer.

Anyway, one thing led to another and there was a huge argument and I told her that I was not her secretary that I would do everything.

She told me that I shortchanged her, and she regretted the day when she decided to contact me.

I was very sad.

Anyway, this is just an example of the sort of communication gap that can happen.

What do I deliver?

As many words as you need and in most of the cases, a couple of hundred more.

Compelling, but easy to read writing style.

Text organized under various headings and subheadings.

Strategic use of primary keywords and LSI keywords.

Mobile friendly writing.

Free of spelling and grammar mistakes as per my knowledge.

Completely original text.

Well researched.

I deliver in Word documents.

If you prefer Google Docs, I can deliver your documents using Google Docs.

I can also deliver in markup language.

Hence, this is basically how my content writing on SEO copywriting services work.

If you need more information, please contact me.

Copywriting Services For SEO Companies | Content writing

Copywriting services for SEO companies

Copywriting services for SEO companies.

Looking for an experienced and dependable copywriter for your SEO services?

I regularly provide copywriting services to SEO companies.

There are many search engine optimization companies that use my content writing services to boost rankings of their clients.

SEO copywriting is an integral part of offering search engine optimization services these days.

The focus of this web page are the following topics:

  • Copywriting services for SEO companies and agencies
  • Content writing services for SEO companies and agencies
  • Copywriter for SEO companies
  • Content writer for SEO companies

Why do SEO companies prefer to work with a content writer or a copywriter?

Why do they hire outside copywriting and content writing services?

There are very big SEO companies that have their own in-house copywriters and content writers.

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But, there are many competent, but small-scale SEO agencies who wouldn’t like to hire permanent content writers and copywriters, for obvious reasons.

Hiring permanent writers has its own pros and cons.

You have greater control. You have atomic control over how the content is being written.

The writers are constantly available to you if they are your employees working in-house.

The downside is, hiring in-house copywriters and content writers is expensive.

Whether you need content or not, you need to pay them every month.

You not just pay them a salary, you spend money on infrastructure and facilities.

You must give them employee benefits.

You must pay for their hardware and software.

You are stuck with them even if you don’t like their work.

SEO agencies don’t need content writing and copywriting services regularly.

It makes perfect sense for them to work with an outside agency they can contact only when they need SEO content.

This way, they can provide cost-effective SEO services to their clients.

Without high quality, engaging content, one cannot think of improving his or her search engine rankings.

Quality copywriting leads to higher search engine rankings

Quality copywriting leads to higher search engine rankings.

Yes, you can do on page optimization.

You can work on getting high quality backlinks.

To better rank your content, search engines like Google expect you to publish quality content regularly.

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I’m frequently working with digital marketing and SEO agencies that need quality copywriting and content writing for their clients.

Whatever SEO tool you use these days, it recommends what sort of content you should publish to improve your search engine rankings.

When search engine tools like SEMRush, SEOPressor and Ubersuggest audit your web pages they point out the pages that contain too little content.

For better search engine rankings, the minimum number of words you need is over 1000.

You can’t publish duplicate content.

You cannot write about the same thing over and over.

You need engaging copywriting.

You need writing that is full of relevant information for your readers and gives them a reason to stay on your website (this brings down your bounce rate which in turn, improves your SEO).

The Google SEO rankings are all about publishing relevant, valuable content.

It’s the content that gets ranked.

This is where my SEO copywriting can help you.

Persistent quality writing can get you

  • More traffic
  • More leads
  • More sales
  • More social shares

Most of my business comes from clients who approach me directly.

I do work with web design and SEO companies, but a major chunk of my work comes from clients who approach me by finding my services on Google (or LinkedIn).

(A big shout out to my existing clients who are constantly referring work to me!)

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Their biggest problem is that they want to improve their search engine rankings and the SEO companies they have worked before weren’t able to deliver.

Don’t get me wrong, but there are many SEO companies who still don’t understand that it is the content that improves search engine rankings in the first place.

They don’t know that SEO is all about content. I’m not saying this because I provide content writing and copywriting services.

It is logical. If you don’t have content, what does Google rank?

Hence, the SEO companies who actually know how to improve search engine rankings for their clients know that without the foundation of high-quality content, there is nothing to build on.

As an SEO agency, this gives you an advantage over your competitors – you understand the importance of quality copywriting & content writing.

Why is quality content important for higher search engine rankings?

Google wants its users to find only the best content through its search engine.

There is no use finding content that doesn’t solve any purpose.

If you are writing content or copy on your web page just to improve your search engine rankings (randomly throwing in your keywords and search terms) while paying scant regard to what value you are delivering to your visitors, it has adverse effect on your SEO.

Providing a search engine optimization package to your clients without arranging for high quality content takes care of just 10% of their problems.

Most of the clients find it difficult to improve their search engine rankings because they lack quality content.

They don’t partner with a professional copywriting or content writing agency that can deliver high quality content on an ongoing basis.

If you want to improve search engine rankings of your clients as a competent SEO company, you need the following:

  • Valuable content written according to search intent.
  • Valuable content written according to search intent, published to regularly.

For higher search engine rankings, regular publishing is as important as quality publishing simply because if you don’t publish content, your competitors do.

Everybody wants to improve his or her search engine rankings, right?

Everybody knows that Google is constantly hungry for new content.

Since they know it, they are constantly writing and publishing it.

As a result, your content is constantly being pushed down on the SERPs.

To maintain your position for the relevant keywords, you need to publish content regularly.

Why hire my copywriting services for your SEO business or agency?

Why hire my copywriting services for your SEO company

Why hire my copywriting services for your SEO company?

I’m a writer.

I love storytelling.

Being a writer, I always want to make an impact with my writing.

If my words don’t jump out and touch the reader (of course not in a creepy way), I strongly believe that I have failed.

Hence, whether I’m writing about how to potty train your toddler or how to build your first blockchain application, I know that the reader is reading for a purpose.

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I know how to write for the web.

Although my natural style is free-flowing, I completely understand that every extra word has the potential to distract your customer.

Hence, I choose my words carefully.

I keep my sentences short, crisp and to the point.

I know where to use power words and where to avoid them.

I can independently research.

I never take bulk writing assignments.

It means I spend enough time on an assignment to create quality content.

My primary focus is on your readers and their concerns.

When they are looking for information on Google (or any other search engine) they need specific information.

They have an intent called “search intent”.

They must find content according to their search intent.

I know how to write content for that.

If you’re searching for “copywriting service for SEO companies” I know that this web page should be able to provide you all the needed information to help you decide – in my favor.

Similarly, when you are improving search engine rankings for your clients, you also want to improve their conversion rate.

Search engine traffic without conversion rate is meaningless.

Even if you can help your clients improve your search engine rankings but they don’t grow their business, they are going to feel disenchanted.

They may not blame your SEO company for not being able to sell more despite having higher search engine rankings, they will realize that something is amiss.

In most of the cases, provided they have a good product or service, it is a messaging, it is the copywriting.

The copy on the website is unable to convince and convert.

Hence, when you hire me as a copywriter I can help your clients improve both their search engine rankings and conversion rate.

This is one of the biggest reasons why my current web design and SEO companies stick with my copywriting services.

I deliver them

  1. Higher search engine rankings for the clients.
  2. Better conversion rate for their clients.

I can do the same for your clients.

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I do SEO copywriting from a businessperson’s perspective.

I run my own business.

I fully understand how important it is to convince your visitors.

Whether I’m writing a blog post or a web page or a landing page, ultimately, the objective is to improve the conversion rate.

This is why you are looking for a copywriter.

The job of a copywriter is to improve sales.

The job of an SEO copywriter is to improve search engine rankings as well as sales.

I can deliver you both.

Some questions you may have about my SEO copywriting services

As an SEO company or an agency, you may have some valid questions before you decide to hire my copywriting services.

Answering some questions below.

Can I deliver you quality content writing and copywriting?

Yes. I can.

To get a glimpse of how I write, you can visit my blog.

You can ask for relevant samples when you contact me.

My process for delivering quality copywriting is quite straightforward:

  • Empathize with the reader.
  • Convince her that I understand her problem.
  • Give the solution.
  • Explain to her, preferably with authoritative data, why this solution is the best.

Every copy revolves around this concept and it ensures that I deliver quality work.

Can you count on me for delivering quality copywriting regularly?

I will be frank.

Sometimes I have too much work.

Sometimes I have no work at all (this happens because I don’t promote myself as consistently as I should).

But in most of the cases, I have enough time.

If I didn’t, I wouldn’t be writing this page.

I never overcommit and overpromise.

At the same time, I understand that regularity is very important.

So, yes, once I have committed, I am regular.

Can I adapt my writing style for the needs of your different clients?

I am first a writer and then a content writer/copywriter.

Once I have the background information, I can write on any topic.

I have a decent inventory of vocabulary that covers practically every industry – this is because I have been writing for different businesses for more than 20 years.

A couple of weeks ago, on the same day I worked on two blog posts, one for a daycare center and one for a blockchain project.

Can I do SEO copywriting without needlessly using the keywords?

One has to strike a balance when writing.

Your keywords are important so let us not pretend that they are secondary to your writing.

Having said that, needlessly using the keywords can get you penalized.

I know how to use the given keywords strategically and integrate them into the overall web page or blog post body text.

When I’m writing content for your clients, I will use the main keyword within the first 100 words, contextually, and then I will keep on using the main keyword and its variations throughout the copy.

Can I write engaging and convincing copy for your SEO clients?

Yes I can.

I have the needed writing skills to engage the readers.

I don’t bore the readers.

I fully understand that the purpose of the present sentence is to make the reader go to the next sentence.

The focus must always be the reader.

I can provide you a specific answers if you contact me to know more about my SEO copywriting services.

Topics covered on this webpage: Content writing services for SEO companies | Content writing services for SEO companies | Content writer or copywriter for SEO companies

What Is SEO Copywriting And How Does It Help Your Business?

What is SEO copywriting

What is SEO copywriting?

Are you constantly wondering what is SEO copywriting and how it is different from other forms of writing on the web?

Digital marketing experts interchangeably use SEO copywriting and SEO content writing.

They believe that whenever you’re writing for the web, you are selling.

You are selling an idea.

You are selling a product.

You are canvassing for your business.

You are selling your talent.

Well, in that sense, whenever you write, whether you write for a newspaper or a magazine, there is a purpose.

You want to achieve something.

This purpose of “achieving” is called “selling”.

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Hence, whether you are writing a web page for your business website, a blog post for your business blog, or even an opinion blog post on Medium, you are copywriting.

By definition copywriting means writing promotional literature for businesses. Some examples of copywriting are

  1. Business website pages.
  2. Landing pages.
  3. Email marketing campaigns.
  4. Brochures.
  5. Case studies.
  6. Social media messages promoting your products and services.
  7. Sales copy.
  8. Pamphlets and flyers.

When you want people to buy after reading, it’s copywriting.

Explaining SEO copywriting

Personally, I don’t see any difference between SEO copywriting and other forms of writing for business websites and blogs.

Whenever you write, you convince.

Yes, there may be different reasons for publishing content on your website, but the ultimate goal is to increase sales.

Take for example this web page.

I’m trying to explain to you what SEO copywriting is and how it benefits your business.

You may think, although I’m providing an answer to a question, how am I promoting myself?

Suppose you want to hire an SEO copywriter – a copywriter who can help you sell and at the same time also help you improve your search engine rankings.

Do you want to work with someone who simply says, “Hello, I am an SEO copywriter so hire me,” or do you want to work with someone who says, “These are the things about SEO copywriting that I know and if you’re looking for a competent SEO copywriter, you can consider hiring me”?

What type of SEO copywriter would like to hire

What type of SEO copywriter would like to hire?

What I’m saying is, even though I’m writing this web page to educate you about a topic, ultimately, I’m also able to communicate that I’m open for business if you’re looking for an experienced SEO copywriter.

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And, I achieve this with every web page and blog post that I write.

Which means, whenever I’m writing for my website – whether I am writing and publishing a new web page or a new blog post – my aim is to showcase my skills and through that, increase my visibility.

When my visibility increases for the right information, I get more business queries.

This is applicable to every website.

Hence, whenever you are writing for a business website, you are indulging in copywriting.

Okay, so what about SEO? How does search engine optimization fit into all this?

Exceptions are always there, but every online business needs targeted search engine traffic.

It’s like a mall – every mall needs foot traffic.

Similarly, every website needs search engine traffic, preferably, targeted search engine traffic.

The problem is, unlike a mall in a crowded neighbourhood, your website doesn’t get search engine traffic merely for existing.

You need to take steps so that Google crawls your content, indexes it, analyzes it for different keywords and search terms it can associate with your content, and then accordingly, ranks your content.

If I want to rank this web page for “what is SEO content writing”, I should be able to convince the Google ranking algorithm that this is the right page to rank for this search term.

The problem is, there are many content writing services trying to rank for this phrase and many other phrases for which I want to attract targeted search engine traffic.

What do I do?

I publish lots of content that is search engine friendly, targeting my scores of keywords and search terms.

SEO copywriting means writing convincing content (that turns your visitors into paying customers and clients) for humans and at the same time, using keywords and search terms in such a manner that they become an integral part of your writing.

Google needs to find what is SEO content writing within this page to consider it ranking for the search term.

By fluke, as is being claimed by many SEO experts, I may also end up getting good rankings for the search term without using it even once – by simply creating the context – but it hasn’t yet been established if it works 100%.

Ranking algorithms are becoming smarter. Instead of looking for matching strings, they are beginning to “understand” the meaning of your content.

Hence, if someone searches for “what does writing for search engine optimization mean?”, I may be able to rank well for this web page, but I’m not sure whether right now it always works or not.

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Logically, it should.

But, in the meantime, it is always better to use your keywords or the search term you are targeting for, in the copy of your webpage or blog post.

When you do that – when you are able to write your marketing page using the target keywords – it is called SEO copywriting.

How does SEO copywriting help your business?

As explained above, as a business, especially a business on the Internet, you need to convince your visitors into becoming your customers and clients.

For that, you need copywriting.

You should be able to convince them that you have got what they are looking for.

If you’re looking for a capable SEO copywriter who can help you improve your search engine rankings as well as get you more customers and clients, after visiting a few pages on my website, you should feel like hiring me.

If you don’t feel that way, my copywriting isn’t doing its job for me.

Similarly, if copywriting on your website doesn’t convince your visitors, it is not good copywriting.

This is one aspect.

The other aspect is your search engine presence.

As an online business, you don’t just need traffic, you need “targeted” traffic.

I publish lots of educational content.

If all the time I’m attracting people who want to learn content writing and they have no intention of hiring a copywriter or a content writer, this traffic is of no use to me.

I need to attract people who are looking for a good web copywriter for their own websites and blogs.

For your website too, you need to attract targeted traffic – those people who will actually do business with you.

SEO copywriting helps your business in two ways:

  1. Improves your search engine rankings for your targeted search terms and keywords.
  2. Improves the conversion rate on your website so that people who come to your website are convinced and become your customers and clients.

Both these aspects are important.

Even if one of them is missing, you’re going to lose business.

In fact, if you want to differentiate between regular content writing and SEO copywriting, this is the biggest difference:

  • Content writing informs, educates and improves your search engine rankings in general.
  • SEO copywriting informs, educates, improves your search engine rankings for your target keywords and search terms AND improves your conversion rate when people come to your website.

Hence, SEO copywriting is the complete package if you want to engage people.

You want to convince people.

You want them to believe in you.

You want them to be able to find you for the right keywords and search terms when they are looking for your product or service on Google and other search engines.

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My SEO copywriting process for maximum impact and effectiveness

  1. Create the mission and vision of the web page.
  2. Compile a list of the main keywords and search terms.
  3. Understand the search intent.
  4. Research for the topic.
  5. Create a convincing topic/title.
  6. Create the outline.
  7. Start writing – maximum focus on quality, relevance and value.
  8. Make sure all points have been covered.
  9. Incorporate the main keywords and search terms.
  10. Incorporate LSI keywords and synonyms.
  11. Revision.
  12. Final drafting.

Want to grow your business? Contact me for more information.

12 Ways My SEO Copywriting Services Can Help You Grow Your Business

SEO copywriting services to grow your business

SEO copywriting services to grow your business.

Here is the summary video if you don’t want to go to the entire web page:

It is understandable that you want to hire SEO copywriting services to grow your business.

How do you grow business on the Internet?

  1. By selling more.
  2. By getting more clients.

These are the ultimate indicators.

If you’re selling something, you want to sell it to the maximum number of people.

If you are providing a service, you want to get the maximum possible number of clients.

This is how you know that your business is growing.

Reaching the stage when your casual visitors turn into your paying customers and clients

Reaching the stage when your casual visitors turn into your paying customers and clients.

But on the Internet, how do you reach at this stage (well casual visitors become your paying customers and clients)?

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People don’t simply buy from you.

People don’t simply become paying clients.

A lot needs to happen before this happens.

This is where my SEO copywriting services can help you.

There are businesses who do very well.

There are businesses who do average business.

There are businesses that shut shop within months or a couple of years.

What do businesses who do very well do?

They build a presence.

They build relationships.

They set up a mechanism that helps people remember them at the crucial time.

Today, a client called me.

My name was referred to him by another client for whom I have written content may be 3-4 years.

At the crucial time, my older client remembered my name and referred me to this new client.

A lot of my business comes through such references.

I have built a presence for myself.

Through my newsletter, I have built and sustained relationships.

I can help you do the same.

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Below, I’m listing 15 ways my SEO copywriting services can help you build a presence, maintain relationships with your clients and consequently, grow your business.

1. Professional writing for your website

Writing to improve your search engine rankings doesn’t mean the overall text can be uninspiring.

Remember that no matter how many visitors you get to your website, unless the text on your website moves them, they are not going to become your customers and clients.

The writing must be able to make an emotional connection.

It must be professional and conversational at the same time.

When I write for you, I ensure that I don’t just write to improve your rankings, but also deliver text your online presence deserves and needs to turn visitors into paying customers and clients.

2. Regular publishing of high-quality content through SEO copywriting services

I have personally seen it: regularity is as important as quality if you generally want to improve your search engine rankings.

Yesterday I wrote and published a blog post that appeared in search results within five minutes.

I have observed this multiple times.

Whenever I’m publishing content regularly on my website and blog, the frequency with which Google crawls, indexes and shows my content on the SERPs also increases.

This helps you in many ways.

You are constantly giving fresh content to Google to index and rank, which Google loves.

You can start getting search engine traffic faster with the new blog posts and web pages you are publishing.

This way, if you need to get out something really fast, you don’t have to wait.

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You will get search engine visibility within a few minutes.

Of course, it goes without saying that quality matters.

Unless your writing is high quality, you are not going to get featured in the first place.

3. More engagement on your website and blog

Usually the problem with SEO copywriting services is that they are only bothered about your rankings.

Sure, when you are hiring someone to improve your Google rankings and if that company is working for you just to improve your rankings, the content is just a tool.

But, for Google, content is not just a tool.

It is at the crux of its very existence.

When you work with my SEO copywriting services your higher rankings are just a byproduct of engaging content.

It is your content, your copy that’s important.

Higher search engine rankings naturally follow.

I have explained this concept in the following video:

Aside from improving your search engine rankings, engaging copywriting improves overall conversion rate of your website.

What does engagement mean?

It means providing enough value that your visitors feel informed and well served.

Remember that people come to your website looking for answers.

They need answers so that they can make better decisions about what they are about to purchase or buy.

Whether they are looking for products or services, they want someone to give them an unbiased opinion.

If they feel this way – that they are getting unbiased opinion and recommendations – they will feel more inclined towards doing business with you.

4. Research-based copywriting increases your authority

Simply making claims doesn’t help you much.

When you are using data, you should back it with authoritative links, from websites that are trusted by Google and your prospective customers and clients.

Just a quick note: I’m using Google just as a general nomenclature for search engines because it controls 97% of the search market.

Authoritative content is very important for commanding respect among your visitors.

They will do business with you (and consequently, you will grow your business) only when the trust you enough to not just pay for your products and services, but also decide to use them to solve their problems.

In most of the cases, it is not about the money.

It is about the solution you are providing.

When I write for you, I do thorough research.

When I use data, I always cite authoritative sources so that your visitors can check the validity of the claim that I’m making.

5. Greater stress on search intent when SEO copywriting

In this video I have explained what is search intent:

As explained in the video, Google user may have the following intentions when she is searching

  1. Just information to inform herself or educate herself about the subject or a piece of knowledge (for example, what are the benefits of SEO copywriting?).
  2. The name of the website because she doesn’t know the exact URL – Credible Content Writing Services.
  3. She is evaluating various products or services before making up your mind whether she wants to buy or not – comparisons, reviews, feedback.
  4. Actually wanting to buy – need to hire an SEO copywriting service for my real estate business.

Knowing the searcher intent gives your web page or blog post a reason to exist.

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It is understood that you are targeting a particular keyword or search term.

But, why are you targeting that?

In the context of this web page, I know I want to be found for “SEO copywriting services”.

I’m not creating a how-to page.

Although I’m informing, but basically, I’m trying to sell you my services by explaining what all I can achieve for you to help you grow your business.

I want you to hire me if you want to grow your business by holistically improving your search engine rankings.

Similarly, when I’m writing a blog post, or web page, or an article for you, I will write to target a particular search intent.

6. Help you stand out through quality writing

Everybody is publishing content these days.

If thousands of businesses are publishing the same information, there are hundreds of businesses that have created a unique niche is for themselves.

These are the businesses you are competing with.

You’re not competing with businesses that are doing nothing different.

You are competing with businesses that know the importance of standing out and taking measures to achieve that.

I will bring in a unique style so that over a period of time your prospective customers or clients begin to recognize you for your voice, quality and value.

7. Impeccable writing style

Even tiny spelling and grammar mistakes can turn your visitors away, especially who relate well-written content with better customer service.

Innumerable business opportunities are lost because people don’t understand the importance of professionally written copy.

When I write for you, I make sure that there are no spelling and grammar mistakes.

Yes, what processors like MS Word and Google Docs have advanced inbuilt features to remove most of the spelling and grammar mistakes.

Even browsers these days highlight grammar and spelling mistakes.

I’m not saying they are not good, but writing is all about nuances.

Despite these create writing tools, I see grave writing mistakes on business websites.

These mistakes may stop your business from growing, one customer at a time, one client at a time.

8. Bring down your bounce rate with quality SEO copywriting services

A higher bounce rate can harm you in two ways:

  1. Visitors not staying on your website long enough to do business with you.
  2. Google assuming that your website contains low quality content and hence, lowering your search engine rankings.

What is bounce rate?

In terms of overall conversion rate on your website, your bounce rate is the ratio between the total number of people coming to your website and the number of people leaving your website within a few seconds without exploring other pages or blog posts.

In terms of the search engine rankings, an unhealthy bounce rate means people finding your link on the SERPs, going to your link and then coming back to Google immediately.

Google assumes that they didn’t find what they were looking for and hence, your link doesn’t contain valuable content.

I can help you create valuable content so that people stay on your website longer, whether they’re coming from Google or directly from other sources and links.

This in turn grows your business.

9. More subscribers for your newsletter

Websites and blogs that have quality content get more subscribers for their newsletters.

I’m never interested in link bait, so I’m not going to talk about it, but there are primarily three reasons why people subscribe to your email updates:

  1. They want updates whenever you publish new content.
  2. If you offer discounts and coupons, they would like to be informed.
  3. In case they need your services in the future, they want to remain in touch.

In most of the cases, it is the quality of your content that prompts people to subscribe to your email updates.

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A bigger mailing list helps you grow your business.

10. SEO copywriting services for targeted search engine traffic

One of the best ways of growing your business is to attract highly targeted search engine traffic.

The problem is, it is easier said than done.

You are stopped by your competitors.

Hurdles are created by the Google algorithm.

You don’t have enough content.

Even if you have enough content, somehow, this content is not targeting the right audience.

With my SEO copywriting services I will help you target the right audience.

As described above, the best way to target your audience is to target the search intent.

Once you know the search intent, find out what search terms and keywords people are using to satisfy that search intent.

Then write content according to those shortlisted keywords.

But it isn’t just the keywords. You also need to include LSI keywords and synonyms to make sure that you’re not overusing your primary keywords.

All this, while keeping the flow of your central message and keeping your audience engaged.

11. Creating a tribe or a community around your brand

High-quality content that serves your audience helps you build a tribe or a community around your business.

Not to a very great extent, over the years I have been able to build a community around my content writing an SEO copywriting services.

Most of the members of this community are people who want to become successful content writers and copywriter themselves, and my existing and past clients.

They appreciate what I write.

They appreciate the attitude that are bringing when writing for them.

They have been growing their businesses with my writing services and the best part is, they appreciate this fact and even recognize it locally.

12. Maintaining a healthy social media buzz

You cannot create a vibrant social media presence without meaningful content these days.

In the beginning when a just a few social media platforms were there, the platforms themselves were a novelty.

Whatever you published, people liked it.

Many of your prospective customers and clients these days take the presence of Facebook, Instagram, Twitter and LinkedIn for granted.

There is no longer any novelty attached to these platforms.

What matters is the content.

What matters is the value and the relevance.

With my quality writing services, I can help you maintain a healthy social media buzz and this in turn helps you grow your business.

Concluding remarks

I will make a quick confession.

My purpose of writing this page is to attract an audience that is looking for “SEO copywriting services”.

Over the years, I have primarily focused on promoting and providing content writing services, but I have come to observe that a big portion of the market also looks for SEO copywriters.

The purpose is the same.

They are looking for quality content writing to improve your search engine rankings organically and meaningfully.

It is just that, instead of looking for SEO content writing services, they are looking for copywriting services.

Want to know how I can help your business grow? Contact me for more information.

 

Looking for a writer for your meta descriptions?

Need a writer to write your meta descriptions

Need a writer to write your meta descriptions?

Although, as a content writer, I mostly write blog posts, web page text or copywriting materials such as landing pages and email marketing campaigns, many clients also want me to write meta descriptions for them.

Just today (September 14, 2020) spent a considerable amount of time writing 50 meta descriptions for the webpages of a client’s website.

Just meta descriptions.

I had the written main content for the website a few weeks ago and I had submitted all the documents.

A couple of days ago I received an email stating that they cannot come up with compelling meta description text.

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What is meta description writing?

A meta description gives the summary of your web page or blog post to the search engines or social media websites (where your links are posted).

When you visit a web page or a blog post, you don’t see the meta description.

This description exists in HTML format, in the header area of your web page or blog post.

It is part of the source code – the HTML or the PHP program that displays the information on your website in a particular format.

Want to see the meta description of this web page?

Right click somewhere (preferably a blank area) and when the context menu appears, click on something like “View source code”.

Try to find something like

<meta name=”description” content=”” />

When you use Google, below the main hyperlink in the search results, this is the extra information that you read about a web page.

For example, in the screenshot below, I have highlighted the meta description information.

How your meta description appears in search results

How your meta description appears in search results.

Meta description is very important.

This is why it is extracted from your web page and displayed in the search results.

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Even when someone shares your link on Facebook, Twitter or LinkedIn, it is your meta description that is displayed.

It is a snapshot of your message.

Merely by reading your meta description your prospective visitor should be able to make out what information your web page contains.

Your title captivates your prospective visitor, and your meta description further the convinces him or her to visit your link.

Does your meta description affect your SEO?

The jury is still out.

Some SEO experts say that it has a direct impact on your SEO, and some say, Google doesn’t take the text in your description into consideration when ranking your content.

It is categorically said that Google doesn’t use the data in meta descriptions to decide your rankings.

Bing does.

Then why bother?

The reputed SEO company Moz very aptly describes here why your meta description is important:

The meta description tag serves the function of advertising copy. It draws readers to a website from the SERP, and thus is a very visible and important part of search marketing. Crafting a readable, compelling description using important keywords can improve the click-through rate for a given webpage. To maximize click-through rates on search engine result pages, it’s important to note that Google and other search engines bold keywords in the description when they match search queries.

The important expression you should pay attention to is, “The meta description tag serves the function of advertising copy.”

It is the information in this section that draws people to your website.

This may not directly affect your SEO, but if people don’t click your link for the keyword your content is being featured for, Google assumes that people are not interested in your link and hence, begins to lower its rankings for the keyword being used.

For example, if someone searches for “engineering spare parts for water pumps” and your link shows up and not many people click your link, your present rankings begin to suffer.

Hence, you can safely assume that your meta description has an impact on your SEO.

It doesn’t mean you stuff your description with the words because again, Google doesn’t use the text in your description to rank your web page or blog post.

It is the reaction of the people, the search engine users, that has an impact on your rankings and this reaction depends on how convincing your description is.

Your description helps in click-throughs and click-throughs affect your search engine rankings.

Getting clicks from Google are as important as getting featured or improving your SEO.

No matter how many impressions your content can generate, unless people click and come to your website, it doesn’t matter much.

And people click and come to your website when they are attracted by your web page title and your meta description.

Looking for a meta description writer?

Meta description is very short: merely 160-200 characters including spaces.

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By SEO definition, your description shouldn’t be more than 160 characters, including spaces, because this is the number of characters that are displayed by Google, but you can have a lengthier description.

Having said that, some are claiming that since 2017 Google has been displaying 275 characters on the search engine results pages.

I’m not sure about 275 characters so for the time being, I’m going to safely stick with the 160 characters theory.

When you are having a lengthier description, make sure that the most important component of your meta description appears within the first 160 characters so that all the important information is visible in the search results.

Why do you need a content writer for writing meta descriptions?

As explained above, meta descriptions are very important.

Wherever information about your web page or blog post is extracted automatically, it is your title and meta description that are used to display your information.

When your link appears in search results, people read your description and then decide to come to your website.

When your link appears on people’s timelines on Facebook, Twitter and LinkedIn, people read your description and then decide to come to your website.

Consequently, your meta description must be written professionally, convincingly and accurately.

There shouldn’t be any grammar or spelling mistakes because if there are grammar or spelling mistakes in your description, people assume that even your website is going to have such mistakes and hence, cannot be relied upon.

Your brand image is represented by your meta description.

You can gauge the importance of meta description from the fact that Google uses it to display your link and even the social media websites use it to display your link.

Don’t they have technologies to just randomly pick up text?

They definitely do.

Exactly this is what happens when your link is featured in the “Featured Snippets” section of the search results.

Google automatically decides what text is most appropriate for the question being asked and then puts that text in the “Featured Snippets” section.

So, if it can randomly pick up text for the “Featured Snippets” section, why can’t it do the same for the description section?

Because it wants you to decide which information you want to provide to search engine users to attract them to your website.

Hence, if you want to put your best foot forward, you need a trained and experienced writer who can write you convincing meta descriptions.

Three things are very important:

  1. Your meta description must be enticing enough to make people click your link.
  2. It should be impeccably written because it is like the first impression that you make on your visitors.
  3. Maximum amount of useful information must be expressed within the first 160 characters, including spaces, so that even if Google truncates the remaining portion of your description, people get your important message.

I can help you with all these things.

Contact me if you’re looking for an experienced writer to write your meta descriptions.

Content Writing Services For On-Demand Businesses

Content writing services for on-demand businesses

Content writing services for on-demand businesses

With my quality content writing services, I can help you gain visibility for your on-demand business.

Being an experienced content writer, I can help you improve your SEO, engagement rate and user acquisition.

Steep growth is being experienced in the field of on-demand business as a greater number of people prefer to get products and services delivered at their doorsteps.

What are on-demand businesses and how can they benefit from my content writing services

According to this Harvard Business School report which is slightly old, 2016, to be precise, there has been a significant upswing in the on-demand businesses sector.

Even in 2016 when the report was prepared, in the US itself, the on-demand economy attracted 22.4 million consumers annually with $57.6 billion in spending.

The biggest spending went to online marketplaces like Etsy with consumers spending almost $ 36 billion annually.

Then came transportation services like Uber with $ 5.6 billion of annual spending.

During the time of the Covid-19 outbreak, there has been a surge in on-demand services mobile apps, and I have been getting lots of content writing queries from businesses wanting to tap into this opportunity.

Uber and Airbnb are good examples of on-demand businesses.

These days you get very niche on-demand services such as handyman, maintenance, grooming, food delivery, cab sharing, tutoring business, physiotherapists, and health workers, and many more.

A typical on-demand business is powered by a mobile app.

Just a couple days ago I wrote landing page copy for an Uber-clone mobile app script that allows you to run a towing truck business.

This is also an example of on-demand service where people can quickly call or contact a towing truck service in case their car breaks down.

The nearest towing truck quickly reaches there.

Last week I wrote about a local tutoring service that allows parents to find tutors for their school going kids.

Take for example, a barber service: you launch the mobile app and tap the icon that lets the app know that you’re looking for a barber.

Your location data is already there in the mobile app.

Other details like your gender and your previous haircutting history may already be there.

Accordingly, all the barbers and hair cutters that are performing services near your area are sent a notification and they contact you.

You can hire whomever you want to hire.

You don’t run such a business always through a mobile app.

I know a service that is run through a web browser app and a mobile version is not available.

It depends on your target market whether you want to promote your home delivery or customer service business through a mobile app or a web app.

Content writing services to promote your on-demand business

As a professional content writer, I help businesses increase visibility on the web.

No matter what business you are doing, ultimately, it all boils down to your visibility.

The same holds true for your on-demand business.

Can people easily find you?

Do they trust you enough?

Can you engage them on an ongoing basis?

Can you convince them into downloading and installing your mobile app for using your web app?

How do you retain them even if initially they have shown interest in your business?

Can people find your business on Google and Bing?

Through my content writing services, I can help you achieve all these, and more.

Whether you are a new on-demand business or an established player, you are constantly facing competition.

Suddenly, millions of people want to do workouts from home.

They want to learn dancing from home.

They want to learn singing from home.

After the Covid-19 outbreak, most of the schools are providing online education.

There is a spike in the demand of tutors and people providing home tuitions.

Whatever can be delivered, is being delivered at the doorsteps.

Social distancing norms and the fear of catching the infection is keeping many people from physically visiting retail stores or neighbourhood shops.

Everything that can be delivered, is being delivered.

This means, lots of competition for you.

Although, most of the on-demand services and businesses cater to the local market and hence, you may feel that the business isn’t as cutthroat as it would be if you were covering a larger area, still, with multiple options available to your customers and users, you always need to engage them.

I will give you a small example without naming the company.

There is an on-demand company that delivers medicines.

I have been getting medicines from them for more than four years now.

Ever since they launched their website and then a mobile app after a couple of years, there has been a surge in pharmacy delivery services.

Even film stars and sports persons are being hired to promote some of the pharmacy delivery services.

Just today I saw three advertisements from different medicine delivery services.

The new services are better, sleeker, and maybe, even more efficient.

Still, I stick to my original medicine delivery service because they are constantly engaging me with useful, insightful content.

Every week I get an email from them talking about this ailment or that ailment and what preventive measures can be taken.

After the coronavirus outbreak, they ran a series of email marketing campaigns just to raise awareness about its symptoms and various supplement options available to boost your immunity.

Even on their blog, they regularly publish high-quality content on various health issues.

The issues they write about directly affect their customers and people looking for such an on-demand service to get medicines delivered.

What I’m trying to say is, no matter how niche your market is, you are constantly going to face competition.

Even if you have good search engine rankings and locally, people can easily find you, you never know when suddenly a competitor will pop up and wipe you off the market.

This is why you need to maintain a platform that constantly engages people through high quality content.

How I can help your on-demand business as a professional content writer

I can give you regular content on insightful topics to keep your core audience engaged.

If you are handyman service, then you can give people tips on how to take care of basic plumbing or electricity.

If you are a health service, you can regularly post updates on how to optimize online workouts and how to get the best online trainer.

Recently I actually wrote content for a company that was running a traditional fitness gym but then the membership count dropped by 90% after the outbreak.

Now they have their own app through which people can get work out and fitness training from an online coach.

For your on-demand business, I can provide you the following content writing services:

  • Highly optimized and conversion-rich main website content.
  • Copywriting for landing pages for your PPC campaigns.
  • Blog posts and information articles to raise awareness about your own demand business.
  • E-books and case studies.
  • Content for your email marketing campaigns.
  • Writing for your Play Store and Google Play listings.
  • SEO content writing.

As a new business, it is very important for you to maintain search engine visibility through optimized content that I can deliver you on an ongoing basis.

You also need quality content to engage people and build trust on your website and blog.

As a content writer, I can help your on-demand business

  • Improve organic search engine rankings.
  • Improve conversion rate on the website.
  • Keep your audience engaged.
  • Maintain a positive social media buzz.

The right time to start your content marketing backed by high quality content was yesterday.

Contact me for more information on how I can help your on-demand business.

Writing Services For Content Marketing Companies, Businesses And Agencies

Writing services for content marketing agencies

Writing services for content marketing agencies

Looking for a reliable writing service for your content marketing needs whether you run an agency or simply want to use content marketing to promote your own business?

I collaborate with multiple web design, digital marketing, and inbound marketing companies.

Many of these companies provide content marketing services to their own clients for which they regularly hire my writing services.

Through my writing services I provide them

  • Blog content
  • E-book writing
  • Email marketing content
  • Newsletter content
  • Landing page copywriting
  • Writing and proofing for infographics
  • Writing and proofing for slides
  • Informational articles
  • Press releases
  • Guest posts
  • Social media updates that require writing
  • Product or service storytelling

High-quality writing is the backbone of your content marketing campaign.

Especially if you count on written content.

After all, what do you market?

You market content.

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What differentiates content marketing from traditional marketing?

Content marketing and traditional marketing difference

Content marketing and traditional marketing difference.

In conventional marketing you normally promote a product or a service, but in content marketing, you promote your high-quality content to draw targeted traffic to your website.

You publish useful content.

People access that content, appreciate it, and even use it to solve their problems.

You publish useful content regularly.

They begin to recognize you (your audience).

You build a platform.

Then, you use that platform to promote your product or service.

Herein lies the entire essence of content marketing.

You build an audience first, you build a platform first and then through the platform, you let it be known that you offer a particular product or service.

How my content writing services help you in content marketing

My writing services help you improve conversion rate because it enables you to connect with your leads and customers by educating and informing them.

You may also like to read Quality Blog Writing Services To Improve Your SEO

You build trust and relationships by constantly engaging your target customers and clients through high-quality writing and publishing.

Build trust and lasting relationships with my writing services

Build trust and lasting relationships with my writing services.

They can make educated purchasing decisions after receiving information from you.

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With my high-quality content writing

  • You increase your brand visibility.
  • You develop lasting relationships with your targeted customers and clients.
  • People begin to associate your business name or brand name with quality content.
  • You create and maintain loyalty and trust as people find your content useful and regularly visit your website or blog or pay attention to your newsletter.
  • You build authority and credibility which further consolidates your presence and makes people trust you enough to do business with you.
  • Improve your search engine rankings because Google prefers good quality content over inferior quality content.
  • You encourage people to share your content through their social media profiles.
  • You give your customers and clients enough information to make a quick purchase decision when they are on your website or going through your email.
  • You provide them value with no strings attached, which makes them trust you and like you.

Remember that every buying decision is an emotional decision more than a practical decision.

For the success of your content marketing campaigns, quality and regularity are of utmost importance.

Your content marketing campaign begins to crumble if you cannot publish high-quality content regularly.

If your writer is unreliable, if he or she cannot deliver top-class content as and when needed, your content marketing campaigns begin to crack.

Hence, it is very important to partner with a reliable and experienced content writer for successful content marketing.

Some more info on my writing services for content marketing

I mostly work on my own. I don’t have a team of writers, at least not right now.

I’m working towards that but as of now, I’m the only writer working at Credible Content Writing Services. Hence, if you hire my writing services, I will be writing for you.

In fact, currently, all my clients hire me for my content writing services and often they want to confirm that I am the one who will be working on the project.

They see my samples.

They see my writing on my website and my blog and then they contact me expecting that they will get the same quality of writing for their own website or blog.

As a result, I’m looking to partner with small to medium-sized content marketing services and agencies who want to offload their quality content writing projects to a reliable writer.

As mentioned above, I’m already working with a few web design and digital marketing companies but since the work is not regular, there is always scope for more collaborations.

If you hire my writing services for your content marketing campaigns, this is what I will deliver you:

  • High-quality, well-written and no-nonsense written content.
  • Good research with source links.
  • Writing according to recommended keywords and longtail search terms.
  • Writing completely targeted towards serving your audience/target customers and clients.
  • Easier to read yet professional writing.
  • Conversational, mobile friendly writing style.
  • Strategic use of headlines, subheadings and bulleted points.
  • Compelling headlines based on your recommended keywords.
  • Regularity and punctuality.

My writing process for high quality content

Authoritative writing requires some organizational skills.

Narrative is very important when I’m working on a piece of content.

Every piece of writing begins with a problem, mentions the solution it is going to provide, provides the solution and then concludes with how the solution actually helps.

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If it is a small web page or blog post – 600-1000 words – I normally do some research, write some bullet points and headlines and start working.

On longer pieces of content, for example 2000-3000 words, these days I use a mind mapping tool called FreeMind.

It helps me organize my thoughts and even gather data while I’m researching.

You can send me your own title, or you can just give me the keywords and I can come up with different title ideas.

I will first get the title approved from you and then proceed with the work.

In the beginning I will send you a part of the draft – 200-300 words. This will give you an idea of how I’m writing and what direction I’m going to take.

If you like it, I move forward. If you make suggestions, I incorporate the suggestions, or I let you know why I don’t agree with them.

Ultimately, I deliver you what you want.

If I’m not comfortable with the topic, or if I’m not comfortable with the direction that you want me to take, I politely refuse to work on the assignment.

Types of writing I can deliver for your content marketing campaigns

Writing is writing.

Whether you want quality content for your own website or blog, for social media updates, for email marketing campaigns for brand building literature, given the information, I can write it.

If you want a list, this is what I can write for you:

  • Blog posts – anywhere between 600 words-5000 words and even more.
  • Main website pages.
  • Landing page copy.
  • Social media updates.
  • E-books.
  • Case studies and white papers.
  • Scripts for video marketing.
  • Information articles.
  • Email marketing campaigns.

Anything in between that requires good writing.

Why good content writing and copywriting matter?

Of course, you know that content marketing is big on inbound marketing.

If people are not impressed with your content, your marketing is not going to succeed, and people are not going to come to your website or blog to consume your content.

Take for example your search engine rankings.

Google gives great importance to the quality and relevance of your content.

When people come across your content on the SERPs, they click your links, come to your website or blog and check out your content for the information they need.

If your content doesn’t satisfy them it is but natural that they’re going to come back to Google and carry on with their search – you would do the same if you’re trying to find the right information for your need.

