Website copywriting services to boost your business
Get more buyers and improve your SEO with our website copywriting services.
What does quality website copywriting achieve for you? How does a professional website copywriter help you grow your business?
Listed below are 10 benefits of working with a web copywriter:
- Increased website traffic and conversions: You have compelling and persuasive content. This attracts more visitors to your website. It further encourages them to act. This in turn increases your sales, leads, and brand awareness.
- Improved SEO performance: An online copywriter understands the importance of search engine optimization (SEO). They can craft content that is optimized for relevant keywords and search phrases. This helps your website rank higher in search results, making it more visible to potential customers.
- Enhanced brand voice and messaging: Enhance your brand. Make it more visible. Build a stronger brand identity. Distinguish yourself from your competitors.
- Credibility and trust: Well-written website copy makes your business more credible and trustworthy. You build trust with potential customers. They feel encouraged to do business with you.
- Effective communication of value proposition: Communicate your business value proposition clearly and concisely. Easily attract potential customers. Make a strong case for why customers should choose you.
- Reduced bounce rate: An online copywriting service creates informative content that keeps visitors on your website for longer. This reduces your bounce rate and improves your overall website traffic.
- Increased social media engagement: A professional website copywriting service helps you create engaging social media content that generates interest and drives traffic to your website. This builds you a larger following and reach a wider audience.
- Improved email marketing results: Create effective email marketing campaigns that will generate leads and sales. Maximize the return on investment (ROI) of your email marketing efforts.
- Enhanced content marketing strategy: An experienced online copywriter helps you develop and implement a content marketing strategy. This attracts and engages your target audience. This helps you generate leads, build brand awareness, and drive traffic to your website.
- Time and resource savings: Hiring a professional copywriter saves you time and resources that you can better focus on other aspects of your business. This helps you improve your overall productivity and efficiency.
Copywriting means convincing your visitors into becoming your customers and clients.
The biggest benefit of copywriting is that it generates sales and leads. It persuades people to take action. More people buy. More people sign up for your newsletter. More people donate.
Through a website copywriting service, you can write compelling product descriptions. You can convincingly highlight the benefits. You can craft engaging landing pages to increase your conversion rate. You can develop effective social media ads to capture attention and drive clicks.
Writing sales copy is totally different ball game. It is different from writing normal content.
This is an old web page, but you may like to read Difference between content writing and copywriting.
With professional website copywriting you generate more business
Your writing needn’t be superfluous. You don’t need to use long words and jargon. The only thing that matters is how much business your website does. As a professional website copywriter, I completely understand that.
The right information should be immediately available to your customers. Your copy must convince them. It must compel them.
Your website copywriter doesn’t have to be a literature major.
He or she doesn’t have to win literary awards.
But he or she should be able to instill a sense of trust among your prospective customers and clients immediately.
Why your website needs professional copywriting services
There was a time you just needed a basic website. You uploaded the website. You wrote some keyword-rich content. It could do this in business.
Now, every business has a website, and every business aspires to sell online. There are hundreds of websites vying for the attention of your customers and clients.
Even if competing websites are not vying for the attention of your customers and clients, the Internet these days is full of distractions.
This is where a professional copywriter service can help you.
Social media updates, instant messaging apps, chat programs, and even bots can distract your prospective customers and clients and take them somewhere else.
Every small distraction can cost you business.
The job of a competent website copywriter is to hook your prospective customers and clients the moment they arrive at your website.
How do copywriting services for websites achieve that?
They immediately offer the solution your prospective customers or clients are looking for. In a convincing manner.
When I provide my website copywriting services, I make sure that I completely understand the needs of your customers and clients. Only then I start writing the copy.
A copywriter’s main strength is higher conversion rate.
Any writer can get you good search engine rankings by creating search engine optimized content.
But, what happens when people come to your website?
What is your bounce rate?
Do people stay on your website once they have come there?
Do they explore other parts of your website?
Do they subscribe to your email updates?
There are two things very important from your website copywriting perspective:
- How many leads does your website copywriter get you?
- How many sales does your website copywriter get you?
