- Improve conversion rate
- Get more leads
- Make more sales
- Improve search engine rankings
I can help you increase your leads and increase your sales with my copywriting services.
I understand that as a business it is very important for you to improve your website’s conversion rate.
You must get more leads from direct traffic as well as from traffic from search engines.
Don’t worry. My copywriting services can help you get more leads and more sales.
As a professional copywriter, how can help you increase your leads and increase your sales?
My main focus as your copywriter is to understand the problems your target customers and clients are facing and then writing copy to solve their problems.
This is what your business does, right?
Someone has a problem, and you provide a solution.
The problem often lies in the fact that you or your copywriter is unable to convince your prospective customers and clients that you can solve their problem.
To increase your leads, the text on your website must have a purpose.
To increase your sales, you must know what is the purpose of all that text on your website.
Long gone are the days when people wrote for their websites just to improve their SEO thinking that if they got enough traffic, it will automatically generate more business.
“Long gone” is not an apt phrase as I still see people obsessing over SEO and paying scant regard to the actual factors that can help them increase their leads and increase their sales.
Just focusing on SEO might have worked when fewer businesses were online. It was easier to generate more traffic. Even spam could get you business.
With increasing competition, this approach no longer works.
People would click links out of curiosity, just for the fun of it.
Remember that banner ad that had a fast-moving monkey prompting you to click the monkey, and when you clicked the monkey, you were taken to a totally unrelated website that had nothing to do with monkeys?
Despite knowing what was in store, people clicked the monkey.
Now, people no longer click the monkey.
To increase your sales your copywriting must offer something convincing, to first get people to your website, and then to believe in what you are telling them.
They need to believe you enough to spend their hard-earned money on your business.
Copywriting to generate more leads and sales isn’t just about writing well and convincingly, although, they are the most important components of successful copywriting.
You also need to hook your readers, and then keep them hooked.
I can help you with that.
For example, the purpose of your headline must be to make people read the first sentence of your copy.
The purpose of your first sentence is to make people read the second sentence.
The first paragraph must leave people hanging with so much curiosity that they immediately want to read what is there in the second paragraph.
This goes on with the entire copy until the reader has read till the end and has totally grasped the essence of your message.
To increase your sales, your copywriter must make your reader read the entire thing.
I can achieve this with my copywriting skills.
I know how to weave a narrative around a product or a service. I know how to keep people interested. I know how to write convincingly.
What does generating leads through copywriting mean?
To understand this, you need to first grasp what are leads.
Leads are people who have shown some interest in your business.
They’re not necessarily ready to buy from you, but somehow, they have reached out to you.
I provide content writing & copywriting services.
Using my contact form, you inquire about my services and how I can help you write convincing website content.
Or maybe you want me to write the copy of your email marketing campaign.
You are a hot lead.
You are ready to do business with me.
Or maybe you have just asked normally how copywriting services work.
You are just toying with the idea of hiring a professional copywriter for your business website.
You haven’t yet made up your mind.
Nonetheless, you write to me.
You are a lead.
So, basically, leads are people who have sent you an email expecting a reply from you or who have called you expecting that you will give them more information by either calling back or through email.
Leads are people who are eager to hear from you.
When they hear from you, they will pay attention.
You won’t catch them off guard when you contact them.
Now, people don’t just reach out to you unless they are moved enough.
It takes effort to make a phone call or submit a contact form or write an email.
They will come to your website, read the text and then decide whether to reach out to you or not.
If the text does not convince them, they will move on to another website.
Whether they come across your contact information through social media or your website, something must be there to move you to contact you.
My copywriting services give you that “something”.
My copywriting services will increase your conversion rate
It’s no big deal getting traffic to your website.
Even black hat SEO can get you tons of traffic.
What matters is, how many people convert.
How many leads you get.
How many sales you make.
When I write copy for your website, more people will be moved to contact you and eventually, buy from you.
How do I do that?
My writing style is conversational but informative.
I have a professional tone, but I can still sound personal.
I know how to understand your customer’s problems and then write copy accordingly.
Through my copywriting, I will convince them that you have got what they need.
This will motivate them to contact you. Hence, a better conversion rate.
Do my copywriting services improve your SEO?
SEO these days is all about providing relevant content and user behavior when people are on your website.
A big SEO factor these days is your bounce rate.
Do people immediately leave your website after finding your link in search results because they didn’t find relevant information?
If you have a higher bounce rate your search engine rankings deteriorate
My copywriting services keep people on your website.
I write in an engaging manner.
I don’t beat around the bush.
I can narrate a story.
Basically, when people come to your website, they will want to hang around and read stuff.
This in turn will have a positive impact on your SEO.
What about keywords?
Do I use keywords in copywriting?
Provided you stick to the topic, you automatically use the right keywords and then this automatically benefits your SEO.
For example, the purpose of this webpage is to convince you that I can help you increase your leads and increase your sales with my copywriting services.
So, obviously, I’m going to talk about copywriting services and increasing your leads and sales and consequently, the text should be automatically optimized for these terms.
Generating more leads and consequently, making more sales is all about convincing people. This, I achieve through my copywriting services.
Need a copywriter for your business to generate more leads and sales? Contact me today.