Google takes this behavioral pattern as an indication that your content doesn’t deliver what it promises and hence, it begins to lower your rankings.

With every repetition of this behavioral pattern among the search engine users (coming to your website and then leaving unsatisfied) your rankings keep lowering.

That’s why it’s very important that you write according to searcher intent – knowing exactly what your customers and clients are looking for and then writing and publishing content based on that.

When I write for you, I reiterate, I will write keeping the expectations of your customers and clients in mind.

Contact me to know more about how I can contribute to your content marketing efforts through my writing services.

Content writing & copywriting for business consulting services

Content writing and copywriting services for business consulting services

Content writing and copywriting services for business consulting services.

Do you need a content writer or a content writing service for your business consulting services? Are you looking for copywriting services to increase the conversion rate of your landing page or your email marketing campaigns?

An underpinning of any business consulting service is its strong emphasis on trustworthiness and accountability.

On your website, since you cannot personally talk to your visitors (well, not with all the visitors), it is the written content that does the talking and makes people trust you.

Through my content writing and copywriting services I can help you build and maintain a strong presence on the web.

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As a business consulting service or as a business consultant, you normally provide help to organizations and businesses improve their performance and efficiency.

You provide guidance to them.

You professionally analyze their business processes and suggest creative solutions to improve their workflows and maximize their profits.

There are two ways businesses and organizations who are looking to hire competent business consultant are going to find you:

  • Peer-to-peer recommendations and word-of-mouth publicity.
  • By searching on the web – Google and other search engines or on social networking websites like LinkedIn, Facebook and Twitter.

With my expert content writing and copywriting services I will make it easier for people to find your website on Google and other search engines.

And once people are on your website, I will help you convey to them that your business consulting expertise can be trusted, and you can help them grow.

As a content writer and copywriter, I have been helping business consultants as well as different businesses create a formidable presence on the Internet.

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By now you must have realized by your own experience that the search engine is the first place you go to, whether you’re looking for a pair of spectacles or a business partner.

Unless people personally know you they are going to search for the business consulting services that they need.

For example if they need a business consultant in the publishing industry, they are going to search for “business consultant in publishing industry”.

If they need a consultant in content marketing, they are going to search for “business consultant in content marketing”.

Naturally, you want them to be able to find you for your business consulting niche.

With my content writing and copywriting services I can help you improve your search engine rankings for your most important keywords.

Higher search engine rankings and better conversion rate for your business consulting services

Higher search engine rankings and better conversion rate for your business consulting services.

Content writing services to improve SEO of your business consulting website

Efficient and quality content writing services help you at two fronts: improve your SEO – search engine rankings – and improve overall engagement rate on your website through useful and relevant content.

To improve your organic search engine rankings, you need to publish high-quality content on your website or blog on an ongoing basis.

This is because search engines like Google are constantly looking for fresh content. Various studies have shown that websites that are updated 15-16 times every month generate more traffic compared to websites that publish fewer blog posts and webpages.

Impact of publishing frequency on search engine traffic – graph

Impact of publishing frequency on search engine traffic – graph.

Graph image source

Being a business consultant or someone who is running a business consulting service, you cannot afford to publish inferior quality content because your visitors are going to judge you by the quality of your content.

It is very important for your business consulting service to publish authoritative content to showcase your expertise, experience and an ability to communicate hard-hitting messages.

As a content writer I can help you with

  • Regularly publishing useful blog posts.
  • Publishing and informative articles and webpages.
  • Running your email marketing campaign.
  • Publishing authoritative blog posts for other niche fields.

High-quality content increases your reach, makes it easy for people to find you and improves your search engine rankings for target keywords and search terms.

As an experienced content writer, I can also help you come up with highly optimized titles and topics that will help you improve your overall organic search engine rankings for the most appropriate keywords.

For better search engine rankings, quality matters a lot.

Google has a way of finding out how visitors interact with your content.

Even if initially you get good search engine rankings, if people don’t have good experience with your content, they leave your website within seconds, come back to Google and carry on with the previous search.

This tells Google that you are not publishing relevant content and it begins to lower your search engine rankings.

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My content writing services can deliver you

  • Authoritative, research-based content.
  • Regular supply of high-quality content.

Please remember that regularity is as important as quality.

Once or twice in a month, someone from any profession can come up with high-quality content, but what matters the most is, and which is difficult to achieve, publishing quality content on an ongoing basis.

Copywriting services to improve your business consulting website conversion rate

Although you need targeted search engine traffic to attract visitors to your website who will hire you for your business consulting services, ultimately it is the copywriting on your website that improves your conversion rate.

As you must know, your conversion rate is the ratio between the total number of people who come to your website and people who hire you as their business consultant or take action you want them to take.

It isn’t necessary that everyone hires you as a business consultant. As a KPI you can also measure

  • The number of people downloading your case studies.
  • The number of people subscribing to your email updates.
  • The number of people who leave constructive comments on your website or blog.

Copywriting is different from content writing in the sense that whereas content writing helps you publish informative articles and blog posts to increase your search engine rankings and establish yourself as an authority in the field of business consulting, copywriting talks to your visitors in a convincing manner and makes them reach out to you in the form of filling up your contact form, subscribing to your newsletter or simply contacting you by any other means.

You need copywriting for your homepage, services page, company profile page and landing page if you want to attract traffic from PPC campaigns, email marketing campaigns and social media marketing campaigns.

As explained above, content writing informs and educates, but copywriting sells.

On your homepage you must sell your business consulting services. On your landing page you must be able to promote yourself as a capable business consultant who can help businesses grow.

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Your visitors will decide their next action based on the quality of copywriting on your website, especially the main pages.

Efficient copywriting services must help you convey to your visitors that you can convincingly provide one of the following business consulting services:

  • Your expertise in the niche business field.
  • Help your clients identify their problems.
  • Provide staff augmentation services.
  • Initiate new changes in the organization.
  • Train employees.
  • Handle layoffs.
  • Create new business opportunities.
  • Business lobbying.
  • Technological transformation.

After going through the copy of your website, your visitors must feel convinced that you can provide all the above-mentioned services as well as other related services that you would like to offer as a business consultant.

The ultimate combination of content writing and copywriting for your business consulting services

Frankly, it is difficult to find a writer who can provide both content writing and copywriting services.

So, how can I provide you both the services?

I am a writer. I am a storyteller. I also do journalistic writing.

Like other content writers, I don’t just deal with technical writing or educational literature.

I know how to convince people. I know how to keep them engaged with my writing.

When I write for your business consulting website, I will write for your audience, of course, from your perspective.

I’m not here to impress people with my writing. I’m here to help you sell.

To be able to sell your business consulting services, you need an active presence on the web, and you need to be able to sell yourself as a dependable consultant.

Hence, you need content writing to inform and educate people and keep them engaged. And you need copywriting to convince them into hiring your services.

I can provide you both. Contact me for more details.

Content writing and copywriting services for PPC campaigns

Content writing and copywriting services for PPC campaigns

Content writing and copywriting services for PPC campaigns.

What is the most important thing when you are running a PPC campaign?

Your conversion rate.

My content writing and copywriting services can help you improve the conversion rate of your PPC campaigns.

What are PPC campaigns and why the conversion rate is important for them?

When you run a PPC campaign, you pay for every click, and hence, the nomenclature, “pay-per-click”. You pay for every click you get. Whenever someone clicks on your link you pay for that click.

Conversion rate is important for your PPC campaigns

Conversion rate is important for your PPC campaigns.

You can run PPC campaigns on search engines like Google and Bing. On search engines they appear as “sponsored links”. You bid on individual keywords.

For example, if I want to run a campaign for content writing services for PPC campaigns or copywriting services for PPC campaigns I will first have to see how much my competitors are paying for listings on the first page on Google. If I want to appear higher than them, I will have to bid higher than the highest bidder.

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If I have 10 keywords, I will need to bid for all those 10 keywords to appear on search results among “sponsored links”.

These are called PPC campaigns on the search engines.

You can also run PPC campaigns on social media and social networking websites like Facebook and LinkedIn. They have their own system, but the philosophy is the same: pay-per-click – you pay for every click you get from them.

The importance of the conversion rate of your PPC campaign

Since you are paying for every click, each click that doesn’t result in a sale (or the action you want them to perform, for example, download your e-book or case study) is costing you money. Of course, even those clicks that result in a sale cost you money, but you are getting a result.

The better is your conversion rate, the better is the ROI of your PPC campaign.

The success of your PPC campaign depends on your conversion rate.

Conversion rate is the ratio between the number of people who come to your website through your PPC campaign and the number of people who buy your product or service for which you are running your PPC campaign.

Conversion rate explained

Conversion rate explained

Naturally, you want greater number of people buying from you.

Some campaigns have a 5% conversion rate, some have 10%, many even have 40%.

Content writing and copywriting have a direct impact on your PPC campaign’s conversion rate

Here, although I’m using both the terms “content writing” and “copywriting”, when it comes to writing for your PPC campaigns, you’re mostly dealing with copywriting.

The link that you share in your PPC campaign goes to a landing page. The landing page is where the whole action happens.

Your landing page is a focused web page that is created solely for the purpose of serving people who are coming to your website through your PPC campaign.

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Some digital marketers suggest creating dedicated landing pages for individual keywords. Having dedicated landing pages for individual keywords increases your conversion rate.

But what increases the conversion rate of your landing page?

Its copy. This is where my copywriting services can help you.

When visitors come through your PPC campaign to your landing page, the maximum number of people need to convert.

For this to happen, you need to deliver your message convincingly.

If the copy on your landing page does not move people, they are not going to buy from you. They’re going to leave your landing page without buying. This will waste the money you have spent on your campaign.

The more visitors leave your landing page without buying, the more money you waste.

How does my copywriting service help you improve conversion rate of your landing page?

I write very focused content. When I write the copy for your PPC campaign landing page, your prospective customers and clients are going to be my main focus.

What are they looking for?

What types of words and expressions are going to convince them?

Do they feel informed?

Do they feel engaged?

Can they easily read the copy on your landing page and understand your message?

Does your message make the right emotional impact?

Does your copy follow a narrative and keep people bound to the core message?

Do they read till the end and then do what you want them to do (why your product, high your service or download your e-book, or simply fill up your contact form)?

These are very important questions.

Only an experienced and professional content writer and copywriter can help you achieve all these for your landing page.

Why hire my content writing and copywriting services for your PPC campaigns?

Efficient content writing and copywriting services

Efficient content writing and copywriting services.

Most of my clients, when they hire me for their PPC campaigns, do so for two reasons:

  1. Write the copy of the PPC campaign itself.
  2. Write the copy of the landing page.

The copy of the PPC campaign is also very important especially when you are advertising on Google.

If the conversion rate of your PPC campaign itself (not the landing page) is higher, do you know that you pay less per click?

Google has devised its payment model in such a manner that if your campaign attracts more clicks, you pay less for the same space and if your campaign attracts fewer clicks, you pay more.

Hence, I can write copy to attract more clicks for your PPC campaigns.

Then comes the landing page. When people click your PPC campaign link, they come to your landing page.

You have got their attention. Now you must keep them attentive. This is the job of the landing page copy.

I will start with a hard-hitting headline that immediately tells your visitors what they are going to get from you.

I will start with a captivating first sentence. Every sentence of mine will lead them to the next sentence and this is how I will formulate the whole narrative.

By the time they are through with the entire copy, they will be ready to buy from you.

I’m not saying I can deliver you an insane conversion rate, but I can definitely improve your present conversion rate or the conversion rate of your upcoming PPC campaign through my content writing and copywriting services.

Contact me for more details.

 

Website writer for better SEO

Website writer for better SEO

Website writer for better SEO.

It is the better, high quality content that underpins your entire SEO strategy. If you are looking for a website writer for better SEO, do read on.

Search engines like Google, well, let’s only refer to Google as it dominates the search engine landscape with more than 97% share, are constantly looking for fresh, relevant content.

For better organic search engine rankings, you need two attributes in your content:

  1. Relevant content that your visitors appreciate and find useful (Google has a way of finding that out).
  2. Fresh and updated content on an ongoing basis.

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When you take care of these two attributes, you enjoy higher search engine rankings, and consequently, you generate more business.

How does a website writer like me help you improve your SEO?

I don’t provide search engine optimization services, but I provide the foundation.

After all, it is your content that Google ranks. If you don’t have content, what does Google rank?

Hence, whenever you want to improve your organic search engine rankings, you need to begin with high quality content writing. Below I will explain why inferior content is bad for your rankings.

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Just in case,

What are organic search engine rankings?

On Google (and other commercial search engines), you appear in search results through two methods:

  1. Paid search.
  2. Organic search.

In paid search, first you need to bid according to the competition your individual keywords face.

For example, if I want to use paid search for “website writer for better SEO”, Google will tell me how much other advertisers are paying per click.

To be able to appear higher than my competitors I must bid higher than what they are paying.

Hypothetically, if they are paying $ 1.50 per click, I must bid slightly higher than that.

If I agree to pay more than the highest bidder, my paid search engine listings are going to appear higher when someone searches for “website writer for better SEO”.

I’m not going to go into the pros and cons of paid search, but this is how it works.

Organic search engine rankings are non-sponsored listings that you see on the SERPs. You don’t have to pay for the traffic that you get from your organic rankings. You get your organic rankings according to the quality of your content.

This is a big part of SEO. Even when businesses spend thousands of dollars improving their organic search engine rankings, it comes cheaper to them compared to paying for their search listings because for their search listings, they have to pay for individual keyword, whereas, they can rank well the same piece of content for multiple keywords.

This is one of the biggest money savers for businesses: whether they get 10 clicks from Google or 1000 clicks, or even 1 million clicks the only money that is spent is on getting the content written from a professional website writer.

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Since, it is never my intention to overcommit and oversell my website content writing services, I would like to tell you that it isn’t necessary that every webpage or a blog post that you publish is going to enjoy higher search engine rankings and you will be getting thousands of clicks for your targeted keywords.

Your search engine rankings, and consequently, the clicks that you get, depend on many factors but if you can improve your SEO, it can be invaluable for your business and you can save thousands of dollars on search engine traffic.

No wonder there is an $82 billion industry worldwide for SEO.

How can I improve your search engine rankings with my website writing services?

For better organic search engine rankings, you need high-quality, well written content.

As I mentioned above, you need two things to improve your SEO: high-quality content publishing and high-quality content publishing on regular basis.

I can provide you both.

Why you need quality content?

First, you need to define quality vis-a-vis your content.

Quality content means content that your visitors find useful and relevant to their search needs.

Are they able to find what they are looking for, on your website or blog?

If they don’t find the information they are looking for, or if they don’t find the information valuable, they are going to come back to Google and continue the same search.

When this happens, Google assumes that your website contains inferior or inadequate content for the keywords or the search terms it is currently ranking for right now and then lowers your search engine rankings for those keywords or search terms.

With more people doing the same thing (coming back and carrying on with the same search) your rankings keep going down. The cycle continues.

On the other hand, if fewer people come back to Google and carry out the same search Google thinks that your content contains valuable information and improves your rankings. This cycle too continues.

Hence, quality is of great importance for better SEO.

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Why you need to publish fresh content regularly?

You need to publish fresh content because Google is constantly looking for fresh content. The ranking algorithm has been designed in such a manner that it gives preference to fresh content.

Of course, quality matters but if there are two pieces of content from different websites having more or less same quality levels, more fresh content gets preference over older content.

Since most of your competitors are constantly pumping new content into Google, you must follow suit, whether you like it or not.

So, you need high-quality content that your visitors respond to well, and you need to publish content regularly. This improves your SEO.

Through my website writing services I can provide you:

  1. Well written, high-quality content.
  2. Well written, high-quality content on an ongoing basis, with great punctuality.

Do you want to know more about my website writing services for better SEO? Contact me.

Blog writing service to improve engagement on your website

Blog writing service to improve engagement on your website

Blog writing service to improve engagement on your website.

Want to know how my blog writing services can help you improve the level of engagement on your website or business blog?

What does engagement mean and why is it important for your business growth?

When you engage with something or someone, there is an emotional and intellectual connection.

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Engagement can be both positive and negative.

Examples of positive engagement include (but not limited to)

  • Visitors coming to your website or blog to read valuable content.
  • Visitors leaving comments and participating in discussions on your website or blog.
  • People sharing your content – website and blog links – on their social media and social networking timelines.
  • Your subscribers enthusiastically opening your newsletter and responding to its content.
  • Visitors contacting you and turning into your paying customers and clients (the ultimate engagement).

Examples of negative engagement include

  • Visitors finding your content uninspiring.
  • People forgetting you immediately after leaving your website or blog.
  • Visitors never leaving comments on your blog.
  • The average time spent on your website is very low.
  • The bounce rate is very high.

An efficient blog writing service can help you increase positive engagement and decrease negative engagement.

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What is the purpose of publishing a blog and how a blog writing service helps you?

How does a blog writing service help you

How does a blog writing service help you?

You publish a blog under your business website for many reasons:

  • You want to increase your content depth.
  • You want to promote yourself as an expert in your field by sharing wisdom and knowledge with your visitors.
  • You don’t want to depend on traditional advertising which is costly and inefficient.
  • You want to improve your organic search engine rankings by publishing highly focused content.
  • You want to turn your website or blog into an invaluable information hub.
  • You want to develop a community around your brand.
  • You want to establish yourself as an authority in your field.
  • You want to give people a reason to link back to your website or share your content on their social networking profiles.
  • You want to generate inbound traffic and leverage content marketing.

This takes effort, expertise and perseverance. All these attributes can be provided by a blog writing service.

With my blog writing service, I can deliver you

  • Topic suggestions for purposeful content, keyword targeting and SEO.
  • High quality content centered around your topics.
  • Research based blog post.
  • Blog writing on regular basis.

To create a successful blog that improves the level of engagement on your website, it is very important that you publish high quality content regularly.

Regularity is important because you want to remain in front of your prospective customers and clients. If you publish intermittently, they lose interest and move on to other websites and blogs that publish frequently. They want constant buzz around your online presence.

Even search engines look for regularity. There crawlers come to your website based on your publishing frequency. If you don’t publish often, they visit and index your website intermittently. But if you publish content regularly, they may visit your website even multiple times in a day.

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Without quality and relevance, your blogging has no value. Even if you publish regularly, if you don’t deliver any value to your visitors, there will be zero engagement.

How do you deliver value through your blog writing?

  • Publish topics that are interesting for your target audience.
  • Publish topics that are relevant and contemporary.
  • Solve problems your visitors are facing.
  • Help them make educated and informed decisions.
  • Be there for them when they need you.

Your content must inspire your visitors and all those people you want to engage.

The blog posts must be thought-provoking.

They must deliver useful information.

The writing style must be conversational and easy to read, but at the same time, professional and respectful.

They must be well-researched and backed by authoritative sources.

The blog content must be 100% ORIGINAL.

My blog writing service delivers you all this and consequently, helps you improve engagement on your website.

Want to hire my blog writing services? Contact me.

 

What is a blog writing service and how can it help you?

What is a blog writing service and how it helps you

What is a blog writing service and how it helps you.

The importance of a blog cannot be overstated. Every business that knows the value of maintaining an active presence on the web realizes how critical it is to maintain a blog that is regularly updated.

That is what a blog writing service does: it helps you update your blog, whether business or personal, regularly.

Blog writing service explained

It is basically a content writing service. Even a single content writer like me can provide you a blog writing service, and in fact, I do provide such services to many clients. A major portion of my work comes through blog writing.

Blog publishing is a big part of content marketing. It involves writing and publishing targeted content on your blog and then ensuring that maximum people can access that content.

Since one of the most crucial aspects of blogging is regularity, this is something that a blog writing service can deliver.

As an individual or a business that does not specialize in blog publishing, it is difficult for you to regularly come up with not just interesting topics, but also convincing writing.

Random sparks of imagination and creativity can strike anyone. Even as a CEO or a top manager, one day you can write a great blog post that can turn into a masterpiece.

But success comes from regularity. Your content marketing succeeds when people can access your content on an ongoing basis. When people observe that you are posting links to your fresh content regularly on your social media profiles.

A blog writing service provides you this much needed consistency.

When I provide my blogging services to my clients sometimes, they send me topics and sometimes I come up with my own list of topics for them. Hence, sometimes, a blog writing service can provide you full blogging services including content strategy, topic brainstorming, research, targeting and of course, writing.

How does a blog writing service help you grow your business?

To grow your business, you need to improve your organic search engine rankings. Regularly publishing your blog is the best way forward.

Google loves a regularly updated blog. The very architecture of a blog is created in such a manner that it makes you create search engine friendly content. If you don’t spam your content, regularly publishing your blog improves your organic search engine rankings automatically.

As mentioned above, publishing a blog using a content calendar can be difficult if you don’t write content professionally. You may be an accountant. You may be a lawyer. You may be a real estate agent. You may be a web designer.

Hence, your faculties are busy processing a different set of responsibilities.

A content writer from a blog writing service such as Credible Content writes for a living. I do that. I write content for a living.

Hence, I am always in that mode.

When you say, “Amrit, write me this blog post,” I say, “sure!” and I start working on your blog post.

I know how to research. I know how to find the right information. I know how to plan various sections of your blog post content. Within 1-2 hours, I can finish a blog post (assuming I’m not busy with another project).

I will give you a small example.

There is a company for which I have been writing blog posts on a particular programming language. Now, neither the client nor I am a programmer.

Though, the client doesn’t know that I have experience programming in PHP, but still, I don’t actively program.

He has given me more than 300 topics. Every month I am writing content topics.

Since I consistently need to maintain the quality of my content writing, I write as unique content as possible.

Just imagine, writing on the same topic but with different set of keywords and then making sure that your content is relevant, useful, engaging, and offers value to the readers. Month after month. For 300 topics.

This is something only a blog writing service can do.

A blog writing service can help you grow your business by improving your organic SEO. It increases your repeat traffic. It helps you create a positive buzz around your brand on social media and social networking websites.

Benefits of hiring a blog writing service

Here are some benefits of hiring a blog writing service instead of writing your blog posts on your own.

  • You can focus on your work while getting quality blog post: No need to worry about maintaining your content publishing calendar. Your blog writing service can take care of it.
  • Timely, regular publishing of blog posts: Again, you need to publish blog posts on a regular basis is automatically taken care of by the blog writing service.
  • Always have a list of engaging topics: Although you need to write quality content around your keywords, ultimately, it is a choice of topics that benefits you the most. Your blog writing service can help you come up with an engaging list of topics for every month.
  • Optimized content for blog posts: There is a very thin line that separates optimized content from spammy content. When you hire an experienced blog writing service you can rest assured that all your blog content is going to be optimized.

 

Post-sales content writing & copywriting services

Post-sales content writing and copywriting services

Post-sales content writing and copywriting services.

In many organizations, 40% of the business comes from existing customers and clients. This is a big number.

Post-sales content writing plays a big part in bringing your existing customers and clients back to your business. How does this work?

You need to keep your customers engaged without annoying them or without bombarding them with needless marketing messages.

They have already bought from you. Assuming that they like your product or service, they must have had a good experience with you. They may even recommend you to their friends, colleagues and relatives when they have just had a positive experience with you.

But, this world is very noisy. There is a deluge of messages and notifications and propositions from every direction.

Whether they use a search engine or check their social media timelines, zillions of messages are constantly trying to convince your customers and clients into buying something whether it is a product or a service, or a political message.

How to make sure that your existing customers and clients remember you?

Post-sales content writing & copywriting.

What is it? It is content writing specially targeted towards people who have already done business with you and there is a chance that they may again do business with you.

Even if they don’t plan to do business with you, since they have had a good experience with you, they may like to recommend your product or service to people they know. After all, conversations on social media and social networking websites are more effective than traditional advertising.

Post-sales content writing can help you in many ways.

Post-sales content writing & copywriting for email marketing to existing customers and clients

Your existing customers and clients are solid leads. They have purchased from you. They are familiar with your name. Since they have paid you, they have also developed an affinity towards your brand.

When they buy from you, they give you their email ID. When they give you their email ID, they assume that you are going to keep in touch with them. Well, most of them assume that.

Hence, if you are not using those email ids to engage with your existing customers and clients, you are wasting great business opportunities.

Post-sales content writing for email marketing gives you crisp copy to make new offers to your existing customers and clients.

Remind them if they purchased some consumable from you and you believe that they are going to run out of it – for example, printer cartridges or stationery, or even that shirt that they purchased a year ago.

You can ask them if they are satisfied with the product or service or if there is anything you can do to help them.

The basic idea is, keep the dialog going, but without being intrusive, and without being overtly salesy.

Post-sales content writing for website and blog

The FAQs section is a good example of post-sales content writing. After purchasing your product or service, people want to know more about it. Maybe they cannot figure out how to use it. Maybe they are trying to solve the wrong problem with it.

You can list all the questions they may have after purchasing from you.

You can also publish dedicated blog posts to help those people who have purchased from you. You can share the experience of your other customers and clients. You can regularly publish testimonials. Even case studies and white papers are good examples of post-sales content writing.

Need post-sales content writing and copywriting for your website or email marketing campaigns? Contact me for more information.

Content writing services for business and life coaches

Content writing services for business and life coaching websites

Content writing services for business and life coaching websites.

Are you a business coach or a life coach? Are you looking for a competent content writing service to improve your conversion rate and search engine rankings of your business or life coaching website?

As a professional content writer, I can add value to your business coaching or life coaching website in the following ways:

  • Instill confidence in the readers.
  • Establish your authority.
  • Share your wisdom and experience as a dependable business coach or life coach.
  • Demonstrate your ability to understand people’s (and organizations’) problems and then present the right solutions.
  • Write for outreach campaigns through email and social media.
  • Regularly publish blog posts that educate your visitors on various aspects of business and life coaching.

Coaching businesses are mushrooming everywhere. An increasing number of people are realizing that seeking such help is not a stigma. It is not a statement on one’s frame of mind.

Up till a few years ago, whenever someone talked about coaching, people thought about tutors providing study assistance to school and college students. We have thousands of such coaching centers in India, especially for youngsters preparing for engineering and medical entrance exams.

Quality scientific coaching was available just in Western countries like the USA or UK. These days, even countries like India have successful business and life coaches and people pay a good fee to them. There are various international coaching federations and people regularly get training to become professional coaches.

These days coaching is provided in multiple streams such as business coaching, life coaching, financial coaching, leadership coaching, corporate coaching, fitness coaching, marketing coaching, and basically any activity or aspect of life that requires guidance from a person who has the expertise as well as the experience.

The growing trends of business and life coaching and how my content writing can help

I often stress that to be a convincing content writer one should be able to empathize with the people for whom the content writer is writing. This is exactly what a business or a life coach needs. She (or he) needs to convey to people that she can empathize and understand what problems they are going through and how she can solve those problems.

The importance of business coaching

Content writing services for business coaching websites

Content writing services for business coaching websites.

Professionals and companies hire business coaches or leadership coaches to fast-track their growth as individuals and as companies. Organizations and businesses are constantly facing new challenges because they function in a highly volatile world.

They quickly need to adapt to customer demands. They need to face new industry entrants and disruptors. They need to retain their talent. They need to keep their employees motivated and driven. They need to inculcate a sense of leadership among their managers. They want to develop a clear vision without getting distracted from their core values. They want to remain focused. It can be a stressful environment. Timely business coaching can help organizations build formidable teams and supercharge the bottom line.

Through my reader-focused, solution-centric content writing I can help you convince your visitors that you can help them with all the above-mentioned problems and challenges. For that, you need to share your knowledge, you need to disseminate your wisdom. You need to show them that you are experienced, and you have helped professionals and organizations excel in their respective fields.

You need a content writer who is consistent. You need a content writer who understands how to write for people as well as for search engine algorithms.

You need traffic from search engines for the right search terms. When the traffic comes to your website, you need to convert that traffic. One doesn’t solve the purpose without the other. As a content writer I can achieve both for you – improve your SEO as well as conversion rate.

The importance of life coaching

Content writer for life coaching websites

Content writer for life coaching websites.

The same fundamental philosophy that helps businesses and professionals also underpins life coaching. It is more person-centric, though.

A life coach acts as a guide to people who want to progress in their lives and attain fulfilment, whether it is in the realm of health, family relationships, finance, or career.

A life coach can help you change your mindset from negative to positive. She helps you feel good and take steps to improve your life. She can lead you towards self-fulfillment. She can guide you through complicated relationships at home as well as at workplace. She can help you overcome trauma, unshackle yourself from past experiences, and embrace a positive mindset.

Many people often confuse life coaches with shrinks or counsellors, but life coaches don’t just work with people who are dealing with some mental issues. Normal people, normal professionals, want to improve their quality of life but instead of working through trial-and-error, they want a roadmap, and they want someone who can keep a close watch on them. They want someone who is unbiased, and someone they can always turn to when they need advice without judgement.

As a content writer I can help you establish yourself (as far as your website goes) as a dependable and amiable life coach. Through my content writing services I can help you improve your search engine rankings for all the important keywords and related search terms so that people who need your help, can find you.

For that, I can write regular blog posts that are engaging, informative, and full of warmth and confidence. I can write copy for the main website content. I can write marketing copy for landing pages and sales funnels. I can write your email campaigns. I can write your social media updates.

Being able to connect to readers is one of my core strengths. I don’t pretend. I don’t try to impress people. I just convey what I feel. This is very important when someone is writing for a business coaching or a life coaching website. One must come out as a genuine person.

A list of my content writing services for business and life coaching businesses

List of my content writing services for coaching businesses

List of my content writing services for coaching businesses.

I am a writer first, and then a content writer. Yes, it matters.

Being a writer, I can weave narratives. I can be passionate through my writing. I’m convincing. It also means that I can do multiple forms of writing.  These include

  • Website content for business and life coaching websites.
  • Landing page copy.
  • Promotional copywriting.
  • Copywriting for email marketing campaigns.
  • Longform blog posts.
  • Case studies.
  • Engaging social media posts.
  • Explainer video scripts.
  • Service descriptions.
  • Educational and informative articles.

and everything in between.

My SEO content writing can improve your search engine rankings

As a coach you may want to get targeted traffic from Google. For instance, if someone searches for “business coach for an IT company” or, “life coach for emotional and career well-being”, people should be able to find you, and book your coaching sessions or hire you as a consultant.

If you are reading this page, there is a great chance that you have found the link on Google, which means that I’m able to improve my search engine rankings for the related search terms.

When I’m writing this, I’m writing for your search intent: you’re looking for a content writer or a content writing service. You want someone to write convincingly and authoritatively for your business or life coaching website. You are looking for a writer you can rely on. A writer who can be consistent.

As a trained SEO content writer, I know how to write optimized content based on your primary keywords, secondary keywords, and LSI keywords. I don’t needlessly use search phrases. I make them a part of the entire writing process, in terms of providing solutions to the problems your target audience is facing.

Most of the writers can either focus on writing optimized content (that makes machines happy) or user-friendly content (that makes humans happy). Although, given a choice, you should go for content that makes your users/visitors happy and after that you should think of making the machines happy, in a realistic world, you need to make both happy.

You need quality search engine traffic (people using the right search terms) and then you want the traffic to convert. I can help you with both.

Contact me today to know more how I can write effective content for your business coaching or life coaching website.

SEO content writing for online classes

SEO content writing services for online courses and classes

SEO content writing services for online courses and classes

One industry or one vocation that the Internet has completely revolutionized is online education.

If you are providing online classes or online tutorials, I can help you improve your search engine rankings with my SEO content writing services.

click-or-tap-to-know-more-about-my-content-writing-services-and-content-marketing-servicesHow you can benefit from SEO content writing if you provide online classes

Providing online coaching SEO content writing can help

Providing online coaching SEO content writing can help

Online classes, online education and online courses are advantageous from both ends of the spectrum: those who provide the education and those who receive it.

The great thing about education is that it can be provided and delivered digitally, and it can be received and benefited from, digitally too.

No infrastructure is required.

You don’t need a school.

You don’t need a building.

You don’t need classrooms.

You don’t even need to travel.

Even for posting videos you can use YouTube.

Your course material can be accessed from anywhere in the world so there is no geographic limitation period

Classes can be taken according to time and convenience. Anyone can download the course material and study when he or she feels like.

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Since the entry cost is low, anyone or any agency that can deliver something learnable, can easily create an online presence and start delivering courses and tutorial.

Naturally, this creates lots of competition.

As someone providing online classes or online courses, you only have two options: advertise heavily or improve your search engine rankings.

When it comes to spending money, both may seem costly affairs.

The big difference is that advertising is momentary.

But once you have improved your SEO through quality content, you can get a ton of traffic for a long time, without having to pay for individual clicks.

Companies and agencies providing online courses and online classes with deep pockets have created lots of course material and then have made this course material available for free.

In India, for example, solutions to most of the NCERT books and other popular books used by mainstream schools, have been uploaded and made available for free.

If you search for a question, the answers that you get are from these websites.

You can even mention the book name, the chapter number and the question number, and you can find the answer.

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If you don’t want to plagiarize, digitally creating answers to the popular schoolbooks, uploading them and then making them available free of cost, can be a humongous undertaking in terms of time, effort and cost.

I’m not saying this is a bad strategy.

In fact, as an organization providing online courses, if I have enough money, this is the first thing I will do: provide answers to all popular questions.

This is good for SEO.

Whether you are providing mainstream courses or niche courses, if you want to get targeted traffic from search engines, you need to improve your SEO, and optimized content writing is the only way to go.

It is not about whether you should use SEO content writing or not, it is about whom to work with and what topics you should focus on.

Dependable SEO content writing services for online courses and online classes

Dependable SEO content writing services for your online classes

Dependable SEO content writing services for your online classes

I won’t lead you down the garden path.

I will be very sincere.

When you approach me, I will tell you exactly what can be achieved and what is very difficult to achieve.

If you are providing hundreds of courses and tutoring for scores of subjects you are competing with the big league.

You are in an advantageous position if you are providing niche online courses and classes.

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This is where my SEO content writing services can help you.

For example, I’m working with a couple of agencies that provide programming help to students taking online computer classes.

Then there is a company that provides a mobile app through which students can receive tutorials on their mobile phones and tablets.

My approach to search and optimization is holistic. I will try to improve your search engine rankings through quality content rather than forcing keywords into the body content.

The way we use the keywords is important, definitely, but this must be coupled with the quality and relevance of the topics and subjects you are covering.

Suppose you’re offering online English-speaking classes. This is something much in demand and hence, faces lots of competition.

You can create multiple pages explaining the benefits of doing English-speaking classes online. You can handle multiple instances of how certain techniques have helped your students speak fluent English, faster.

The basic stress must be on the helpfulness of your content and I can help you in this regard.

What is my process of providing SEO content writing services for online classes and courses?

I follow the same process that I follow with any other industry or business segment.

I will first understand the needs of the students or people looking for your services.

What are their pain points?

What do they want to learn?

What type of help are they seeking?

I will help you prepare the questions being asked by your prospective students on Google or elsewhere.

Then I will help you prepare answers to these questions in such a manner that these answers cover all your keywords and search phrases naturally.

I can help you with different description pages in an optimized manner covering all your primary keywords, secondary keywords and tertiary keywords.

I can also help you with NLP keywords.

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How much time and effort it takes depends on your competition. On my part, I will provide you top notch content.

The tougher competition you have, the more content you will need.

On the other hand, if your content quality is better than your competitors, no matter how big they are, you’re going to fare well and enjoy better search engine rankings compared to them.

Do drop me a line. Contact me to know more about my SEO content writing services if you want to improve your search engine rankings for your online course or online classes.

What does a content writer do?

Who is a content writer

Who is a content writer? What does a content writer do?

A content writer is a writer who writes for websites and blogs mostly.

Aside from blog posts, a content writer also writes e-books, case studies, white papers, landing page copies and even for email marketing campaigns, though, landing page copy and email marketing copy is normally done by a copywriter and not a content writer.

Nonetheless, on the Internet, both these terms – content writer and copywriter – are often interchanged and most of the businesses assume that they are content writer is also a copywriter.

The job of a content writer is to write convincing website content.

He should be fluent with writing for the web.

Writing for the web is different from writing for conventional publications like books, magazines and newspapers.

An average reader on the Internet is constantly in a state of distraction whereas such distractions are missing when someone is reading a conventional (paper-made) book, magazine or newspaper.

For example, if you are browsing through a website on your PC/laptop or mobile phone or tablet, there is always this inclination to check out something else simply because that’s something else is just a click away.

You also get plenty of hyperlinks within the website you are browsing and habitually you may click one of the hyperlinks.

You also get lots of notifications on your mobile phone while you are browsing a website.

Someone may call you.

You may receive a message from someone on your instant messaging app.

Hence, a trained and experienced content writer keeps all these factors in mind when writing for a website or a blog.

A content writer understands that writing for websites and blogs needs to be conversational, to the point and very clear.

Should a content writer know about SEO

If you know how to write for SEO (search engine optimization) is a content writer you certainly have an edge over other content writers who don’t know how to write for SEO, so, yes, this is a plus.

Every client who hires you expects you to be able to write search engine friendly text.

This includes writing using primary keywords and related keywords.

When writing for SEO, a content writer must know how to maintain appropriate keyword density and how to sprinkle keywords throughout the text so that they become an integral part of writing.

Should a content writer know HTML and web programming?

Not necessarily.

A little bit of technical knowledge helps.

But no, content writers are not supposed to be proficient in web design-related or web development-related technologies.

Should a content writer know how to use WordPress and other content management systems?

It helps to know them.

Sometimes a client would want you to save your drafts straightaway in WordPress or Drupal.

As a freelance or an independent content writer, if you want to promote yourself then also you must be comfortable with major publishing platforms because you will be publishing lots of content to improve your own search engine rankings.

As I have written above, “content writer” is a relatively new term.

Writers have been writing since the time immemorial.

The same set of skills are required of a content writer with the only difference that a content writer does not have the luxury of a book or a magazine or a newspaper.

He knows that an average reader will be reading amidst lots of distractions.

A content writer writes accordingly.

Rewrite, translate website content in English

Rewrite-translate website content in English-compressed

Rewrite-translate website content in English-compressed

If you are targeting a global audience, especially an English-speaking or an English-knowing audience, it is important that you get the content and the copy of your website written professionally.

I can help you rewrite and translate your website in English no matter in what language it is.

Do I know multiple languages?

No, I don’t.

I use Google Translate.

Why not use Google Translate to rewrite the website content

Why not use Google Translate to rewrite the website content?

But, then you may wonder, if I can use Google Translate, why can’t you?

Google Translate is a machine-based translation facility.

It will rewrite or translate your website text in English verbatim, which you don’t want.

I will rewrite or translate your website in English as a writer, not as a translator.

What is the difference?

A translator, whether it is a human translator or machine-based, simply creates an English equivalent of your content or your text.

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Sometimes it works, sometimes it doesn’t.

Re-writing and translating simple sentences isn’t a problem, the problem arises when you have combined more than one thought in a sentence.

When famous books are translated, for example, if you have read Love in the Time of Cholera by Gabriel García Márquez in English, you will notice that the books are not simply translated, they are rewritten.

I read Love in the Time of Cholera when I was in senior school, ages ago. That was a paperback published somewhere in the 1980s, left behind by one of my cousins who was visiting us from Canada.

Then, recently I started rereading the book. I purchased a Kindle edition.

The story starts completely differently.

In the previous edition of the book that I read in my senior school days, the story began with Dr. Juvenal Urbino’s death. He has fallen off the ladder while trying to catch the pet parrot and lying on the ground upon the leaves of autumn.

In the Kindle edition, the story begins with Dr. Juvenal Urbino discovering the body of his photographer friend who has committed suicide after a prolonged illness.

Hence, the same book, rewritten or translated by two different authors, is written differently.

What I am trying to say is, the essence of the writing cannot be captured by simple, straightforward, linear translation.

The text needs to be rewritten in English in the language of the writer who is rewriting it.

So, is Google Translate useless?

No, Google Translate is an excellent tool and in fact, without it, I won’t be able to rewrite or translate your content in English.

But it is not a human. It will translate your text in a very unemotional manner.

Buying, after all, is an emotional decision.

If your writing lacks emotion, people are not going to buy from you.

Google Translate is a great tool to help you understand the language, but once you have understood it, you need to write it in your own words.

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Website internationalization – Internationalize your website

Internationalize your website content

Internationalize your website content

With an English version of your website, you can internationalize your website. What does that mean?

English is spoken in almost every country. Once you have your website in English, you can rest assured that people all over the world understand your message.

The ideal would be to have your website in every local language and there are many software solutions that can perform real-time translation into multiple languages, but these translations are not as good as writing by humans.

For the time being, you can internationalize your website by getting it written in English.

What clients like about my writing style is that it is truly international in the sense that my writing doesn’t carry the residue of my mother tongue.

Many non-English-speaking writers first form sentences in their own language and then convert those sentences into English.

I don’t do that. When you read my writing, you cannot make out whether I am from India or from Japan or from Honolulu or Ireland. Despite being professional, I can make my writing International.

Why do you want to rewrite or translate your website in English?

Depending on your source, 1.5-2 billion people in the world speak English, that is more than 20% of Earth’s population.

If you want to offer your products or services to a global consumer base, you must get your website rewritten or translated in English.

Even those people whose native language is not English use English as a language bridge.

For example, in India there are 22 main, fully developed languages and it is often difficult for people from different regions to talk to each other. English is the main language. It is the bridge.

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I don’t know Tamil and the person fluent in Tamil doesn’t know Hindi or Punjabi (my native languages). But we can both easily communicate in English.

Also, if you want to improve your international SEO, it is important that you hire a professional SEO content writer to rewrite or translate your text in English.

How will I rewrite or translate your website in English?

I assume that the text, in whichever language, is already there on your website.

Your website may be in French, Spanish, Dutch, Polish, Bengali, Hindi, Mandarin, Japanese or any other language present in Google Translate.

I will take the text from your individual webpages.

I will use Google Translate to get the basic translation of your text in English.

Then I will rewrite it in my own language.

Why is it important that I rewrite the text in English in my own language?

I am a writer by profession.

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I use words to express, to inform and educate, to instigate, and in terms of content writing and copywriting, to sell.

Once I have understood what you’re communicating on your website, I will help you communicate it in English.

I will capture your actions. I will capture your feel. I will rearrange the sentences so that they read like they have been written by someone who knows English well.

I can write a mix of conversational and professional.

I will bring in my own attitude without overshadowing yours.

In fact, most of my clients hire me not for my content writing services in particular (they can find a content writer anywhere), but for the way I write.

No matter what language your website is in. As long as it exists on Google Translate, I can rewrite it in English for you.

What if your language does not exist in Google Translate?

Even then there is no problem.