A competent website copywriting agency understands the primary objective of your landing page or website and then provides you the copy accordingly.
There are some landing pages and websites that are built to generate leads (then, these leads can later on be used to generate business).
Some landing pages and websites are built to generate sales.
Your copy should be written accordingly and a competing website copywriter can mold your copy to match your need.
Drive targeted search engine traffic to your website with website copywriting services
Frankly, there are very few businesses and individuals on the Internet that don’t need search engine traffic.
If you have a business website, you need search engine traffic unless there is a very specific reason not to need it.
How do you get targeted search engine traffic?
SEO is a very systematic process and your content, your copy, is at the center of it.
If your copywriting is not optimized, no amount of on-site and off-site optimization is going to work for your business website.
An experienced website copywriter knows that your web copy needs to make both search engine algorithms and your customers and clients happy.
Fortunately for us, search engine companies like Google are working hard to make their ranking algorithms think the same way humans do: focus on the quality and the relevance of the content.
Google ranks your content based on
- The keywords in the language that you use.
- How people react to your content.
I can provide you compelling content. It will be fluent and convincing. At the same time, it will be optimized for search engine algorithms.
Many factors on your webpage optimise it:
- The title tag.
- The description tag.
- Various formatting HTML tags such as <h2>, <h3>, and <li>.
I will deliver your fully-formatted copy.
How your content is ultimately formatted on your website depends on your web designer, but on my part, when I’m writing your website copy, I will provide the copy in such a manner that you can directly put it in your CMS such as WordPress.
Use my website copywriting service to bring down your PPC cost
PPC – pay-per-click –can cost you big time if you have to pay for every click that leads people to your website.
The following are the reasons why you may have to spend a ton of money on PPC:
- Your website content is not optimized. You don’t get sufficient search engine traffic. To make up, you need to spend on PPC campaigns.
- Since you’re not getting targeted traffic from Google, you will need to wait for individual keywords.
- If, due to bad copy, your landing page conversion is low, you will need to spend more on your PPC campaigns to generate business.
My website copywriting services can bring down your PPC cost on the above factors, in a single stroke.
I will write you optimized content.
The content that I write for you will not just improve your on-site conversion rate, it will also improve your targeted search engine traffic.
Your organic search engine rankings will improve so you won’t have to spend much on running your PPC campaigns.
Why it makes sense to hire my website copywriting service
I have been providing professional website copywriting services and content writing/content marketing services for the past 15 years now. I have a long list of satisfied clients from all over the world.
Wondering why you should hire our website copywriting services?
Why my copywriting works wonders is because when I write your copy, I will write it from the perspective of your customers and clients.
What are their pain points?
What bothers them?
What problems are they facing?
What hurdles do they have to overcome? What stops them from achieving their potential?
What your prospective customers and clients are looking for?
The moment your prospective customers and clients come to your website or your landing page, they should feel that, yes, you have got what they want.
This is what I achieve through my copywriting.
Website copywriting services for all your needs
Website copywriting services for all your business needs
Copywriting is required whenever you need to convince people.
You may need to convince people anywhere.
You may need to convince them on your web pages, on your landing page, on your homepage, and even through your email marketing campaigns.
I can write website copy for
- Landing pages
- Online sales letters
- Product and service web pages
- Email marketing campaigns
- Promotional emails
Generate more business and more leads
If you are worried that your website isn’t generating enough business and enough number of leads, rest assured that I can help you.
I can audit your existing web copy and suggest improvements, or I can write your web copy from scratch.
I understand that every business is unique. I understand that your customers or clients are unique, and they have unique problems to solve.
This is why I don’t use a pre-prepared template to create your web copy. I will carefully analyze how your business can serve your customers or clients, what your customers or clients are looking for, what language they use while looking for a service or business like yours (keywords and search terms), and then weave the magic accordingly.
My website copywriting services will help you improve your
- Website conversion rate
- Search engine rankings
- Click-through rate
- Landing page conversion rate
- Email response rate
- Level of user engagement on your website
Want to try out my website copywriting service and turn a new leaf for your business? Contact me to know more.