You can send me an outline of what you want to communicate.

It doesn’t have to be elaborate.

You don’t even have to use complete sentences if you cannot write in English.

Just send me some bullet points of individual pages and I will write complete pages.

What is my biggest strength as a writer capable of rewriting or translating your website in English?

I will understand what you want to say. I will understand where you’re coming from. I will understand what makes you passionate about what you are offering.

Then I will inject the same understanding and passion into the writing.

How is my rewriting service different from any other translation service?

I don’t promote myself as a translator.

In fact, the idea of this webpage came to me when I was replying to one of my clients from Belgium.

All his websites are in Dutch. When his clients want some quality writing in English for an already existing Dutch website, he contacts me and I do his work.

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I promote myself as a writer, as a content writer and as a copywriter.

Once I have understood what you are trying to communicate, I will communicate it is a writer, not as a translator.

A translator may be familiar with multiple languages, but he or she may not be a writer.

Simply knowing multiple languages doesn’t make you a writer.

Just as owning brushes and paints doesn’t make you a painter.

Or owning a chisel and a piece of marble doesn’t make you a sculptor.

This is something that is within. I write like a storyteller.

This is the big difference. When you hire me to rewrite or translate your website in English, I will work as a writer and capture your essence.

Contact me for more information.

Press release writing services

Press release writing services

Press release writing services

A press release helps you establish your credibility and also gets you instant visibility especially if you publish a press release on reputed news outlets.

I provide press release writing services to businesses and organizations.

As your preferred writer for press release, I will deliver you crisply written literature exactly the way updates are published in newspapers and industry magazines.

Writer for press release

Writer for press release

For a long time press release publishing services have been used for their SEO benefits as these websites are highly rated by Google for publishing genuine, informative content, on an ongoing basis.

Through a press release you can

  • Get a feature story announcing the latest mobile app that you’re launching;
  • Talk about an industry event that you participated in;
  • Disseminate information about a new product or a new service you’re launching;
  • Brag about your sales accomplishments, recognition and awards; or
  • Tell the world about the new talent that you have recently hired that has embellish the profile of your company.

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Why get press release writing help from me? What makes me the right writer for press release

Why get press release writing help?

Why get press release writing help?

I will write your press release in a professional manner as well as using a conversational tone.

I have published in traditional publications like newspapers and magazines – and I did that when there was no blogging and no concept of content marketing.

I know how to write a press release for an event. I know how to write a press release for a product or a service.

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I don’t follow a sample press release template – every writing project is unique for me.

I have years of experience writing advertising material, web content, blog posts, white papers and feature articles.

But that’s beside the point.

As your chosen writer for press release, I know how to convey important, newsworthy information in news format.

Just pick up a newspaper and go to the business section and see how various business-related news are published.

To deliver effective press release writing services, one should be able to write like a journalist or a news reporter.

Although most of the clients are looking for a writer for press release writing help hoping that by publishing their press release on a high-traffic website they will improve their SEO, there are two reasons why businesses want to publish a press release:

  1. Business journalists track these websites and if they pick up one of your press releases, your business will get a wide coverage even in the traditional print media.
  2. SEO, of course. Reputed websites like PR Newswire are highly trusted by Google and if you get a link from there, it can boost your search engine rankings.

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SEO press release writing help

Although there are multiple reasons to work with a press release writing service, one of the main reasons why online businesses seek press release writing help is to improve SEO.

This is where an experienced SEO writer can help you.

Good content is good for SEO

Good content is good for SEO

If you want to improve your search engine rankings through your press release, you naturally want all your primary, secondary and LSI keywords covered within the write-up.

At the same time, your press release must look professional, journalistic and newsworthy.

I have lots of experience writing for search engines – using your keywords and search terms without making them too obvious.

Press release websites anyway enjoy better search engine rankings and on top of that if your write-up is optimized for your keywords, it’s easier for your press release to rank well.

But, this can quickly turn into a misadventure if an inexperienced writer ends up over using your keywords even by a small margin.

I will make sure that your press release is optimized for all your keywords (my suggestion, maximum two) while keeping your copy engaging, informative, journalistic and professional.

Do I provide press release writing and distribution service?

Not distribution. Though, you can approach major press release websites on your own and negotiate pricing with them.

Being a freelance press release writer I mostly concern myself with creating the copy and delivering it to you in your inbox.

There are many companies that write press releases and may also distribute them for you and you are welcome to work with them.

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Of course, they are expensive. My press release writing service on the other hand, I don’t like to use the word “cheaper”, is less expensive.

You can decide going with a cheap press release writing service but then it will be a costly lesson to learn that when it comes to the reputation of your business, compromising can be catastrophic.

When should you decide to work with a press release writer?

When should you hire a press release writer?

When should you hire a press release writer?

Remember that writing a press release is a serious business.

Once your press release is published on one of the websites and once it is picked up by business journalists, there will be no turning back.

This is why, a press release must be written with great care – hence the need to work with a press release writing service or a trained content writer to write your press release.

The benefits of publishing a press release

Listed below are a few benefits of publishing a press release whether you use a press release writing service or you do it without some sort of external press release writing help:

  1. Instant exposure: Since most of the press release publishing platforms receive very high traffic, you can generate instant exposure for your business and brand, or the new product that you are launching.
  2. Get more sales: This is when it becomes important to hire a writer for press release because a well-written press release can get you more sales.
  3. Boost your content marketing plan: Often, it is quite difficult to convince other publishers to publish your content, but if you have a well-written press release the publishing platforms or online newspapers will gladly publish it, sometimes free, sometimes for a fee.
  4. Establish yourself as an authority or an industry expert: You have just delivered a lecture in a conference. You have just come up with a new theory. You have just introduced a new way of doing business. You can write about it in a press release and gain exposure as an authority figure in your industry.
  5. Increase direct traffic to your website: If your press release is featured in one of the main sections of a high traffic website, you can generate lots of traffic for your website.
  6. Improve SEO: Most of the news websites and press release websites enjoy higher search engine rankings and a link from these websites can help you improve your SEO.
  7. Build relationships with journalists: As your business grows, you will need more brand exposure. By publishing high quality press releases you help journalists find quality literature on your various business development activities, which makes them reach out to you for more information.
  8. Attract investors: Whether you are a start-up or a small business needing investors, publishing a high-quality press release can be highly useful. Prospective investors are constantly scouring press release websites to come across new investment opportunities. Qualified press release writing services can help you publish literature people can trust and believe in.

If you take your public relations strategy seriously, regularly writing and publishing press releases should be an integral part of content marketing.

Contact me today to know more about my press release writing services and how I can provide you press release writing help.

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List of content writing services | Copywriting

List of my content writing services

List of my content writing services

On this webpage I’m going to give you a list of my content writing services & copywriting services.

“Content writing” is a recent expression and it evolved when writers started offering their services to write website content.

What does content writing mean?

content-writing-services-for-websites

In the current context, it specifically deals with writing for websites and blogs.

Content writing is often mixed up with online copywriting but I prefer to draw a strict distinction between both the realms.

Whereas copywriting is sales copy, content writing tends to provide you information that you need to make up your mind.

Read: Website copywriting services

You may say that copywriting also does that but its sole purpose is to either generate a lead or a sale.

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Content writing informs you.

It educates you.

It engages you and encourages you to visit the website or the blog on regular basis.

It also improves your SEO.

Before I go further, here is a quick list of the content writing services that I provide:

  • Webpage writing – about us, company page, product or service descriptions, everything else that describes your business to prospective customers and clients who are browsing through your website.
  • Blogging – regular blog posts to improve your SEO and keep your visitors engaged and informed and also to help you establish your authority over your subject.
  • Press release – informing the public at large about the new service that you have just launched, or a new app, or any other development you want people to be aware of.
  • E-book writing.
  • Writing case studies and white papers.
  • Email updates.
  • Informational articles.
  • Speech writing services
  • Video scripts – scripts for the video marketing campaigns that you want to launch on YouTube and other video hosting websites.
  • Technical writing – communicating intricate concepts in easier language and even jargon-ridden language.
  • Social content – writing posts for Facebook, LinkedIn and Medium.
  • Reviews – reviews of gadgets and services.
  • Business writing – brochures, research reports and other professional communication.
  • Content curation – curating content from other websites and blogs and generating new content based on them with unique feedback.

Any other writing it can also be added to this list of content writing services.

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Basically, whenever you need a writer who can convincingly articulate your message in digital format, you can hire me as your content writer.

How can the list of my content writing services help you?

How can the list of my content writing services help you?

How can the list of my content writing services help you?

On the Internet, everything is about content.

Mostly written content.

Although Cisco has predicted that by 2020 80% of web traffic will be video-related, when it comes to doing business on the web, it is the written word that does the job for you.

Writing for a business website is different from casual writing or even academic writing.

When you are writing for your business website, you need to take care of the following:

  • Your writing is easier to read.
  • It is well structured.
  • It conveys everything that needs to be conveyed to convince your prospective customer or client.
  • You publish regularly to give fresh content to Google.
  • You writing is a mix of casual and professional.

Many people can write.

Recently when a client sent me a draft for a blog post, it was so well-written that I suggested her to write it completely on her own because she would do a better job.

It doesn’t mean I couldn’t write for her and I couldn’t handle the topic, it’s just that, she was doing a better job of it, something like, straight from the horse’s mouth.

Similarly, many clients can write well but they need someone who can write well regularly.

A person who is not a professional content writer often finds it difficult to write exceptionally well on a consistent basis.

He or she can work on a topic, occasionally, but not regularly.

As you can see above in the list of my content writing services, there are various forms of content writing requirements when you are running a business, especially on the web.

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As an experienced content writer with a long list of content writing services that I can provide, I can easily mold my writing according to your need.

  • For website content I can keep it a mix of erudite, professional and casual.
  • For a blog post I can keep it completely casual but educational nonetheless.
  • For a white paper, I can keep it technical and scholarly.
  • For an email message I can keep it conversational and engaging.

Being an experienced writer, I can adopt various writing styles easily.

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Hence, even those clients who can write well hire my services for versatility, quality and regularity.

How is the list of my content writing services different from my copywriting services?

Content writing is different from copywriting

Content writing is different from copywriting

I briefly touched upon the subject of the difference between content writing and copywriting above.

Want someone to write high conversion landing page?

Want someone to write a sales copy for your email campaign?

Want to write a brochure?

These are all examples of copywriting.

Copywriting is an old profession.

The writers who work in advertising companies are called copywriters.

They write ad campaigns.

The sole purpose of copywriting is to increase your sales (or get you more leads).

It has a call-to-action.

It has a strictly-defined purpose.

Take an example of two landing pages of the same business (refer to the image below)

Copywriting examples of two landing pages

Copywriting examples of two landing pages

Although both the landing pages talk about content writing and copywriting the purpose of each landing page is different.

For landing page A the purpose of the entire copy will be to convince you into hiring my content writing and copywriting services.

For landing page B the purpose is to convince you to download the e-book that gives you some knowledge of content writing and copywriting.

The purpose of landing page B is either just to make people download the e-book, or sign up for your updates in return of being able to download the e-book.

The tone and the style of copywriting will be completely different for both the landing pages.

This is something that an experienced content writer or a copywriter can achieve which might not be possible for a person who can, although write well, serves another industry.

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Need a writer but your requirement doesn’t feature in the above-mentioned list of my content writing services?

Contact me nonetheless.

When it comes to expressing convincingly, I can help you with that.

Don’t know how to write well?

No need to worry – writing is not your profession so it doesn’t matter whether you know how to write or not (but you are an excellent architect, for example, or a cook, or a real estate developer).

I can write different types of content for you

I can write different types of content for you

Whether you need something in the list of my content writing services, or something altogether different, as long as it is about writing, I can help you with that.

 

SEO blog writing services

SEO blog writing services

SEO blog writing services

Blog writing services to improve your SEO for targeted keywords and search phrases.

I can help you

  • Improve your organic search engine rankings.
  • Improve your conversion rate.
  • Get you more exposure in front of your target audience.

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Why blogging is good for your SEO?

Google ranks your blog or website higher for the following reasons:

  • You publish informative content.
  • You publish content regularly – you have fresh content.
  • The bounce rate on your website is lower.
  • Your topic or your area of expertise is covered in-depth on your website or your blog.
  • You have lots of content around your area of expertise or your profession.
  • Many of your web pages and blog posts are interlinked and your content is easily scrollable and consequently, indexable.
  • You have back links from other websites, blogs and social networking platforms.

Fortunately, all these preconditions are satisfied by your blog if you maintain an active blog.

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On your blog you avoid sales pitch. You write and publish content mainly to inform your visitors so that they can decide if they want to do business with you.

When you publish a blog regularly, it has fresh content and Google loves fresh content which in turns, benefits your SEO.

Since, when people come to your blog, they find lots of information, they spend lots of time and consequently, lower your overall bounce rate.

Additionally, blogging is one of the best inbound marketing tools because it draws targeted traffic to your website or blog naturally. You don’t have to force yourself in front of your target audience.

Improve SEO by blogging regularly

Improve SEO by blogging regularly

You are constantly sharing your expertise, and this increases the subject matter depth of your blog.

And more benefits…

The very nature of blogging is beneficial for your SEO.

What does SEO blog writing mean?

What is SEO blog writing

What is SEO blog writing?

SEO blog writing isn’t different from the usual blog writing. The difference is, you carefully choose your topics and the keywords for which you want to optimize your blog content.

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Remember that keywords are important only till they solve the purpose. They are important because your prospective customers and clients use different keyword combinations to search for your content. Hence, if your content does not contain the search phrases your prospective customers and clients are using, they won’t be able to find your content on Google and other search engines.

Personally I feel, if your content is good, it is good for SEO.

Good content is good for SEO

Good content is good for SEO

Having said that, there might be millions of web pages and blog posts that come up in the search results when someone searches for keywords.

Even small things matter. What words you have used. What words you have omitted. How many times you have used certain words. Where you have used the words. Where you were supposed to use them but then you didn’t use them. These small things can have a big impact on your search engine rankings.

Hence, even if your blog content is exceptionally good, if another writer has been able to use the keywords better, his or her blog will be ranked higher than your blog.

So, this is what differentiates SEO blog writing from normal blog writing. There must be quality. There must be relevance. There must be focus. There must be regularity. On top of that, you should be able to use the keywords strategically.

Reduce your search engine marketing cost

When you publish your blog regularly, lots of your content naturally begins to appear in search results, eliminating the need to constantly advertise on search engines like Google and Bing.

When you don’t have a decent presence on search engines, you have to pay your way into search engine visibility. You have to spend on PPC advertising such as AdWords.

Although search engine marketing through PPC campaigns gets you immediate exposure, it can be very costly, especially when you are promoting multiple keywords. Just imagine, you pay for every click that Google sends your way. For every keyword, for every click, your advertising cost increases exponentially.

But, if you improve your organic search engine rankings through regularly publishing your blog, whether you get 100 clicks, 1000 clicks or even 1 million clicks, the only money that you spend is on getting high-quality content for your blog.

How my blogging services will help your business?

How my SEO blog writing services will help your business

How my SEO blog writing services will help your business

Businesses and individuals maintain a blog for many purposes. One of the most important reasons is establishing a channel of communication from where you share your thoughts, ideas, opinion and experiences with your visitors.

They see your human side. They learn from you. They know more about your business and how you solve your customers’ and clients’ problems.

For example, if you go through my content writing and content marketing blog, you will observe that I am regularly sharing my content writing and content marketing knowledge. It solves two purposes: it acts as documentation for myself – I can always refer to it whenever I lose track; it tells my prospective clients how much I know about my field, that is, content writing.

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I’m constantly telling how my content writing and blog writing services help my clients improve their SEO, improve their conversion rate and get them more customers and clients.

Your blog becomes an information hub. It gives your visitors a reason to visit your website or blog regularly, and this in turn adds more people to your sales funnel.

There is a side benefit of publishing a regular blog: SEO.

Now, you may say that this is not a side benefit, this is one of the most important benefits of publishing a blog. In fact, you may say that you want to hire an SEO blog writing service because it will improve your search engine rankings.

You don’t want to get trapped in a vicious circle. And this is precisely the reason why my clients, once they start using my SEO blog writing services, stick with me.

I don’t write blog posts for improving search engine rankings, at least, I don’t obsess about it.

When writing blog posts my entire focus is on delivering quality content.

Just as fame and money are byproducts of hard work and talent, so are your search engine rankings.

Your blog won’t be successful because it enjoys better SEO. It will be successful because it has quality content, relevant content, useful content.

On the other hand, if your content is well written and provides the information your visitor is looking for, it’s SEO is automatically bound to improve.

Do I mean to say your keywords don’t matter?

They do.

This is why your topic is important.

The key is, choosing the right topic for the right keyword, and then remaining focused on delivering value.

When you focus on the topic, you automatically use the keywords.

When your writing has a natural flow, you neither overuse your keywords nor underuse.

Of course, strategy matters, and this is why you need an experienced blog writer to improve your SEO.

To make sure that your individual blog posts enjoy higher search engine rankings, I will take care of the following when writing your blogs:

  • Create the most appropriate blog post title with a given keyword/keywords.
  • Contextually mention your keywords within the first 100 words of your blog.
  • Judiciously use alternative words to avoid spamming.
  • Regularly provide you high-quality content.

Want to know more about how I can improve your search engine rankings with my SEO blog writing services? Contact me today.

Content writing services for SEO localization

Content writing services for local SEO

Content writing services for local SEO

There are different factors that influence your SEO, but one of the strongest is content writing.

Ultimately, how your content is written, has the biggest impact on your search engine rankings.

SEO localization may have different context for different people and just so that there is no confusion, on this page, when I talk of SEO localization, I don’t mean localizing your content in another language.

Local SEO content writing

That is altogether a different service. Recently I was writing for a client who provides SEO localization services but, in his case, it means translating content in multiple languages and thenceforth improving SEO.

On this web page I am explaining my services for writing SEO content to improve your local search engine rankings. I still write content in English. But I can help you improve your search engine rankings locally. I hope you understand the difference.

Looking for a content writing service that can help you with SEO localization?

Looking for content writing services for SEO localization?

Looking for content writing services for SEO localization?

SEO localization, or local SEO, is needed to improve your search engine rankings to make it easier for people to find you geographically or region-wise.

Local SEO doesn’t always mean working for a business that is restricted to a street or a small area of 5-10 km².

It can also cover a city, a state or a region. The point is, if you want to be found by customers and clients from a target geographic location, they should be able to find you, and not just find you, but find you before they can find other businesses providing the same products and services, in the same geographic location.

Suppose you provide web design services to businesses in Los Angeles.

In terms of web design services, there is nothing particularly distinguishable in the search term itself.

If someone searches for “web design services” he or she will come across literally millions of web pages, blog posts and websites talking about web design services, and not necessarily from Los Angeles.

Hence, to enable people to find your web design services in Los Angeles, you must mention this fact when writing content.

On Google, if you search for “web design services in Los Angeles” you get approximately 581 million results. Of course, you’re not going to go through all these results.

You may not even go beyond the 2nd page.

After conducting the search, you will notice that more than 50% of the first search results page is covered by paid advertisements and the local businesses Google Maps listing.

After that, almost every listing has “Los Angeles” in it. Hence, the SEO experts and the content writers who have worked for these websites, know the importance of using the name of the place or the region for better SEO.

The problem is, there may be hundreds of web design services in Los Angeles. Does your company list within the top 20 results? Top 30 results?

If it doesn’t, you need content writing services for SEO localization.

With my SEO content writing services, I will help you improve your search engine rankings compared to other businesses in your locality or geographic region.

You see, the problem is with the number of people or businesses competing with you.

There is no exact science of improving your global and local search engine rankings. But a trained content writer knows how to optimally incorporate your primary and longtail keywords into your text.

“Optimally” is the point where most of the SEO content writers falter. They don’t know where to begin and where to end.

SEO content writing is a double-edged sword: it is highly beneficial, but when done wrong, it can cause irreparable harm.

The problem is, you don’t even realize that it is causing you irreparable harm unless it has harmed you.

Through years of content writing I have gathered enough experience to strike a balance between using keywords and maintaining the quality of the writing.

I have realized that the quality of the writing comes first, and the incorporation of the keywords comes second.

Keywords are important. They cannot be neglected. They cannot be omitted. Nonetheless, they shouldn’t decide how you write.

It is your message that decides how you write. Then, you use the keywords to write what you want to write.

Can I guarantee 100% local SEO?

As far as content goes, yes, anywhere between 80-100%.

The actual search engine rankings?

Different SEO factors

Different SEO factors

Your actual search engine rankings depend on:

  • The age of your domain.
  • The amount of content that you have.
  • The quality and relevance of your content.
  • Source code optimization.
  • The frequency with which you update your content.
  • The number of authoritative backlinks you have.

These factors act together to give you better search engine visibility.

Your content rules the roost and without quality content you cannot ever hope of improving your SEO.

Nonetheless, good content helps you only till a certain level.

You also need other SEO attributes whether you want to improve your local SEO or global SEO.

How can I help you in SEO localization with my content writing services?

Frankly, local SEO isn’t much different from general SEO.

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No matter how you want to improve your search engine rankings, no matter why you want to improve them, ultimately, it all boils down to the quality of your content, and this is something that I can assure you.

I can deliver

  • Subject-specific high-quality content.
  • Region-specific content writing.
  • Regular updates improving your keyword density for local SEO.
  • Conversion-rich content around primary and longtail keywords.
  • Ongoing blog posts.
  • Authoritative articles and case studies.

Want to know more about my content writing services for SEO localization? Contact me today.

Video script copywriting services – video script writer

Script writing services for video marketing

Script writing services for video marketing

Are you looking for a trained and experienced video script writer or a video script copywriter for your upcoming video marketing campaign?

If you want to use video marketing to enhance your brand presence on the Internet you have to take your video script writing very seriously.

Many people can speak impromptu.

They don’t need a video script to read from.

In fact, it may seem very “robotic” if you directly reach from a prewritten script.

Writing a video script doesn’t mean you use the script verbatim.

It is just like the way people prepare a speech.

Most of the people who want to deliver an impactful speech don’t read the entire speech in front of the audience.

They use the prewritten text just to organize their thoughts.

In the same way, you write a video script to organize your thoughts in a manner that they can help you convincingly express yourself in front of the camera without missing vital points.

Now, writing a video script doesn’t mean the subtitles that you see when watching a YouTube video. A script means having a road map, a textual roadmap that tells you how to control the flow of your video narrative.

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Writing a video script or video script copywriting is an effective way of creating good videos

Uploading videos on YouTube and other video hosting websites to explain your business process or to promote your products and services is a very effective way of putting across your message.

Every professional and commercial video requires someone to write a video script.

A video script gives you a narrative.

A video script helps you in two ways:

  1. Control the flow of the video – what comes first and then what comes afterwards, and so on.
  2. The commentary or the audio message that plays with the video that tells your story.

As a professional copywriter I will write you a video script that will be crisp, conversational, to-the-point and clear.

Why video marketing is important

Why is video marketing important

Why is video marketing important?

Business videos must look and sound professional and this is why you need an expert writer who can write your script.

Even if the visual aspect of your business video isn’t sleek and sharp, what your script says matters a lot.

The words that people hear in your video can have a far-reaching effect on their buying decision.

Businesses these days create videos not just to upload them on YouTube.

Often, video is used on the landing page as an accompaniment.

It has been observed that a video on your landing page increases your conversion rate by 80%.

Another stat says that 74% users who watch an explainer video about a product subsequently buy that product.

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Not everyone wants to read.

Since primitive times, our brain has been better to own that interpreting visuals and hence, people prefer to watch a video rather than go through 2000-3000 words about a concept.

Video also builds trust.

People hear your voice.

In many cases, they can even see you.

When they see your workplace, when they see you talking right at them, it becomes easier for them to relate to you, trust you, and believe in what you are saying.

Another reason why you must use video marketing or at least frequently upload videos on platforms like YouTube is because videos are good for SEO.

Search engines like Google are investing heavily on finding out how they can feature videos in search results.

Hence, businesses and individuals are already creating a database of videos so that once they begin to be ranked, these businesses and individuals already have plenty of video content that can be ranked.

On the other hand, if you start making and uploading videos when Google starts ranking them, you will be in a great disadvantage compared to those people who have already made scores of videos about their businesses, products and services.

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Besides, 90% of consumers watch videos on their mobile phones and hence, if you want to target people who use mobile phones, they watch more, and read less. This is primarily because it’s easier to watch videos (especially non-entertainment, instructional videos) than read text on small screen especially when there is lots of distraction around.

Why you need a professional copywriter to write your video script

Professional copywriter for video script writing

Professional copywriter for video script writing

The success of your video depends on its script.

Ultimately, it is the message that does the job for you. Merely showing moving objects and high-resolution images doesn’t solve any problem.

You know that every movie has a writer or a team of writers. Your favorite TV show has a scriptwriter. All the advertisements that you watch have copywriters. Every narrative, every story that you watch on your screen or your mobile phone, originates from a writer, a scriptwriter or a copywriter.

Why? Why don’t people simply make videos and do away with script writers? Why pay so much money to people who are never even featured in the video?

A script is the sole of your video. A video that has a story, that has a narrative, needs a scriptwriter or a copywriter. It’s storytelling.

You must have heard multiple times, “The moral of the story is…”

Every story has a moral because this is why stories were told in the olden days. Every story had a moral.

Stories still have morals. But just like the usual stories have a moral, a business story has an end-purpose – you want the viewers to become your customers and clients.

Do you think a lousy script will make your viewers fall in love with your video and consequently, become your customers? Fat chance.

No matter how great your product or service is, if people are not impressed by what you are telling them, and how you’re telling them, in your video, you are not going to be able to hook them unless you’re presenting something completely revolutionary, something like Boston Dynamics robots.

To hook them, you need a captivating, freely flowing script. To get such a script, you need a copywriter or a writer who doesn’t only understand your audience, but also knows how to talk to your audience.

What type of video script can I write as a copywriter?

A video script can be of two types: From A to Z describing every scene and every audio comment; just the speech part and the rest of the video can be prepared accordingly.

You can have an explainer video in which you explain how one of your products is used. How your service can be used. What’s the benefit of working with you. Through the video script you can explain your way of work or your process. You can tell the story of your company. You can tell the story of your idea. You can explain a difficult concept.

I can also help you change your existing blog posts, webpages and articles individual video scripts.

I can write you a video script for your YouTube channel or a YouTube video. If you want to upload a video on Vimeo I can write a script for you. Need a video for your own website? I can help you.

My video script writing process as a professional copywriter

My video script writing process as a professional copywriter

My video script writing process as a professional copywriter

The process is straightforward.

I will first understand what you intend to convey through your video. I will also try to get some idea about your audience. The language of your video script will depend on your audience. Technical words will be used if this is what your audience likes. Simple words will be used if this is what your audience likes.

Once I have gathered all the information that you want to convey, I will create a rough sketch of the narrative.

Remember that every video must end with an objective.

Although the larger picture says that you want to convert your audience into paying customers and clients, the end purpose of a particular video might be something else.

Not every video is a sales pitch. Maybe you want to raise awareness. Maybe you want to increase brand visibility. Maybe you simply want to amuse your viewers but at the same time, they must also get acquainted with your product or service.

Depending on your choice, your video can be light-hearted. It can be serious. It can be gut-wrenching if you prefer it that way. Depends on your message, your audience, and what impact you want to make.

I will divide your entire message into smaller sentences. Succinct, to-the-point. Bucket lists and hooks wherever needed.

The narrative of a captivating video is like controlling a kite without a strong wind. To fly your kite high, you need to know exactly at what points you must release the string or yank it.

As your copywriter, I will follow the same process with your video script. Strategically I will hold back the information or reveal it as per the required of the effect that is to be had.

Do I have a video script template that I follow or a sample video script? Although in most of the cases there is a certain format that needs to be followed, as such, there is no set rule, a template or a sample video script.

More reasons why you should work with a professional copywriter to write your video script

According to a 2018 study, 63% businesses in America have started using video content marketing. 82% businesses feel video marketing must be an integral part of their entire marketing strategy. YouTube has revealed that video consumption is rising 100% every year.

The chipmaker company Cisco has revealed that by 2022, 82% Internet traffic will be video traffic. Although, it doesn’t mean that most of these videos will be business-related. With millions of senseless videos being uploaded on TikTok, YouTube and Vimeo we can easily make out where most of the video traffic will be going, nonetheless, if we do is a strong medium to convey your message.

Script writing services for video marketing

Script writing services for video marketing

Video is important because it is a complete audio-visual-psychological communication mean. When you’re watching a video, all the imagery, all the commentary and all the audio data is conveyed to the viewer simultaneously. He or she doesn’t have to spend his or her time trying to imagine what you are saying. What you want to convey, is right there in your video.

A well-written, powerful script is the key for a successful video.

Need a writer  to write the script of your next video marketing campaign? Contact me.

Content writing services for publishing blog posts on LinkedIn

Content writing services for publishing blog posts on LinkedIn

Content writing services for publishing blog posts on LinkedIn

Do you want to increase your business through LinkedIn? You should consider publishing blog posts on LinkedIn and if you don’t have enough time or experience writing authoritative LinkedIn posts, you can use my content writing services.

Looking for a dependable content writer who can write for you very compelling and attention-grabbing LinkedIn posts?

Why publish your post on LinkedIn?

The importance of publishing unique, relevant, and useful content can never be understated. This LinkedIn post quotes a DemandMetric stat that 82% consumers are more inclined towards doing business with organizations that publish unique and relevant content. 90% consumers find custom content useful and make their buying decisions based on that.

LinkedIn is the largest network of professionals and prospective employers and employees. Currently (November 2019) there are 600 million active users on LinkedIn.

One of the biggest benefits of using the LinkedIn publishing platform to publish your blog posts is that all your contacts immediately get a notification after you have published.

After they have received a notification, they can share your blog post on their own timelines and leave comments from within LinkedIn.

You must be wondering, if you already have a blog and if you are publishing content on your blog on an ongoing basis, why spend effort on writing content for another platform like LinkedIn?

Most of the LinkedIn users are looking for business or employment opportunities. That is why it is called a professional social network. Few people join LinkedIn just for social interactions.

Here are a few reasons why you should publish blog posts on LinkedIn:

  • Your contacts, including your prospective employers and business partners, are immediately notified.
  • Other LinkedIn users get to know more about your experience, expertise and nature of doing work and consequently, you can establish yourself as an authority figure in your subject area.
  • Your blog posts are quickly indexed by search engines because LinkedIn is a highly trusted social network and its publishing platform is indexed by the search engines like Google multiple times per second.
  • Your profile constantly has updated content giving people a reason to visit and check out your LinkedIn profile regularly.
  • People in your network can share your blog posts on their own timelines, giving you a larger audience that is not within your immediate circle.
  • If your LinkedIn blog post is featured in LinkedIn Pulse, your exposure can increase exponentially.
  • When you link to your own website pages and blog posts from your LinkedIn posts, it is good for your SEO.
  • No need to have your own blog. Although, I wouldn’t make such a suggestion to you, but in case you don’t feel motivated enough to create and maintain a blog under your own domain, the next best option for you is publishing regular posts on LinkedIn either by yourself or with the help of an experienced content writer.

As a professional content writer, here are my 5 tips on how to write effective posts for LinkedIn

5 tips on writing effective posts for LinkedIn

5 tips on writing effective posts for LinkedIn

1. Write your LinkedIn posts keeping your target audience in mind

Remember that the entire purpose of publishing posts on LinkedIn – whether you work with a content writer or write by yourself – is to attract your prospective customers, clients and business partners to your profile.

If you want to attract people who are looking for a content writing service or in near future would like to work with a professional content writer, I would write my LinkedIn posts keeping that in mind.

To target clients looking for high-quality content that is research-based, authoritative and compelling, I would write quality content backed with data, research and sources. A big part of my focus would be flawless writing that communicates clearly.

2. Use primary keywords and longtail keywords

As a trained SEO content writer, I naturally right optimized content. Many people, when they are in the flow, somehow end up ignoring their keywords. Just like any other search engine, keywords in your posts are very important for LinkedIn too.

Your prospective business partners are constantly searching for authoritative content and for that they use the inbuilt LinkedIn search engine.

There is no need to go overboard, but all the relevant keywords that represent the gist of your LinkedIn post, must be present in your text. For example,  on this webpage (although, it is not being published on LinkedIn) you can easily find words like “LinkedIn posts”, “content writing service” and “content writer”.

3. Use headlines to make your LinkedIn posts scannable

Headlines help you highlight the main topics you are covering in your LinkedIn post. While providing my content writing services I put lots of stress on creating compelling and relevant headlines. Headlines also help me organize the flow of my posts in a logical manner.

Just as search engines like Google and Bing use keywords used within headlines, so does the LinkedIn search engine. Hence, formulate your headlines with lots of deliberation.

4. Publish posts on LinkedIn regularly

This is where the services of a content writer can be invaluable. Even if you write decently well, since writing is not your profession, you may find it difficult to publish posts on LinkedIn on an ongoing basis, which is a must if you want to increase your visibility on the professional networking platform.

Every business wants to increase its visibility. Businesses and professionals who are serious about increasing their visibility on LinkedIn, publish as frequently as possible. Although you cannot out-do everyone, you must maintain a schedule. Increasing your visibility on LinkedIn through publishing posts is a long-term undertaking. Very effective, but long-term. So, have patience, and have a plan.

5. Use images to enhance your LinkedIn content

Although, as a hired content writer providing images is not normally my content writing responsibility, I highly recommend that you use good quality images and graphics when publishing posts on LinkedIn.

Visual appeal is as important as your text quality and besides, when you share your posts, it is the image part that is highlighted the most and draws people to your latest post (or whichever post you are sharing at that time).

Two most important things about publishing posts on LinkedIn are: quality and regularity. My content writing services can provide you both.

Content writing services for publishing blog posts on LinkedIn

If you want to consolidate your presence on LinkedIn through publishing authoritative and quality blog posts, I can provide you blog writing services.

Two things are very important if you want to benefit from the LinkedIn publishing platform through publishing blog posts:

  1. Your content must be well written, professional, engaging and informative. Remember that it’s mostly professionals who will be reading your content, so, keep that in mind.
  2. You must write and publish content on LinkedIn on regular basis if you want to remain in front of prospective employers and business partners. Only through publishing regular content you can make them notice your name and your professional abilities.

I can provide both these things. I’m a professional content writer who has been providing content writing services for more than 15 years to people and businesses from all over the world.

My writing style is clear and communicative. I can quickly adapt to your organizational temperament and then write the blog posts accordingly.

I can write the following blog posts for LinkedIn for your business:

  • Blog posts explaining a business concept.
  • Instructional blog posts on how to solve certain problems.
  • Blog posts describing case studies – how you have helped a client.
  • Explaining technical concepts.
  • Responding to other blog posts.

I use international writing style. If you have a style guide, you can give it to me, and I can easily follow it.

If there is a list of jargon words that you would want me to use, I can incorporate them.

I can also incorporate keywords for better search engine rankings and making it easier for other LinkedIn users to find your blog posts using the LinkedIn search engine.

My writing is automatically SEO friendly.

I refrain from stuffing keywords unnecessarily, but I can seamlessly integrate your important keywords and phrases.

Want to know more about how I can help you write and publish compelling LinkedIn blog posts with my content writing services? Contact me today.

Looking for high-quality SEO content writing?

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Looking for an SEO content writer to improve your search engine rankings?

SEO content writing normally doesn’t enjoy good reputation.

The problem is not with SEO content, the problem is with the attitude with which this content is written and published.

I will explain why.

How content writing improves your SEO

How content writing improves your SEO

How content writing improves your SEO

Content writing is at the core of your search engine rankings.

If your written text is not up to the mark, your search engine rankings are going to suffer.

This is why, it is extremely important that when you are looking for an SEO content writer, you look for someone who isn’t just a good writer, but someone who also understands why good writing is important for SEO.

Writing is easy.

SEO content writing is difficult.

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Although your search engine rankings depend 90% on the content that has been written for your website or blog, there are various aspects of your content that impact your SEO from multiple angles.

Quality and relevance are important because they decide how your visitors are going to react towards your content and their reaction in turn have a direct bearing on your rankings.

Readability matters because if the search engine algorithm cannot understand what you’re trying to communicate through your writing, it will be unable to rank your content.

This is why, express one idea in one sentence and try to have one sentence in every paragraph.

Have a line break after every sentence.

Then comes the use of keywords.

When writing your content, both your primary keywords and LSI keywords are important.

You should have a separate strategy for your longtail keywords.

Your content must be interlinked with other important pages and blog posts within your domain.

Your title and description are very important because they appear in the search engine listings.

You need an SEO content writer who can combine all these factors when writing content for you and at the same time, come up with compelling writing to keep your visitors hooked and interested.

Hence,

  1. Quality
  2. Relevance
  3. Keyword-centricity
  4. Readability
  5. Inclusion of longtail and LSI keywords
  6. Title and description

All these factors collectively act towards improving your search engine rankings.

As a side note, these are on-site factors.

The age of your domain and the number of quality back links also affect your search engine rankings.

Nonetheless, while looking for an SEO content writer, make sure that he or she can write your content the way search engines as well as human visitors find it appealing.

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Another reason why content writing improves your SEO is when you have lots of quality content, people have a reason to link to you.

Quality content automatically improves your search engine rankings and this in turn makes it easier for people to find you on Google and other search engines, and this in turn, allows them to send more backlinks to you.

It’s a self-fulfilling circle, actually.

I have observed when I publish more content it increases my search engine visibility and suddenly, I’m approached by guest bloggers who want to publish their blog posts on my blog, getting me more content, giving my SEO a further boost.

Need a content writer who can deliver high-quality SEO content writing?

Looking for an SEO content writer?

Looking for an SEO content writer?

Do you need an SEO content writer for your business who can deliver high-quality content?

In case yes, when I write SEO content for you, I will take care of the following:

  • Well written, professional writing.
  • Writing style according to your audience.
  • Unique content.
  • Optimized for your keywords and search terms.
  • Conversational and engaging writing.

I advise that you contact me only if you understand the importance of high-quality content – that’s the keyword.

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But first, context for this web page write-up.

For the past week I have been writing SEO content for a mobile app company.

The client was looking for an SEO content writer to improve search engine rankings.

He also knows the importance of good writing.

He doesn’t mind paying for good writing.

Difficult to get such clients.

I never compromise on quality, no matter what type of content I am writing.

Even when the client is just bothered about publishing lots of content to improve search engine rankings and doesn’t care much about the quality of the content as long as the language is error-free, I write the way I write, without any hint of condescension or lower quality.

So, I thought, well, why shouldn’t I let it be known by writing this web page?

Whether I’m writing main webpage content, informative blog posts or the so-called SEO content, I never compromise on quality.

This is because the fundamental strength of your content writing must always be its quality and relevance.

Visitors should access your content for the value it delivers rather than the quantity of content that you have.

The client had asked me to prepare 11 documents and today when I was sending him the last document, I had a sense of satisfaction.

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I not only sent him 11 documents in a week, I also liked what I had written.

I pay attention to every word, every sentence, every paragraph.

Just because the client doesn’t know English better and just because even the audience doesn’t mind a few spelling and grammar mistakes, it doesn’t mean, I compromise on quality.

After all, I am writing what will eventually be published.

Nobody will know who has written it, but I will.

As an experienced and self-respecting content writer, I must have a sense of satisfaction when I send the document.

I must have pride in the fact that the client paid me good money and in exchange I delivered good writing.

What makes quality search engine optimized content writing?

As an experienced content writer who is well-versed in writing, I don’t like to talk about typos, plagiarism and grammar mistakes.

In fact, when some clients specify that these attributes shouldn’t exist in my writing when I am writing for them, I feel offended, though, I know they are just being cautious because they don’t know me yet.

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So, when I talk about high-quality SEO content writing, I mean the style, the way of writing, the way of expressing. The way of engagement.

High-quality SEO content writing involves

High-quality SEO content writing involves

In case you cannot read the above image, it says “High-quality SEO content writing involves”:

  • Writing free of spelling and grammar mistakes.
  • Keywords in your title and description.
  • Keywords within the first 100 words.
  • Relevance, value and topicality.
  • Keywords after every 200-300 words.
  • Simple, straightforward sentences.
  • Scannable text with headings and subheadings.

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Along with this, a comprehensive list of all the search terms must be kept in front of  the person writing your content.

These keywords should be scattered all over your web page or blog post.

LSI stands for “Latent Semantic Indexing” – Google analyses your content even for related keywords so that a larger group of people can be accommodated.

People may not use the same phrase.

They may not even use the same keywords were looking for the same information.

LSI keywords also help you avoid overusing your primary and secondary keywords.

The best way of handling your keywords is that you do a thorough keyword research and compile a list of all possible keywords that you may like to target when writing content.

When I’m writing content for my clients, my primary focus is on quality.

Through years of practice I can easily accommodate keywords even during the first draft but otherwise, if the topic is a bit challenging, I write it first from the perspective of delivering high-value.

Only when I am satisfied with its quality I start looking for SEO content writing opportunities as an experienced SEO content writer.

Search engine traffic doesn’t matter much if you need to convince people to become your customers and clients.

In the case of the mobile app for which I was writing SEO content, it didn’t matter to the developers because all they want is, that people should land on their website instead of someone else’s website.

They know that once a person looking for that specific mobile app comes to their website, he or she has no reason to go to another website because it doesn’t make a big difference from where this particular mobile app is downloaded.

They don’t want to convince people. People are already convinced.

But are they, in your case?

Higher search engine rankings without being able to convince people to at least stay on your website for some time neither increases your sales nor sustains your search engine rankings.

When you write convincingly and engagingly, people go through the entire text. This is because you are providing them the information they are looking for. This is one thing.

The other thing is, your visitors must feel as if someone is talking to them when they are reading information on your website. This is the most important aspect of writing content. Also, more challenging.

If your SEO content writing can talk to your visitors, I call it high-quality SEO content writing.

I believe that every web page and every blog post is a conversion opportunity and hence, every piece of content must be written keeping that in mind.

Looking for an SEO content writing service or need an SEO content writer?

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Copywriting services to increase leads and sales

Copywriting services to increase leads and sales

Copywriting services to increase leads and sales

  • Improve conversion rate
  • Get more leads
  • Make more sales
  • Improve search engine rankings

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I can help you increase your leads and increase your sales with my copywriting services.

I understand that as a business it is very important for you to improve your website’s conversion rate.

You must get more leads from direct traffic as well as from traffic from search engines.

Don’t worry. My copywriting services can help you get more leads and more sales.

As a professional copywriter, how can help you increase your leads and increase your sales?

My main focus as your copywriter is to understand the problems your target customers and clients are facing and then writing copy to solve their problems.

Does you copywriting convince that it solves problems

Does you copywriting convince that it solves problems?

This is what your business does, right?

Someone has a problem, and you provide a solution.

The problem often lies in the fact that you or your copywriter is unable to convince your prospective customers and clients that you can solve their problem.

To increase your leads, the text on your website must have a purpose.

To increase your sales, you must know what is the purpose of all that text on your website.

Long gone are the days when people wrote for their websites just to improve their SEO thinking that if they got enough traffic, it will automatically generate more business.

“Long gone” is not an apt phrase as I still see people obsessing over SEO and paying scant regard to the actual factors that can help them increase their leads and increase their sales.

Just focusing on SEO might have worked when fewer businesses were online. It was easier to generate more traffic. Even spam could get you business.

With increasing competition, this approach no longer works.

People would click links out of curiosity, just for the fun of it.

Remember that banner ad that had a fast-moving monkey prompting you to click the monkey, and when you clicked the monkey, you were taken to a totally unrelated website that had nothing to do with monkeys?

Despite knowing what was in store, people clicked the monkey.

Now, people no longer click the monkey.

To increase your sales your copywriting must offer something convincing, to first get people to your website, and then to believe in what you are telling them.

They need to believe you enough to spend their hard-earned money on your business.

Copywriting to generate more leads and sales isn’t just about writing well and convincingly, although, they are the most important components of successful copywriting.

You also need to hook your readers, and then keep them hooked.

I can help you with that.

For example, the purpose of your headline must be to make people read the first sentence of your copy.

The purpose of your first sentence is to make people read the second sentence.

The first paragraph must leave people hanging with so much curiosity that they immediately want to read what is there in the second paragraph.

This goes on with the entire copy until the reader has read till the end and has totally grasped the essence of your message.

To increase your sales, your copywriter must make your reader read the entire thing.

I can achieve this with my copywriting skills.

I know how to weave a narrative around a product or a service. I know how to keep people interested. I know how to write convincingly.

What does generating leads through copywriting mean?

To understand this, you need to first grasp what are leads.

Leads are people who have shown some interest in your business.

They’re not necessarily ready to buy from you, but somehow, they have reached out to you.

I provide content writing & copywriting services.

Using my contact form, you inquire about my services and how I can help you write convincing website content.

Or maybe you want me to write the copy of your email marketing campaign.

You are a hot lead.

You are ready to do business with me.

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Or maybe you have just asked normally how copywriting services work.

You are just toying with the idea of hiring a professional copywriter for your business website.

You haven’t yet made up your mind.

Nonetheless, you write to me.

You are a lead.

So, basically, leads are people who have sent you an email expecting a reply from you or who have called you expecting that you will give them more information by either calling back or through email.

Leads are people who are eager to hear from you.

When they hear from you, they will pay attention.

You won’t catch them off guard when you contact them.

Now, people don’t just reach out to you unless they are moved enough.

It takes effort to make a phone call or submit a contact form or write an email.

They will come to your website, read the text and then decide whether to reach out to you or not.

If the text does not convince them, they will move on to another website.

Whether they come across your contact information through social media or your website, something must be there to move you to contact you.

My copywriting services give you that “something”.

My copywriting services will increase your conversion rate

It’s no big deal getting traffic to your website.

Even black hat SEO can get you tons of traffic.

What matters is, how many people convert.

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How many leads you get.

How much can your copywriting sell?

How much can your copywriting sell?

How many sales you make.

When I write copy for your website, more people will be moved to contact you and eventually, buy from you.

How do I do that?

My writing style is conversational but informative.

I have a professional tone, but I can still sound personal.

I know how to understand your customer’s problems and then write copy accordingly.

Through my copywriting, I will convince them that you have got what they need.

This will motivate them to contact you. Hence, a better conversion rate.

Do my copywriting services improve your SEO?

SEO these days is all about providing relevant content and user behavior when people are on your website.

A big SEO factor these days is your bounce rate.

 

Do people immediately leave your website after finding your link in search results because they didn’t find relevant information?

If you have a higher bounce rate your search engine rankings deteriorate

My copywriting services keep people on your website.

I write in an engaging manner.

I don’t beat around the bush.

I can narrate a story.

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Basically, when people come to your website, they will want to hang around and read stuff.

This in turn will have a positive impact on your SEO.

What about keywords?

Do I use keywords in copywriting?

Yes.

Provided you stick to the topic, you automatically use the right keywords and then this automatically benefits your SEO.

For example, the purpose of this webpage is to convince you that I can help you increase your leads and increase your sales with my copywriting services.

So, obviously, I’m going to talk about copywriting services and increasing your leads and sales and consequently, the text should be automatically optimized for these terms.

Generating more leads and consequently, making more sales is all about convincing people. This, I achieve through my copywriting services.

Need a copywriter for your business to generate more leads and sales? Contact me today.

Content writing for event marketing

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Content writing for event marketing

When you think of event marketing, there are two sides to it: using an event to market your brand or business, or marketing the event itself as a stand-alone activity.

Whether you want to use a specific event to promote your brand or business or you want to promote a commercial event, the success of your event is very crucial, and this is where, my content writing services can help you.

How event marketing helps your business

You need to establish long-lasting relationships with your customers and clients. For this, you can organize an exhibition or a seminar in which you can invite people to listen to you, see a presentation or see your product or service in action. It can be a book launch. It can be a webinar. It can be a product launch. This is one type of event.

Another event is, the event itself. Suppose you want to host a leadership development workshop in which you teach business managers how to lead and grow businesses. You make money by organizing such events. It matters how many people attend.

Similarly, if it is a networking event for which people are ready to pay in order to be able to meet prospective business partners, it is important that maximum number of people get to know about the event.

To promote the event, you need to market it.

Content writing services for event marketing

There are two ways you can market an upcoming event. You can go the conventional way – advertisements.

You can use content to create a presence or raise awareness about the event so that people become interested in knowing more about it and then eventually, buying tickets to attend it.

Unless you are a known brand conventional advertising doesn’t help much. Attending an event is an emotional decision and you cannot make people take emotional decisions through advertising. You need to create a presence, and such a presence can only be created through publishing content regularly.

For marketing your event I can write

  • Informative and subject-specific blog posts
  • Informative and subject-specific articles
  • Press releases
  • Sustained email campaigns
  • Sustained social media updates
  • Landing page copy
  • Case studies and white papers
  • Website content

Why do you need my content writing services for event marketing?

As mentioned above, attending an event takes effort. It is not just money, though, since buying the ticket to an event can be costly, it is also about time commitment.

People who come to your event expect to be transformed.

They want to take back something they can use to grow their businesses or improve their lives. You cannot just convince someone that you can change his or her business or life in merely an advertisement.

Through my sustained content writing services, I can help you create an engaging presence among your target audience.

Ideally, content marketing for any event must begin 6-8 months in advance. But even if you don’t have that much time, high-quality content can get you people’s attention. If your content is good, then your event must also be good.

Looking for quality and dependable content writing services for event marketing? Contact me today for more information.

Content writing and copywriting services for Facebook posts

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Content writing and copywriting services for Facebook

Want to engage and entertain your Facebook audience with highly relevant posts?

Want people to like your posts? Want them to share your posts? Want them to leave comments?

You need to write something worth responding to.

Engagement is the key to success on Facebook. The more people engage with you, the stronger relationship you have with them.

Social media and social networking websites like Facebook have a great reach. In fact, if Facebook was a country, it would be the largest country in the world.

But this is rhetorical. Just because there are billions of people on Facebook doesn’t mean you can generate a ton of business from the website or the app without much effort or strategy.

You have already tried. You know it doesn’t work.

You have also spent money. You have discovered it doesn’t work too.

This is where my content writing and copywriting services for Facebook posts and campaigns can help you.

Facebook is powerful. But since everyone is on Facebook, it is very difficult to pay attention to certain posts unless they are very compelling and highly relevant.

Yes, you can post images and videos and if you can create original images and videos, well, that’s great.

I can help you with writing.

Even when you are posting images and videos, they must be accompanied with a well-written message.

Content writing and copywriting for Facebook marketing according to your audience

You may think what’s the big deal about writing Facebook posts? You hardly need 25-50-100 words.

Anyone can do that.

If you think anyone can do that, then you are right. Then I don’t know why you are reading this.

But, if you think you need professional help writing your Facebook posts, you are at the right place.

Writing engaging Facebook posts means speaking the language of your audience. At the same time, maintaining a conversational tone.

Whatever you write, it should be professional, casual and direct. Every post must talk to your individual fans and followers. If you don’t talk to them directly, you have no positive impact.

I will understand your brand personality.

I will understand your audience.

Then I will write the way people like to read on Facebook.

Catchy, shorter sentences. To the point. But great meaning.

Want to know how I can help you create and maintain the right buzz on Facebook with my content writing and copywriting services?

Contact me for more information.

Looking for an SEO content writer?

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Looking for an SEO content writer

Are you looking for an SEO content writer who can improve your search engine rankings? Then read on.

Search engine traffic is important for your online business.

If you don’t get targeted traffic to your website, you are not going to get new customers and clients.

Targeted traffic means those people coming to your website who are most likely to do business with you.

I know that you have made a list of keywords for which you think you should get traffic.

You may have even written (or got written) a few blog posts and web pages.

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But you’re not getting the traffic. Or you are getting the wrong traffic.

What do you do?

You need an SEO content writer

Should you hire an SEO content writer?

Why do you need an SEO content writer?

You need an SEO content writer who understands your business, your customers and clients, and how the search engines evaluate and nudge your content.

Is it just SEO content that improves your search engine rankings?

I need to make one thing clear though.

Your search engine rankings don’t improve just because you hire a content writer.

Or you have suddenly realized that you need an SEO content writer and hence, you have started looking for an SEO content writer.

Lots of factors weigh in before your rankings improve, for instance:

  • How much content you have.
  • How deeply you have covered your topic and related topics.
  • How people respond to your content when they find it on search engines (do you give them what you are looking for?).
  • Does your content satisfy searchers intent?
  • How many backlinks you have got.
  • How you have interlinked your existing content.
  • What is the quality of your writing.

And hundreds, yes, literally hundreds of other factors.

click-or-tap-to-know-more-about-my-content-writing-services-and-content-marketing-servicesSEO content writing is of course, the underpinning of your entire search engine optimization strategy.

No matter how many factors there are that collectively affect your SEO, when you are looking for an SEO content writer, you know that at the core of everything else, what matters is the content.

How do you realize that you need an SEO content writer?

Need an SEO content writer

Need an SEO content writer

When you realize that SEO isn’t just about stuffing keywords into your writing.

You realize that quantity matters above everything else.

You comprehend that good, purposeful content is the foundation.

If you don’t have good content that is liked by the search engines as well as humans, nothing else matters

Hence, you need a good content writer, and you need to find a good SEO content writer if you haven’t already found one.

How can I help you if you are looking for an SEO content writer?

Looking for an SEO content writer?

Looking for an SEO content writer?

To rank your content well, the search engine algorithm should be able to understand what you are trying to communicate.

How do you think your content is ranked?

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The search engine algorithms have evolved a lot in the past decade.

Google is constantly updating its ranking algorithm, with Panda being one of its most significant and game changing updates.

More than keywords focus on quality

More than keywords focus on quality

The problem is, most of the people who need an SEO content writer and hence, are looking for an SEO content writer, don’t really understand what these updates have been trying to do.

It is not just your keywords and search terms the algorithm is looking for. It is looking for the overall material that you have published.

If you’re looking for an SEO content writer, I can provide you the three most critical parts of your SEO effort:

  1. High quality content.
  2. Content that meets the expectations of your targeted visitors.
  3. Content that is easy to read and easy to understand.
  4. Content formatted according to search engine guidelines.
  5. Regular content.

I know, I don’t even need to mention the quality of the content because your content must be of high quality by default.

When you need an SEO content writer who grasps the importance of high-quality content vis-à-vis your search engine rankings, in terms of quality, you can totally rely on me.

By quality I mean relevance.

Your content has no meaning if it has no meaning for your visitors.

Remember that your content must satisfy the searcher’s intent: does your content actually provide what it offers when people find it on search engine result pages for the keywords they have just used?

For example, if you’re looking for an SEO content writer and when you come on this page, do you actually find the information you are looking for to make a decision?

As a business you know that people come to your website to satisfy different information needs.

Some people are ready to do business with you immediately.

Some people need more information before they can make up their minds.

Some people just want to educate themselves and they haven’t realized yet that they need your product or service.

These are all your potential customers and clients.

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These different stages belong to your sales funnel and you write content for these different stages because anyone among these categories of people can turn out to be your paying customers and clients.

So, you need to write and publish content for these people.

When looking for an SEO content writer, make sure your writer understands this.

If they don’t find your content satisfying, they are going to immediately come back to the search engine they are using (Google, for instance) and continue with their search.

If this happens, if, after having visited your website, they come back to the search engine and continue with the same search, the search engine concludes that you don’t have the needed information and you are wrongly being ranked for those particular keywords and search terms.

You are demoted.

And the cycle goes on with every new visitor that follows the same pattern.

Hence, as an experienced SEO content writer, I know that you cannot take quality and relevance of your content for granted.

Both these attributes are very important and this is why I don’t follow and SEO content writing template.

Every business is unique.

Every customer or client profile is unique.

When you are looking for an SEO content writer, make sure he or she understands what this means.

When people ask me for some SEO content writing tips or even how to become an SEO writer I advise them that aside from being good writers, they must also know how to format for SEO.

Formatting means organizing your content in such a manner that the crawlers can extract the essence of your content to understand what you are trying to communicate.

Using headings at the right place, using subheadings, using bullet points, using hyperlinks, using bold types, all these formatting features need to be used strategically to highlight the important features of your content, preferably having your keywords.

If you overdo it, it can be counter-productive, if you don’t do it enough times, it can affect your rankings. There is a very delicate balance.

Just posting a few blog posts, webpages and articles doesn’t improve your search engine rankings. Writing content and publishing it is an ongoing process, whether you want to accept it or not.

Just consider the sheer number of blogs and webpages being published every day. Then, there are many social media websites that try to hog the attention of the search engines every millisecond. You have to compete with hundreds of thousands of webpages and social media posts on the search engines.

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In fact, this is one of the biggest reasons why you need an SEO content writer: regular publishing of high-quality SEO content on an ongoing basis.

If you’re looking for an SEO content writer, for if you need an SEO content writer but you haven’t yet been able to make up your mind about whom to hire, I can offer you all the three things that you need to improve your SEO: high-quality content, content formatted according to search engine recommendations, and non-stop supply of high-quality content.

Contact me for more details.

Are you a B2B company? Then my copywriting services can help you

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B2B copywriting services

I’m a copywriter who can help your B2B company get more business partners, customers and clients.

Fundamental tenets of copywriting

Fundamental tenets of copywriting

Whether you are a B2B company or B2C company, the fundamental tenets of copywriting are:

  • Communicate what value you deliver.
  • Write in a manner that people can relate to you.
  • Keep them hooked to your writing.
  • Continuously connect with your customers.
  • Ultimately, copywriting must help you increase your revenue.

I keep all these points in mind when writing individual sentences and paragraphs.

Some business to business examples are G Suite and Dropbox for Business; QuickBooks and SalesForce.

If your business helps another business do better business, you belong to a B2B company list.

Copywriting to communicate what value you deliver as a B2B company

The copywriter must be able to communicate the true value of your business

The copywriter must be able to communicate the true value of your business

This is one of the most important aspects of writing copy for a B2B company.

Usually when I’m writing content it is to educate and inform consumers about the capabilities of my B2B client.

But as a copywriter, I focus more on the value the B2B company delivers once people decide to work with the company.

I write for different types of B2B companies – sometimes even for those companies who already have their copy written but are observing that the writing is not delivering.

One of the biggest reasons why copywriting fails B2B companies is that it does not communicate the true value the company delivers.

For example, if you decide to hire my copywriting services, it goes without saying that I write exceptionally well.

You are paying for good quality copywriting. That goes without saying.

But, what value do I deliver?

My copywriting helps you generate more leads, increase sales and improve your search engine rankings.

These are the values that I deliver.

These are the values that I must communicate to you while you’re going through information on my website and trying to decide whether you should hire me or not.

Why qualified copywriting services matter to a B2B company?

In the B2B landscape, the stakes are higher. The money that you spend on products and services, isn’t just on the higher side, it also has a direct impact on the growth of your business.

For example, if you are a B2B company and you want to hire my copywriting services, your business depends on what I write.

People will come to your website or landing page, go through the information (that I’ll be writing) and then decide the future course of action.

My writing may send them away or may convince them to buy from you.

So, naturally, you need to be very careful before you hire me as a copywriter for your B2B business.

In fact, as a side note, when some B2B clients are reluctant to pay my usual rates, I immediately know that they don’t understand the true value of the written word on their website.

Your business depends on what’s written on your website.

If people are not impressed with your writing, if your writing is not convincing, if your writing does not communicate what value you can deliver, people won’t do business with you.

So, on this page, I’m going to help you make up your mind if you need a copywriter for your B2B website. And if you feel confident enough to hire me as your copywriter.

I offer copywriting services for B2B marketing

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When people come to my website, they assume I write content, even when they expect me to write copy.

There’s a difference.

Although elsewhere on my website I’ve explained the difference between content writing and copywriting in detail, I’ll quickly touch upon the topic here.

Content writing is about informing and educating. It’s also about SEO.

Content is crucial for content marketing.

You use content writing to fill up your website or blog with lots of useful information that people can consume, educate themselves and then decide to do business with you.

You can also use content writing to write content for other websites – other blogs and online publications and social media and social networking websites like Facebook, Instagram and Twitter – and then use your content to boost inbound marketing.

Through content writing you explain to people what your product or service does, how it solves problems and it makes people’s lives easier. You also tell the search engines like Google what sort of information is mostly on your website so that accordingly they can analyze and rank your content.

Copy writing sells and convinces.

The purpose of copy writing is to turn casual visitors and to paying customers and clients.

It may also be about SEO, and it may also be about informing and educating, but mostly it is about selling. The result of every copywriting exercise is to sell or to encourage the other person to click your “call to action” icon, button or link.

It’s persuasive.

With content writing, people read, appreciate, and then go on with their lives.

With copywriting, they decide to spend money on your product or service.

This is the biggest difference: with content writing you inform and educated, with copywriting you sell.

With this out of the way, while I write content, I’m also an experienced copywriter, which means, I can help you sell more with my writing skills.

When am I writing sales copy for your B2B company?

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Writing B2B sales copy

When you want me to sell.

It can be your homepage. Your services page. Your products and services descriptions page.

When you want people to do business with you after having read the copy present on your webpage, it becomes copywriting.

When you send an email urging people to buy from you, I’m not writing as a content writer for your B2B email marketing campaign, I’m writing as a copywriter.

My copywriting process when I’m writing for a B2B company

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B2B copywriting process

The writing process is straightforward. You want people to read your copy and not just read, buy from you after reading it.

But, for that to happen, you need to capture their attention.

You must tell them something compelling, something that immediately grabs their attention and makes them read the next sentence. Something that keeps them on the proverbial edge of their seat.

People in B2B don’t like fluff. It’s serious business. The stakes are high. They will be spending lots of money on you if they get convinced.

Hence, they need real information. They are busy people, so you don’t want to waste their time. You don’t want to use extra words but at the same time, you want to use the right words to hit the right emotional chords.

If your copy is not emotional, they are not going to buy.

Yes, I can hear you saying that what has emotion got to do with their serious business decision?

Why do you go for a business lunch or a business dinner or a business breakfast?

When you make a presentation, why do you want to include attractive graphics and visuals?

Why do you want to have an elegant layout for your website?

Why do companies spend millions of dollars sometimes on a logo?

Emotional connection. You want to make an emotional connection. You need to appeal to something inside rather than simply talking about facts and figures.

I will also spend considerable amount of time understanding your product or service and what it exactly delivers to your end users. What impact it makes. How it benefits your buyers. Are your buyers really going to benefit?

After understanding your deliverables, I will try to understand your buyers.

What problems do they face? What worries do they have? What problem they plan to solve by buying your product or service? What stops them from buying your product or service? What are their apprehensions? What are their worries? What will make them happy and satisfied?

I will address all these issues as a copywriter.

My copywriting can sell more because I write my copy from the perspective of your users. I empathize with them. After all, they are the ones who will be buying from you.

Want to know more about my B2B copywriting services? Contact me today.

Landing page copywriting services to improve your conversion rate

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Landing page copywriting services

My landing page copywriting services can help you improve your conversion rate.

I am an experienced landing page copy writer who can help you improve your on page conversion rate and reduce bounce rate.

A landing page is dedicated to a single KPI (Key Performance Indicator).

Copywriting for a landing page needs to be focused, to-the-point and of course, compelling.  Thecall-to-action must be clearly defined.

Great landing page copywriting leads to better conversion rate.

Copywriting for a landing page is done keeping the precise profile of your audience in mind.

Your landing page is not for everyone.

It is very specific and very targeted.

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When writing copy for your landing page, it is very important to keep in mind from where the traffic is coming and what are the people coming to your landing page looking for?

As your landing page copywriter I will craft my writing according to the source from which you are getting traffic, whether it is PPC campaigns on search engines or social media websites.

Often, a landing page made for an AdWords campaign may be different from a landing page made for a Facebook campaign or and Instagram campaign.

What is a landing page and how can a proficient landing page copywriter help you?

As the name suggests, a “landing page” is a web page where people land – they arrive on your website.

A landing page can be a part of your sales funnel containing multiple landing pages or it can be a standalone web page designed to accomplish a single task.

This single task can be asking people to register for your seminar, contact you for your consulting services, buy your e-book, buy one of your products or subscribe for your email newsletter.

Your homepage is NOT your landing page.

Whereas your homepage represents your entire business, a landing page focuses on a single call-to-action.

In terms of improving your SEO, a landing page is where people land after coming across your link on Google.

If you have found this page on Google and have straightaway come to this page by clicking the link, it is a landing page.

But by strict definition, landing pages are normally used for PPC campaigns because in PPC campaigns, every click matters.

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Hence, if, you are spending $100 every day on Google AdWords the copywriting on your landing page must do business of more than $100 to either break even or make profit.

For this to happen, your landing page must have a good conversion rate.

As an experienced landing page copywriter I can achieve that for you – I can improve your conversion rate.

Your conversion rate depends on what is written on your landing page.

This is where I can help you as a proficient landing page copy writer.

I know how to hook your visitors the moment they land on your landing page.

I know how to make them read each and every headline and sub-headline, each and every sentence, each and every paragraph, and each and every bullet point.

How do I achieve that?

When you decide to hire my landing page copywriting services I learn about your audience as much as possible.

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I also thoroughly understand your product or service you are planning to promote through your landing page.

Then I make a connection between your audience and your product or service.

I find out what is the most compelling reason for people to buy your product?

What is the most pressing problem and how desperately are they looking for a solution?

Solving problems with landing page copywriting

Solving problems with landing page copywriting

When a person comes to your landing page, he or she should be immediately able to relate to what is written on your landing page.

On your landing page people don’t want to read long sentences. In fact, all the main expressions – headings, subheadings, the first few sentences, the bullet points – must be short and crisp and to the point.

Your landing page must also use the language people are familiar with.

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From a person looking for a high-end gadget to someone looking for a blonde wig, the language must be crafted accordingly during the process of your landing page copywriting.

When writing copy for your landing page I will make sure that there are no distractions in the writing.

As your preferred landing page copywriter I know that even small distractions (in the name of adding a bit of extra information) can send people away from your landing page.

There should be no distractions in your landing page copywriting

There should be no distractions in your landing page copywriting

Landing page copywriting shouldn’t be confused with copywriting for other sections of your website

Many people confuse a landing page with the website homepage, which is not.

In fact, as I have explained in Difference between content writing and copywriting, you shouldn’t make your average content writer work on your landing page because he or she may not know the difference between writing for the usual pages on your website and writing the copy of your landing page. Even small changes can make a big difference.

As explained above, a landing page is not for everyone. Whereas, your homepage may be for everyone who might be directly or remotely interested in doing business with you.

For example, for an AdWords campaign or a Facebook campaign, it doesn’t make sense to use your homepage.

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Your home page talks about the entire collection of products or services you provide.

Although this is a good way of providing information to your general visitors, for a PPC campaign, a social media campaign or an email campaign, the general homepage is distracting.

Instead, you get a better conversion rate if you use a unique, dedicated landing page for your campaign.

A landing page is focused on a single call-to-action objective. Some of the call-to-action in landing page content examples include,

  • Subscribe to your newsletter.
  • Avail a particular SEO service.
  • Download an e-book.
  • Attend a seminar or workshop.
  • Purchase a set of CDs.
  • Book an appointment for a real estate deal.

A landing page has a clear-cut objective. It doesn’t even have your usual navigation bar. There are no hyperlinks except for the contact form or the shopping cart button.

My landing page copywriting services can help you achieve that objective.

I’m a copywriter who can increase the conversion rate of your landing page

The success of your landing page rests on its conversion rate.

What’s conversion rate?

In simple terms, your conversion rate is the number of people meeting the objective of your landing page divided by the number of people landing on your landing page multiplied by 100.

Through my copywriting I will try my best to make sure that the maximum number of people meet the objective of your landing page.

click-or-tap-to-know-more-about-my-content-writing-services-and-content-marketing-services

A landing page is specifically designed and deployed to get traffic from a PPC campaign or an advertisement.

Every click costs you. Every click that does not convert costs you money but gets no business.

Since, the success of your landing page entirely depends on copywriting, you need to be very careful when you are hiring a landing page copywriter for your business.

How do my landing page copywriting services help?

I don’t use any magic. There isn’t even a secret. There is no landing page formula.

All I do is, I write your landing page copy in a language that convinces and converts and at the same time, is easier to read. I know how to format landing page text.

When I write copy for your landing page I will:

  • Use a straightforward language.
  • Capture the most compelling offer through your main headline.
  • Strategically use sub headlines to highlight the benefits of filling up your contact form or clicking that “call-to-action” button.
  • Use to-the point sentences.
  • Write in a manner that your visitors can relate to what you want to communicate.
  • Mention maximum number of benefits above the fold.
  • Adopt the writing style most suitable to your target audience.

Copywriting for a landing page is all about following the conventional wisdom.

Empathize with your readers.

As soon as they land on your landing page, they want a solution that you have promised to offer through your advertisement.

Provide the solution immediately.

Don’t beat around the bush.

After you have specified what you can offer to solve the problem, begin to explain how you’re going to solve it.

Solving problems with landing page copywriting

This is called hooking your readers into reading further and as a professional copywriter I am quite adept at achieving this.

Strategically ask them questions and then provide answers.

I’m not promising you an out-of-this-world copy for your landing page.

I’m not here to impress you or your customers and clients.

I’m here to generate business for you.

This, I can do with my landing page copywriting services.

Contact me for more details.

English content writer for Japanese business

The image shows a commercial area in Japan

English content writing services for Japanese businesses

Are you a Japanese business looking for a content writing service to write English content?

Most of the communication happens in Japanese in Japan. Hence, businesses that need to sell outside of Japan or that need to promote themselves in English-speaking countries, often find it difficult to find someone who can write impeccable website or blog content.

High quality English content is needed to promote your business in English-speaking countries and to improve your search engine rankings so that people over these countries can find your webpages and blog posts.

Search engine rankings these days depend on the quality of your content. For example, the Google ranking algorithm can evaluate your content based on the quality, grammar, sentence construction and the language that you have used.

I have been providing content writing services to my international clients for a long time.

Recently, suddenly, I have been approached by two Japanese businesses. So, I got this idea of creating a dedicated web page to promote myself as a content writer to Japanese businesses.

This page is nothing different. All the qualities and services that I have been promoting as a content writer to all the clients, are also available to people living in Japan. The only difference is, I am creating this webpage hoping that people in Japan will be able to find it on search engines.

Why hire a content writer instead of using a Japanese-to-English translation tool?

Although nothing stops you from using a Japanese-to-English translation tool and in fact, you can try it if it works for you, in most of the cases, the writing doesn’t make the needed impact. After all, there is a difference between a machine writing your business message and a person writing your business message.

When I write for your Japanese business, I will first spend some time understanding your business, the benefits of doing business with you (from the perspective of your customers and clients), and the needs of your prospective customers and clients.

A language isn’t just a language. A single word may have different meanings in Japan but the translator tool will interpret it according to its limited capabilities. Sure, artificial intelligence has grown very smart, but still, it’s long way from being able to write as well as a human being. When I write for you, I will use the right words for the right meanings.

What can write for your Japanese business?

Through my content writing services, I can write for your following needs:

  • Main website page content.
  • Landing page copy.
  • Blog posts.
  • SEO content.
  • Email content.
  • E-books, case studies and white papers.

Basically, whatever needs to be written, I can write.

Contact me today for your content writing needs, or ask me for some samples.

Copywriting services for voice search

Optimized copywriting for voice search

Optimized copywriting for voice search

Every major technology company, especially the ones selling mobile phones and related operating systems, is investing big in voice search.

Therefore, it is very important that your copywriting focuses on voice search as much as it focuses on conventionally optimized content.

What is voice search?

The image asks what is why search

What is voice search?

It means when people talk into their mobile phones (even browser add-ons on their PCs and laptops) instead of typing into them. Specially to look for information.

Using search engines these days to find every bit of information has become second nature to every mobile phone user. Even to check out websites, people use search engines instead of straightaway typing the URL.

It is like this, you are looking for a professional copywriter for your website, you will speak into your phone something like, “copywriting services for my art gallery website”.

A peculiar thing about voice search is that apps like Google Assistant can even remember your previous search activity to interpret what you really mean to search instead of taking your proceeding search as a standalone query.

For example, you first search for “best chicken tikkas in my area”.

Google shows you the results – listings of all the restaurants offering chicken tikkas.

Then, if you search for “restaurant serving after 11 PM”, Google will show you not just the restaurants that are open after 11 PM, but also the one that serves chicken tikkas.

You can use different variations according to your individual business needs, but the basic premise is, instead of typing your query, you may use voice, and when you use voice, your search queries are conversational instead of well-defined text strings.

And it’s not just mobile phones where people use voice search.

Millions of devices are being shipped that are voice-controlled, including Amazon Echo and Google Home.

According to this AdWeek link, right now (this is 2019) there are 67 million voice-enabled devices just in the US.

They don’t even have optional buttons. They are completely controlled by voice commands and one of the major features is the ability to search by telling them the queries instead of typing them in.

Developments in the ranking algorithms that can use natural language processing to recognize voice text and related patterns have also contributed towards more people using voice search instead of simple typing.

This is why, it is very important that any optimized text on your website or even your blog, is optimized for voice search.

Copywriting services and voice search

effective-copywriting-gets-you-better-conversion-rate

According to this Search Engine Watch post, search results for voice search are different from search results for typed search even for the same sort of information.

SEO experts have noted that once you have optimized your content and your copywriting according to conventional SEO techniques you cannot safely assume that your website will also draw targeted traffic from voice search.

You need to tailor your content both for the purpose of optimizing for voice search, and for higher conversion rate.

The role of copywriting

Copywriting mostly comes into picture when you need to convince your visitors (in terms of World Wide Web) into becoming your customers and clients.

“Convincing” is the keyword here – you need to be persuasive enough.

Hence, your copywriting must be conversational, engaging, informative, succinct, and in terms of optimization, well-adapted to voice search.

Through my website copywriting services I can help you convert more visitors into customers and clients and at the same time draw targeted traffic from voice searches.

How will I optimize copywriting for voice search, for your business?

When I write copy for your website, in fact, before I start writing copy for your website, I will try to understand how your target customers and clients carry out searches.

As a writer, I don’t believe that you should solely focus on improving your search engine rankings because higher rankings mean nothing unless the traffic converts.

The traffic doesn’t convert unless you have well-written content, well-written copy on your website.

Having said that, the need to draw targeted search engine traffic is inescapable.

Many businesses depend on search engine traffic and with greater number of devices enabling people to voice search, you need copywriting services to target people who use voice instead of typing to find information on the Internet.

To achieve this, I will take care of the following:

  • Optimize your copy for longer search terms.
  • Keep my copywriting conversational because this is how people search using voice.
  • Understand what sort of problems people have and then provide solutions through my writing.
  • While keeping my copywriting professional, I will write in a manner your core audience speaks.
  • I will write for the web, which means, write shorter, crisp sentences that are to the point.

What is so important about voice search and how my copywriting services can help you?

Importance of copywriting in voice search

Importance of copywriting in voice search

People, especially those who are comfortable with the language they speak in (mostly English in this context), don’t use a monotonous way of talking when using voice search.

They use conversational style. Also, they mostly ask questions. Given a choice, 71% people prefer to use voice assistant to search for information.

The use of mobile phones and the mobile technology has been phenomenal. Even a totally illiterate person can use a mobile phone. If he or she doesn’t know how to read or type, he or she definitely knows how to speak into a mobile device.

Hence, it is very important that your partner with a professional copywriting service that helps you optimize your website content for voice search. Contact me today for more information.

Why I charge an advance for my content writing services

Why I charge in advance for my content writing services

Why I charge in advance for my content writing services

I always ask my clients to submit an advance from my content writing services. Sometimes, this puts off some clients because they think that content writing being a service, and since they don’t know me yet, why should they pay?

This is a valid question, and I can totally understand their point of view. This is why I’m writing this page to let you know why it becomes necessary for me to take an advance before I start writing content.

It has a historical context.

Most of the time I’m working alone. Writing is a time-consuming activity, especially considering that if I write for your website, blog or email, you intend to use the content to generate business.

When I’m writing for your website, it is not a Facebook post. This is serious stuff. Your business depends on it.

I can’t take your writing lightly.

An average blog post of 800-1000 words (or web page) takes around one hour and this is when most of the information is readily available and I simply have to put it professionally.

If I include research and information-gathering, it can easily go beyond two hours.

Even if sometimes, some clients, send me a reference link, and then want the 500 words present on the link to be converted into a 2000-word web page or blog post, they blissfully ignore the fact that the remaining 1500 words involve research and then creating unique content out of that research.

I always have multiple projects in the pipeline. If I’m working on a project, it means, there are a few other projects I’m not working on.

Many clients, although they think that they need to hire a content writer, haven’t yet made up their minds, but still, due to whatever reason, perhaps since they are not sensitive about another’s time, they casually contact me and request me to start working.

Previously I didn’t use to mind that. I would start working and spend a few hours on a project, only to find later that the client isn’t interested.

Then this unproductive activity began to eat into the time that I could have spent on the projects for which I had already been paid.

Due to this, a few times I had to refund the money that I had taken because I had spent a considerable amount of time on projects for which I hadn’t yet been paid, in the process, neglecting the projects for which I had been paid.

Is it unsafe to pay an advance for my content writing services?

I have been providing content writing services for more than 14 years now. There isn’t a single instance when a client paid and didn’t get his or her content.

On the other hand, there have been many clients who either changed their mind midway or simply vanished once I had delivered all the documents, without paying.

I’m not saying everybody is happy with my content writing services, but it’s a difference of opinion and not because I hadn’t delivered.

These days you can find everything on Google. You can do research. Try to find anything negative about me. I’m 100% sure you won’t.

I normally have a clear idea of how much work I can do in a day and accordingly I take up new assignments. I don’t overcommit. There might be a delay of 4-5 days, but not more, unless I’m sick or going through some hardware problems.

I can make available plenty of samples and sometimes even a unique sample so when you are paying, you know that I will be able to deliver.

Is it unsafe for me to start writing content without taking an advance?

My past experiences tell me, yes.

Don’t take it personally but it’s been my experience that clients who are reluctant to pay an advance are neither serious about getting quality content for their websites, nor do they respect my time and effort.

Aside from being able to pay, there are two qualities I’m looking for in a client when I’m taking up his or her work:

  • Seriousness: He or she is serious about getting quality content for his or her website and understands the value of professional content writing.
  • Appreciation: He or she appreciates my work and this means making sufficient effort to find out how I write, before committing.

When these qualities are present, the client anyways feels that he or she should pay in advance because he or she wants me to commit.

What if you don’t want to pay an advance for my content writing services?

This is perfectly fine with me.

Even if you are serious about getting quality content for your website or blog, just as a principle, you may not want to pay an advance, or maybe it is your company policy.

In such situations, I work on a hunch. I can’t say how I decide, but sometimes I can make out that the client is going to pay, and I take up the assignment even if I haven’t yet been paid.

Having said that, I am gradually moving towards a consistent policy towards taking the payment before committing. I’m taking this decision because I have enough number of clients contacting me who are gladly ready to pay an advance. So, it is unfair to them if I agree to work with clients who don’t want to pay an advance.

Need content writer for business? Looking for business content writer?

Do you need a content writer?

Do you need a content writer?

When does your business need a content writer? When should you start looking for a business content writer?

A business content writer is needed when you begin to comprehend that writing for a business is a totally different ball game.

You need to convince your visitors into doing business with you.

Writing a school or college essay is a different thing, but convincing people into spending money on your product or service is different and this is why your business needs a professional content writer.

You need to be persuasive.

It goes without saying that your writing must be faultless: totally unique, no spelling and grammar mistakes.

After reading your text, your visitor must feel reassured that yes, yours is the right business for him or her.

If you can manage all these by yourself, then sure, you don’t need a content writer.

It’s like, if you can design a website for yourself, why would you need a web designer?

Click to know more about my blog writing services

If you can develop software for yourself, why would you need a software developer?

You need a content writer when you feel that you cannot write immaculate, persuasive and convincing content by yourself.

It’s alright. You don’t make a living as a content writer. You have your own business to take care of.

You might be a lawyer. You might be an engineer. You might be an accountant. You might be a life coach. You might be a fashion designer.

You might be anything under the sun, but writing is not your primary occupation.

Yes, maybe you can write for daily correspondence. You can post engaging updates on Facebook and Twitter.

But this is not business writing.

As I have said above, content writing for business is a totally different ball game and lots of dynamics act together to turn a casual visitor into a paying customer or client.

This, is where you need a trained, experienced and professional content writer for your business.

A business content writer understands your customers

A business content writer understands your customers

A business content writer can understand your customers and clients, understand what they’re looking for, and then write content catering to their need and desire.

Click to know more about my blog writing servicesYou need a content writer for your business for multiple reasons

There are many clients who approach me saying that although they can write themselves, they don’t have the required time to write for their own business.

I totally agree.

Since we are all educated and the ability to write is a rudimentary requirement to get education, we can all write.

But, for a business website, writing becomes different. You should be able to sell.

For most, this is where the problem manifests.

People are unable to sell through their writing. They don’t have the needed training, or they don’t feel comfortable.

Whatever is the reason, they need someone else to sell the business.

This is one reason they hire my content writing services: I can sell their business for them.

Staying relevant on the Internet means publishing content on an ongoing basis.

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For this you need a content writer who can write consistently, with the same level of conviction and quality.

If your business needs 10 webpages/blog posts in a month, a professional content writer can give them to you.

If you need 20 webpages/blog posts in a month, a professional content writer can give them to you.

He or she can give you 20 webpages/blog posts every month, for as long as you need.

This is what a business content writer does for a living.

You need to publish content on a regular basis because your competitors are constantly trying to beat you and get ahead of you, and the only way someone can get ahead of you on the Internet is, publishing more quality content than you.

When my clients get overwhelmed with this thought, I reassure them by telling them that it’s not the quantity, but the persistence that can help them beat the competition.

Your business needs quality content writing to maintain its search engine rankings.

Business content writer gives you high-quality content on an ongoing basis.

Don’t like the idea of publishing business content regularly?

Unfortunately, this is something that you cannot avoid.

Just as you have to pay for other services, you also have to pay a business content writer on an ongoing basis because if you don’t want to pay, your competitors certainly are.

The purpose of this webpages to tell you when your business needs a professional content writer.

Your business needs a business content writer when you cannot handle the writing yourself.

The reasons you need a content writer

The reasons you need a content writer

If you need a content writer, you should know that a content writer can help you

  • Improve your SEO (improve your search engine rankings).
  • Improve the conversion rate of your website.
  • Increase your content density.
  • Run an email marketing campaign.
  • Publish an e-book, white papers and case studies.
  • Publish blog posts on an ongoing basis.

How a business content writer can help you improve your SEO

To improve your search engine rankings, aside from any off-site factors,  you need to take care of the following on-site factors:

  1. Publish high-quality content that is relevant to the needs of your visitors.
  2. Publish high-quality content on regular basis.

Quality and regularity of publishing are of utmost importance.

What about keywords?

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Yes, keywords are definitely important although, they come after quality.

Another reason to hire an experienced business content writer who knows how to mix keywords with quality without overstretching their use.

How do you start looking for a business content writer?

Since you are reading this, you are already at a place where you can get a professional and experienced business content writer.

Yes, yours truly.

Click to know more about my blog writing services

Feel welcome to explore my website to learn why I’m the content writer you are looking for.

What if I’m NOT the content writer you are looking for?

Well, you can explore other websites.

There are independent content writers promoting themselves. You can search on Google.

You can also search on various social media and social networking websites.

There are many freelance portals (fiverr.com, for example) and you can get some good content writers from there. The only problem with getting freelance content writers from such websites is that since their stakes are not high, they are not very accountable, and they vanish at the drop of a hat.

So, looking for a dependable and capable content writer? Contact me today.

Content writing services for mobile app development company

Content writing services for mobile app development companies

Content writing services for mobile app development companies

The field of mobile app development is very crowded. Everybody wants to build an app launch it, and possibly, change the world. My content writing services can help you if you really want to make a difference with your mobile app.

As a professional content writer who is totally comfortable writing on technology, these days I’m providing my writing to many software and technology companies.

Aside from the killer features that you have incorporated into your mobile app, how can you turn your mobile app into a success as a development company?

By clearly communicating the benefits your mobile app delivers.

The mobile app market is very crowded

The mobile app market is very crowded

When I say the field or the market is crowded, I mean, think of an app and there are at least 50 options available out there, and some of them have been there for years now.

People need to know what is there in your app which is not there in other alternatives.

But to communicate that, you need to reach a point where people actually listen to you.

It is not like, you build a web page, a website, a landing page, and suddenly people will start appearing and paying attention to your pitch. This is not how it works.

To communicate to people, you need to make them listen to you, and since the market is already crowded, it is very difficult to raise your voice to such a level that people start paying attention to you.

You need to build a platform for yourself, and this is where my content writing services can help you.

Why your mobile app development company needs my content writing services? What can I deliver as a content writer?

As mentioned above, to be a successful mobile app development company you need to be able to communicate the benefits of your mobile app, and you can only communicate if people listen to you. An experienced content writer can help you communicate clearly and convincingly.

To make people listen to you, you need to build an audience. For that, you need a content writing service that can regularly provide you high-quality content.

I have been providing my content writing services to a wide range of clients for many years and many of my clients are mobile app development companies.

What are the benefits of working with me?

  • I run a dedicated content writing and content marketing service which will ensure a regular supply of high-quality content.
  • I have more than 16 years of experience writing for different businesses.
  • I can easily collaborate with other writers and scale my content writing services according to your needs.
  • I write keeping in mind the needs of your audience.
  • My content easily ranks well on search engines.
  • Most importantly, I guarantee reliability with quality.

As your content writer, I can help you prepare the main webpages of your business website in which I will explain all the core strengths and advantages of using your mobile app. I will also help you write the profile of your mobile app development company in a professional and convincing manner.

The most important thing is the platform. People won’t pay attention to you unless you engage them regularly, over a long period of time.

You can do this through your blog.

I can regularly write blog posts on the topics given by you and I can also help you create a topic list to not just improve your search engine rankings but also to provide all the right answers to your users.

It goes without saying that the written content will be totally unique and error free.

Looking for a content writer or a content writing service for your mobile app development company? Contact me today.

Content writing, content marketing services for healthcare industry

Content writing and content marketing services for healthcare industry

Content writing and content marketing services for healthcare industry

Make a meaningful brand presence for your healthcare business through Credible Content writing and marketing services.

The healthcare industry is quickly embracing the Internet to reach a wider audience and quality content writing and content marketing services can help you create an effective presence on the web.

Whether you are selling food supplements or other healthcare products and services, when you come online, you not only want to generate more business, you also want to make it easier for your existing customers and patients to avail your products and services.

Even your existing partners, suppliers, investors and contractors constantly scour the Internet to find useful information that helps them collaborate with you and strike up profitable partnerships.

The entire essence of content marketing is writing, publishing and distributing content that engages your customers in a meaningful manner.

Click to know more about my blog writing services

People no longer want to hear about just your products, they also want to read about, listen to, and watch, stories about how your products and services are making a positive difference to people’s lives.

How content writing and content marketing services can give you a strong foothold in the healthcare industry

Have you ever visited the Mayo Clinic website? Even WebMD? If you are in the healthcare business or industry, there is a bleak chance that you have tried to search for something related to your field and you haven’t come across these two websites.

These two websites, and many more such websites, have made a solid presence on the Internet through high-quality content that informs and helps people.

There is plenty of information available on the Internet.

This is good and bad.

Good, because it has increased people’s tendency to do research before finalizing on a particular product or service. They are more informed. They take better decisions.

Targeted content writing and content marketing has also created sort of a level playing field in the manner that, provided you go on publishing meaningful content, you can compete with even the biggest websites on the Internet.

So, lots of information is a win-win situation for healthcare services and products providers, and consumers.

Bad, because it needlessly creates lots of competition for even good healthcare service providers.

Since there is too much content, there is too much noise. Not all content is good.

In fact, most of the content is published for better search engine rankings, paying scant regard to the needs of the visitors.

Your consumers end up confused. There are already too many distractions on the Internet and relentless content, merely to create presence on social media websites and to get better SEO, doesn’t help much.

But, this is a reality.

On social media it is not easy to promote lousy content because over there, content is mostly promoted by individuals, voluntarily.

Search engines, no matter how advanced they become, still end up indexing and ranking meaningless content.

Companies like Google are constantly updating their algorithms to keep inferior-quality content away, since there is too much content on the Internet, good, high-quality content ends up getting ignored by the target audience.

What’s the solution then?

Click to know more about my blog writing services

Persistence. Quality. Relevance. Value. Persistence.

Persistence is important because no matter how good and directional your intentions are, unless you are persistent, whether it’s healthcare industry or another industry, content marketing doesn’t work. It’s because millions of content pieces are being pumped into the Internet on a daily basis.

Quality improves your search engine rankings. It also improves your conversion rate. It helps you establish yourself as an authority in your field and this is very important in the healthcare industry.

Your content needs to be relevant. Otherwise it is going to be of no use – neither to you, nor your target audience.

Your content should also provide value to your target audience. If it is not useful, they’re not going to respond to it.

Content marketing cycle – persistence, quality, relevance, value, persistence

Content marketing cycle – persistence, quality, relevance, value, persistence

You need to persist with all the three attributes mentioned above.

The most suitable content writing and content marketing formats for healthcare industry

Different content marketing formats for the healthcare industry

Different content marketing formats for the healthcare industry

There are many ways you can create and publish suitable content catering to the healthcare industry, including

  • Blog posts about health-related issues.
  • Press releases about the launch of new products or services, or the new partnerships.
  • Case studies about how particular health products or services were used for the benefit of individuals.
  • E-books about the lifestyle changes people make using your products and services.
  • Research papers.
  • Podcasts.
  • Social media campaigns.
  • Email marketing campaigns.
  • Print magazines and newsletters.
  • YouTube videos.
  • Landing pages.
  • FAQs.
  • Product-specific description pages.
  • Dedicated websites.
  • Infographics.
  • GIFs.
Click to know more about my blog writing services

You choose a platform that helps you reach out to your target audience.

What sort of content writing and content marketing is best for the healthcare industry?

A unique thing about the healthcare industry is when it comes to content marketing, almost every channel can be creatively used.

Whether someone is using Facebook, Twitter, Instagram, LinkedIn or Pinterest, he or she wants good health. Whether someone is in the fashion industry or data sciences, everyone wants to be healthy and is concerned about health issues.

A typical customer or patient is looking for information that can help him or her take the right decision.

Naturally they have a lot at stake when they consume your content. Based on your content, they are going to educate themselves and make a decision for themselves that is going to have an impact on their health.

When writing and distributing content on healthcare, you may like to keep the following in mind:

  • Write for your audience: The ultimate aim of your content must be to address the concerns of your audience – your prospective customers and patients. Inform them about the benefits of using your product or service. Convey to them that it’s their good that is in your mind.
  • Keep your writing conversational: People in need of medical advice and healthcare-related content might be in an emotional state and they need a human voice even when they are reading. When writing content, the content must be written from their perspective.
  • Avoid self-promotion: Remember that you are offering a solution because you want to solve their problems. If you are creating and publishing content on skin care, although the ultimate aim is to sell your skin care product, through your content you want to help people make the right decision. Always stick to the facts. Always provide the right information. Avoid self-promotion as much as possible.

Why quality content is very important for your healthcare business

Trust is a very big issue when it comes to healthcare and medical services. People will be putting their health at stake when they make decisions based on the content that you are publishing.

This is why it’s very important that you publish only quality content on your website, blog and social media profiles.

What’s quality content?

Content that is well written, professional but personal, trustworthy, helpful and valuable.

If your content is not well-written, people may think that this organization shouldn’t be trusted – if they don’t pay attention to the quality of their content, how can they be expected to pay attention to the quality of their products or services?

Your content must inspire confidence among your prospective customers and patients.

Quality content is also important for better search engine rankings. Google is constantly improving its algorithm to prefer only quality content.

Click to know more about my blog writing services

Why partner with Credible Content for your healthcare industry content writing and content marketing needs?

Quality. Relevance. Professional. Dependable.

Here at Credible Content I (Amrit Hallan) have been providing content writing services for more than 10 years and have covered multiple industries, including healthcare.

When you work with Credible Content, you will get

  • Well-written, quality content with no grammar and spelling mistakes.
  • International style of writing.
  • Dependable delivery.
  • Customer-centric writing.
  • Search engine-friendly and mobile-friendly writing.
  • Technical as well as informational content.

I mostly write on my own. I have a few writers working with me but I collaborate with them only when the work is too much and the client doesn’t insist on just my writing.

If you’re looking for a content writing and content marketing service that can help you take your healthcare business to the next level, contact me.

Content writing service for longer blog posts, long form content

Longform content writing services

Longform content writing services

Improve your SEO faster by publishing longer blog posts or long form content.

Here is a Google Webmasters Central blog update that was published back in 2013 that recommends longer blog posts and in-depth articles to improve your search engine rankings.

If you are looking for a content writing service that can help you publish high-quality long form content and longer blog posts of 2000, 3000 or 4000 words, I can provide you well-researched content on an ongoing basis.

Some examples of long form content are:

  • In-depth blog posts and articles
  • E-books
  • Case studies
  • Email series

Right now, I’m writing long form content for the following business sectors:

  • Web design and development
  • Mobile app development
  • Blockchain technology and cryptocurrency
  • Technology in general
  • Business processing
  • SEO
  • Internet/digital marketing
  • Real estate

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Why publish long form content and why does it matter?

According to a Kissmetric report, people spend 40% time more on blog posts and articles that are more than 2000 words.

The SEO company Backlinko analyzed 1 million Google search results and found that the average length of the results that are featured on Google’s first page is 1890 words. Here is a graph from Backlinko:

Correlation between content length and search engine rankings

Correlation between content length and search engine rankings

A SerpIQ study found a direct correlation between the length of the blog posts and web pages and their respective search engine rankings. Given below is a graph:

Longer blog posts get higher search engine rankings

Longer blog posts get higher search engine rankings

One of the biggest SEO companies Moz did a research on more than 1 million links. This was their observation:

85% of content published (excluding videos and quizzes) is less than 1,000 words long. However, long form content of over 1,000 words consistently receives more shares and links than shorter form content. Either people ignore the data or it is simply too hard for them to write quality long form content.

Emphasis mine.

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Long pieces of content convey to Google that you have enough knowledge to pack every possible bit of information into a single blog post.

It convinces Google that once someone visits this particular piece of long form content, he or she is going to get possibly every bit of information he or she is looking for.

Why is it so?

It works something like this:

  1. A person searches for something on Google.
  2. She finds your link and clicks it.
  3. She comes back to Google and carries on with the same search term or something similar.
  4. She goes on exploring your website and doesn’t use the same search term or something similar back on Google.

The 3rd point tells Google that she didn’t find on your website what she was looking for and hence, your link doesn’t solve the purpose of the keyword it is currently being ranked for. The ranking is reduced.

The 4th point tells Google that, since she no longer searches for the same information on Google, she was able to find the information she needed on the link. The link solves the purpose of the keyword it is currently being ranked for. The ranking is further improved.

Longer blog posts mean authoritative content

Longer blog posts mean authoritative content

Longer blog posts mean authoritative content.

The general perception on the Internet is that people these days don’t have enough patience to go through longer blog posts, but as a content writer, I have often observed that it depends on the seriousness of the concerned business.

This Pew study found out that as long as your content is authoritative and informative, it doesn’t matter whether people are accessing it on their PCs and laptops or mobile phones, they read it.

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B2B business managers prefer to read a lot before they make a decision because after all, they will be investing lots of money and time in a particular partnership. If they cannot spend half an hour knowing about the company or the product/service they are going to deal with, how can they have enough patience to do business?

Through my content writing services, I constantly provide long form content to my B2B clients because they understand the importance of including lots of information to educate and inform their prospective business partners.

Shorter blog posts are easier to write

Shorter blog posts are easier to write

Shorter blog posts are easier to create. Since they are easier to create, people tend to overdo. This reduces the quality of the content they publish.

Also, creating short blog posts doesn’t require in-depth knowledge. Even if you use lots of information in those 500 words, Google assumes that since you’re not creating a longer blog post, you don’t have much to say.

Therefore, Google and other search engines have started preferring longer, authoritative blog posts and articles.

An increasing number of businesses are using longer blog posts, or long form content to improve their SEO.

Since everybody runs behind short-short-short, publishing very comprehensive, long blog posts and articles can help you stand out.

Even Google considers shorter blog posts and articles as “thin content” and often penalizes you, because it is easier to write and publish 500-word blog posts. Pay someone $ 5 and you have got yourself the so-called “SEO article”.

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SEO experts and online marketers often, mistakenly, stuff websites with lots of shorter blog posts and articles, even if unknowingly, indulging in spam rather than actually improving search engine rankings.

It is assumed that when you publish longer blog posts and articles, you are an expert. Only an expert would have so much to say about a topic.

People who go for shorter, “thin content” neither have the expertise nor the in-depth knowledge required to create lengthy pieces of scholarly material.

Long form content is often accompanied by lots of data, graphics, images and resources. It has different sections explaining the topic from different angles. It is very comprehensive. Whatever information you may need on a topic, you will get it on a longer, authoritative blog post.

Can you trick Google into believing that you are writing and publishing long form content by simply repeating sentences and paragraphs?

You can try and see how it works. After all, you do and learn and then you relearn.

My logic behind advising you against this tactic is that, people behind the ranking algorithm are quite smart.

They can make out repetitive patterns. They can also make out repetitive and related patterns.

They use very complex algorithms, prepared by over 300 maths PhDs who are constantly refining the ranking algorithm to handle exactly such situations.

This will be straightaway termed as spamming. Remember that once your domain is blacklisted or blocked, it is very difficult to get it back on its feet. You may lose your listings for ever. Is it worth it?

There are reasons why Google gives so much importance to long form content:

  1. Longer blog posts weed out those who simply want to publish blog posts to improve search engine rankings for different keywords and consequently, end up publishing lots of inferior-quality content.
  2. Long form content provides authoritative, comprehensive and “complete” solutions to the search engine users, giving them better results.

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17 benefits of long form content or writing longer blog posts

Benefits of longform content

Benefits of long form content

  1. Better search engine rankings in a short time.
  2. Greater subject authority.
  3. More social sharing.
  4. Domain authority increases.
  5. Keyword density increases.
  6. Subject quality improves.
  7. You get competitive edge over businesses who cannot find better writers.
  8. You create more social media buzz.
  9. People are awed by your effort.
  10. You enjoy greater brand authority.
  11. You end up writing and publishing more evergreen content.
  12. Bounce rate decreases because people spend more time reading your authoritative blog posts.
  13. Long form content can be repurposed into guide books and e-books.
  14. Boosts your credibility.
  15. Overwhelms your competitors.
  16. You establish thought leadership.
  17. Greater number of inbound links/back links.

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My content writing process

My long form content writing process

My long form content writing process

1. Thoroughly understanding your audience

It is very important to understand your audience before kick-starting the researching and writing process.

Every piece of content is written for the purpose of consumption by your target audience.

Remember that although you are investing in long form content to improve your search engine rankings, these rankings have no meaning unless your content urges people to do business with you.

In this regard, it is very important to know the “search intent”. Why would people come to this link? What do they want to achieve? What is their intent?

People may search to

  1. Gain knowledge.
  2. Improve their understanding.
  3. Gather information and research.
  4. Buy a product or a service

Then, your content is created accordingly.

2. Deciding on the most appropriate longtail keyword to focus on for your longer blog post

I normally don’t deal with SEO for primary keywords because that’s the job of some SEO company. I write content for longtail keywords, the actual search queries people make.

Longtail keywords are more effective for long form content because

  1. They are easier to rank.
  2. Much information can be found and packed.
  3. They serve search intent better.

If you are getting your content written for your business blog, it is better to concentrate on longtail keywords that have the “buyer intent” – people would like to buy after reading your content.

The heading of the title of your longform blog is created accordingly.

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3. Research and data gathering

Research and data gathering are very important for long form content writing. If you intend to write so much, you have to back your claims with authoritative data – research and findings of professional agencies.

Longer blog posts are scholarly. Their primary purpose is to convey your authority over your field and your ability to convey ideas with facts.

If you are a renowned figure in your field, you can use the facts coming from your own organization, otherwise, you can use external resources.

Research and data gathering also adds weight to what you’re trying to communicate.

For example, from this web page, I have linked to many authoritative studies to show how effective long form content is in terms of increasing your conversion rate and improving your SEO.

4. Internal backlinking during long form content writing

Already got great blog posts and articles within your website? Awesome.

Your longer blog post gives you ample opportunity to link to your existing content.

This improves interlinking and also helps you highlight less-popular blog posts and articles through your long form content that will have a greater success rate compared to those less-popular blog posts and articles.

5. The actual writing process that should be engaging and conversational

It’s not the length of your content that bores people, but the use of heavy words.

Although some clients insist that I use “peculiar language” replete with industry jargon, I use technical words and jargon only when necessary.

For example, many Internet marketers throw around words like KPIs and metrics. They seem like jargon, but it doesn’t mean when I need to use them I don’t use them. I do.

But I mostly use a conversational style. Easy-going writing.

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Goes without saying that the language is decent and professional because you don’t want to sound as if you don’t care for your readers.

6. Revision and final drafting

Once I have completed writing the longer blog post I normally share it with the client through a Google Docs document. He or she gives the feedback, comments and revision suggestions and I make the changes accordingly. That’s it. The document then can be published.

How to choose a content writer for your longer blog posts or long form content writing needs?

Choosing the right content writer for your long form content writing needs

Choosing the right content writer for your long form content writing needs

Remember that to publish longer blog posts that are well researched and authoritative, you cannot work with just any writer. Your writer needs to be an actual writer, not one of those writers who create profiles on freelancing websites and then write bulk articles and blog posts.

What do you need to be careful about when choosing a content writer for your longer blog posts or long form content writing needs?

Your writer will need to

  1. Research.
  2. Compile data.
  3. Create a narrative around that data and information.
  4. Write it in an easy-to-understand format.
  5. Keep it engaging and free-flowing.
  6. Write in a manner so that no section on your blog post seems unnecessary or irrelevant.
  7. Maintain quality for 2500-3000 words.
  8. Keep in mind your SEO needs.

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Now, all these attributes require talent, intelligence, extreme comfort level with the language he or she is writing in, and experience.

Again, anyone can claim to have these capabilities.

This is where you will need to do a bit of research.

Most of those short-blog-post writers don’t maintain their own blogs and websites. If they could work this hard, they wouldn’t create cheap content.

Maintaining a blog and a website that are constantly updated takes effort, dedication and extreme levels of perseverance.

These attributes can only be found in a writer who is used to working hard and who understands the importance of high quality, authoritative content.

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My rule of thumb is, choose a content writer for your long form content writing needs, or even otherwise, who writes regularly and who doesn’t shy away from writing about his or her skills.

Stay away from a content writer who wants to write only when he or she is paid. I’m not saying force your content writer to write for free for you. No.

What I’m saying is, take for example my own blog, or my website. I’m continuously publishing here content.

Sometimes I also publish content on other websites. Do I get paid for that?

No.

I write for visibility. I write to improve my search engine rankings.

I also write to educate my prospective clients so that they can make their own decision regarding my content writing and content marketing services.

So, when I’m continuously writing for my own blog and for other blogs, I’m continuously honing my skills. I will use these skills to write better content for you.

Conclusion

Remember that the benefits of writing long form content or longer blog posts isn’t just confined to quickly improving your search engine rankings.

As mentioned above, with so much content available, you can always re-purpose your content to create an e-book. You can create smaller blog posts and articles out of your longer blog post. You can create educational material and slides. The possibilities are limitless.

Are you ready to get great long form content for your website?

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Content writing and content marketing updates

Short note: When researching or even when going through my feeds, I often come across great blog posts, articles and social media updates on content writing and content marketing. Often, I give them a glance and move on. So much valuable information goes waste. Henceforth, I will be compiling all those bits of information and links on this page. Hopefully, you will find it a great content writing and content marketing resource.

7 Lessons Copywriters Can Learn from Simply Listening to a Really Good Conversation

A great conversation is a collaborative effort. It’s a deeply creative activity. It’s also incredibly bonding and rewarding for the people involved.

5 Reasons Why Content Writing Is Important For SEO

The essence of content writing is that you need to develop content that matches the needs of your readers for the viewers to keep on visiting your site. If you fail this simple test, then you may have to redo all your entire content.

Is It Time for an Audit? Strategies to Revitalize Underperforming Content

Content management shouldn’t be a point of dread for content marketers. Low performance can (and will) happen for myriad reasons, from changes in audience interest to search algorithm updates to once-timely topics that are simply out of date. Auditing this content isn’t just a vital part of keeping your whole marketing engine healthy—it’s also an invaluable opportunity to learn from your content and to revitalize pieces that might be losing their shine.

4 Ways Medium Can Maximize Your Content Marketing Strategy

When it comes to content marketing, there are a few ways marketers are utilizing the platform to maximize their content marketing strategy. Businesses are finding success on the platform by creating new content specific for Medium, as well as resharing their old content to potentially achieve a higher reach through Medium’s audience.

Maintaining One Brand Voice When Working with Multiple Writers

For content marketing managers, one of the most important responsibilities is presenting a unified brand voice. You want to hire writers with a strong individual voice, but you also want the tone of your brand to remain consistent across your content. Understanding how to balance those individual voices with the voice of your brand can be tricky, but there are a few ways you can manage a content destination with a diverse team while still remaining true to your content marketing guidelines and brand style.

17 Tactics to Create Engaging & SEO-Friendly Content

After more than two decades of creating content for both traditional and digital platforms, I’ve learned a few things about designing content strategies that feed the engagement/SEO-friendly machine.

5 New Content Marketing Trends in 2018 that Every Marketer Should Know

It’s 2018. Blogging alone isn’t going to cut it anymore. You need to find new and engaging content trends. But first, you need to understand who your target market is, and what type of content they’re interested in.

Which Metrics Matter Most for Content Marketing?

Given all the time and creative energy that goes into brainstorming, crafting, editing, publishing, and sharing content, you’d probably love to have a direct finger on the pulse of how it’s doing with readers. Fortunately, you have everything you need, right at your fingertips.

7 Challenges to Your Content Marketing – and How to Meet Them

On the official Branex blog, the company points out content marketing has become increasingly more important as the number of people who spend time online continues to grow. The post explains, “Content marketing is a powerful tool that helps you grow your brand awareness, brand loyalty, customers, and sales. From quality vs quantity to creativity vs SEO debate, there are many challenges for content marketers.”

Curious How To Write Great Content?

Content is anything and everything your company puts out there that tells the world about your business, usually when you’re not there. Together, all the pieces make up your marketing. Articles, Facebook posts, podcast interviews and tweets: all content. Giving a live speech is great marketing, and when the recording of it is put online afterwards, that’s also great content. Even if you pay for advertising as part of your marketing strategy, those ads are still considered content.

5 Content Management Tips for Global Websites

Considering that the content on the home site was often created based on the customer needs and other factors for a specific market, those global variations may be started out with an enormous handicap.

Content Marketing’s Best-Known Evangelist Takes A Big-Picture Look At Where The Form Is Headed

So what are the pitfalls in content marketing, circa mid-2018? Pulizzi points to two mistakes. First, companies don’t focus on a content area where they can be the leading provider of that information to a particular audience. To cut through all the clutter and build a loyal audience, they need to deliver amazing information.

Are You Really Listening to Audience Insights, or Just Creating Content?

Listening in whatever format—whether it’s social monitoring tools, desktop and SEO research, audience surveys, or focus groups—can help bolster content strategy and ensure you’re creating content that your audience is actually interested in. And if you’re ever unsure it’s working, listen harder. Ask the audience. Your content strategy exists to pull them into your ecosystem, after all, so there’s no better place to start.

5 Things Only Serious Writers Do

Frankly, it doesn’t matter how many words or how long you commit to butt-in-chair time … what matters is that you do it over and over until you have something of value for you, your audience, benefactors, clients, subscribers, or publishers.

 

 

 

 

33 Explosive Content Writing Tips From 33 Content Masters

My number one tip for writing great content is to be useful. Think of the issues that your readers have (in relation to your niche) and brainstorm questions that they would ask you if you were sitting down for coffee with them.

I even recommend to my clients that they contact 5 of their readers and ask if they could talk, strictly for research purposes. There is nothing better for finding out* exactly *what your readers want.

 

6 SEO content tips to help your articles rank higher in Google

Content is King in SEO simply means if your articles are relevant, engaging and useful for your audience (usually targeted), they are most likely to consume it better, share and take actions based on it and all of this well, in turn, send positive signals to search engines to rank your article hire.

 

Planning to make a video ad or other video asset? 3 things to consider

Fortunately, if you’re thinking about making video ads, there are a few simple questions you can ask yourself that will save you from making some basic, but common, mistakes in the ad-creation process. Let’s take a look.

Want real email results? Stop focusing on the open rate

Even after all this time, when we’ve learned so much about what matters in email performance, I’m still hearing people say things like “It’s all about the open.”

I just heard that line at a recent conference, and it took all my willpower not to challenge the speaker right at the podium.

Folks, it’s not all about the open. It’s all about the clicks. What are your customers clicking on in the email? Are you mapping those clicks and learning from them?

10 Expert Tips for Putting Together Your Own Digital Marketing Puzzle

Building your marketing plan is like putting together the pieces of a puzzle. One piece might be video marketing. Another might be email marketing. And there might also be some related to social media and content creation. To help you put together those pieces in a way that makes sense, check out this week’s top marketing tips from members of the online small business community.

 

Speech Writing Services – Speech Writer – English & Hindi

Speech writing services – speech writer – English and Hindi

Speech writing services – speech writer – English and Hindi

Totally tailored speech writing services in English and Hindi.

Do you want to hire someone to write a speech?

Are you looking for a speech writer who can write a convincing and engaging speech?

Want to make an impact with your speech?

Then it matters how your speech is written.

Revolutions have been triggered with speeches.

A speech can trigger a revolution

But not every speech needs to trigger a revolution.

You may need a speech just to boost sales in your region or to motivate your audience to become your paid subscribers, or win a school or college competition.

Do you need to make a great impact on your audience with moving words and power-packed expressions?

If you have been searching for a speech writer online, you have come to the right place.

I offer Hindi and English speech writing services to individuals who really want to make an impact when they speak in front of an audience.

As your speech writer, I can offer you the following speeches:

  • Motivational speechwriting
  • Keynotes
  • Retirement speechwriting
  • CEO speechwriting
  • Graduation speech writing
  • Writing for speech competition
  • Sales speeches
  • Political speech writing
  • Corporate speeches
  • Public speeches
  • Toast for a wedding
  • Party speech
  • Farewell speech

My speech writing process

My speech writing process

My speech writing process

My speech writing process is very simple. You give me the pointers, and I write you the speech. This is one way.

The other way is, you give me the main theme and then let me prepare my own stuff with research and experience.

Recently someone approached me who needed a motivational speech that was to be delivered in front of first-year college students. It was on the importance of having clearly-defined goals in one’s life. Nothing else.

There is a ton of information available on this topic but it is difficult to compile it into an engaging speech that you can give in front of a young audience that might be distracted.

No pointers were given. In fact, the person told me he had no idea what to say, but he needed a powerful speech.

Anyway, his speech was a hit.

Speech Writing Process

Speech Writing Process

Here is my speech writing process, once you decide to hire my speech writing services:

  • You give me the topic.
  • You give me the gist of the speech if you have it.
  • You send me your main pointers preferably as bullet points.
  • If you have some research material or data you send me that, or I can find it on my own (obviously, it will cost you more).
  • I write the initial draft for your approval.
  • I finalize the draft after your approval.

Custom speech writing service, as if you are your own speech writer

I provide completely customized speech writing services.

Once I am through with your speech – after getting your input – it will be as if you yourself have written the speech.

The speech will be a complete reflection of your own thoughts and emotions.

It will be totally around your personality.

Humorous, serious, sarcastic, professional, metaphorical, I can write you a speech in every manner of speaking.

What’s the difference between speech writing, content writing and copywriting?

You must be wondering how a person who normally writes content for websites and blogs and copy for landing pages, can also write a convincing speech?

I am communicating all the time. Convincing people is my job. I earn my living off it.

Speech Writing Qualities

Speech Writing Qualities

To be able to write a good speech one needs the following qualities:

  • Write very well
  • Use a conversational, engaging tone
  • Deliver a powerful message

I deliver these qualities when I’m writing content and copy for my clients, on a daily basis. The same I can deliver for your speech.

What exactly is a speech?

What is a speech?

What is a speech?

You can say speech is a monologue. It’s a one-way communication (provided you’re not constantly interrupted). It is to communicate an idea forcefully.

A speech can be interesting or boring, depending on the idea you are communicating, the relevance of the idea, and the manner in which you’re delivering the speech.

The most important attributes of an effective speech are:

It informs:

Giving factual information always draws attention from people.

You can use data.

You can reveal something.

You can take references from history.

You can predict future.

The moot point is, you are telling something to people that they don’t know and which should be very interesting and relevant. People should be able to relate to the information. They should be able to find the information useful.

It persuades:

Political speeches, for example, need to be persuasive.

You need to persuade people to support your political party or your candidate, or yourself.

The speeches that you make in front of your prospective customers and clients should persuade them into doing business with you. You should be able to convince people into believing you in taking the action that you want them to take. Persuasive speeches are factual and logical.

To invoke memories and leave a lasting impression:

You make such a speech during farewell speeches or speeches based on special occasions like weddings, anniversaries and birthdays.

It motivates:

Basically, every speech needs to be motivational.

Your audience should be motivated to do something.

The difference between persuading people and motivating people is that you may persuade people by giving them hard facts and some logical argument, but you can motivate people with emotive expressions by reaching out to their conscience or morality.

What does a speech do?

What does a speech do?

These are writing parts.

Another attribute of a successful speech is, delivery.

Ultimately, it is your delivery that makes or breaks your speech.

No matter how great a speech is, unless every word comes from within, unless you really mean to say what you are saying, unless you are passionate about what you are saying, it is not going to make the right impact.

But, combine all these attributes (listed above) and you have got a power-packed speech with you.

Why hire speech writing services?

Why hire a speech writing service?

Why hire a speech writing service?

You may need to hire a speech writing service for many reasons including

  • You need a professionally-worded speech with excellent English or Hindi.
  • You want a speech prepared with conviction and hard facts that can impress your audience.
  • You are not comfortable with the language – English, Hindi, or both – and you want someone proficient to write your speech that you can simply deliver.
  • Although you can write a great speech for yourself you need another’s perspective.
  • Although you can write a great speech for yourself, you don’t have the time.

Should you be hiring a speech writer for yourself?

Should you hire a speech writer?

Should you hire a speech writer?

Don’t worry, everybody does.

All politicians do.

Top executives and managers do.

CEOs do.

Motivational speakers do.

Teachers and academicians do.

Sometimes even writers do.

Other than these, the following types of individuals may need the services of a speech writer now and then:

  • Celebrities
  • Event chairpersons
  • Award recipients
  • Keynote speakers
  • Corporate executives
  • Maids of honour
  • Best men at weddings
  • Commencement speakers
  • Speakers at the graduation ceremony

What is the biggest benefit of hiring a speech writer or a speech writing service?

The biggest benefit of hiring speech writing services is that once you have given the specs, you can focus on other things while a highly impactful speech is prepared for you. You don’t have to sit on your desk and rack your own brains.

If you are a rustic Indian politician, what sort of words you use may not matter much, but if you are a professional, if you are an educated speaker, if you are a teacher, if you are a motivational speaker, words matter.

Everybody can write. We learn writing in school, and even in college. In fact, we are writing all the time.

Then, why should you hire a speech writer?

Again, words matter.

If you are a professional writer, or if you have a knack for writing, congratulations!

Not everybody is a writer though. People can write, but they are not writers, just as people can hum a song, but not everybody is a singer.

You can be a walker and a jogger, but these don’t make you an athlete.

Because words matter.

All the great leaders of the world are known for their erudition.

To know why you should hire a speech writing service, you first need to know why you need to give a speech?

If you want an answer to this question, first of all you have to answer what you want to give a speech for?

There might be many reasons, but one of the biggest reasons why you want to give a speech is that you want to make an impact.

You want to leave an imprint.

You want to change people’s belief.

You want to convincingly communicate an idea.

You want to captivate people sitting or standing in front of you with every word and every sentence you speak.

Are you ready to change the world?

Then you need my speech writing services.

FAQs about my speech writing services in English and Hindi

Speech writing FAQs

Do I write speech equally well in English as in Hindi, and vice versa?

I’m well-versed in both the languages. Though, I mostly provide content writing and copywriting services in English so far, my speech writing assignments have been in Hindi, 80% of the time.

In whichever language I’ve written the speeches, my clients have been happy and satisfied. So yes, whether you want me to write your speech in English or Hindi, I will be able to do a good job.

Ultimately, it depends on your expectation. From the writing point of view, I will leave no stone unturned.

Am I also a professional toast writer?

Yes, I have written toasts for wedding ceremonies in Australia, UK and the US. I also provide a wedding speech and wedding toast writing services.

How much input do I need from your side while writing your speech?

It depends on the complexity of the speech. You will need to give me a basic idea of what you want to say.

Today I worked on a speech writing assignment and the client asked me to come up with “something nice” after doing some research on the Internet, without giving me any input. He just told me what should be the speech about.

If you want to inject a sense of personality into your speech, it is better that you give me some outline. If you have got some punch line with you, you should give that also. If you want to use some data,  it is nice if you can provide me that data or at least the sources from where I can get it.

The more information you give me, the better speech I will be able to write.

Is it better to work with speechwriting firms or with a freelance speechwriter?

Depends on your choice. See where you are more comfortable, how much your budget is and what degree of personalized service you require.

Most of my clients contact me because they like what I have written on my website. They like the style and they want that particular style in their writing.

The problem with working with agencies is that you never know which writer is going to work for your speech. But, when you contact me, you will know exactly what you will be getting and who will be working for you.

Is there something called a free speech generator?

No idea, but I have come across this term on the Internet. Again, I will not try to convince you for or against something. You are the best judge of what you need, so, act accordingly.

Why don’t I offer a fixed rate for my English and Hindi speechwriting services?

I don’t offer a fixed rate even for my content writing and copywriting services. Every project is unique and writing is not a commodity that can be sold for a fixed price.

You may want to give a speech for five minutes. You may want to talk for 20 minutes or even an hour. Accordingly, less or more effort will be needed and hence, my rates are flexible.

Do you need a native English speaker to write an English speech?

One of the biggest Sanskrit scholars (whether you agree with his views or not is another matter) comes from America. Not a native Sanskrit speaker.

Salman Rushdie has won multiple Booker Prizes. Not a native English speaker.

But, as I have already written above, the choice rests on you.

You must have gone through my website. You must have read this page.

If, after going through my website and after reading this page you think that you need an English-speaking speech writer to write a speech in English, then sure, you need one.

Writing is an ability. Writing is not about language. If people could become writers mainly by knowing the language, everyone who knows a language could be a writer in that language. Writing is a skill.

Yes, there might be some native and local nuances, some shibboleths I may not be aware of but it is not a guarantee that someone who is aware of these local nuances and shibboleths will be a good writer and a good communicator too.

This is why, your role is important. I will write convincingly, and you will be giving the information to fill the gaps.

 

 

 

Pro Email Writing Service For Your Everyday Email Writing Needs

Professional email writing service for your daily needs

Professional email writing service for your daily needs

Looking for professional email writing services for your everyday email writing needs?

Wouldn’t it be great if someone could write your emails for you and you didn’t have to worry about writing wrong language or sending out a message full of spelling and grammar mistakes?

Want to send out professionally written emails to your business partners, customers, and clients?

We offer you email writing service for your day-to-day email correspondence needs. Very simple service. Very affordable. All you have to do is, send us the bullet points, even a single word or a single phrase per line would suffice, and we will write for you a crisp email.

All your emails will be written in such a manner that the recipients will think that he or she has received the email from some native English speaker.

Whether you need one-off email that you need to send to one of your clients or one of your business partners, or you want to send ongoing campaigns and email messages, we can easily tailor our email writing service according to your need.

We can write you

  • Business emails
  • Invitation emails
  • Email newsletter content
  • Regular notifications to your customers and clients
  • Payment request
  • Official correspondence
  • Business and partnership proposal
  • Simple greetings

Whatever email you want to send, we can write it for you.

Contact for more details

An email writing service that gets you more business

Does your email get you more business?

Does your email get you more business?

By the end of the day, what matters is whether your email gets you more business or not, or, does it solve the purpose for which it was written or not.

Listed below are a few qualities of the emails that we will be writing for you

  • Very conversational writing style
  • The stress will be on delivering your message convincingly and with confidence while maintaining a professional tone
  • We will create highly compelling subject lines to encourage maximum number of people to open your emails
  • The emails will be to the point – very simple sentences, yet, elegant and erudite.

When writing your email, we make sure that we don’t use very sophisticated language. On the other hand, we neither dumbify it.

We use an easy going, fluent style that sounds professional, but also conversational, as if someone totally comfortable with the language is writing the email.

Contact for more details

Don’t hold yourself back just because you cannot write emails in English

Is writing emails a frustrating experience for you?

Is writing emails a frustrating experience for you?

Want to get business from the overseas?

Have your business in a way small town but want to sound as if you are a big city business?

Do you want to send professionally-written email queries to your prospective business partners, customers, and clients?

Do you want to be able to send out great emails without hiring a person who is proficient in English writing, especially writing promotional emails?

Hiring a full-time employee who is also a great writer can be very expensive, and in your part of the world, it might also be very difficult to find a person who can write an impeccable email to, let’s say, an American client or a British client.

Maybe you don’t have a regular need for an English writer. You just need email writing services occasionally, maybe one email every day, or maybe a couple of emails every week.

Then it makes perfect sense to partner with Credible Content for your email writing service needs for day-to-day correspondence.

Contact for more details

Looking for a native English-speaking writer for writing your emails?

No problem. We work with content writers and copywriters from all over the world. Many times, clients insist that they need a writer who is a native English-speaking writer.

Although, it hardly matters where the writer comes from as long as writing is professional and of international standards, there might be specific reasons why some businesses or individuals may look for native English-speaking writers.

Native English-speaking writers are comparatively expensive, but if you want them, we can easily arrange them.

The simple process of writing emails for your day-to-day correspondence needs

Email writing process

Email writing process

Technology these days enables us to communicate using various means.

You can use email, Skype, Google Hangouts, WhatsApp, SMS or text message or Facebook Messenger to quickly send us your requirement.

Quickly type in your half-baked message and send it for a complete overhaul.

Jot down something on paper or a napkin, click it, and send us the image and we will prepare a professionally written email out of it.

Although it depends on which time of the day you send us the notification, for our regular customers the response time would be around 2-3 hours.

Just send us what you want, no matter how you write. Give us some information about the people who will be receiving your email, and we will write you the perfect email.

Contact for more details

Website copywriting services to boost your business

Website copywriting services to boost your business

Website copywriting services to boost your business

Get more buyers and improve your SEO with our website copywriting services.

What does quality website copywriting achieve for you? How does a professional website copywriter help you grow your business?

  • Brings you more leads
  • Provides timely information to your prospective customers and clients
  • Improves your search engine rankings for the right keywords
  • Helps you build your online brand
  • Turns your visitors into paying customers and clients

Copywriting means convincing your visitors into becoming your customers and clients.

Writing sales copy is totally different ball game. It is different from writing normal content.

This is an old web page, but you may like to read Difference between content writing and copywriting.

With professional website copywriting you generate more business

With professional website copywriting you generate more business

By the end of the day, the only thing that matters is how much business your website can generate, and this is what our website copywriters completely understand.

Contact for more details

No matter how exceptional a writer you are working with, unless he or she immediately gives the right information to your customers, in a very compelling manner, in a very convincing manner, he or she is of no use to you.

On the other hand, your website copywriter doesn’t have to be a literature major.

He or she doesn’t have to win literary awards.

But he or she should be able to instill a sense of trust among your prospective customers and clients immediately.

Why your website needs professional copywriting services

There was a time when just having a website would do and once you had uploaded your website with all the needed information, it could do decent business.

Your customer is constantly distracted

Now, every business has a website, and every business aspires to sell online. There are hundreds of websites vying for the attention of your customers and clients.

Even if competing websites are not vying for the attention of your customers and clients, the Internet these days is full of distractions.

This is where a professional copywriter service can help you.

Social media updates, instant messaging apps, chat programs, and even bots can distract your prospective customers and clients and take them somewhere else.

Every small distraction can cost you business.

The job of a competent website copywriter is to hook your prospective customers and clients the moment they arrive at your website.

How do copywriting services for websites achieve that?

By immediately offering the solution your prospective customer or client is looking for, in a most convincing manner.

My website copywriting services make sure that once you partner with me, you get to work with a copywriter who will totally understand what your prospective customers and clients are looking for and then prepare the copy accordingly.

Contact for more details

A copywriter’s main strength is higher conversion rate.

Any writer can get you good search engine rankings by creating search engine optimized content.

But, what happens when people come to your website?

What is your bounce rate?

Do people stay on your website once they have come there?

Do they explore other parts of your website?

Do they subscribe to your email updates?

There are two things very important from your website copywriting perspective:

  1. How many leads does your website copywriter get you?
  2. How many sales does your website copywriter get you?

A competent website copywriting agency understands the primary objective of your landing page or website and then provides you the copy accordingly.

There are some landing pages and websites that are build to generate leads (then, these leads can later on be used to generate business).

Some landing pages and websites are built to generate sales.

Your copy should be written accordingly and a competing website copywriting service can mould your copy to match your need, easily.

Drive targeted search engine traffic to your website with our copywriting services

Frankly, there are very few businesses and individuals on the Internet that don’t need search engine traffic.

If you have a business website, you need search engine traffic unless there is a very specific reason not to need it.

How do you get targeted search engine traffic?

Your search engine optimization, SEO, is a very systematic process and your content, your copy, is at the center of it.

If your copywriting is not optimized, no amount of on-site and off-site optimization is going to work for your business website.

An experienced copywriter knows that your web copy needs to make both search engine algorithms and your customers and clients happy.

Fortunately for us, search engine companies like Google have been working hard to make their ranking algorithms think the same way humans do: focus on the quality and the relevance of the content.

Google achieves this by ranking your content based on not just your keywords and the language that you use, but also on how people react to your content, and from the perspective of this particular web page, how they react to your copywriting.

Our website copywriting services will make sure that you have compelling content on your website that will seem fluent and convincing to your human visitors, and logical and optimized to search engine algorithms.

There are many attributes on your web page that help it be optimized, for example, the title tag, the description tag and the various formatting HTML tags used within the body of the web page.

We will deliver your fully-formatted copy.

Although how you structure and arrange the source code of your website template depends on you or the person responsible for your website, on our side, as an experienced and competent website copywriting service, we will ensure that the content that we deliver will be fully-formatted according to your SEO guidelines and requirements.

Use our website copywriting service to bring down your PPC cost

PPC – pay-per-click –can cost you big time if you have to pay for every click that leads people to your website.

The following are the reasons why you may have to spend a ton of money on PPC:

  • Since your website copy is not optimized your content is not able to draw search engine traffic through its own strength and hence, you have to pay for that traffic.
  • You have to invest in AdWords because, again, your organic search engine rankings are not good.
  • Since your landing page copy does not convert properly, all the money that you are spending on bringing people to your landing page is going waste.

Our website copywriting services can bring down your PPC cost on the above factors, in a single stroke.

We will write you optimized content.

The content that we write for you will not just improve your on-site conversion rate, it will also improve your targeted search engine traffic.

Your organic search engine rankings will improve so you won’t have to spend much on running your PPC campaigns.

We can also improve your AdWords copy improving your click-through rate and bringing down your pay-per-click cost.

Our supercharged landing page copy will ensure that maximum number of people convert when they come to your landing page.

Why it makes sense to hire our website copywriting service

We have been providing professional website copywriting services and content writing/content marketing services for the past 13 years now (this is 2017). We have a long list of satisfied clients from all over the world.

Wondering why you should hire our website copywriting services?

All our copywriters write well. Our chief copywriter, Amrit Hallan, has been repeatedly published in Huffington Post and other news publications.

We empathize with your customers and clients from the very beginning. Remember that the copy on your website should advocate the cause of your customers and clients, and not your cause.

Why our copywriting works wonders is because when we write your copy, we will write it from the perspective of your customers and clients.

What are their pain points?

What bothers them?

What problems are they facing?

What hurdles do they have to overcome? What stops them from achieving their potential?

What your prospective customers and clients are looking for?

The moment your prospective customers and clients come to your website or your landing page, they should feel that, yes, you have got what they want.

This is what we try to achieve through our copywriting.

Website copywriting services for all your needs

Website copywriting services for all your business needs

Website copywriting services for all your business needs

Copywriting is required whenever you need to convince people. You may need to convince people anywhere. You may need to convince them on your web pages, on your landing page, on your homepage, and even through your email marketing campaigns.

We can write website copy for

  • Landing pages
  • Online sales letters
  • Product and service web pages
  • Email marketing campaigns
  • Promotional emails

Generate more business and more leads with our website copywriters

If you are worried that your website isn’t generating enough business and enough number of leads, let us assure you that our website copywriters can help you.

We can audit your existing web copy and suggest improvements or we can write your web copy from scratch.

We understand that every business is unique. We understand that your customers or clients are unique and they have unique problems to solve.

This is why we don’t use a pre-prepared template to create your web copy. We will carefully analyse how your business can serve your customers or clients, what your customers or clients are looking for, what language they use while looking for a service or business like yours (keywords and search terms) and then weave the magic accordingly.

Our website copywriting services will help you improve your

  • Website conversion rate
  • Search engine rankings
  • Click through rate
  • Landing page conversion rate
  • Email response rate
  • Level of user engagement on your website

Want to try out our website copywriting service and turn a new leaf for your business? Contact us to know more.

Contact for more details

Need an article writing service for your business?

Professional article writing service

article writing service

Our article writing service can help your business improve its search engine rankings and earn quality backlinks.

High quality articles can also enhance your reputation and make people trust you and pay attention to what you say.

Various market studies have revealed that website owners who publish informative articles and blog posts regularly generate 3x more leads than those who don’t publish frequently.

Features of our article writing service

  • Articles written by expert writers with different levels of expertise and experience in different industries
  • High-quality article writing service that is affordable
  • 100% original content, no plagiarism
  • Unlimited revisions without extra cost
  • Articles optimized for your chosen keywords to improve your SEO
Contact for more details

Why choose Credible Content for your article writing needs

High-quality articles:

We fully understand that the articles that you get from us are your business assets.

They help you build your brand. People will recognize your business through your articles.

Whether they come across your articles on your website or blog, on other websites, or on social networking platforms, they should easily be able to relate the quality of the content to your business.

We firmly believe that our article writing service can significantly improve the way you interact with your prospective customers and clients and this is why, we take our writing very seriously.

Well-researched, trustworthy content:

All our articles will be well-researched and backed by credible sources.

Conversational, engaging style:

No matter how scholarly an article is, it should be conversational. No matter how complex an idea it expresses, people should find it engaging and friendly in tone and texture.

Clearly-defined turnaround time:

As a business, we totally understand the importance of time and deadlines.

Of course there can be many unpredictable circumstances, but once we have committed, we stick to our deadline.

Please keep in mind that different types of content require different amounts of effort so that turnaround time will depend on the nature of the work, but other than that, we take pride in the fact that we stick to our deadline.

Trained and experienced article writers and copywriters:

Writing is all about communicating.

Your words and sentences should reach out to people reading them.

They should make an impact.

When we are writing articles for you, every paragraph leads to the next paragraph.

There is always the common thread. There is always a common narrative.

Every writer in our article writing service is a passionate, trained and experienced writer.

Unlimited revisions:

Although this is subject to conditions, we provide unlimited revisions at no extra cost.

Ultimately, what matters is your satisfaction.

If you are not satisfied with our work, there is no use claiming that we have completed the work.

The work is completed when you have accepted it and you are satisfied.

Contact for more details

Our experienced article writers can help you improve your SEO

SEO-article-writing-service

If you are looking for an article writing service to improve your SEO and get more targeted search engine traffic to your website you are at the right place.

You will be happy to know that all our clients work with Credible Content because our content definitely helps them improve their search engine rankings.

Check out our SEO article writing service page.

At Credible Content we understand that getting good search engine rankings doesn’t just mean increasing your search engine traffic.

It means increasing your targeted search engine traffic – a big difference.

Our writers can create high-quality articles that will make both search engine algorithms and your human visitors happy.

Inferior-quality articles can cause irreparable damage to your online brand.

This is why we pay utmost attention to the quality of your articles.

If you decide to go with our article writing service we will make sure that all the articles meet international standards in writing style.

Contact for more details

Premium article writing service for all your needs

We can provide you premium articles for

  • Websites
  • Blogs
  • Email marketing campaigns
  • Online branding through publishing articles on other websites and blogs
  • Impeccable article writing for social media and social networking profiles
  • Newspapers and magazines to strengthen your brand
  • Review articles for gadget websites
  • Political and social campaigns

Consistent article writing quality no matter what the budget

quality-content-is-very-important-for-SEO

Unlike other content writing websites that provide 2-star, 3-star, 4-star, etc-star writers for different levels and different rates, at Credible Content we simply provide you quality writers.

Whether you pay $5, $50, or $500, our quality remains the same., That is, exceptional.

Contact for more details

International article writers

Quality content writing services with global team of writers

We understand that some businesses are not bothered by pricing, and for them, quality and authority is more important.

This is why we have a team of international article writers working for Credible Content.

For example, some clients insist that they need an article writer who lives in America, or who lives in England, or who lives in Australia.

We have outsourced our article writing requirements to even writers living in France and Spain, for that matter.

So, obviously, we need to pay these writers according to the rates demanded in those countries.

Even when we are arranging articles from our international writers, we make sure that we make our article writing service as affordable as possible.

Contact for more details

Scalable article writing solutions

Want 1000 articles? Want just one article? No worries.

We can easily scale our article writing service according to your individual needs.

As we have mentioned above, we have a team of writers.

Whether you are a multinational looking to compete with other multinationals or a one-man show being run from a basement or a balcony, we can seamlessly scale our article writing service according to your need, aspiration and budget.

Totally dependable article writing service

Your entire online presence depends on the quality of articles and web pages that we write for you.

We are a trustworthy, dependable article writing service.

We take our job very seriously.

Once you have sent us the titles and the topics, you will rest assured that we will do the needed research and take care that every article is optimized for your keywords, checked for grammar and spelling mistakes and is totally unique (that is, it is not plagiarized).

Our article writing process

Our article writing process

Our article writing process primarily has the following steps

  1. Initial consultations with you
  2. Full understanding of your product or service – the best features you provide
  3. Full understanding of the problems that you solve and the things that you do to make your customers and clients happy
  4. Full understanding of your target audience
  5. Formulating or selecting (or receiving from you) the topic based on your keywords and search terms
  6. Doing research and gathering the needed data, if need be
  7. Writing the article and preparing the first draft
  8. Sending you the draft for your review
  9. Making changes according to your feedback
  10. Iterating through step 7 to 9 till you are satisfied (conditions apply)

Want to know how our article writing service can help particularly your business? Contact us today to know.

Contact for more details

 

English to Hindi writing service

English to Hindi writing services

Looking for an English to Hindi writing service?

Do you need a writer who can write your English text or content in Hindi, same quality, or even better?

Lots of companies, businesses and individuals are providing their online services to Hindi-speaking audiences these days.

At Credible Content we are getting work for our English to Hindi writing service at a greater frequency these days.

So, if you are looking for a competent service that can convert your English content into Hindi content, do get in touch.

Contact for more details

What is the benefit of hiring our English to Hindi writing service?

We are not plain translators. At Credible Content, we are writers. When we provide you our English to Hindi writing service, we don’t translate your work verbatim. We also transfer the complete essence of what you have written in English.

For example, I am (Amrit) an experienced copywriter. I have journalistic experience and I have gotten my articles published in publications like Huffington Post.

My clients hire me because I express well whether I write in English or Hindi.

This is one of the biggest benefits of hiring our English to Hindi writing service: we won’t just write your English text in Hindi, we will write it in a convincing manner.

In fact, recently I did some English to Hindi writing work and the final document turned out to be better than its English version.

I’m not boasting, but it happens.

We can take up the following English to Hindi writing jobs:

  • News articles
  • Essays
  • Web pages
  • Blog posts
  • Emails
  • Social media and social networking updates

Contact us for more details.

Contact for more details

 

SEO Blog Writing Services | Blog Writing Service for SEO

Blog writing services to improve SEO | SEO blog writing services

Blog writing services to improve SEO | SEO blog writing services

Are you looking for a blog writing service that can help you improve your SEO?

With my SEO blog writing services I can help you improve your organic search engine rankings.

Can you improve SEO with blogging? Yes you can.

Most business owners and online entrepreneurs look for blog writing services because they want to improve their search engine rankings.

Of course, this isn’t the only reason you should have a blog because a blog can help your business in many ways such as:

  • Give your visitors a reason to visit your website or blog repeatedly.
  • Establish your presence on the web as an expert.
  • Engage your audience with thought-provoking content.
  • Create opportunities for other Webmasters and bloggers to link to your website or blog.
  • Give your social media and social networking contacts and followers a reason to share your content and react to it.
  • Strengthen your brand presence and making it more recognizable as gradually your content begins to spread over the Internet.
  • Lessen the burden on your support staff by providing answers to most of the questions asked by your customers and clients.
  • Help your prospective customers and clients make informed decisions regarding doing business with you.

Nonetheless, most of the people who opt to have a regularly-published blog, do so because of its SEO benefits.

This is a reason why the decide to work with SEO blog writing services.

click-or-tap-to-know-more-about-my-content-writing-services-and-content-marketing-services

They know that having a blog can have a big impact on their search engine positions. They want to use their blog to improve SEO.

Why is it so?

Why does having a blog improve your SEO? How do you improve SEO with blogging? 

It is the very nature of your blog, provided you are using the right CMS and you have optimized your blog to make it easier for search engine crawlers to access your content, analyze it and then rank it appropriately for the right keywords and search terms.

The information architecture of a typical blog is maintained in such a manner that it is appreciated by the search engines like Google.

Search engines continuously want new content. Their algorithms need fresh content to churn and process.

Normally when you have a website you don’t add pages to it as frequently as you add posts to your blog.

After all, how many services or how many company profiles can you add on your main website?

Also, blogs are thematic, which means, they are focused on a particular theme and consequently, the search engines find it easier to rank them according to particular keywords and search terms.

As a content marketer I’m more interested in blogging for brand promotion and inbound marketing, but there is no harm in using your blog to improve your search engine rankings. I do so.

 

Does merely having a blog in itself improve SEO? How do you actually improve SEO with blogging?

Not at all. If it were this easy to improve SEO then everybody would install a functional blog and obtain better search engine rankings.

A blog is the structure. You need high quality content to improve SEO. You require trained blog writers.

You can also decide to work with article writing services for that matter.

SEO blog writing services – high-quality content with regularity

SEO blog writing services – high-quality content with regularity.

You need high quality content, publish regularly.

This is the key ingredient for blogging for SEO success.

These two attributes are very important and without these two attributes, you cannot hope to improve your search engine rankings.

Yes, having the right blogging platform certainly helps because it makes it easier for Google crawlers to crawl your content.

But, that alone doesn’t help.

You need to fill your blog with valuable content that engages your visitors on regular basis.

Quality blog writing service consistently

Quality blog writing service consistently

This is what my blog writing services can deliver.

click-or-tap-to-know-more-about-my-content-writing-services-and-content-marketing-services

Improving your SEO with blog writing service

Improve your SEO with my blog writing services

Improve your SEO with my blog writing services.

Being a relatively smaller content marketing and content writing company most of my clients are small and mid-sized.

They are more concerned about their immediate needs.

They want to improve their SEO.

Branding might be important at a later stage but right now they want to increase their search engine visibility to get more targeted traffic.

So, they avail my blogging services to improve their SEO.

I provide very friendly blog writing services packages.

Listed below are 5 ways my blog content services can improve your SEO:

  1. I provide content consistently: SEO is all about creating targeted content, high quality content, on an ongoing basis. There should be no breaks. When it comes to publishing regular content, you can totally rely my blog writing services.
  2. I provide high-quality, relevant content: I don’t believe in providing just keyword-rich content to fill up your web pages and blog posts. My entire blog writing approach is based on providing your prospective customers and clients high quality and relevant content.
  3. Keywords-rich titles: Your blog post titles are very important. With the help of the list of keywords that you will be providing me, I will come up with engaging, compelling and keyword-rich titles that will be good for your SEO.
  4. Totally optimized content: You will be surprised to know that most of the blogs geared towards search engine optimization suffer from over-optimization and hence, invite penalties from search engines like Google. I have extensive experience in writing keyword-centric content without overusing your keywords.
  5. I will take care of interlinking: As you go on publishing fresh content there will be lots of content to link to. Interlinking is a big part of SEO. It makes it easier for the search engine crawlers to access deep content on your blog and website. Whenever it is relevant, from your latest blog posts I will link to your older posts and web pages.

click-or-tap-to-know-more-about-my-content-writing-services-and-content-marketing-services

The SEO of your blog depends on many factors and as your blog writing service I may not be directly responsible for the tweaking and optimization of your blog.

But as far as the content goes, I will let no stone unturned to make sure that My blog writing services improve your SEO.

What will I need from you to effectively deliver my blog writing services?

For every blog post, I will need an optimized title that is focused on solving one problem for at least one category of problems.

If you cannot come up with the right title then give me some keywords and I will come up with the title by myself.

Having said that, for the initial 5-10 posts, I suggest that you give me the titles so that I get a sense of what you’re looking for in a blog writing service to improve SEO.

Another thing I need in the beginning is an outline. Let me know what you want me to cover.

Although, as a trained blog writer I have a fair idea of what direction to follow to cover your topic well and also to improve SEO, for highly effective blog posts, in the beginning, the direction needs to come from you because you know more about your business than I.

I have different rates to write blog posts to accommodate a wide range of clients.

If I need to do all the research and go through multiple revisions because you don’t send me a guideline, I charge you more.

If you send me research material along with the guideline so that your blog can be prepared within a couple of revisions, I charge you less, accordingly.

What makes a great blog post to improve SEO?

Here are a few things to consider when you write a great blog post for higher search engine rankings:

  • Write the blog post for the right searcher intent – know exactly what your blog post achieves for your visitors.
  • Have an idea of what keywords and search terms your target audience is using to find relevant content in your niche.
  • Refer to the main keywords or the main topic in the title and headline of your blog post.
  • Mention your main keywords within the first 100 words of your blog post so that even if the search engine crawler doesn’t crawl the entire post, it gets the gist of what you’re trying to communicate.
  • Scatter your keywords and their LSI alternatives all over the text.
  • Once or twice mention the main keywords in the headlines and subheadings.
  • When using images, use the keywords when naming the images.
  • Keep the number of words more than 1000 words.

My personal experience has shown me that when I’m writing blog posts using the above-mentioned guidelines, my clients improve your SEO within 30-40 blog posts.

The topics that I have covered on this page are, blog writing services for SEO, improve SEO with blogging and SEO blog writing services.

Want to know more about my blog writing services to improve SEO? Contact me.

Need a blog content writer? Blog content writing services

Need a blog writer for your business blog?

Need a blog writer for your business blog?

Are you looking for a professional blog content writer for your business blog?

If you need a blog content writer I can provide you high-impact, search engine optimized blog writing services.

Why do you need a professional and experienced blog content writer?

Every business and every individual who wants to promote himself or herself on the web needs a blog these days.

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A blog has multiple benefits for you:

  1. Improves your SEO and hence increases search visibility.
  2. Increases inbound traffic.
  3. Gives your visitors a reason to visit your website/blog repeatedly.
  4. Increases your content density.
  5. Gives social media and social networking users material to share on their timelines.
  6. Increases engagement on your website that in turn improves your SEO.
  7. Gives you an opportunity to establish yourself as an authority because you regularly share your wisdom through your blog.
  8. Regularly give new content to Google to crawl, index and rank.

You need a blog content writer because the success of your blog, whether personal blog or business blog, depends on the content quality, and regularity.

A blog writer can give you both: regularity and quality.

You may be able to write blog content for your own blog, occasionally, but running a business blog is a serious undertaking. If the frequency of publishing fresh content on your blog is not maintained, the Google crawler never learns your publishing pattern and hence, crawls your website haphazardly.

On the other hand, if you maintain a schedule the Google crawler adapts its crawling rate based on your schedule and this allows you to get your content indexed and ranked in a few hours, if not in a few minutes.

Since a blog writer writes professionally, he is committed to providing you high quality blog content regularly, at set intervals.

For example, if you want to publish a blog post every Wednesday and Saturday, maintaining your own schedule, especially when you have to meet your professional commitments, makes it very difficult for you to write and publish on time.

Blog writing and blog publishing includes:

  1. Regularly auditing what has been published and what remains to be published.
  2. Continuously coming up with useful topics.
  3. Researching for the topics.
  4. Writing engaging, conversational content.
  5. Doing the above for repeatedly, month after month.

Hence, it is always better to assign the job of writing high-quality content for your blog to blog writer.

Although deciding to publish a blog is one of the best business decisions you can ever make, maintaining an active blog requires effort and dedication.

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When you have just started a blog you may have lots of ideas and in the spurt of creativity you may even publish some great blog posts at quick intervals.

But as you begin to run out of good blogging ideas, you either start publishing inferior-quality content or stop altogether.

This is a crucial time when you need to blog content writer.

A trained blog content writer will make sure that there is a continuous supply of high-quality content for your blog.

What is blog writing? It is simply means writing for a blog.

Your blog content writer can help you improve your SEO

Regular blogging improves SEO

Regular blogging improves SEO

One of the main reasons why businesses and individuals decide to publish a blog is that they want to improve their SEO.

Although a blog is by default designed and structured in such a manner that once you start publishing content on an ongoing basis it improves your search engine rankings, the problem is that hundreds of professionals like you are already publishing blogs in your field.

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If you run a gardening business, there might be many gardening professionals who already enjoy good search engine rankings due to the sort of content they have already published.

Gardening blogs example on Google

 

If you closely observe websites that have already ranked well on Google, you will be able to observe why they are ranking well.

There are multiple reasons why a website ranks well on Google:

  • The amount of content the website has (for example a publication like the Guardian).
  • The authority the website has (many websites and social media and social networking platforms link to it).
  • The number of authority incoming links.
  • The existing rankings of other links on the same website (if there are more links ranking well, the overall ranking improves).
  • The frequency with which new content is published (1300 pages every day for Washington Post, if I’m not mistaken).
  • The titles and the subjects a website uses to publish content on.
  • The degree of optimization when writing and publishing content.

There are multiple internal and external factors that have a cumulative effect on your search engine rankings.

You don’t have much control over external factors other than making efforts to get quality back links.

On the other hand, you have full control over internal factors such as publishing optimized content, publishing content regularly, carefully choosing the topics and having an optimized source code.

Your blog writer plays a big role, in fact, the most important role. Without quality content, there is no reason for your blog to exist.

High-quality content is the horse of your chariot, the fuel of your automobile, the nourishment of your healthy body and the photons of a photograph – without these, the other cannot exist.

Many factors are involved if you want to improve your search engine rankings but the most important are the way you chose the titles of your blog posts and the way you arrange content.

There needs to be a judicious use of your main keywords and targeted search terms when creating blog titles and body text.

An inexperienced blog content writer can get you penalized instead of improving your search engine rankings.

The tragedy is, most of the business owners don’t even realize that the web content writer or the blog writer that they have so good spiritedly hired is in fact harming their search engine rankings instead of improving them.

It takes experience and training to write highly engaging content that seems conversational and informal but still accommodates your keywords and search terms in a methodical manner.

Through my blog writing service I can deliver exceptional content that is conversion friendly as well as search engine friendly.

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A blog content writer to improve engagement on your blog

The benefit of hiring a blog content writer from Credible Content is that we don’t work with casual writers.

Anybody who can write, is not a writer.

Some people who become blog writers are content writers because they have got nothing else to do or they are between jobs.

There is nothing wrong trying to make a buck when you have a little extra time but what matters by the end of the day is how well you can write and how well you can express yourself and communicate the ideas of the client.

A true writer is someone who loves to express himself or herself through words, and can do so.

Writing on the web is quite different from writing for conventional print publications.

Readers on the web have shorter attention span because they have to wade through scores of distractions to read or consume your content.

So, you need a blog writer who writes in a manner that the writing catches people’s attention immediately and keeps them hooked on to the message of your blog.

Your blog content writer must know how to write for the web, especially for mobile reading.

How to choose the blog writer you need for your business blog?

How to choose the right blog writer for your business blog

How to choose the right blog writer for your business blog

Hiring a content writer for your business is very crucial. I have written a dedicated blog post on it, titled how to hire an SEO content writer.

This is one of the most crucial things you’re going to do on your way to creating a successful business blog – choosing exactly the blog writer that you need.

Remember that you’re not looking for someone who will simply fill up chunks of content into your blog. This may have worked a few years ago, but it no longer works.

Every blog post must have a meaning. It must solve a purpose.

Hence, your blog writer must be able to understand your need to publish purposeful blog posts.

Your blog writer must also be able to write for the Internet. He should be able to understand the psychology and the state of mind of an average Internet reader.

On the Internet, people don’t read long sentences. So, as far as possible, every sentence must be simple, yet, powerful.

Simplicity is also good for your search engine rankings. No matter how strong the algorithms become, they are machines after all.

Hence, for the machines, making sense of complicated sentences can be difficult.

The simpler your sentences are, the better they are for your SEO.

Finding a blog writer who can be simple as well as professional is very important.

Your blog writer must also be passionate. He should have a passion for communicating and talking to people.

Writing is like a stage performance. If you’re not passionate about your performance, you won’t get a good response from your audience.

Similarly, if you’re not passionate about your writing, you are not going to get good response from your readers.

Consistency and discipline? Yes. Your blog writer must be able to deliver your content regularly, as per your schedule.

Then comes SEO. Although SEO shouldn’t dominate your writing, it is not something you can sidestep if higher search engine rankings matter.

After making sure that the quality of the writing is up to the mark and it solves a purpose, SEO attributes must be incorporated.

Your blog writer must be able to achieve this without compromising the overall quality of your content.

You may like to read What types of business blogs have I been writing for as a blog writer?

Want to know more about my blog writing services? Contact me today.

 

Professional blog content writing services packages – Pricing

Our blog content writing packages

We provide professional blog writing services to businesses and individuals who would like to create an interactive space for themselves on the Internet.

To make it possible for big and small businesses to benefit from our blog content writing services at Credible Content we offer very affordable packages.

Our pricing is designed in such a manner that almost every business can use our services to increase its presence and get more business on the web.

We know that publishing a regular blog can do wonders for your business, so you shouldn’t hold yourself back simply because you believe that a blog content writing package would be very expensive, or the pricing won’t suit your pocket.

We never promote ourselves as an agency that provides cheap blog writing services because when it comes to providing cheap content, we cannot compete. The entire concept of logical pricing goes haywire when you start competing on the basis of how cheap content you can provide.

No matter how low we bring our prices within reasonable limits, there is always going to be someone offering lower.

So, if you are looking for cheap blog content writing services and if you have found this page, we will request you to look somewhere else because here, we intend to offer you blog writing packages that are affordable and also maintain an unmitigated level of quality. We offer our pricing in such a manner that it is humanly possible to deliver quality content without running our business underground.

Contact for more details

Why provide blog content writing services packages instead of charging for individual blog posts? Why have we designed our pricing in such a manner?

There is no harm in charging for individual blog posts instead of offering blog writing packages – there are many clients who are not looking for packaged pricing, they simply want 4-5 blog posts to make some point, or for whatever reason.

If you want to see blog content writing services prices for individual blog posts, here is the table:

Blog content writing rates

Blog post (200-300 words) $ 5.30
Blog post (300-400 words) $ 7.45
Blog post (400-500 words) $ 10.60
Blog post (500-600 words) $ 12.75
Blog post (600-700 words) $ 15.90
Blog post (700-800 words) $ 21.20
Blog post (800-900 words) $ 26.50
Blog post (900-1000 words) $ 31.80
Blog post (1000-1200 words) $ 37.10
Contact for more details

Different pricing for different sizes of blog posts?

Up till a few weeks ago we were charging a standard rate, but we have found that it doesn’t work that way with clients who are price sensitive and have budgetary constraints for individual blog posts.

So, the moment you tell them that we are going to charge a fixed rate of $25 for a non-technical blog post, they wonder, why should I pay so much if I’m not looking for very big blog posts? In their minds to calculate their pricing according to the quantity of work they are getting done, rather than the value of the work.

Consequently, even when we could have done some great work for some clients, just because they didn’t want to pay so much, we didn’t get to work together. That was a pity.

Hence, we have created different sections for different sizes of blog posts for various needs.

At least this way we can make a beginning and later on if clients begin to appreciate the quality that we deliver, they may soon realize that they need bigger blog posts.

Professional blog content writing services packages are for those individuals and businesses who are looking for blogging services for a prolonged period.

They would like to buy a package because that way on both the sides there is a commitment, and both the sides know how much is being paid and how much is to be delivered.

Another reason why we recommend that you go with a blog content writing package is that for your blogging effort to succeed, consistency is required. Whether you publish two blog posts every month, two blog posts every week or one blog post every day, you need to be consistent.

Contact for more details

This is because when the search engine crawlers begin to crawl your website or blog, they begin to recognize a pattern in your publishing. Once the crawlers have recognized a pattern they will start crawling your new content as soon as you have published it.

Listed below are the blog content writing packages available with Credible Content…

Lightweight E-Lightweight Medium Weight E-Medium Weight Heavyweight
1 post every month 2 post every month 1 posts every week 2 posts every week 5 posts every week
700+ words 700+ words 700+ words 700+ words 700+ words
2-keyword optimization 2-keyword optimization 2-keyword optimization 2-keyword optimization 2-keyword optimization
Optimized blog titles Optimized blog titles Optimized blog titles Optimized blog titles Optimized blog titles
100% proofreading 100% proofreading 100% proofreading 100% proofreading 100% proofreading
No-plagiarism guarantee No-plagiarism guarantee No-plagiarism guarantee No-plagiarism guarantee No-plagiarism guarantee
3 revisions 3 revisions 3 revisions 3 revisions 3 revisions
$16/month $30.75/month $61.50/month $125/month $320/month
Contact for more details

Checking this webpage from India? Contact us and we will mail you a PDF containing the blogging rates in Indian currency.

Would you like to customize these packages? Sure.

At Credible Content we always believe in flexibility. The table presented above is just to give you an idea of our basic pricing. If you need customized packages, do let us know.

What is included in these professional blog content writing services packages?

  • Totally original content
  • SEO-friendly blog post titles according to keywords given by you
  • SEO-friendly blog post content completely optimized for your keywords
  • All the blog posts will be more than 700 words
  • Complete quality check and proofreading before submitting
  • 3 revisions if not satisfied with the quality and the topic is not changed

Which blog content writing package is best for you?

Frankly, we would like to sell you the most expensive blogging package, but eventually, it all boils down to what you want to achieve within a given timeframe and what is your budget.

Why do you want blog content?

How important is it for your business or for your online presence?

Know the concept of “escape velocity”?

According to the Dictionary.com definition, “escape velocity is the minimum speed that an object at a given distance from a gravitating body must have so that it will continue to move away from the body instead of orbiting about it.”

In terms of launching a rocket, only a certain speed can make it go up, otherwise it won’t budge, or it will fall if the initial velocity is not maintained.

The same principal holds true for blogging.

Once you start blogging, there is a certain number of blog posts that you will have to publish to experience success. Below that number, you will be just wasting time and effort.

Just as how much escape velocity an object needs depends on the degree of the gravitational force it is trying to get away, how much blogging effort you are going to need depends on your niche and the sort of competition you face.

This is why we have different blog content writing services packages to choose from.

If you feel you don’t face much competition you can go for a smaller package. If you feel the competition is formidable, and if you have the budget, them you should go for a bigger package.

You can even customize your package, for that matter. Again, we have adjusted our pricing in such a manner that whether you are a big business or a small business, you should be able to afford our services.

Looking for a dependable blog content writing service? Contact us to know more.

Contact for more details

SEO copywriting services to improve your search rankings

SEO copywriting services to improve your search engine rankings

Do you know that copywriting and SEO go hand in hand?

You definitely want to improve your search engine rankings if you want to attract targeted traffic from search engines, and if you face tough competition.

Our professional SEO copywriting services can help you get your main links featured in the top 10 search engine results very fast.

  • Keyword targeted copywriting
  • Accurate analysis of user intent
  • Compelling writing for search engines as well as humans
  • Sustainable optimization

We can do SEO copywriting for

  • Landing pages
  • Homepage
  • Products and services pages
  • Email marketing campaigns
  • Digital brochures
  • Presentation slides
  • Press releases
  • Promotional blog posts and articles

Bulk SEO articles and blog posts can be written to further enhance your search engine rankings.

Contact for more details

What is SEO copywriting?

To be frank, any piece of good copywriting that sounds well both to your human readers as well as search engine algorithms is SEO copywriting.

The main difference is, when you are not writing to attract traffic from search engines you can simply let yourself loose and focus on just the message.

You don’t need to worry about what sort of words you are using as long as you can convey the meaning and can make the right impact.

But when you also want to attract targeted traffic from search engines you have to focus on particular keywords and search terms to convince the search engine ranking algorithms that you have quality content for the keywords and search terms being used by their users.

For example, if you search “SEO copywriting services for my website” or  “copywriting services online ” Google will look for content that talks about providing SEO copywriting services and the content that explains the concept in the most convincing manners will be ranked higher.

In the same vein, if someone searches for “plumbing services in Vasant Kunj” Google will show content from websites that talk about plumbing services in Vasant Kunj.

So, to be able to rank well, taking the above “SEO copywriting services” example, Google needs to find this particular string to make sense of the web page or the blog post.

But it is not just about using the keywords and the search terms. It is also about how to use them, when to use them, and under what context.

There might be thousands of websites and blogs vying for the top positions for the term “SEO copywriting services” and all these websites and blogs must be using the search term within the body text as well as the title of the web pages and blog posts.

What’s the difference then?

There are onsite and offsite differences but in the context of web copywriting services on this web page we are talking about onsite optimization of your content or copy.

Contact for more details

How Credible Content can improve your search engine rankings with SEO copywriting services

At Credible Content our primary aim is to provide you quality content.

Quality content in the context of your website is content that provides exactly the information your prospective customers and clients are looking for.

There was a time when quantity used to matter. You could have a ton of content on your website and your search engine rankings would improve drastically.

Since it is very easy to add the so-called “optimized” content, pretty much everybody started doing it and this filled up the search engine result pages with lots of junk content.

Google had to come up with multiple algorithm updates to weed out websites and blog posts publishing junk content.

Now, it’s the quality that matters, not the quantity.

Since we are interested in the long-term profitability of your website we don’t focus on short term goals although, it doesn’t mean we don’t care about your immediate requirements.

When you improve your search engine rankings organically, just the vehicle and other search engines recommend, you improve your search engine rankings in a sustainable manner. Rankings fluctuate for those websites and blogs that don’t adhere to proper SEO guidelines.

Improving your search engine rankings with strategic SEO copywriting isn’t as difficult as it often seems.

Why do people use search engines? How do they search. If you can figure this out, improving your search engine rankings isn’t very difficult.

When people use search engines, they use queries. They are looking solutions to their problems. They may know what solution they want, or they may not know. SEO copywriting takes care of both types of search engine users. Intent is the key.

For example, you may know that you need to improve your search engine rankings but you may not know that our SEO copywriting services can help you.

You may simply look for “how to improve my search engine rankings” without ever being aware of the concept of someone providing SEO copywriting services.

You may not know about the concept of is CRM system but you message for “how to manage my customers”.

Our expertise and experience allow us to understand the intent of your prospective customers and clients and write your copy accordingly.

The best way to write optimized copy is to write it in the form of question and answer.

People mostly type in questions search engines and they are seeking answers.

They are seeking solutions to their problems.

Even when they search directly for a particular product or service they want to solve some sort of problem.

If someone is looking for a nice CRM he or she might not be happy with his or her current CRM system or he or she might be wanting to try out a CRM system for the first time. He or she may simply search for “which is the best CRM system for small business” or, in our case, “which is the best SEO copywriting service for a small business?”

If you can convince the search engine algorithms that your webpage or blog post has the information the search engine user is looking for and not just has that information, but has it better than the other links, the ranking algorithm is going to rank your content higher than that of your competitors.

Search engine optimization is not an exact science. No SEO company in the world can guarantee better search engine rankings for you for all your keywords and search terms although there are many companies that are well equipped to get better rankings.

At Credible Content we give you the building block – your copy.

SEO copywriting is the building block.

There are many factors Google takes into account when ranking your links such as backlinks, social media engagement and bounce rate, in the beginning it is your content. If you don’t have the content, if you don’t have the copy, nothing is going to help you.

It is based on the strength of copy that people talk about your content networking platforms. It is your copy that convinces other Webmasters and bloggers link to you. It is your copy that encourages people to spend more time on your website or blog and consequently, bringing down your bounce rate.

This is where we can give you a guarantee.

Your SEO copywriting will be top notch. Our trained SEO copywriter will use your keywords and search terms contextually and strategically without needlessly stuffing them.

As mentioned above, we will make sure that your copy is optimized for search engines as well as readers.

This is precisely the reason why it is called SEO copywriting – copywriting is mainly for convincing your human readers that they should do business with you. You can serve any sort of content to search engines and manage to get good search engine rankings for a while, but at a sustainable level you can improve your search engine rankings only by publishing quality content.

Contact us today to know more about our SEO copywriting services and how we can help you improve your search engine rankings.

Contact for more details

Website copywriting services to improve conversion rate

Website copywriting services to improve conversion rate

Our professional website copywriting services can help you improve your conversion rate. Website conversion rate is very important for the survival of business on the web.

What is conversion rate? Conversion rate broadly means the number of people doing business with you divided by the total number of people coming to your website multiplied by 100, during a pre-decided period like a day, a week, a month, a quarter, or a year.

Professional website copywriting services can improve your conversion rate by highlighting the benefits of doing business with you in a convincing manner.

“Highlighting the benefits” and “convincing manner” are the keywords to focus on when writing copy for your website.

Contact for more details

What is copywriting? How do web copywriting services generate more business for your website?

There is a big difference between website copywriting and website content writing.

Whereas every decent writer can be a content writer, a website copywriter definitely needs to have the proverbial “gift for the gab”.

The greatest quality of a website copywriter is his or her ability to convince your visitors into becoming your paying customers and clients.

You can have a great writer for your website but unless your visitors become your customers and clients, his or her skills are of no use to you.

A website copywriter on the other hand might not be an exceptional writer, but if he or she is able to move your visitors into doing business with you, he or she is worth gold for you.

How do our website copywriting services improve your conversion rate?

When does your website conversion rate improve?

Improve your conversion rate with our website copywriting service

When do people trust you and do business with you?

When your website copy empathizes with your prospective customers and clients. When the moment they come to your website, they know you have got what they want.

Two things are very important for your conversion rate to improve:

  1. Right people coming to your website
  2. Right impact is made on the right people coming to your website

Both these qualities need to exist simultaneously.

Even if one of them is missing your conversion rate is not going to improve.

This is why, a professional website copywriting service improves the quality of your web traffic (through search engines, social networking websites and other online sources) as well as the quality of writing on your website. This is where our SEO copywriting services can help you.

Your website copywriting will get you more business if it immediately comes to the point and communicates the benefits of working with you with unequivocal conviction.

When people come to your website they are looking for a solution.

For example…

Someone searches on Google “how to get rid of red ants in my basement?”, finds your link, and comes to your website.

He or she should immediately find the solution he or she is looking for. If you offer pest control services, the person should immediately know that you can help him or her with the ant infestation.

Inform the visitor that you are going to help him or her completely get rid of the red ants without using harmful chemicals, and forever.

Once you have got your magic in his or her basement your treatment will also make sure that the ants don’t return even if there are cracks in the floor.

Tell him or her at the top why he or she must hire you and what problems he or she is going to get into if you are not hired.

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No, I don’t mean to say you alarm people, but the greatest advantages of working with you and the greatest disadvantages of not working with you must immediately pop out of your website copywriting.

The biggest strength of your website copy is convincing people into believing that you have got just the right solution for their problem.

This message needs to be delivered in a straight forward manner without scope for confusion.

Remember that people on the web are in a great hurry because one, they are constantly being bombarded by different messages especially when they are accessing your website from their mobile phones and two, it is very easy to move on to another website even if they are slightly unsure of what you are trying to say.

When we write your website copy we cut to the chase and come to the point immediately.

We will spend ample amount of time trying to understand what your customers and clients need and then prepare the copy accordingly.

Also, for the success of your website copywriting, it is very important to know what sort of language your prospective customers or clients use.

If you speak in a totally strange language replete with jargon the entire effort of bringing the right people to your website will go waste.

An experienced website copywriter first understands what keywords and search terms your prospective customers and clients use to be able to find what you offer and then use those keywords and search terms to prepare your copy.

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We know the fundamentals of effective website copywriting

Listed below are the fundamentals of website copywriting that we put into practice when we write copy for your website…

  • Create very compelling headlines and sub-headlines
  • Use the keywords or search terms that the person has just used right in the beginning, preferably in the headline (this is where SEO copywriting plays an important part)
  • Use active voice with shorter sentences
  • Come to the point immediately
  • Highlight the overwhelming benefits of your product or service.
  • Use call-to-action at strategic locations
  • Use the important details that can influence the visitors’ decision positively
  • Create a copy that is easy to read with very concise sentences so that the visitors can go through it as quickly as possible and still understand its meaning
  • Create a sense of urgency without misleading or alarming your visitor
  • Avoid using negative words throughout the copy.

Website copywriting is a special skill that is acquired with lots of experience.

Sure, the ability to write convincingly needs to be there but what works and what doesn’t work can only be learnt after working in the trenches for multiple clients.

As a long-established content writer and website copywriter I have been writing copy and content for my clients for more than 13 years now.

I understand that every client has a unique requirement so there is no set template when doing website copywriting but still there are some fundamentals that need to be taken care of and the understanding of these fundamentals can only be acquired through persistent working in the real-world scenarios.

Our turnaround time is quite fast (it also depends on our level of communication). Normally we can deliver 2-3 documents in a single day.

No plagiarization
You copy/paste
Unique website copywriting for your unique website

Would you like to know more about our website copywriting services and how we can help you improve conversion rate? Contact us.

Contact for more details

Online copywriting services to get you more business

Grow business with our online copywriting services

Do you want to generate more business from your website or landing page or email marketing campaigns? Our online copywriting services can help you.

Copywriting, as the name suggests, is a form of writing that helps you sell more, that gets you more business, that improves your conversion rate.

Copywriting is all about convincing your visitors and turning them into your paying customers and clients.

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Online copywriting has to solve two purposes: improve your SEO and improve your conversion rate.

improve-conversion-rate-with-blog-writing-service

How does your conversion rate improve?

When your writing can convincingly sell your idea to people so that they believe you, they understand the benefits of doing business with you, and then finally, do business with you.

How do we at Credible Content help you get more business with our online copywriting services?

Copywriting is all about selling your biggest benefits to your prospects, whether the copy is for your brick-and-mortar business, or online business.

The same principles apply, although when you are writing copy for the web, the dynamics change because of the nature of the web.

People are hardly interested in knowing how great your product or service is or how much you know about your business.

If you want to tell them about the greatness of your product or tell them how awesome you are, it is done through content writing, and not online copywriting.

Through online copywriting, what they want to know is, do you have a solution to their problem?

If they are going through a difficulty can you do something about that?

Your copywriting should immediately empathize with their concerns.

As soon as they come on your website your prospective customers and clients must feel that yes, you have the solution to their problem.

An experienced online copywriter knows when to use the right words to make the right impact.

He or she knows when to use shorter sentences and when to use longer sentences.

He or she knows when to be polite and when to deliver a shock.

He or she knows how to create a sense of urgency without pushing your prospective customers and clients against the wall and consequently, sending them away.

He or she knows when to use the call-to-action.

Remember that on the Internet it is very easy for your prospective customers and clients to go to another website.

So, your copywriting needs to hook them into your message so that they stay on and read the complete message.

Despite all the distractions vying for their attention they should remain on your website and grasp the entire message.

How should your online copywriting be?

You may be surprised to know that online copywriting is quite scientific. To be able to make the right impact you genuinely need to know how your customers and clients think.

Every piece of online copywriting must be highly targeted and to the point.

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This is why, copywriting for a single web page must target a very narrow audience, only then it is going to be effective.

It is not good to target multiple audiences with a single piece of online copywriting.

Your webpage copy must be fluent. It should read very easily.

You are not looking for good writing style when you’re writing copy. You don’t aspire to win literary accolades.

You just want to deliver the right information convincingly so that your prospective customers and clients can quickly make a decision and turn to paying customers and clients. That’s it.

The entire purpose of online copywriting is to get business.

Credible Content can achieve that for you. Our all in copywriting services are already helping course of websites get more business for their owners. We can achieve the same for you.

Our online copywriters are experienced, driven, and above all, they are writers, including yours truly.

I’m Amrit and I have been providing online copywriting services to clients from all over the world.

My main strength – which my clients hire me – is writing to the point, in a very conversational manner.

When you hire me as your online copywriter (or even if you one of my copywriter) I write for the benefit of customers and clients.

I will understand their pain points and then write the copy accordingly so that your prospective customers and clients know that you understand their problems and you want to offer them solutions.

Contact for more details

For what sections of your website or online presence can we do online copywriting?

Whenever you need to sell, you need online copywriting (I’m talking about the web).

You can profit from it for the following section of your website

  • Landing pages where you want more and more people to convert, especially when you are driving traffic to your landing page through PPC campaign
  • Homepage where you want to make an immediate impact and want people to either contact you or explore your website further
  • Webpages where you need to prompt people to do business with you by reading about your services and products
  • Email marketing campaigns where you want people to open your emails and click the links contained within

Basically, every place on your website where you want to convince people and encourage them to do business with you.

Contact for more details

You can use online copywriting even for your product descriptions because sometimes people make up their mind after reading your product descriptions.

Wondering what’s the difference between content writing and online copywriting?

Content writing mostly deals with providing information to your users so that they are well educated about the benefits of doing business with you.

Through content writing you don’t necessarily have to prompt your visitors to buy from you. You simply educate them, keep them informed , and engage them by providing useful and relevant content on an ongoing basis so that there is a constant dialogue with them.

You use content writing for brand building and content marketing.

The job of online copywriting is convincing people into becoming your paying customers and clients once they are on your website and they have understood what sort of business you do.

For more information on how we can help you get more business with our online copywriting services, get in touch.

Contact for more details

Website and blog content writing rates in India

content-writing-and-online-copywriting-rates-for-clients-in-India

Wondering how much it is going to cost you if you need good quality content for your blog or website in India? You will find different rates on different websites.

At Credible Content I can easily scale my website and blog content writing rates according to your requirement and budget. Given below is the table that explains my various rates (per word) – only applicable to clients in India.

Description Rate Unit
Non-specialty content ₹ 1.00 Word
Finance and accounting ₹ 1.20 Word
Medical ₹ 1.30 Word
Technical/I.T. ₹ 1.70 Word
Marketing copywriting ₹ 4.00 Word
Main website content ₹ 2.00 Word
Research-based writing Base rate +70%  

Please note: These rates are applicable to general content that involves writing based on existing information that can be easily obtained from either you or the sources provided by you. If you need research from the writer, extra 70% will be added to the costs given below.

Website content writing

Web page (200-300 words) ₹ 400
Web page (400-500 words) ₹ 600
Web page (500-600 words) ₹ 700
Web page (600-700 words) ₹ 800
Web page (700-800 words) ₹ 900
We page (800-900 words) ₹ 1000
We page (900-1000 words) ₹ 1100

Blog content writing rates

Blog post (200-300 words) ₹ 350
Blog post (300-400 words) ₹ 450
Blog post (400-500 words) ₹ 550
Blog post (500-600 words) ₹ 650
Blog post (600-700 words) ₹ 750
Blog post (700-800 words) ₹ 850
Blog post (800-900 words) ₹ 950
Blog post (900-1000 words) ₹ 1050
Blog post (1000-1200 words) ₹ 1250

Email content writing rates

Email message (200-300 words) ₹ 250
Email message (300-400 words) ₹ 400
Email message (100-500 words) ₹ 500

Email marketing content writing rates

Email message (200-300 words) ₹ 800
Email message (300-400 words) ₹ 1,000
Email message (400-500 words) ₹ 1,200

Sales and marketing copy

Landing page (400-1000 words) ₹ 4000

Content writing services for software development business

Content writing services for software development companies

Credible Content regularly provides content writing services to software development agencies, companies and businesses.

As a software development agency trying to get work from the Internet, what are your biggest challenges?

  • Lack of targeted traffic?
  • Lower search engine rankings?
  • Poorly written content with lots of grammar and spelling mistakes or, written in a totally uninspiring manner?
  • Very low conversion rate?
  • Your prospects don’t understand the benefit of working with you?

Do you know all these challenges can be taken care of by quality content writing?

Our service can help you

  • Get more targeted traffic to your website
  • Improve your search engine rankings
  • Have top-notch, professional content on your website without spelling and grammar mistakes
  • Increase conversion rate
  • Clearly communicate to your prospects the overwhelming benefits of working with you

Our content writers can write the following content for you:

  • Software documentation
  • Website content
  • Blog posts
  • Case studies
  • Email marketing campaigns
  • Business website web pages
  • Product descriptions
  • Landing page copy
  • LinkedIn profile
  • Project proposals
Contact for more details

We understand that typically, a software development firm needs to work under lots of pressure and competition.

Frankly, there are zillions of software companies in the world. Coders and programmers are easy to get.

There is practically no entry cost (at least compared to conventional business). All you need to do is, gather some good programmers, set up a website and a contact form, start advertising using Google AdWords, and you are ready to roll.

Sometimes you don’t even need exceptional programmers. You can simply get code from code repository websites like Github and cook up nice, working applications and sell them to your clients.

These are not sustainable ways of growing as a software company, and most of such companies do not survive, but they create enough pandemonium to crowd the limited space and obfuscate your prospects.

Nice code can be written in every programming language and hence, it is very easy (difficult, for the same reason) for your clients to go to your competitors if you are unable to communicate what you can achieve for them.

Your competitors are just a Google search away, or a newsletter away, or a blog post away, or a Twitter update away, or a Facebook post away, or a Github comment away.

Contact for more details

Consequently, if you have a website for your software company it is a gargantuan task to even begin to appear in search engine result pages forget about coming in top 10 results.

This is where our content writing service can help you.

We are not just good at getting you higher search engine rankings for your chosen keywords and search terms, we can also improve your conversion rate.

To succeed on the web, both are needed: you need targeted traffic, and once people are on your website, they need to convert.

Increase conversion rate of your website

I (Amrit, who runs Credible Content) myself am a programmer (I still program) and I used to provide programming and web development services.

I’m a writer, I’m a business person and I have also done programming to make a living, and hence, I can view your business and the problems you face trying to run your software development company from all the three angles.

I (or one of my content writers) will be clearly able to articulate your core strengths to your prospective clients so that they feel convinced.

Want to boost your SEO and improve the conversion rate of your software development company website? Contact today.

Contact for more details

Boost your SEO with targeted content writing

Boost your SEO with targeted content writing

Every business wants to boost its SEO – improve its search engine rankings for meaningful keywords – but most of the businesses still don’t know that it is mainly targeted content writing that does the job.

Here is a nice post that reconfirms my statement on this web page that high quality content is the best SEO strategy.

Our targeted content writing can boost your SEO by

  • Writing content according to your keywords and search terms
  • Writing content that really helps your customers and clients
  • Writing content that provides precise answers to people’s questions
  • Providing you high-quality content on an ongoing basis, without ever mitigating quality
Contact for more details

Google aggressively promotes its content quality guidelines. On many occasions it has advised content publishers what sort of content to publish, how to publish it, how to format it and what other things to take care of so that the Google ranking algorithm can understand its intent.

Although there are scores of factors that affect your search engine rankings, you can boost your SEO in a big way through targeted content writing.

What exactly is targeted content writing?

There is no definitive definition for it, but I term “targeted content writing” as writing for a specific purpose using a set of keywords and search terms that are important for the client.

When writing content you should always be clear what you are trying to achieve.

Take for instance this web page; what do you intend to achieve by writing and publishing this web page?

The aim of this web page is to attract those people to my website who want to boost their search engine rankings and they have some idea that targeted content writing can help them.

I am writing informative content but I am also targeting for keywords such as “boost your SEO” and “targeted content writing”. These are my two purposes for publishing this web page.

So, whenever you are publishing a web page or a blog post, have a clear intent in your mind.

You want to achieve something, so accordingly you write the content. This is targeted content writing.

Contact for more details

Sometimes you just want to help your prospective customers and clients for brand building. You don’t want to promote your service. They already know what business you are in and they don’t need to be told. They just need to be educated. You just want to make sure that they have the needed information. That is also targeted content writing.

How you boost your SEO with targeted content writing

As mentioned above, there are multiple factors that affect your search engine rankings. The most important is, of course, the quality of your content.

The way you incorporate keywords and search terms into your content has a big impact on your SEO.

But Google also looks for user behaviour. How do people react to your content?

People’s reaction to your content can manifest in the following ways:

  • Do they click on your links when they come across them on search engine result pages?
  • When the find your content on Google and the click your link, how much time do they spend on your website?
  • After having found and explode your link, to the continued their search or do they no longer search?
  • Many people share your links on social networking platforms such as Google+, Facebook, Twitter and LinkedIn?
  • How many reactions do your links attract on the above-mentioned social networking platforms (likes, retweets, shares, comments, mentions, et cetera)?
  • How many backlinks does your content have?

As you can understand, all these reactions come from people.

When some of these reactions come into force, when they are executed, it signals Google that your content is important, that people like it, or react to it.

Contact for more details

These reactions can only happen if you write and publish targeted content. Content that is really useful and relevant.

If your content is not useful and relevant it won’t motivate people into sharing it, liking it, linking to it, or even going through it.

This is why, when you are intending to drive targeted content, people’s reaction to it is as important as how you incorporate your keywords.

Credible Content can help you boost your SEO by writing high-quality targeted content on an ongoing basis.

Although you can choose to work with us on-and-off, since your SEO also depends on your competition, if your competitor is publishing more content than you, he or she is obviously going to be at an advantage.

Contact for more details

Remember that Google likes fresh content. If you published a blog post or an article 3 months ago and if your competitor has published a blog post or an article just recently, if it is good enough, it is going to be ranked much higher than your link.

Credible Content is a reliable and dependable content writing service that can provide you very high-quality content non-stop.

Our trained writers can write on diverse topics without compromising on quality and uniqueness.

We can write content for your

  • Web pages
  • Blog posts
  • Email campaigns
  • Information articles
  • Guest blog posts
  • Social media updates
  • E-books

So, are you ready to boost your SEO with targeted content writing? Contact us for more details.

Contact for more details

Hindi to English, English to Hindi translation service

English to Hindi and Hindi to English translation services

Why not use the Google translation service?

Sure. Why not? Go ahead.

Why Hindi to English translation?

Some people can write quite well in Hindi but not in English. They can articulate themselves and even do some excellent writing, in Hindi. But they would like to make what they have written available in English. Then they need Hindi to English translation.

Also, there is lots of pre-written material available in Hindi that people would like to make available in English. For example, there can be old articles and essays that you would like to put online for a wider audience.

Contact for more details

Why English to Hindi translation

More and more of the web is being made available in local languages. There are many services that are being used by people who only understand Hindi. There is a big market. You shouldn’t ignore it simply because in that market people don’t understand English despite having immense purchasing power.

A big chunk of website content has been written in English. If you have an old website there is a great chance that all your content exists in English. You may also have articles, blog posts and essays in English that you would like to make available to your Hindi-reading audience.

Some people are more comfortable writing in English than in Hindi. Just as there are exceptionally talented Hindi writers there are also exceptionally talented English writers, but their problem is they are not proficient in both the languages. Then they need English to Hindi translation.

Contact for more details

Recently I have been getting queries for translation work from Hindi to English and English to Hindi.

Actually, this is not a new work that I am doing. From few places in India I have been getting work from clients who either want their Hindi material translated into English or English material translated into Hindi.

But, till now I hadn’t created a dedicated web page to attract clients for such work. Hence, this web page.

So, if you are looking for a proficient content writer who is well-versed both in English and Hindi then you may like to contact me.

Contact for more details

I can translate complete websites, blog posts, articles, email newsletters and essays.

Why get your content translated from Hindi to English or English to Hindi

I specialize in writing conversational content mostly in English but being a writer at heart, I am also totally at ease writing in Hindi.

Why not work with a dedicated translation service? After all there are many dedicated translation services on the Internet that do just this work.

Sure, why not?

There are hundreds of translation services on the Internet and you can connect with anyone of them and you will be able to get good English to Hindi or Hindi to English translation services. I have no word against using translation services.

But then why should you get your translation done by me?

I am a content writer, I am a writer and when I translate your content it will have a distinct character. You should hire me when you don’t want to translate verbatim. You also want to capture the original essence of the text being translated.

For example, if I am translating a humorous piece of writing I will try my best that even in the translated language it remains humorous.

If I am translating something that sounds scholarly, whether I translate it into Hindi or English, it will still sound scholarly. If there is something spiritual, it would remain spiritual.

This is because I will be translating your content as a writer and not just a translator.

In fact, this is a big difference between any other translation service that you can find on the Internet and my translation service.

The same pitch and tone that is present in the original document will also be present in the translated document. Normally, this attribute is missing in the usual translation services because, although they can translate impeccably, they cannot capture the mood of the original document.

When I translate your content – from Hindi to English or English to Hindi – instead of translating verbatim I will read the sentences and paragraphs, understand their meanings and intent, and then write the same thing in the other language using the same nuances.

So, am I taking bigger translation assignments? Not very big. I am a content writer and I mostly specialize in writing original content. Besides, translation doesn’t pay as much as original content writing does especially when Hindi is involved.

I will be happy taking one off assignments, like web pages, email newsletters and newspaper articles.

Want some high-quality translation from English to Hindi or Hindi to English? Let me know what sort of work it is.

Contact for more details

Affordable content writing services

Affordable content writing services

Are you looking for affordable content writing services for your business?

We can provide you the following content writing services for your business:

  • Web content writing services
  • SEO article writing
  • Product and service descriptions
  • Social media marketing content
  • Long-term SEO content development
  • Online copywriting services
  • SEO copywriting
  • Email marketing content
  • Landing page copy
  • Blogging services
  • Information articles
  • Press releases
  • Case studies
  • E-books
Contact for more details

Although at Credible Content we don’t compete on pricing, as our aim is to make content writing affordable to as many businesses as possible without putting ourselves into a financial fix.

You see, most of our writers are full-time content writers and hence, they need to make a living if they want to go on creating high-quality content.

There is a big difference between being affordable and being cheap. We certainly don’t provide cheap content writing services. Cheap content writing services neither help your cause nor ours.

Affordable content writing services, on the other hand, means, giving you high-quality content without making you pay through your nose.

We don’t bring down our cost compared to other content writing services by generating inferior content, we try to make our processes as efficient as possible.

We have got writers who work faster. They research well. They are good communicators. They are experienced, so they can understand your business needs faster.

Content writing services, as the name goes, are services.

They cannot be automated. They cannot be replicated. They cannot be duplicated also.

Every business requires unique content.

Every time we work on an assignment, we work from scratch.

Every web page, every blog post, every landing page, every information article, is handcrafted.

On an average, a web content writer makes a serious living off writing content, has to spend anywhere between 1-3 hours working on a document.

Our web content writers come from different countries and different continents.

We don’t restrict ourselves to providing web content writers from countries where the cost of living is allegedly low compared to Western countries just so that we can provide cheap content writing services.

Contact for more details

How do we provide affordable content writing services?

Just as we have content writers from different countries, we get content writing assignments from different countries.

Right now, one of my content writers is working on two projects from Ghana. We are writing content for a client in Egypt. There are a few clients from India. There is a company in China for whom we are writing product descriptions.

Of course, we have got our regular clients from the US, the UK, Australia, France and Norway.

So, what we do is, instead of providing our content writing services according to the cost of living of our web content writers, we provide custom quotes to our clients according to the cost of living of their respective regions and countries.

Hence, an affordable content writing service for someone living in the UK might be different from an affordable content writing service for someone living in India, or, in Kenya.

$25 for a blog post for someone living in the US is pittance, but the same amount when converted to Indian currency, becomes (according to current exchange rates) ₹1600, which is steep for an average Indian client. So, we make our content writing services affordable by charging our clients from different countries according to their currencies and their cost of living.

Contact for more details

Our website content writing services will get you more business

Get more business with a website content writing services

Website Content Writing Services: what we offer

  • Web content writing services
  • SEO article writing
  • Product and service descriptions
  • Social media marketing content
  • Long-term SEO content development
  • Online copywriting services
  • SEO copywriting
  • Email marketing content
  • Landing page copy
  • Blogging services
  • Information articles
  • Press releases
  • Case studies
  • E-books

Do you want to generate more business on your website?

Do you want to improve your conversion rate?

Do you want to improve your search engine rankings for your target keywords and search terms?

Then our website content writing services can help you.

Contact for more details

Our quality writers with their targeted and high-quality content can help you get more business from your website.

Our quality content writing services can effectively help you position your brand and increase your visibility.

Mainly there are two reasons why your website is not getting you more business:

  1. Right people are not coming to your website or, are unable to find your website.
  2. Your content and the information website isn’t able to convince people.

When people come to website, where do they come from?

If you are a known brand and you have an extensive presence on the Internet, people may come to your website from various sources.

They may directly know your URL. They may come through references. They may find your link in new TV ads.

But if you are a small business you will be mostly getting people through search engines, may be PPC campaigns, and social networking websites like Facebook and LinkedIn.

If you are targeting search engines, are you attracting the right people?

You can attract the right people only through targeted content, content that actually attracts people who would become your customers and clients.

Even if you are attracting the right people, once they are on your website, they are not convinced. The content on your website is not impressive enough.

It is not giving people the solution they seek.

Even if it gives the right solution, somehow it is not able to communicate that it is actually delivering the solution.

This is where our website content writing services can help you.

Our website content writers will deliver you content that will get the right search engine traffic.

Contact for more details

We will also make sure that the message that you want to communicate, is communicated clearly, unambiguously, and convincingly.

How can our website content writing services help you?

Our website content writing services can help your business

Frankly, whether you have been working on your own or with other content writing companies, unless you look at the crux of the problem, nothing is going to help you.

To understand why your website currently isn’t generating more business for you, you need to know the real reasons.

What are your current search engine rankings?

Improve your SEO with our website content writing services

Are you getting traffic for your target keywords and search terms?

Even if you are getting search engine traffic for your target keywords and search terms, have you chosen the right target keywords and search terms to focus on?

Sometimes there is a gap between your thinking and the way your perspective customers and clients think.

Remember that you have a website that needs to make your customers happy, not you.

Your website and its copy, its content, exists so that it can help your prospective customers and clients make up their minds. Your content should be able to convince them that the problem can be solved by using your product or service.

The content writer from our website content writing services will help you understand how you can convince your customers and clients that you have got what they need.

Of course, you know what you can deliver.

But do you have content on your website that tells your prospective customers and clients that you can actually deliver?

Do you have professional writing on your website that tells people that you take their problems seriously?

When the read your content, do your prospective customers and clients think that they can rely on you?

Contact for more details

How do people know that they can rely on you?

  • You have well-written, professionally written website content without any errors and typos.
  • You highlight the main points of your product or service in such a manner that your visitors can quickly read them and make up their minds.
  • You talk in their language. You don’t use jargon and gobbledygook simply to impress people.
  • You have web pages dedicated to answering their particular questions.
  • You have been regularly keeping in touch with your prospects.

Although, all the attributes mentioned above tremendously improve your conversion rate, the last point – regularly keeping in touch with your prospects – is the most important, and sadly, the most ignored.

When you decide to partner with our website content writing services we will analyse the needs of your prospective customers and clients and then write content addressing to them, in their language.

At Credible Content we strongly believe that your website exists to serve your customers and clients. Therefore, the content of your website must totally empathize with the needs and concerns of your customers and clients.

Writing must instill trust, confidence and accountability.

They should know that you can deliver.

Our website content writing services can help you achieve that.

Once you decide to partner with us, we can deliver you

  • High-quality, well written content that will help you put your best foot forward.
  • Search engine optimized content according to the keywords and search terms used by your prospective customers and clients.
  • Regular blog content and informative articles to establish your authority and make your website a destination for useful information.
  • Engaging newsletter content to help you keep in touch with your prospects by providing them useful information in a timely manner.

Credible Content is a reliable content writing and content marketing service that can help you create and maintain a formidable presence on the Internet through high quality and authoritative content.

Our website content writing services have served B2B clients from different countries and our content writers have written content for the following industries

  • Hospitality
  • Medicine
  • Internet marketing
  • Search engine optimization
  • Web design
  • Social media marketing consulting
  • Shipping
  • Real estate
  • Construction
  • Interior design
  • Fashion and lifestyle
  • Technology
  • Tourism
  • Automobiles
  • Attorney services
  • Investigation and surveillance
Contact for more details

Does your business need website content writing services?

At Credible Content we are very fortunate to have been worked mostly with B2B clients to either understand the importance of high-quality content or who have at least some understanding of what wonders content can work for their online presence.

Does your business require website content writing services

This is why we don’t believe in convincing you into believing that your business needs our website content writing services. This is something that needs to come from you.

Having said that, if your business needs to improve its search engine rankings than it needs our website content writing services.

If you want to improve your conversion rate, if you want people to observe quality content that is of international standard, but they come to your website, you need our website content writing services.

Yes, you can hire an in-house website content writer or you can even do it yourself – go ahead, nothing wrong in that.

But if you want professional website content writing, our services are just a call or contact form submission away.

Contact for more details

Content writing service for online printing business

Content writing service for online printing business

Looking for a content writing service for your online printing business?

Looking for a content writer who can help you improve your conversion rate as well as search engine visibility?

Contact for more details

There is a deluge of online printing businesses these days.

Although this is a better situation for people who are looking for good online printing agencies – because they can choose from different services – it can pose a problem for you as a printing business looking for targeted traffic from search engines.

For a brand that has already established a presence through excellent service and the first-comer’s advantage, it isn’t a big problem because the brand has already accumulated a vast number of customers and consequently, a formidable presence.

The problem is for the new entrants into the business of online printing.

You may have some exceptional online printing techniques and offerings that can give you an immense competitive advantage, but you need a traction.

You want people to be able to find you on search engines.

Once people are on your website you want them to explore the various online printing services you provide and then contact you for work.

You want a content writer or a team of content writers that can provide you high-quality content on an ongoing basis.

A professional content writing service can help you stand out if there is lots of competition.

Credible Content is not an SEO company. We don’t offer search engine optimization as a service on our website.

But our content writing and content marketing services to improve search engine rankings because, frankly, good content writing and good content marketing automatically lead to better search engine rankings.

You just need to focus on the right search terms.

Contact for more details

Content writing service for a new online printing business

Looking for content writer for a new online printing business website

As mentioned above, the biggest problem faced by a new online printing business – and this is true for every kind of business – is making a presence among already established competitors.

Our content writing service can help your business

  • Improve search engine rankings
  • Improve conversion rate on your website
  • Publish content to engage people on social networking platforms like Facebook, Twitter, Instagram and LinkedIn
  • Manage email marketing campaigns

It needs to be an all-out effort because your competitors have already made a space for themselves.

An advantage that the first-comers have is that they don’t face much competition.

Without trying much they can easily create a presence for themselves on search engines and social networking websites.

Even if their content isn’t much engaging it hardly matters because all that people want is, the printing job.

For a new business it is very important to establish an emotional connection. For that, your website content needs to be engaging, useful, and emotional.

When we start writing content for you we will first help you with the low hanging fruits in terms of improving your search engine rankings.

Your competitors may not have covered all the important keywords and search terms related to online printing business.

There might be many keywords and search terms that are less competitive but equally important. We will start creating content for those keywords and search terms and improve your search engine rankings for them.

We can help you publish engaging content on your website that will draw people from social networking websites, to your website.

Contact for more details

Content writing service for an established online printing business

Content writer for an established online printing business website

Are you an established online printing business looking to consolidate your presence?

Just because you dominate your market isn’t a reason to rest on your laurels.

Someone in his or her garage or balcony office might already be making plans to pose you a bigger competition.

There are scores of competitors, even hundreds of them, that are vying for top positions on search engine result pages.

There is too much noise on social networking platforms to allow people to pay attention to your messages.

People coming to your website are constantly looking for new, better options.

Another online printing business website is just a URL away, a Google search away, or a Facebook recommendation away.

You need to maintain your search engine rankings.

You need to constantly engage people through your email marketing campaigns, social media updates, and through informative content on your own website and blog.

Credible Content can help you remain at the helm of your business.

If you already enjoy higher search engine rankings, our content writers can help you maintain your rankings for your chosen keywords to targeted content.

If you want to target new keywords and search terms, our content writing service can help you with that.

If you want to maintain a vibrant social media presence, we can give you highly engaging content that your audience will find useful.

Whether you are a new online printing business or an established business, the engine of your growth is going to run on the fuel of content.

Looking for a reliable content writing partner who can help you grow your business through quality content writing? Contact for more details.

Contact for more details

Content writing service for event management company

Content writing services for event management company website

Are you looking for a content writing service for your event management company website?

We can provide you high-performance content that will help you expand your reach.

We can help you present yourself as a reliable company that can help other businesses build their brands and create a presence with your help.

We totally understand that being in the business of organizing and managing events for individuals, businesses and companies, you have to convey a highly professional image of yourself to your prospective clients.

After reading the copy on your website your prospective clients must think that they can trust you.

Businesses and companies outsource the management of their important events to an agency like yours because they need a professional execution.

You have the resources. You have the experience. You have the manpower.

But so do your competitors.

How do your prospective clients distinguish you from your competitors?

If someone wants to find an event management company or agency in his or her area, is it easier to find you?

Even if people can find you, do they contact you?

Contact for more details

If people can easily find you on search engines, if they can find you on social media and social networking websites, if they engage with you, if your websites can communicate well,then you don’t need professional content writing service, as you already have high quality content on your website.

You need a professional content writing service if all these, or some, attributes are missing and you aren’t getting the sort of business you think you deserve.

You want to improve the conversion rate of your event management company website.

You want to be found on search engines like Google and Bing.

You want your content to be interesting enough to engage people on social media and social networking platforms and apps.

Credible Content can provide you such content.

Contact for more details

Improve conversion rate on your website

What is conversion rate? How does it affect your bottom line?

Every website is built to generate business.

But business isn’t generated in a straightforward manner.

So, conversion rate for your event management company website might be the number of people downloading your brochure, or the number of people fixing up an appointment with your consultant, or the number of people signing up for your email updates, or the number of people filling up your contact form, or the number of people calling you up.

You need to clearly define the purpose of your website and then how many times your website solves your purpose becomes your conversion rate.

We will write your content accordingly.

Contact for more details

Improve the SEO of your event management company website

To generate more business, to improve your conversion rate you need targeted search engine traffic (that is, if you seek targeted search engine traffic).

You want to draw the right people to your website.

You want to be found exactly for what people are looking.

You may not be managing all sorts of events. Maybe you manage just one type of event.

The event can be anything: it can be wedding, birthday party, conference or a big international event.

Would you like to be found by people who are looking for a wedding planner?

Do you want people to find you if they are looking for a birthday party organizer or a birthday party planner?

There are many companies and businesses looking for event management companies to organize their conferences, international business meets, even exhibitions. Would you like to be found by these companies and businesses?

If yes, you would rather be found as an event management company for these specific types of events rather than a generic event management company.

All the traffic will be wasted if you are attracting wrong type of audience.

Just imagine, a mother is looking for a party organizer for her daughter and she lands on your website but you provide party services for business organizations.

Credible Content can provide you optimized content so that only those people come to your website who would actually like to do business with you.

To get targeted traffic from search engines you need to find out what people are looking for.

They might be using totally different search terms and keywords than what you think about your business.

We will help you find the search terms that are used by your prospective clients and then write your content based on those search terms.

While writing content it is very important that you focus on the right keywords because even the small discrepancies can make a very big difference in the sort of traffic that you get from search engines.

So, do you need high quality content writing services for your event management company website to improve your conversion rate drive more search engine traffic to your website? Contact us for more details.

Contact for more details

Content writing service for interior design website

Content writing service for interior design website

If you are looking for a competent content writing service for your interior design website you have arrived at the right place.

We will give you an unbeatable combination of higher conversion rate and better search engine rankings because we are not just a team of writers, we also understand business and we understand how important it is for you to make an impact on your visitors.

Contact for more details

At Credible Content our primary aim is to help you increase your business or otherwise, our content writing service holds no meaning.

On your interior design website, although people are interested in your visual samples, it matters a lot how you complement those visuals with engaging text that converses with your visitors and provides them the needed information.

Unless demanded by the client we stay away from the “stiff upper lip” sort of writing. All our content writers write in a fluent style, in a conversational style, in a style that feels friendly and informal, yet respectful.

Contact for more details

Do you want to improve the conversion rate of your interior design website?

Increase conversion rate of your website

Conversion has different meaning for different websites. What do you want your website to achieve?

Do you straightaway want to get more clients from your interior design website?

Do you want to generate more leads in terms of people signing up for your email updates or downloading your interior design catalogue?

Do you want to encourage people to fix up a meeting with you so that you can give a presentation in person?

Whatever is your objective, our professional content writing service can help you achieve your target.

This is because our content writers are trained to write goal-oriented content.

Goal-oriented content means, your content should be able to achieve exactly what you intend it to achieve.

Once we agree to work together, we will spend ample amount of time getting to know and understand your target interior design clients.

We will try to understand exactly what your clients are looking for when they are looking for an interior design business like yours.

What are their requirements?

What are their aspirations?

What are their tastes?

What social circles they move in?

What are their economic backgrounds?

There can be scores of such questions.

In terms of content writing, we call this process of knowing your target clients as creating “personas”.

When you have compelling content catering to a particular persona, your conversion rate automatically improves.

Contact for more details

Do you want to improve your search engine rankings?

If you want to get targeted traffic from search engines it is very important that you get better rankings compared to your competitors.

If your competitors are already ranking quite high in certain keywords and you are just starting it is going to take a lot of effort and money to rank for those keywords.

We will help you select less competitive keywords but with greater potential.

Then we will generate high-quality content around those keywords.

Once you begin to rank higher for less competitive keywords it becomes easier to target more competitive keywords.

If you want targeted interior design clients from search engines we will give you search engine optimized content that will not just make search engine algorithms happy, but will also be appreciated by your audience.

Looking for an experienced content writer or a content writing service for your interior design website? Do you need some more information? Contact us.

Contact for more details

Content writing service for furniture shop website

Content writing services for furniture website

Are you looking for a content writing service for your furniture shop website?

Our content writers can provide you highly professional and engaging content for your furniture website.

We can help you improve your conversion rate as well as search engine rankings for the entire website as well as individual furniture items.

Contact for more details

Normally, for a furniture website you need content for the main page and after that you need content for individual furniture items. They are called item descriptions.

The item descriptions should be, naturally, descriptive.

They should be written engagingly, and they should reflect your personality, branding and the philosophy that you inculcate among all your furniture items.

It is a given that our content will be flawless, error-free. Aside from that, at Credible Content we also believe that your content must also have a “voice”.

By “voice” what we mean is, when people read your content, they should feel as if someone is talking to them.

The writing should be active instead of passive. People should be able to read it fast.

How can we help you improve your conversion rate?

Your conversion rate depends on two things:

  • People’s ability to find the right information at the right time
  • Your ability to communicate the greatest benefits of your products

Our experienced content writer (or content writers) will make sure that all your main pages and description pages are search engine optimized so that people can find them for the right search terms.

Contact for more details

Side note: Your search engine rankings don’t just depend on how your content is written but your content makes a very big difference.

One thing we stress on is providing the most accurate information to your visitors.

Hence, if someone is looking for a mahogany wardrobe with three doors he or she should be able to find all the related information with no questions unanswered.

If someone is looking for an adjustable sofa in beige color, he or she should be able to get all the details he or she needs to make up his or her mind.

The more accurate information you have on your website, the better is your conversion rate.

Contact for more details

Compete in the highly competitive furniture market

The furniture market is highly competitive, especially on the Internet. There are scores of websites.

With most of the furniture websites being able to deliver furniture items across multiple regions and states, the competition gets more severe.

It is very difficult these days to get good search engine rankings for a furniture website.

Despite high competition your website can enjoy good search engine rankings provided you have high quality content that provides answers to people’s queries and concerns.

A good thing about working with Credible Content is that our content writers are not just better writers, they are also well versed with the nuances of search engine algorithms.

There is a cornucopia of search engine traffic possibilities that remains untapped because your major competitors are all vying for highly competitive keywords and search terms.

We will help you find the least competitive search terms for your business and then we will work our way up the most competitive content.

We will write no-nonsense content that is pleasant to read and easier for the search engines to index and make sense of.

Want to know more about how we can supercharge your furniture shop website with our quality content? Do contact.

Contact for more details

Content writer for your financial consulting services business

Content writing services for financial consulting services business website

Are you looking for a content writer or a content writing service for your financial consulting services business?

Need an experienced writer to write on finance-related topics?

Many financial advisors these days give advice to their clients online and the best way to find new clients is through high quality content on your website.

As someone who has been providing professional content writing services for many years, I understand the importance of trustworthiness and dependability, not just in the world of financial consulting, but in every business.

Financial consulting services is a high-stakes business.

People bet on you with their money.

They trust you with their money.

They trust that you are going to help them make more money.

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I can help you with the following categories of content for your money management advisory services:

  • Blog posts.
  • Informative articles.
  • SEO content writing.
  • Landing page copywriting.
  • Website copywriting
  • Email copywriting.
  • Case studies.
  • White papers.
  • Research-based content.
  • E-books.
  • Educational material.

Content writing services for financial advisory industry

Content writing services for the financial advisory industry

Content writing services for the financial advisory industry.

As I have already written above, finance is a high-stakes sector.

The size of the financial planning and advisory industry in the US itself is $ 57.2 billion in 2020 (source).

Financial advisers and consultants provide different services such as investment management, tax planning, accounting, business management and estate planning.

So far, I have written content for

  • Investment advisors.
  • Tax consultants.
  • Portfolio managers.
  • Accountants.
  • Insurance agents.
  • Personal finance coaches.
  • Credit and debit consultants.
  • Business Finance consultants.

Whether you’re looking for powerful ad copy for your landing pages or simply high-grade information to publish on your website or blog, I can provide you tailored content writing and copywriting services.

click-or-tap-to-know-more-about-my-content-writing-services-and-content-marketing-services

Do you have different financial products that you provide to your clients?

I can write product descriptions and services pages. I can also write your company profile.

I can write authoritative content in the form of financial White papers and case studies.

These days I’m writing content (at the time of updating this web page) for a financial advisor who helps people nearing retirement save up enough money to spend a financially secure old age.

You can very well imagine, what degree of trust is required to act upon the advice of such a financial consultant on whose advice and intelligence depend your post-retirement years.

Merely having a website doesn’t make people trust you with their money.

Through high quality content, you can always remain in front of your prospective clients.

They find your content when they voluntarily visit your website.

They find your content when they are searching for relevant information on Google or other search engines.

They come across your content when people share your links on their social media and social networking timelines.

You need to engage them by constantly publishing high-quality content on your website (preferably under your blog) and draw people to your website based on the strength of your content.

You need to build unshakeable trust.

The trust comes when they read what you have published on your website.

The trust comes when you provide them exactly the information they are looking for.

The trust comes by regularly keeping in touch with your prospective clients through your blog and mailing list.

You need to give people high-quality content to make them trust you.

If they don’t like the content writing, they don’t trust you.

Your financial consulting services website must have high-quality, well-written and convincing content to make people trust you with their money.

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Do you need a financial consultant as a web content writer?

Not necessarily.

You need a web content writer who can articulate well.

He or she should be able to put your point across without a salesy tone.

Expert financial blog writing services

Expert financial blog writing services

Expert financial blog writing services.

Am I an expert in finance? I will be frank, I am not.

But, for years, I have been providing financial blog writing services to financial consultants and people who provide money-saving advice to their clients.

Then what is my strength?

My strength is that I can research and come up with quality content for your financial blog.

I am an experienced writer. I provide writing services to a wide range of industries.

When my clients hire me for my financial blog writing services, sometimes they give me material that is relevant to their field.

They also give me a list of phrases and keywords that they want me to use when I’m writing blogs for them.

All the relevant information is already available on the Internet.

I’m good at research. I can find the relevant information in no time.

A lot of information also comes from my clients.

The point I’m trying to make is, if you need someone to write for your financial blog, though, it’s up to you, you don’t necessarily need to hire someone who is an expert in finance writing.

You need a good writer. You need a writer who can write in a conversational style. You need a writer who can convince and reassure your readers.

You need a certain level of expertise (that I can easily incorporate), but you also need you need engaging writing for your financial services blog. I can provide you that.

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When you contact me for my finance blog writing services, I will give you samples – the previous write-ups that I have delivered.

Content on your financial consulting services business website should be written from the perspective of your clients.

My approach is always from the client or the customer onwards.

Eventually, it will be your clients who will be visiting your website and reading your content and then making decisions accordingly.

All the information that exists on your website exists for the benefit of your visitors and your prospective clients.

Why Credible Content is better for your financial consulting services business website?

I totally understand when it comes to providing financial services to your clients, you are the expert.

I cannot know what you know.

Your livelihood is providing financial consulting services to your clients.

My livelihood here, is writing compelling content, high-quality content, content that can get you better search engine rankings.

I will obtain all the necessary and factual information from you and then write content using that information.

While writing, I will use a language that is easily understood by your prospective clients.

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My writing will be professional, of international standards, and devoid of the casual spelling and grammar mistakes.

You will get original and unique content.

I don’t believe in providing uninspiring content writing services. Your writing must have a personality.

Your content must be written for a persona. Persona means the attributes of your ideal customer such as

  • Age
  • Gender
  • Income
  • Business type
  • Designation
  • Educational experience
  • Spending habits
  • Language
  • Region

The list can go on and on. These persona attributes will be specific to your business and you may have different attributes.

Your entire content will be written keeping pre-defined persona attributes in mind.

Do you want to improve your search engine rankings?

Content writing services to improve your SEO

Content writing services to improve your SEO.

As a financial consulting services business do you want to draw traffic from search engines?

Regularly publishing high-quality content on finance-related topics can significantly improve your search engine visibility.

If yes, you definitely need to improve your search engine rankings for your target keywords and search terms.

Content writer for finance related topics

Content writer for finance related topics.

While optimizing your content for better search engine rankings you should use a language used by your prospective and current clients rather than what you think the language should be.

A big problem with the usual financial consulting services websites is that they get too carried away by their expertise.

They constantly use terms and jargon normal people cannot easily understand.

Remember that you don’t want to “impress” people; you want to help them.

You want to provide them the information they are looking for so that they can make an educated decision.

Of course, where certain terms need to be used, they should be used but then these terms should also be explained to those who don’t understand them.

click-or-tap-to-know-more-about-my-content-writing-services-and-content-marketing-services

Your search engine rankings will improve if you provide answers to people’s questions.

For this you will need to figure out what questions people ask when they want to use a financial consulting service.

Why do they need your service? What are the benefits of working with you?

What are their fears and apprehensions? What are the bad experiences they have had before and how do you plan to make sure that those experiences are not going to repeat?

If your prospective clients want some technical information without having any prior financial background, can they get it from your website in an understandable manner?

They may search for financial consulting services that manage very specific portfolios.

They may want to know what all services you provide.

To improve your search engine rankings you will need to prepare a comprehensive list of questions and queries that people may use to be able to find your website, or the appropriate web page or blog post on your website.

What will you get for your financial consulting services business if you partner with Credible Content?

  • Search engine optimized content
  • Engaging, compelling content
  • Higher conversion rate
  • Writing in international standard
  • A judicious mix of understandable writing as well as technicalities, wherever needed
  • An ongoing supply of content to keep you ahead of your competitors
  • A content writing and content marketing service you can trust and rely on for a long-term collaboration

Are you ready to change the way people perceive you on the web? Contact me for more information.

 

Quality content writing services for your business

Quality content writing services

Our quality content writing services can help your business boost its search engine rankings and generate more business.

Writing is a vital form of communication.

Whether you are looking for writing services for your day-to-day communication needs or for your website, there is a great need to make a positive impact through sustained quality and purposefulness.

It is your writing that provides people with the necessary information. It also shows your prospective customers, clients and business partners how professional you are, how reliable you are.

Contact for more details

Through our quality content writing services we can enhance your business image. We can provide you content for

  • Your website
  • Your business blog
  • Your email campaigns
  • Improving organic search engine rankings
  • Making your brand visible across various Internet platforms
  • Enhancing your social media presence
  • Educating and informing your customers and clients
  • Your business collateral

Why your business needs quality content writing services

You need quality content writing for two reasons:

  • To convince more people to do business with you (improve your conversion rate)
  • To improve your search engine rankings
Quality content writing services lead to better search engine rankings and higher conversion rate

Even in the times of video and graphics, the written word still matters. You need to communicate what you are offering and what people stand to gain by partnering with you.

You talk to your customers and clients on your website through your written content, whether you are offering products or services.

Put yourself in the shoes of your prospective customers and clients.

People who have never met you, have never heard you, have never interacted with you, come to your website.

They read about your products and services, and decide whether they want to do business with you or not. How do they decide?

It is the written content on your website that does all the talking, or the convincing.

In your absence, it is the text on your website that represents your business. It is your evangelist. It canvases for you.

If they like your content they either straightaway buy your product or service, or they make a note of it so that they can come back to your website and do business with you.

Quality content writing doesn’t just mean writing sentences that inform your prospective customers and clients.

Quality content writing means making an emotional connection

Even if you can write without grammar and spelling mistakes, even if you can follow international conventions, it takes a special talent, experience and training to come up with something that really communicates and touches the others.

Writing is like making a personal presentation.

When you are making a sales presentation, scores of things matter.

How you talk, how you look at people, your body language, the way you have groomed yourself, the paraphernalia you are carrying with you, your slides, and how you modulate your voice.

Your entire presentation needs to carry a personality.

The same is needed in your content writing.

It needs to have a personality.

It needs to make an emotional connection.

If you cannot make an emotional connection people are not going to do business with you – this is a reality you can accept either now or after losing lots of business.

Contact for more details

Your website also needs quality content to improve its search engine rankings.

You need search engine traffic, right?

Getting targeted traffic from search engines is one of the biggest challenges that online businesses face.

Only quality content writing services can get you targeted search engine traffic.

This is because, unless you have high quality content on your website, you cannot get good search engine rankings.

Your organic search engine rankings depend on the following:

  • High quality content
  • Optimized content using your primary keywords, secondary keywords, and longtail keywords
  • Social validation of your content
  • User behaviour vis-à-vis your content
  • Usefulness of your content
  • Consistency with which you publish your content

All these attributes cannot exist exclusive to each other. They have to work together to give you better search engine rankings.

Consequently, only quality content writing services that have had experience providing high-quality content on a consistent basis, can assure you better search engine rankings.

Whether you work with a single website content writer or a team of content writers, we maintain the fundamental qualities when working for you. Writing good content for you is always our core philosophy.

At Credible Content we excel in the following three categories:

  1. Providing high-quality content consistently and reliably.
  2. Writing keyword-rich content without overusing your keywords.
  3. Writing content that communicates with your prospective customers in an engaging manner.
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Even while creating SEO content for your website and blog we give more emphasis on your need to convert.

Search engine rankings mean nothing if people don’t do business with you. If you get tons of traffic and no business what’s the use of optimization?

So, we first focus on the quality of your content, its ability to convert and its ability to engage your visitors. When that aspect is taken care of, we optimize it for your chosen keywords and search terms.

Why work with an outside content agency?

Many businesses have this question and it is a very natural question to ask.

Why work with an outside content writing agency

Why should you hire an outside content writing agency instead of having your own in-house team of writers?

Why work with one of the online writing sites when you can simply hire your own content writers?

Why shouldn’t you write yourself? If you’re good at writing, why not write yourself rather than depend on someone else to articulate your thoughts?

Nothing wrong in that.

At Credible Content we don’t believe in changing your mindset. If you want to have your own in-house team of writers, go ahead. No problem with that.

Even if you want to write on your own, good for you!

But, here are the reasons why our clients choose our quality content writing services rather than having their own in-house content writers or writing their own content:

We have a global talent pool of content writers

Quality content writing services with global team of writers

When you have your own in-house team of content writers you are stuck with them. If you don’t like their work, it is very difficult and tedious to fire them and then hire new content writers.

When you work with us, all you have to do is let us know that you are not happy with the work and a new content writer is assigned to your project.

You are not happy altogether? You are not obliged to go on working with us. You can immediately hire another content writing agency.

You can focus on your core business

Writing is a specialized skill.

Of course accountants can be writers, engineers can be writers, scientists can be writers and managers can be writers (in Gujarat we have a bus conductor who is a famous writer), but when you need to write to make an impact, you have to focus.

You have to give your 100% attention.

After all you expect your writing to generate business for you. People will be reading your writing and then deciding whether they want to do business with you or not.

When you hire our quality content writing services you can rely on us for continuous supply of quality content without having to worry about allocating your own precious time and attention.

It’s like, losing your time of worth $200 trying to save $35 that you may have to spend on our content writing service for a particular blog post.

The success of your content writing – whether you want to improve your conversion rate or your search engine rankings – is an ongoing process.

Sure, you can get content for your main website pages and then hope to get business through them, and that is perfectly your choice.

But these days you cannot hope to get business from your website unless you publish high-quality content regularly.

It’s because there is already lots of content on the Internet for the search engines to rank. Your competitors are continuously injecting new blog posts and web pages into the search engine indexes.

If you don’t have significant presence online, they’re not even competing with you yet. They are competing with each other.

To compete with each other they are continuously publishing and distributing their content.

If you don’t enjoy good search engine rankings yet, if you are not getting much targeted traffic, you will need to publish every day, and if not every day, at least 2-3 times every week.

Consistently. While maintaining high quality.

Our quality content writing services will ensure that your website and blog gets high quality, compelling content consistently.

While you focus on building your business.

 

Give your search engine presence and your conversion rate a big boost by working with us

Would you like to improve your search engine rankings and your conversion rate in as little time as possible?

Are you looking for web content writers you can totally rely on for a consistent supply of high-quality content?

Then you  would like to hire our quality content writing services. Contact us today.

Contact for more details

 

Targeting your market through effective copywriting

targeted-copywriting-services

Targeting your market is very important on the Internet. At Credible Content we can help you reach the right audience through effective copywriting.

Every business these days has a website. Every website intends to target the right customers and clients. What does this mean?

If you have a website, you want to attract traffic. Not just any traffic. You want to attract people who would like to buy from you, who would like to do business with you.

For example, if you are selling vegetarian snacks from your website you don’t want to attract people who prefer only non-vegetarian snacks.

If you are selling motorbike accessories there is no sense in spending money and effort trying to attract people who are looking for car accessories.

This is where targeting through effective copywriting helps you.

Contact for more details

Want more targeted traffic to your website? You need result-oriented copywriting

You want to attract the right people to your website, and not just attract them, but also convince them into doing business with you.

Are you suffering from low search engine traffic?

Do people come to your website but then leave your website without buying from you?

Then your copywriting (the text that you have on your website) isn’t able to target the right people. It isn’t able to convince people into doing business with you.

Credible Content can help you.

We can assign to you an experienced and prolific copywriter who will write compelling copy for your website to increase your conversion rate.

what-our-copywriting-services-can-do-for-you

Our copywriting service can help you

  1. Improve your SEO
  2. Improve your conversion rate
  3. Convince more people into doing business with you
  4. Run effective email marketing campaigns

Our copywriter can help you with

  1. Blog writing and article writing
  2. Landing page copy
  3. Website content and copy
  4. Convincing copy for your email marketing
  5. Convincing copy for your brochures and mailers
Contact for more details

How can we help you target better?

It takes common sense and a bit of research.

You are obviously selling something that people need, otherwise you wouldn’t be selling it.

But when people are looking for something that you are selling, they may not use the keywords or the language that you are using. We can help you find out exactly what search terms and keywords people are using to find what you have to offer.

And once we have found out exactly what people are looking for, we write the copy accordingly. We can seamlessly incorporate the keywords and search terms without unnecessarily stuffing them.

Our copywriters can use compelling language to improve your conversion rate.

When people come to your website you have to sell the benefits.

You have to offer them solutions. If they have a problem, you have to convince them that you can solve that problem and you can solve them better than your competitors.

You can be more effective. You can offer them an irresistible bargain. You can give them something that they are not going to find on another website.

Our copywriters can strike the perfect balance between the need to improve your search engine rankings and the need to improve your conversion rate.

Contact for more details

Why it is important to target your market through effective copywriting

Unlike a brick-and-mortar business that one needs to physically visit, your website has a disadvantage. It just takes a couple of clicks for your prospective customer to go somewhere else. In fact, this is a big reason why people are in such a hurry to leave your website – it is very easy to go to another website.

This is called bounce rate – among all the people who come to your website how many immediately leave your website without exploring other web pages. A higher bounce rate means your website isn’t giving what people need, or, it is misleading people into visiting it.

effective-copywriting-gets-you-better-conversion-rate

You need to target your market for two reasons:

  1. Improve and maintain your search engine rankings
  2. Make more people do business with you – buy from you, subscribe to your mailing list, or hire you for your service

How does targeting your market affect your search engine rankings?

There was a time when your search engine rankings simply depended on your content – what keywords you have used and how you have used them.

No longer remains the case. Your search engine rankings also depend on how people react to your content.

If your targeting is not good, if the right sort of people are not clicking your links, your search engine rankings begin to suffer.

Google knows how many people remain on your website once they have found your link through the search.

If most of the people leave within the first 5-10 seconds without exploring your website further, Google begins to assume that it does not provide the information people are looking for and hence, its rankings should be reduced.

But when your targeting is good, when you are targeting your market through effective copywriting, you attract the right sort of traffic. People remain on your website longer. They also explore other web pages on your website.

This is because, through effective copywriting, you are able to draw people who are actually looking for the information you have published on your website.

This is one reason why you should target your market properly.

The bigger reason is, you want to improve your conversion rate.

No matter how many people come to your website, if they don’t do business with you, nothing matters.

Business doesn’t always have to be buying your products or services. There are many websites that don’t want to sell products and services. They just want exposure, or they want to get people to subscribe to their email updates so that they can keep in touch with them.

Maybe you just want people to download your white paper, your case study for your e-book.

Maybe you want to get more speaking gigs for your expertise. Maybe you want to establish yourself as an expert in your field.

This is where targeting is required through effective copywriting.

Small words, small phrases, a sentence here, a sentence there, can make a big difference.

Many businesses have this complaint: lots of traffic but no revenue.

This is because their copywriting is not targeting their market properly.

Although somehow the copy on their web pages can get them good rankings for the selected keywords, the selection of the keywords is not good or the copy on the web page is not convincing enough.

Better targeting through AdWords and landing page copywriting

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High quality copywriting is very essential for the success of your AdWords campaign.

Do you know that the more people click on your AdWords link the less you pay per click?

This means the copy of your individual AdWords campaign needs to have a very high conversion rate in order to be profitable for you.

Also, usually, when you run an AdWords campaign, you link to a landing page rather than one of the normal pages of your website or even the homepage. You have a landing page that solves one, single purpose.

This again means the copy of your landing page needs to be direct, unambiguous and compelling.

You need to sound friendly but also convincing.

There should be a sense of authority but also casualness.

Through the copy of your landing page you should be able to sell the greatest benefits of your offer. It should sound irresistible.

People must feel that if they don’t click the call-to-action link/button or if they don’t fill up the form that you have on your website or if they don’t call you or if they don’t send you an email, they are going to lose big time.

We can help you write compelling copy for your AdWords campaign, and also for your landing page.

Our copywriting service will help you get more targeted clicks from your AdWords campaign and then enjoy a higher conversion rate from your landing page.

Want to know more about our targeted copywriting services?

Contact for more details

Content Writing & Copywriting Services For Advertising Agency

content-writing-and-copywriting-services-for-advertising-agency

As an advertising agency you constantly need to create compelling messages people can believe. For that you need professional content writing and copywriting, whether you are working with in-house writers or you collaborate with outside services.

If you work with outside services, Credible Content can provide your advertising agency high quality and reliable content writing & copywriting services at a sustainable level.

Contact for more details

Benefits of working with Credible Content for your content writing & copywriting needs

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Advertising agencies have to rely on the strength of the written word whether you are creating videos, graphics or text. Everything revolves around a well-written story.

Since different clients of an advertising agency may have different needs, it is often difficult to rely on a single content writer or copywriter that you have hired. This is where an outside service can help you.

At Credible Content we have a slew of talented writers who can provide you compelling content as and when required. Whether you are a big advertising agency or a small service, we can tailor our content writing and copywriting services according to your budget and needs.

Contact for more details

Are you an online advertising agency? Content writing and copywriting services especially for the web

web-copywriting

We provide our services mostly for the web. If your ad agency is providing Internet advertising and marketing services you will find an ideal partner in Credible Content.

We have vertical and horizontal experience in online marketing.

We have in-depth knowledge of SEO.

Our copywriting can turn casual visitors into regular customers and clients.

We can write copy for the main company pages or content for blog posts, email campaigns and SEO articles.

We can write landing page copies for your clients.

We can also write social media updates for Twitter, Facebook and LinkedIn.

Basically, when you need to communicate on the web, you can trust us (our content writers and copywriters).

Contact for more details

Content writing & copywriting services for individual ad agency clients

We live in the times of specialties. It is very difficult and expensive for an advertising agency to hire in-house content writers and copywriters for various needs. Every client is unique. Therefore, he or she requires a unique specialty in your content writer or copywriter.

If you work with an in-house team of content writers and copywriters, every time you worry about the requirements of the new project because you are never sure whether your existing content writers and copywriters will be able to do justice with a project or not.

But when you work with Credible Content you don’t need to worry about the expertise of your content writers and copywriters. This is because we have a large pool of content writers and copywriters at our disposal from all over the world.

This is a big reason why, when we are promoting our content writing and copywriting services (to advertising agencies and various other businesses) we don’t promote ourselves as “cheap content providers” because we cannot afford to be like that.

Since our writers come from all over the world including Europe, America, Australia and Asia, different writers may have different rates and sometimes since they charge regional rates, we have to charge our clients accordingly.

Contact for more details

Dependable and affordable content writing and copywriting services for advertising agencies

At Credible Content we understand that ongoing business partnerships depend on trustworthiness, reliability and affordability. Why would you work with us if it doesn’t make financial sense to you? Our content writing and copywriting services shouldn’t be more expensive than hiring an in-house team of content writers and copywriters for your advertising agency.

The good thing about working with an outside content writing and copywriting service is that you don’t have to pay to your writers all the time. When you work with in-house writers, you have to bear all their costs. They use your resources. You have to pay insurance. You have to worry about the legal fee in case some legal complication arises. You have to pay them a salary every month. They use your space and your infrastructure.

These are recurring costs that you have to incur whether your content writers and copywriters are writing for your clients or not.

If you partner with Credible Content on the other hand, you spend money only when you use our content writing and copywriting services. You pay just for the content and the copy and nothing else.

What about affordability? As a professional advertising agency we understand you will be needing content writers and copywriters on an ongoing basis.

As mentioned above, our writers hail from all over the world. Nonetheless, we try to make our content writing and copywriting services as affordable as possible without stretching our writers. You understand that every project needs to be financially viable for everybody involved. But we try to do our best to give you the best rates.

Contact for more details

Once you decide to partner with us, you will be able to provide the following content writing and copywriting services to your clients:

  • Main website content including homepage, services pages, products pages, company profile, FAQs, mission statement, vision and philosophy – basically, all the web pages that you find in the top navigation of a business website.
  • Content writing for business blogs.
  • Social media updates
  • Copywriting for landing pages
  • Copywriting for email marketing campaigns
  • Case studies and white papers
  • E-books
  • PowerPoint slides
  • SEO articles
  • Press releases
  • Regular official communications
  • Scripts for video campaigns
  • Story-based advertising scripts
  • News-based articles
  • Articles and blog posts on trending topics
  • Evergreen educational blog posts and articles
  • Thought leadership updates

Why it makes sense for your advertising agency to use our content writing and copywriting services

At Credible Content we aim to make using our content writing and copywriting services for you as profitable and easy as possible. The biggest benefits of working with us are

  • High quality content on an ongoing basis
  • Quick turnaround
  • A vast pool of qualified and experienced content writers and copywriters from all over the world
  • Reasonably fast response rate
  • Reasonable number of revisions
  • No contract (unless asked for)

Other features of our content writing and copywriting services that will be beneficial for your ad agency clients:

  • Increased conversion rate
  • SEO content for targeted keywords
  • 100% unique and original content
  • Conversational and engaging writing style
  • Web-friendly writing style and format
  • Convincing writing that instills a sense of confidence
  • Effective writing for every stage of your client’s sales funnel
  • Total nondisclosure of our partnership, if you prefer that

Still wondering how we can move forward?

Contact for more details

Content Writing & Copywriting Services for Construction Business

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Our professional content writing services can help your construction business create an impactful presence on the Internet whether you are targeting businesses or individual customers and clients. Copywriting services can help you improve conversion rate.

In fact, at Credible Content we have observed that when you are targeting individual customers it is more important to have engaging, personal writing on your website to convey that you understand the problems the customer is going through and how you can solve those problems.

Our content writing & copywriting services can help your construction website

  • Improve search engine rankings for targeted keywords.
  • Keep your visitors informed of the quality of construction services you provide.
  • Establish your brand as a reliable construction business.
  • Audit your existing content to make sure that it is of international standard.
  • Keep your visitors informed of all the great work you are doing or have done so far.
  • Present a convincing case for your services.
Contact for more details

Does your construction company website really need professionally written content?

professionally-written-content

Whereas for individual customers you need personal and direct copywriting, when you are targeting bigger businesses, although most of the process happens through tenders and bids, and personal contacts, if you have a website, why not have your content professionally written?

Whomever you work with, first he or she is going to check out your website. As a reputed construction company, your website shouldn’t have badly written content full of spelling and grammar mistakes. Your copy should be impeccable.

People may think that if you can’t be particular about the writing on your website, how are you going to be particular about the quality of your work as a dependable construction business?

As they say, the writing is on the wall.

When people visit your website, your writing (or copywriting) is all you have got. People read what you have published on your website.

All the opinion is formed through your writing.

So, it matters how your content is written on your website whether you are a small construction business or a big construction company.

Your business partners would like to know

  • All the prestigious projects you have worked on and have completed.
  • All the repairs and maintenance works you are responsible for.
  • What measures you take to keep your engineers and laborers safe.
  • All the national and international awards and recognitions you have received.
  • The latest construction technologies and conventions that you use.
  • What your existing customers and business partners have to say about working with you.
  • How you contribute to the community and the society.
Contact for more details

How can you make your prospective customers aware of your excellent services as a construction business through content writing services?

keep-your-customers-informed-with-compelling-copywriting

The main purpose of copywriting on your website is to convince people into believing you, having faith in you, putting their trust in your hands. The purpose of content writing services is to keep your customers informed.

No matter what sort of services your customers are looking for, they are going to have questions. They are going to have apprehensions.

The intensity of these questions and apprehensions is intensified by the fact that there is a lot to choose from on the Internet. Hundreds of construction company websites are just a few clicks away or a couple of Google searches away. And a majority of them are using professional content writing services to keep their customers informed and engaged.

Put yourself in your customer’s shoes. With what sort of company are you going to work?

The company that simply asks you to hire it?

Or the company that answers all your questions, shares its expertise with you, and strikes up a conversation with you through its website or blog?

Through professional content writing & copywriting you can

  • asks you toConvey to your prospective customers that as a reliable business you totally understand their problems and apprehensions.
  • Convey to themConvey to them that since you totally understand their problems and apprehensions, you have the ability to provide the right solutions.You have the infrastructure is
Contact for more details

On your business website it has to be “show” rather than “tell”.

Talk about the work you have done through convincing copywriting. Talk about the problems you have solved. Talk about happy customers. Talk about the challenges you have overtaken.

People want real-world examples to understand what you can achieve in the field of construction. If you talk about real-world examples it will also be easier for them to understand exactly what you can do as a dependable construction business.

As a professional content writing & copywriting service we will

  • Make a list of all the major construction projects you have worked on.
  • Do keyword research (if it matters to your business) to find out exactly what your prospective customers are looking for.
  • Write content to communicate how you can solve people’s problems.
Contact for more details

We can provide the following services for your construction company

  • Main website content
    • Company profile
    • Services pages
    • Project descriptions
    • Terms and conditions
    • Policies
    • Philosophy and vision
    • Other business-related web pages
  • Case studies and white papers
  • Ongoing blogging services
  • Ongoing email marketing content
  • Ongoing social media updates
  • Regular business-related communications writing
Contact for more details

SEO content writing & copywriting services for small and local construction businesses

If you are a small and local construction business it is very important to have good search engine rankings. The moment someone needs a repair or construction service, he or she immediately takes out his or her phone and looks up on the Internet.

Due to voice search capabilities, people ask questions such as “find a door repair service”, “find a construction service in my area”, “find a roof repair service” and such.

Your website should show up for all the relevant searches. It isn’t just the main keyword that is important, your website should rank well for all the individual services that you provide.

Our SEO content writing & copywriting services can help you get good search engine rankings for your local construction business.

We will make a list of all the services you provide.

We will make a list of all the problems your prospective customers face (problems you can solve as a local construction business).

Make a list of all possible keywords and search terms your prospective customers may use to be able to find your website.

Write optimized content to improve your local search engine rankings.

If you face tough competition we can provide you ongoing SEO content writing & copywriting services.

Why ongoing?

Because your competitors will constantly try to outdo you. Most of your competitors will be constantly observing your search engine rankings and then taking steps to overtake you. The only way you can maintain your position in the search engines is, continuously publishing fresh content that provides useful construction-related information to your prospective customers.

Contact for more details

Totally tailored construction business content writing & copywriting services

No matter what size your business is, we can easily tailor our content writing & copywriting services accordingly.

Our strength is creating compelling content and convincing copy, and these are needed by every business whether big or small. The fundamentals never change.

You need to communicate whether you can deliver or not, whether you are working for a project worth a few thousand dollars or a few million dollars. You need to instill a sense of confidence and dependability.

As a professional content writing service, we can help you establish yourself as a dependable construction business. Our copywriting services can help you improve your conversion rate if conversion is a problem you need to deal with. If it is a writing related solution you need, you can depend on us.

Contact for more details

Content writing for AdWords campaign

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Content writing for your AdWords campaign can be very critical.

No one needs to tell you that you are paying for every click when you run an AdWords campaign.

Since you are paying for every click, it is natural that you would like to improve not just the click-through rate but also the conversion rate of your landing page (you are using a landing page, right?).

A professionally written ad copy for your campaign as well as the copy for the landing page can reduce your cost almost by half.

Contact for more details

Do you know that a better click-through rate can considerably bring down your per-click cost? Google has designed its AdWords algorithm in such a manner that the greater number of clicks there are, the less money you have to pay. This is to encourage people to come up with a convincing ad copy.

Multipronged content writing to improve your AdWords campaign

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Our content writing service for your AdWords campaign can help you at two levels:

  1. Create high-conversion AdWords campaign to bring down your pay-per-click cost,
  2. Copywriting for your landing page to improve your conversion rate

The success of your AdWords campaign depends on

  • The copy of your AdWords campaign
  • The copy of your landing page
Contact for more details

Writing the ad copy for your AdWords campaign

We can write a killer copy for your PPC campaign to increase your click-through rate. From planning stage to execution stage, we can offer you a full turnkey AdWords campaign copywriting solution.

In order to run a successful PPC campaign you need to bid on the right keywords. Just because Google is suggesting some keywords doesn’t mean these keywords are going to bring business to you. Since Google makes its revenue from your campaign, it wants you to bid on as many keywords as possible.

Bidding on many keywords increases your costs and consequently, brings down your conversion rate. At Credible Content we can help you find the right keywords for your business – keywords that will actually increase your business.

You don’t need traffic from your PPC campaign. You need traffic that converts. Only those people who want to do business with you should click the links. So, message in your ad campaign should be clear, devoid of confusion. We can create such messages for you.

As mentioned above,

More clicks => Lower per-click cost

Our targeted and effective AdWords copywriting service will drastically bring down your advertising costs.

Contact for more details

Content writing for your landing page

Your landing page copywriting should be as effective as your AdWords campaign copy. Even if your AdWords campaign is marvelous, if your landing page doesn’t convert, you will be wasting your money.

Do you have a landing page for your AdWords campaign?

Many people mistakenly use their website homepage as a landing page. Your home page is full of distractions. Many people who land on your homepage through your AdWords campaign will get distracted and eventually, go away.

On the other hand, the purpose of your landing page is very clearly defined. There is less chance of people getting distracted. This is why it’s very important to have dedicated landing pages for your individual AdWords campaigns.

Not every PPC campaign is intended to make sales. Some campaigns are launched just to create awareness or just to familiarize people with your brand. Even then, your campaign should link to only a particular blog post or webpage.

But, if you are running your AdWords campaign to get more subscribers or more customers or more people who download your e-book or case study, you need a specific page. You need a vertically-focused page.

Credible Content can help you write highly focused and compelling landing page copy.

Contact for more details

Content writing for your AdWords campaign and landing page

It’s the combined effect of a well-prepared AdWords campaign and a well-written landing page that generates you more business and more leads.

Why is it difficult to write a great AdWords campaign?

First, there are a limited number of characters you can use and within those characters you need to create compelling messages.

Within those limited characters, you have to convince search engine users that THIS is the link they must visit. THIS is the link that is going to provide them the solution they are looking for. THIS is the link that is going to solve their problem.

Then, when they come on your landing page, they should actually find what they’re looking for.

This is why it’s very important that there is a direct connection between your AdWords campaign and your landing page. Your landing page must offer exactly what is being proposed in your AdWords campaign. Even a little bit of confusion can send people away.

Want to know how we can deliver best content writing for your AdWords campaign and your landing page?

Contact for more details

Looking for a blog writing service you can totally depend on?

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Blogging, although highly rewarding, is a long-term commitment. This is why you need to look for a blog writing service you can totally depend on.

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In case you cannot access the above-embedded graphic, according to a Hubspot report, companies that regularly publish a business blog

  • Get 55% more visitors
  • Have 97% more inbound links
  • Have 434% more indexed links

Do you want more customers and clients?

Do you want to increase your search engine traffic?

Do you want more people to link to your website?

Do you want Google to crawl and index your web pages on regular basis?

If the answers to all these questions is a resounding “YES!” then you definitely need a blog writing service like Credible Content that can provide you high-quality content on an ongoing basis.

Contact now to know more about how Credible Content can supercharge your business blog.

Exactly, what makes a business blog successful?

business-blogging-success

Let’s define success vis-à-vis a business blog:

  • You need targeted traffic.
  • You need better conversion rate.
  • You want more people to buy from you.
  • You want more people to subscribe to your email updates.
  • You want more people to download your white paper, case studies or e-books.

Normally these are your business needs. These needs can only be met by regularly publish a business blog.

Why? What do these things have to do with working with a blog writing service and regularly publishing a business blog?

Let’s discuss these points one by one…

Our blog writing service will increase targeted traffic to your website

targeted-traffic-with-business-blogging

There is traffic and then there is targeted traffic.

When you aimlessly generate traffic for your website you don’t see much business improvement.

Although you may feel happy that more people are coming to your website, it doesn’t really mean anything.

On the other hand, if you are able to generate targeted traffic your conversion rate improves.

More people buy from you.

More people use your service.

More people subscribe to your email updates.

Our blog writing service will help you generate targeted traffic by:

  • Thoroughly researching your keywords and search terms that people actually use in order to find your product or service.
  • Creating compelling blog post titles that will immediately draw people to your website or business blog.
  • Using your keywords and search terms strategically, within blog titles, description meta tags and body text.
  • Creating viral content.
  • Creating compelling content that will be actually helpful to people.
  • Writing blog posts with international writing style.

Want to know more about our blog writing process that can immediately improve your search engine rankings? Contact Credible Content now.

Improve your conversion rate with a professional blog content writer

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Your conversion rate will considerably improve if you can keep people on your website or business blog for a long time. On an average, a user spends 3-5 seconds on a business website. But, if there is a blog, a person may spend 3-5 minutes, reading some blog post.

Your conversion rate improves if people stay on your business blog longer.

Your conversion rate will also improve if people visit your business blog frequently.

They will become familiar to you. They will be able to perceive your brand presence. You will be known to them through your quality content. They will respect you.

They will pay attention to what you say.

Once we assign a professional blog content writer to your business blog, he or she will ensure a regular supply of high-performance blog content on a regular basis.

We will ensure that you always have a trained content writer working for you whether you work with a single blog content writer and multiple writers.

As a prerequisite, all our blog content writers have to first focus on quality and then anything else. If your business blog writing is not up to the mark, no amount of good search engine ranking is going to help you.

Therefore, quality first. Then our blog content writer will shift his or her focus to keyword-oriented SEO.

Looking for a professional blog content writer for your business blog? Contact Credible Content.

Increase your business with professional business blog content

Increase business with the help of a blog content writer

People trust you more when they access professionally written business blog content.

Small things matter.

How you convey your messages, how you list the benefits of your products and services, matter a lot.

Publishing a business blog doesn’t mean you have to keep a stiff upper lip.

The writing style should be conversational yet informal for the business blog. The introduction should be two-way. Your writing should be as if someone is sitting in front of you and you are talking to him or her.

Such sort of writing can only be achieved by a content writer who is a trained writer. If you want to increase your business you need to master the art of conversation.

At Credible Content, we are constantly training our blog content writers to focus on your conversion rate. We want you to be able to grow your business with our blog writing service.

Grow your mailing list with great content

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When you publish great content, people don’t want to miss it.

There are three ways people can avoid missing your great content:

  1. Routinely visit your business blog
  2. Keep a track of your social media updates on Facebook, Twitter and LinkedIn
  3. Subscribe to your email updates

Remembering to visit your business blog can be difficult, especially for busy people. The same holds true for following your updates and social media websites.

But everybody uses email.

By 2020 there will be 3 billion email users worldwide.

No matter how many people prefer to communicate using Facebook, WhatsApp and messaging apps, when it comes to business communications, email still rules.

So, if people don’t want to miss your quality content, they will certainly like to subscribe to your email updates.

Of course, to make them subscribe to your email updates you have to give them a reason.

What would that reason be?

The quality of your blog content.

There are two reasons why people would subscribe to your mailing list:

  1. They expect that you are publishing quality content on your business blog on an ongoing basis.
  2. They don’t want to miss future updates.

Only a professional blog writing service can ensure a non-stop supply of high quality blog posts for your business blog.

Contact Credible Content for more information on how you can make your business blog super successful.

Encourage more people to download your e-book, white-paper or case study through the strength of your business blog

Lousy, poorly-written content won’t motivate people into downloading your e-book, white-paper and case study.

Publishing and distributing e-books, white-papers and case studies related to your business are among the best ways of reaching out to your target customers and clients and becoming a thought leader in your field.

But thought leadership first has to manifest on your business blog. If they don’t encounter ingenuity, originality and authority on your business blog, they won’t expect it in your e-book, white-paper and case study.

A professional blog writing service can help you grow your business blog from many aspects and your business blog in turn, can help you grow your business.

According to an IBM research, 95% businesses these days have business blogs but only 15% businesses regularly publish quality content. These are the businesses that stand out.

Looking for a professional blog writing service to manage your business blog? Contact Credible Content to know more about how you can have a thriving business blog for your business.

Content Writing Services Company For High Quality Content

contact-content-writing-services-company-Credible-Content

Credible Content is fast emerging as a content writing services company especially known for providing high-quality content to clients all over the world.

High quality content at Credible Content is not just a word to throw around to impress people. Nobody these days gets impressed merely by words. As a premier content writing services company for years we have been providing content in the form of

  • Blog writing
  • Article writing
  • Web page writing
  • Information and SEO articles
  • Copywriting
  • Social media updates
  • Product and service descriptions
  • Company profiles
  • Search engine optimized content
  • E-books
  • Case studies
  • White papers
  • Ghostwriting services
  • Compelling and engaging content for content marketing campaigns

Want to improve your search engine rankings and conversion rate on your website? Contact today for a customized quote for your specific requirement.

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Not sure of your content writing requirement? No need to worry. Our content writing services are completely scalable: whether you are a small business, an agency or a medium-sized business just playing around with the idea of content marketing, we can scale our content supply accordingly.

A content writing services company you can completely rely on

At Credible Content, we strongly believe that projects come and projects go. Although, getting new projects is our bread and butter, ultimately, it’s the positive difference that we make in your life, that matters.

When you partner with us for our content writing services, writing killer content is a given; what matters the most is improving your business.

As a content writing services company to be here for the long run, ultimately what matters to us is helping you grow your business by strengthening your brand presence and turning your customers into loyal customers.

We know that when your business grows, so does ours. The growth is mutual. If we just give you content, get payment from you, and move on, we are surviving from project to project, which is not an ideal way to survive for a company.

Of course, we want business from you. But we also want repeat business from you. We also want recommendations from you. This is why, every project is very important for us. We live in a social world. Earning social goodwill is one of our primary objectives.

Since all our content writing process is centered around YOUR customers and clients (when we write for your business), we are able to give you effective content that gives you high level performance.

We thoroughly research the needs and aspirations of your target customers and clients before starting to write content for your business.

No piece of content is trivial for us. Whether you want a Facebook update, a blog post explaining a particular benefit or feature of your product or service, or power-packed sales-oriented web copy, every piece of content we believe is a stepping stone.

Every update, every article, every blog post, every web page is your business asset because you’re not just spending money on it, you also believe that it will help you grow your business or take it one step further.

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Worried whether you will get the right content writer/content writers for the job?

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One of the greatest benefits of working with a content writing services company like ours is that once you have told us the specifications, it is our job to find the right content writers for you. We have writers working for us from all over the world: India, England, United States, Australia, Philippines, Pakistan and even from the African continent.

It may sometimes happen that we may not be able to immediately find a subject matter expert for your business need, but we have seasoned content writers working for us. I (Amrit Hallan) have been running this content writing services company for the past 13 (this is 2017) years now and I myself have provided content to more than 500 businesses. Did I have an in-depth knowledge of these 500 businesses? No.

Most of the clients understand that with some degree of effort and research a working knowledge of any subject can be obtained these days. Some input can be gotten from the client himself or herself and the rest of it can be gathered from the Internet.

Our seasoned content writers are adept at getting themselves acquainted with your topic and adapting their writing style according to your business needs and customer peculiarities.

We can help you improve your SEO

content-writing-services-to-improve-your-seo-websites

As an experienced content writing services company, we understand that taking care of your SEO is often an integral part of helping you improve your conversion rate.

SEO these days is not just using your keywords while writing content. Yes, your targeted keywords are indispensable while writing quality content, but more than that, it’s the relevance, the usefulness of your content that helps you improve your SEO as well as conversion rate.

Search engines like Google insist that if you want to enjoy good search engine rankings you must have high-quality content and you must publish high-quality content on a regular basis.

Regular publishing of high-quality content is one of the main reasons why businesses like yours seek a content writing services company like Credible Content.

Occasionally publishing content is not a problem. The problem is publishing content on an ongoing basis.

SEO and content marketing these days means that you have to publish valuable content every week, every month and sometimes, even every day, if you face tough competition. At Credible Content we will ensure a regular supply of high-quality content totally tailored according to your business needs.

Why partner with our content writing services company?

a content writing service you can trust

Once you decide to work with us, we will ensure

  • High-quality
  • Fast turnaround time
  • Reliability and accountability
  • Confidentiality
  • Affordability

We provide our services with a zeal. Without high-quality there is no use giving you content.

“Fast turnaround time” differs from business to business. Some businesses are so particular about quality that they are not worried about turnaround time. Sometimes some pieces of content require lots of research and lots of effort. I remember once a particular piece of content had to go through 6 revisions before it could be published on the main website.

Having said that, with all the tools available to us, our turnaround time is quite fast and in more than 90% jobs, we deliver our content on time.

We are accountable to you, and to ourselves. If you cannot rely on us for regular supply of high-quality content, you won’t work with us again. You will also tell others not to work with us. That would be a disaster.

All the information that you give us remains confidential. Whatever information you share with us is handled by a single person (mostly yours truly) and it is never shared with anyone else without your permission. Your email and your contact details will NEVER be shared with third parties.

Affordability, again, is a concept that varies from business to business. As a content writing services company, whether you’re a small business or a medium-sized business, we want to help you grow your business. It’s been my personal experience that when the businesses of my clients grow, my business grows too. Call it superstition.

So, we provide you the best rate according to your budget. Even if the amount of money you can spend is too low for our comfort level, we will come up with a solution that will best suit your budget and need.

Credible Content is a content writing services company raring to grow and we would love to have you as a part of our growth journey. Even if you don’t need content right now, do keep in touch.

Content Writing Service For School College Website

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Content writing for school or college websites can be quite challenging. Not any content writing service can create engaging and compelling content for an educational institution website.

Every content writer who writes for a school or college website must be sensitive towards the prestige attached with such scholarly places of learning and intellectual growth where foundations of civilization are laid on a day-to-day basis.

Credible Content is regularly providing educational and awareness content to various school and college websites but due to NDA the links cannot be directly shared on this webpage. Some of our content writers are also teachers so this gives them an insider’s insight into the way literature should be prepared for these websites.

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School and college website content is all about attracting a younger audience and scholarly talent

The main purpose of your school or college website is

  1. Attracting students who are seeking quality education
  2. Attracting parents and guardians of students seeking trustworthy and reliable educational institutions
  3. Attracting scholars and educationists who are seeking rewarding and meaningful career
  4. Encouraging a culture of scholarly pursuits and discourses

Writing content for a younger audience is challenging as well as enchanting. The language and the style must appeal to kids and young adults while maintaining the prudence of an educational institution.

The content writer should know how to maintain the decorum of a school or college website while writing in an easy-going style. The writing should be a confluence of scholarly culture and a carefree environment where minds are allowed to grow.

We can provide compelling content for your

  • School or college website
  • Coaching institute website
  • Educational and awareness blog
  • Student outreach articles and blog posts
  • University or school newsletter
  • Sample tutorials to draw students to your website
  • Case studies and white papers
  • Course and module descriptions
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Scholarly content writing service for school and college websites

Writing content for school and college websites and other educational institutions is a bit different from writing content for general businesses.

Although various educational institutions want to attract students, they cannot indulge in hard selling. It needs to be communicated subtly to students and their parents and guardians why they should attend this premier institute and not another institute.

Through our content writers, Credible Content can provide you content for your website on one-time basis as well as ongoing basis.

Since most of the schools and colleges these days are competing with each other, they need to be able to draw prospective students, parents and guardians and teaches to their websites on an ongoing basis, and especially when there is time to seek admissions.

Through your content you need to convey why yours is a better place. Why Oxford and not Cambridge?

Some schools and colleges also attract students from other universities. So, they also need to have content on their websites that conveys to international students that they are welcome and what educational and residential facilities are available at your school or college.

And of course, the faculty. Regrettably, on most of the school and college websites it has been observed that less stress is given to the faculty whereas, the faculty is the most important aspect of any school or college. Through our content writing we always suggest that highlight the pool of educational talent that is present at your institution.

Coming back to the content part, our content writers can provide you one-time content writing service as well as ongoing service.

Many institutions prefer ongoing service because they continuously want to publish highly useful and scholarly content on their websites to draw students and parents. For that, many school and college websites these days have dedicated blogs and FAQ sections that are regularly updated.

Want to know how our content writers (Credible Content) can help your school or college create a vibrant presence on the Internet and draw highly talented people from all over the world to your institution? Contact today.

Content Writing Service for Background Check Company

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Running a background check company is a very challenging job and it is totally understandable that if you seek a content writing service to instill a sense of confidence into your web content, you want a content writer or a team of content writers you can confide in.

Credible Content has provided content writing services to multiple background check companies from all over the world including America, Europe, Australia and India. Our content has helped these companies put forth authentic messages that can make their audience feel confident about their services.

Your business faces lots of competition, so obviously you would like a unique brand personality to captivate your online audience. Through your website content you show the world what impact your services have made.

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What does a typical background check company expect from a content writer?

A pre-employment verification company doesn’t prefer to hard sell. Aside from sounding authoritative and confident, your messaging needs to be subtle. When people come to your website they should feel confident that they can rely on your company with theirs and their employees’ confident information. A content writer should be able to convey such messaging with dexterity.

A content writer writing for a background check company should be able to empathize with the companies and businesses who are in need for confidentiality, reliability, expertise in the field, legal aspects of doing background checks and trustworthiness.

The entire background check industry functions on confidentiality and trustworthiness and an experienced content writer should be able to convey this through his or her writing.

Writing must be no-nonsense and impeccable. Jargons should be used wherever necessary but not just to show off knowledge. The content writer should know that people from various industries – especially managers and heads of HR departments – will be accessing the background check company’s website, and hence, the language should be presented accordingly.

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Our content writing service can give highly confident content to your background check company

Content these days isn’t just about publishing 10-15 webpages and then waiting for people to come to your website and do business with you.

There is lots of noise on the Internet. There is constant buzz. Often it is very difficult to distinguish one business from another. Your content helps you stand out. It has its own personality and its own individuality. It holds true for any business, but it especially holds true for a background check company where lots of trust factor is involved.

At Credible Content we understand that background check services doesn’t just mean employee background check. These services can be availed by individuals, businesses, organizations, government agencies and even nonprofit organizations, to know more about their partners.

For example, if Business A is establishing a partnership with Business B, either one of the businesses may like to hire a background check company to know more about the other business. This is more so important when you are trying to partner with overseas businesses and you need a local background check company to do the investigation.

What is meant is, at Credible Content, having provided content writers to numerous background check companies, we are fully aware of what all services these companies provide and what sort of clients they work with. The content can be tailored accordingly.

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We can provide the following content writing services through our content writers, to your background check company:

  • Website content
  • Email marketing content
  • SEO web content
  • Blog publishing
  • Expert articles
  • Case studies
  • White papers

How can we help you boost your online presence

As mentioned above, there is lots of noise on the Internet. It is very easy for your message to get lost in all this din. If you want to attract search engine traffic you constantly need to be at the forefront of providing fresh and updated content to search engine crawlers.

Google these days gives preference to websites and blogs that constantly publish fresh content. This is because its entire business model depends on how much fresh and relevant content it can present to its users. Whether it is background check or any other field or any other company, it needs to satiate its hunger for newly-created relevant content. All the businesses that can provide fresh content on an ongoing basis, are at an advantage to those who don’t or can’t. This is a reality of our time and we can only ignore it at the cost of our own business.

But you can’t just publish any content. The content needs to be useful and above all, it should be relevant to your field. Whatever problems people seem to have about your business, your content should solve these problems. This is why, your business requires an experienced and professional content writing service.

Whether you need a single content writer or a team of content writers through our content writing service, we can customize a solution for you accordingly. Do contact for more information.

Need Web Content Writer for SEO?

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You need an experienced and trained web content writer if you want to improve SEO of your website. This is because these days SEO no longer means using a smattering of your keywords and targeted search terms throughout your content.

These days you need quality content that helps you improve your search engine rankings. Your content should be engaging, conversational, usually in the form of questions and answers, relevant and topical. If your web content writer can take care of these attributes, much of your SEO problem is automatically taken care of.

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Do you want to improve your search engine rankings through quality content?

Frankly, you can improve your search engine rankings without an search engine optimization expert but these days it is extremely difficult to get higher rankings without a trained writer. Why is it so?

In order to get higher search engine rankings you need the following:

  1. Well-written content
  2. Strategic usage of your keywords and target search terms throughout your content
  3. Social validation
  4. Backlinks
  5. Fresh content
  6. Regular updates

All these activities 1-6 need active participation from an experienced web content writer.

Well-written content

Search engine algorithms are becoming more advanced. They can detect inferior-quality content. Even off-the-shelf writing tools these days can tell whether your writing contains errors or not. If your writing contains lots of spelling and grammatical errors, your content is downgraded by Google’s ranking algorithms.

Quality content, well-written content is the foundation of your SEO strategy.

You can get well-written content only from a web content writer that is comfortable with the language he or she is writing in, and not just comfortable, but also highly expressive.

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Strategic usage of SEO keywords and target search terms throughout your content

Although there are many factors that can affect your search engine rankings that have nothing to do with your main and secondary keywords, how you incorporate keywords into your content writing still matters.

A trained web content writer knows how to incorporate your keywords without overusing them.

The problem with keywords is that you need to be very careful. They are like a double-edged sword. When writing content, many writers don’t realize when they are overusing keywords and over-optimizing their webpages and blog posts. This can be harmful to your SEO.

Your business needs a web content writer who knows how to strike the perfect balance between good writing and optimized writing.

Read How to write content for humans but optimize for Google and other search engines.

You need to use your keywords. How you use them depends on how comfortable you are in the language you write.

Keywords are used in the following manner:

  • Use your main keywords or phrases in the title of your webpage or blog post.
  • Use your main keywords and secondary keywords within the heading tags like <h1>, <h2> and <h3>.
  • Use your main keywords and secondary keywords in the first paragraph and the last paragraph.
  • Use LSI keywords – alternative keywords so that if you need to repeat your words, you don’t end up repeating the same keywords and consequently, appear to be spamming.
  • Use your main keywords and secondary keywords in the hypertext when you link to other webpages and blog posts.

All these steps may seem easy but when you try to incorporate them into your entire content writing process the situation can get tricky. As I have mentioned above, SEO content writing is a double-edged sword. You can get your website or blog penalized while trying to optimize your content. This is why you need an experienced web content writer to provide you a perfect balance.

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You need a web content writer for social validation that leads to better SEO

Social validation is a big parameter when Google is ranking your content. No matter how smart the ranking algorithms become, they cannot match hum